My Amazon Guy

Send us a textBREAKING SEO NEWS in 2024: Amazon Seller Central DOUBLES Product Search Term Character Limit to 500! Major New Amazon SEO Opportunity!This is HUGE Amazon seller news! In my newest Youtube tutorial, I breakdown how sellers can take advantage of Amazon's 2024 rollout of a crucial Seller Central update - the doubling of the product search term character limit from 250 bytes to a whopping 500 characters!What this means: There's never been a better time optimize your listings' keyword strategy! In this step-by-step guide, discover how sellers like YOU can:- Fully leverage the 500 character search term limit per listings- Analyze competitors to ID new high-relevancy keywords- Strategically integrate keywords throughout listing content- Structure keywords to boost ranking potential- Fuel enhanced organic visibility & more sales!And so much more! 2024 kicks off a new, OPEN era for Amazon SEO - capitalize NOW by maximizing keywords within this expanded 500 character allowance!#amazonsellersupport #amazonsellertips #seo #searchterms #amazon #amazonsellercentral Timestamps:00:00 - Amazon Seller Central Search Term Update 202400:19 - 500 Character Amazon Product Search Term Field01:20 - New 500 Character Count for All Amazon Categories02:00 - Optimizing Amazon Listing Keywords Strategy03:25 - Analyzing Top 10 Competitor Amazon Product Keywords04:07 - Creating Amazon Keyword Relevancy Scores04:37 - Rotating Amazon Listing Keywords Throughout Listing05:27 - Optimizing Entire Amazon Listing with Keywords06:14 - Amazon Sponsored Products Campaign Keyword Strategy07:09 - Amazon SEO Guide Summary and Recommendations→ Save 20% on your first 6 months of Helium 10!↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id→ Already have Helium 10?↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade---------------------------------------------------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: hhttps://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textExplore the cutting-edge world of AI video creation for Amazon listings in this informative video. Join Steven Pope, the founder of My Amazon Guy, as he delves into the latest AI technologies that are revolutionizing Amazon product listings. Discover how AI-generated videos can enhance your Amazon product pages, improve customer engagement, and boost sales.Key Highlights:- Discover how AI can create engaging and effective videos for your Amazon products.- Watch a live demo of an AI-generated video from Sparavideo.com (mentioned at 00:29).- Learn about the effectiveness of influencer videos versus AI-generated content.- Understand the rapid advancements in AI video technology and its future potential.- Gain insights into the influence of platforms like TikTok on e-commerce and video content.- Explore Amazon Creator Connections and the power of influencer marketing in boosting sales.Timestamps:00:00 - Introduction to AI Video Creation for Amazon Listings00:27 - Demo of AI-Generated Amazon Listing Video01:43 - Analysis of the AI Video and Comparison with Influencer Videos02:27 - The Rapid Advancement of AI Video Technology03:01 - Importance of Videos in E-Commerce & TikTok Influence03:09 - Amazon Creator Connections and Influencer Marketing03:49 - Conclusion and Further Resources on Amazon Influencer Trends→ Save 20% on your first 6 months of Helium 10!↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id → Already have Helium 10?↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: hhttps://www.linkedin.com/company/28605816/ Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textWho says you can't dominate Amazon? Not us. Join the Friday Live Q&A with Faith Denniston and Shane Keyes to prove them wrong!This isn't just another Q&A session: It's a goldmine of Amazon wisdom. Cut through the Amazon clutter: → Live expert advice at your fingertips. → Real-time solutions to your Amazon dilemmas. Your weekly Amazon power-up: → Learn, connect, and turbocharge your e-commerce game. Every Friday is a chance to level up: → Don't just watch the game, change the game. Be there or be square. Let's unlock your Amazon potential together! #AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLiveSupport the show

