

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Jan 18, 2024 • 1h 20min
My Amazon Guy Friday Live Q&A with Faith Denniston and Jason Mastromatteo - Jan 12, 2024
Send us a textWho says you can't dominate Amazon? Not us. Join the Friday Live Q&A with Faith Denniston and Jason Mastromatteo to prove them wrong!This isn't just another Q&A session: It's a goldmine of Amazon wisdom. Cut through the Amazon clutter: → Live expert advice at your fingertips. → Real-time solutions to your Amazon dilemmas. Your weekly Amazon power-up: → Learn, connect, and turbocharge your e-commerce game. Every Friday is a chance to level up: → Don't just watch the game, change the game. Be there or be square. Let's unlock your Amazon potential together! #AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLiveTimestamps:00:00 - Introduction and Countdown10:02 - Podcast Topic Introduction10:30 - Starting with Amazon Seller Questions10:53 - Amazon News Update: Documentation Support Changes11:43 - Amazon Category Trends Analysis Tools14:23 - Addressing Helium 10 Billing Issue and Rebuilding Listings15:56 - Dealing with Amazon FBA Shipment and Delivery Issues18:22 - Karen's PPC Strategy Inquiry and Recommendations24:42 - Touchstone's Question on Shipping Large Products in Two Boxes26:58 - Josh's Pricing Strategy and Buy Box Concerns30:42 - Rosen's Question on Tracking Changes in Seller Central by Different Users34:35 - Superfrog's Inquiry about Product Reviews and Amazon Vine Program39:03 - Blain's Question on Price Suppression and Increasing Product Price41:02 - Rosen's Query on Swapping Non-GS1 UPCs with GS1 UPCs44:35 - All's Question on Scaling Sales and Improving Profitability on Amazon47:01 - Superfrog's Second Inquiry about Adding a Second SKU to Avoid Commingling50:43 - Vara's Question on QR Codes for Warranty and Collecting Emails53:00 - Keen Brands' Query on Updating Brand Name on Amazon Listing56:04 - Faith's Insights on Ideal Product Listing Images58:17 - Superfrog's Follow-up on SKU Labeling Error and Inventory Check-in1:00:58 - Discussion on QR Codes for Customer Engagement1:01:29 - Identifying Real Suppliers and Getting Permissions for Quality Brands1:03:17 - Issues with Catalog Listings Report Processing1:03:35 - Advice on QR Codes for Amazon Reviews and Alternative Review Strategies1:04:45 - Building Effective Product Listing Images1:09:34 - Amazon Posts: Where to Find Them1:09:57 - Handling Inventory Labeling Errors and SKU Confusion1:13:53 - Caution on Using Email Addresses in QR Codes1:14:27 - Wrapping Up: Services Offered by My Amazon GuySupport the show

Jan 17, 2024 • 2min
Transforming Amazon Main Image: Before & After!
Send us a textDiscover innovative ways to enhance your products as John Aspinall dive deep into real-life examples of product improvement! Starting with an intriguing transformation of root beer toothpicks, followed by insightful marketing strategies for apple cider vinegar gummies. Perfect for entrepreneurs and marketers in the product and supplement space. Tune in to learn valuable tips and tricks to elevate your brand!Timestamps:00:00 - Introduction to Product Improvement00:08 - Root Beer Toothpick Product Enhancement00:54 - Apple Cider Vinegar Gummies Product Discussion01:30 - Marketing Strategies for Supplement BrandsUpgrade your main product image at half the price!Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.Support the show

Jan 16, 2024 • 1h 1min
My Amazon Guy Wednesday ARL with John Aspinall - Jan 10, 2024
Send us a textTransform your Amazon listings LIVE with John Aspinall!Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.John will show you how to:↳ Optimize your specific ASIN for maximum visibility↳ Identify proven sales and profit strategies↳ Elevate overall performance as a seller↳ Fine-tune your Amazon strategy for long-term gainsThis is your chance to get your ASIN reviewed by a true expert and take your success to new heights!Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!Timestamps:00:00 - Introduction and Countdown09:58 - Welcome and Show Overview10:25 - Discussing TikTok Live Experiences11:01 - Reviewing Magic the Gathering Cards11:29 - Q&A and Audience Interaction12:02 - Reviewing TikTok Shop Success Stories13:07 - Live Reaction to Rough Liners' TikTok Page14:15 - Sharing Personal Shark Tank Experiences14:20 - Audience Engagement and Questions15:24 - Discussing 2024 Goals and Updates15:37 - Reviewing Amazon Listings and Best Practices22:03 - Analyzing a Push-Up Board Product28:17 - Evaluating an Under Sink Organizer33:20 - Discussing Leather Products on Amazon36:13 - Branding and Competing with Chinese Manufacturers38:22 - Addressing Return Policies and Guarantees39:00 - Reviewing a Gaming Chair Listing44:06 - Importance of Amazon Storefront for Brand Protection45:37 - Discussing Various My Amazon Guy Services and Opportunities53:00 - Live Q&A with Viewers: Product Strategy and Amazon Tips57:42 - Final Thoughts and Next Week's Show PreviewSupport the show