Send us a textTransform your Amazon listings LIVE with John Aspinall & guest co-host, Izabella Ritz!Are your products underperforming? Leaving sales on the table? Not anymore!Join top seller John Aspinall LIVE as he reviews product listings submitted by sellers like YOU.John will show you how to optimize your Amazon strategy for growth.Special guest Izabella Ritz, CEO of Ritz Momentum, will also provide proven tips. With over 7 figures in Amazon revenue, she'll share how to:✔ Identify high-demand, low-competition niches✔ Create stand-out listings for higher conversion✔ Scale your business with targeted advertisingIzabella will offer specific recommendations to help you:→ Boost product visibility→ Unlock more sales opportunitiesThis is your chance to transform listings with experts John & Izabella!The potential for your Amazon business awaits - it's time to unlock it!Support the show

Send us a textIn this insightful video, Steven Pope, founder of My Amazon Guy, delves into the critical strategies for effective stock management on Amazon. As 2024 approaches, understanding the nuances of inventory control and the repercussions of stockouts is more important than ever.Discover the key tactics to avoid stock shortages and navigate the complexities of Amazon's inventory system. From understanding SEO implications to adapting to supply chain disruptions, this video is a must-watch for anyone serious about succeeding on Amazon in 2024.Key Highlights: - The immense importance of never going out of stock on Amazon.- How stockouts can significantly impact your Amazon SEO rankings.- Practical advice on overcoming supply chain challenges.- Essential tips for preparing your Amazon business for 2024.📌 Subscribe for more insights on Amazon strategies, e-commerce tips, and supply chain management solutions.Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter @myamazongguyInstagram @stevenpopemagPinterest @myamazonguys Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw?si=b746d55015ed436bTimestamps:00:00 - Importance of Stock Management on Amazon00:23 - Introduction of Speaker and Amazon SEO Implications00:31 - Supply Chain Challenges and Strategies for 2024#AmazonSelling #InventoryManagement #SupplyChain2024 #EcommerceStrategies #SEOAmazon #MyAmazonGuy #StevenPope #AmazonTips2024 #StockManagement #AmazonSEO #EcommerceSupplyChainSupport the show

Send us a textDon't miss our discussion on Chad Rubin's insightful LinkedIn post about Zulay Kitchen!https://www.linkedin.com/posts/itschadrubin_how-to-win-amazon-kws-a-strategy-for-the-activity-7153430856945008640-YiKE?utm_source=share&utm_medium=member_desktopSteven Pope dive into Zulay Kitchen's strategies that made them the #1 garlic press seller on Amazon. Learn about their smart pricing, sales techniques, and how they used Amazon's system to their advantage.Whether you're new to Amazon or looking to grow your sales, this video is full of tips. Learn from Zulay Kitchen's experience to build your successful selling strategy on Amazon.Got any thoughts or questions about selling on Amazon? Comment below! Let's talk about making sales and growing your business.Enroll in MAG School courses and be certified: https://mag-school.comWe are hiring: https://MyAmazonGuy.com/jobsJoin My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter @myamazongguyInstagram @stevenpopemagPinterest @myamazonguys Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw?si=b746d55015ed436bTimestamps:00:00 - Introduction to Zulay Kitchen's Amazon Strategy01:00 - Analysis of Zulay's Launch and Pricing Strategy02:00 - The Impact of Pricing on Amazon Sales and Best Seller Ranking (BSR)03:02 - The Role of Paid Ads and Pricing in Dominating Keywords04:02 - Aaron's Break-Even Journey and Strategic Pricing05:00 - Experimenting with Price to Influence Rank and Sales06:01 - Utilizing Color Variations for Increased Profit07:00 - Analysis of Review Impact and Variation Strategy08:02 - OutroSupport the show

Send us a textAre your Amazon questions ready? Our Friday Live Q&A is a mind fusion of our AMA Queen and our CTR King!Excitement is brewing for this week's Live Q&A featuring Faith Denniston, our 'Queen of Amazon AMA,' and John Aspinall, the 'CTR King.' They're here to provide immediate expert advice, answer your Amazon questions, and share real-time tips to boost your Amazon business.Join us this Friday for a live podcast that's all about learning and discovery. Whether you're a newbie or a seasoned seller, there's something here for you.This isn't just a Q&A session; it's your chance to elevate your Amazon journey. Don't forget to mark your calendar for this Friday's podcast. P.S. - It's not just a talk; it's a step toward Amazon success. Join us to connect, learn, and grow.#AmazonFridayLiveQA #EcommerceExpertise #MyAmazonGuyLiveSupport the show

Send us a textJoin us as we deep dive into the art of perfecting your Amazon product listings. In this video, our merchandising expert, John Aspinall, review a wrist rest product, analyzing its current listing and suggesting impactful improvements. Learn why it's crucial to avoid 'free gift' promotions and how to effectively stand out from your competition. Get expert tips on optimizing your main hero image and leveraging product imagery to showcase your value proposition. Discover how to use screen space for effective merchandising, just like the top players in the TV industry. Share your thoughts and join the conversation in the comments below!Timestamps:00:00 - Introduction to Reviewing a Wrist Rest Product00:20 - Critique of Product Listing: Avoid 'Free Gift' Promotions00:34 - Analyzing Competitor's Product Images and Strategies01:00 - Suggestions for Improving Main Hero Image01:21 - Recommended Changes to Product Imagery01:50 - Utilizing Screen Space for Merchandising and Value Proposition02:17 - Closing Remarks and Call to Action for Comments Upgrade your main product image at half the price!Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.Support the show

Send us a textExplore the dynamic world of e-commerce in 2024 where sophisticated SEO, AI, and PPC strategies are revolutionizing the market. In this video, PPC experts, Matt Davis and Mina Elias, delve into how the competitive landscape is shifting towards mastery of digital marketing tools and the pivotal role of product innovation.Understand the critical importance of reviews, pricing, and a unique sales proposition in driving consumer choices. They also discuss the rising significance of omni-channel strategies and leveraging off-Amazon traffic for brand growth. Stay ahead in the competitive e-commerce arena with our PPC expert insights.Don't forget to like, subscribe, and share for more updates on e-commerce trends and strategies.Timestamps:00:00 - The Rise of Sophisticated SEO and AI in E-commerce00:10 - Increasing Competitiveness in PPC and the Importance of Mastery00:17 - Importance of Creatives, SEO, and PPC in E-commerce Success00:39 - Product Innovation as a Key Differentiator in a Level Playing Field01:02 - The Role of Reviews and Pricing in Consumer Decision Making01:17 - The Significance of Business Fundamentals on Amazon01:31 - The Necessity of a Unique Sales Proposition and Quality Products01:52 - The Growing Importance of Omni-Channel Strategies and Off-Amazon Traffic02:25 - Leveraging Off-Amazon Traffic for Competitive AdvantageSupport the show

Send us a textIn this video, Matt Davis, together with Mina Elias, CEO of Trivium Group, share their wisdom on analyzing and cleaning up your accounts, optimizing for profitability, strategic budget allocation, campaign naming conventions, and much more. Discover how to effectively manage ad groups, refine keyword strategies, and leverage placement tactics for maximum impact. Whether you're scaling up or focusing on conversion rates, this video offers actionable insights for every level of PPC proficiency. Stay tuned for more expert advice on enhancing your digital marketing strategies. Don't forget to like, subscribe, and share for the latest in PPC trends and techniques.Timestamps:00:00 - Assessing New PPC Accounts: Key Metrics and Analysis00:29 - Account Cleanup Strategy and Scaling vs. Optimizing00:47 - PPC Optimization: Portfolios and Campaign Naming01:28 - Analyzing Campaigns for Budget Adjustments and Efficiency02:01 - Ad Group Management and Keyword Optimization02:37 - Placement Strategy and Bid Adjustments02:54 - Search Term Report Analysis for Negative Keywords03:31 - Identifying Profitable Keywords and Campaign Duplication03:43 - Launching Campaigns and Scaling Strategies03:46 - Improving Click-Through and Conversion Rates04:25 - Tactical Overview and Understanding the E-commerce FunnelSupport the show