Jan 15, 2024 • 6min
Understanding PPC Automation: A Detailed Analysis
Send us a textDiscover the critical insights into PPC Automation with our expert discussion. Learn about the advantages, pitfalls, and effective strategies for using automation in your PPC campaigns. Understand when to rely on AI and when to trust human judgment in the dynamic world of digital marketing. Join Matt Davis with Mina Elias, CEO of Trivium Group, unravel the complexities of automation in PPC and provide actionable tips to enhance your advertising efforts. Don't forget to like, subscribe, and share for more expert advice on PPC and digital marketing trends.Timestamps:00:00 - Introduction and Query on PPC Automation00:10 - Critique of Full Automation in PPC01:03 - Limitations of Automation and Need for Human Judgment02:17 - Contextual Analysis: AI vs Human Judgment03:02 - AI in Data Analysis and Human Decision Making04:02 - The Dynamic Nature of Market and Adapting Strategies04:37 - Discussion on Misconceptions and Misuse of Automation05:00 - Applying Automation in Large Scale AccountsSupport the show

Jan 14, 2024 • 5min
Delete Multiple SKU from Amazon with Bulk Sheet - A Comprehensive Guide
Send us a textDiscover the quick and efficient method to delete multiple SKUs from your Amazon catalog. Join John Urban, a professional brand manager, as he guides you through the process of removing individual or bulk SKUs from Amazon Seller Central. This tutorial is perfect for sellers managing extensive inventories.Interested in our Amazon Brand Management services? Request for John Urban here: https://myamazonguy.com/full-service-management/Timestamps:00:00 - Introduction to Deleting Multiple SKUs on Amazon00:17 - Step-by-Step Guide for Deleting Individual SKUs01:00 - Method to Delete Multiple SKUs Simultaneously03:22 - Saving and Uploading the File for Bulk SKU Deletion04:01 - Final Steps in Bulk Deletion Process04:45 - Hiring a Brand Manager and Services OfferedSupport the show

Jan 12, 2024 • 9min
The 3 Most Important Questions in Business, What Should We:
Send us a textSteven Pope, CEO and founder of My Amazon Guy and My Agency Guy, shares simple yet effective tips for business growth. Learn the top three questions that can transform your business, understand how to make your customers and team happy, and find out our secrets to being a great leader. Check out our helpful resources for businesses, all in this video!Learn how to run an agency through My Agency Guy SOPs here:https://myguy.agencyTimestamps:00:00 - Introduction to Key Business Questions00:26 - Exploring Business Trends and Customer Feedback01:00 - Importance of Responding to Customer Needs01:31 - Applying Customer Feedback in Business Practices02:01 - Streamlining Business Processes: Invoice Example02:59 - Planning and Allocation Strategies for Agencies03:29 - Implementing Employee-Requested Benefits04:02 - Reducing Internal Meetings for Efficiency04:58 - Balancing Proactivity and Reactivity in Business05:55 - Core Values and Managerial Values at My Amazon Guy07:02 - Combining Toughness on Issues with Softness on People08:01 - The Importance of Self-Reflection and Leadership in Business09:06 - Promoting Agency Services and ResourcesSupport the show

Jan 11, 2024 • 1min
Delete SKU from Amazon Like a Pro!
Send us a textLearn how to delete SKUs from your Amazon inventory quickly and accurately. Join Julio Gomez Carillo, an experienced brand manager, for a step-by-step tutorial on removing products from your Amazon Seller Central. Perfect for Amazon sellers who want to streamline their inventory.Interested in Amazon Brand Management services? Request for Julio Gomez Carillo!https://myamazonguy.com/full-service-management/Timestamps:00:00 - Introduction to Deleting SKUs on Amazon00:13 - Navigating to Manage Inventory in Seller Central00:30 - Searching for the SKU to Delete00:45 - Steps to Delete a Product and Listing01:00 - Confirming Deletion on AmazonSupport the show

Jan 10, 2024 • 20min
Best of Steven Pope: Ultimate SEO Supercut
Send us a textStep into the world of e-commerce dominance with Steven Pope, founder and CEO of My Amazon Guy, in this exclusive masterclass.Uncover the secrets of integrating Search Engine Optimization (SEO) and Pay-Per-Click (PPC) strategies to skyrocket your online sales and digital marketing effectiveness.Steven dives deep into keyword optimization, revealing how a unified approach to SEO and PPC can exponentially boost your search engine rankings and e-commerce conversions.Learn crucial tactics for enhancing product visibility on platforms like Amazon, including how to master the art of keyword indexing and optimizing your listings for maximum impact. This essential guide is brimming with expert insights, practical tips, and real-world examples, making it a must-watch for anyone looking to enhance their online marketing strategies, drive traffic, and increase revenue. Whether you're a digital marketing professional, an Amazon seller, or an e-commerce entrepreneur, this masterclass offers the cutting-edge tactics and strategies you need to stay ahead in the competitive world of online retail.Support the show

Jan 9, 2024 • 1h 37min
Grow an Agency AMA Live with Steven Pope - Jan 9, 2024
Send us a textJoin us live for an engaging Agency AMA session with Steven Pope on January 9 at 1PM ET!Helpful Reminders:→ Ask Steven your burning questions live by accessing this Streamyard link: https://streamyard.com/3pzvceuws6→ Ensure your mic and camera are ready if you're stepping onto the virtual stage.→ You can also type your questions into the chatbox during the stream.Learn strategies to scale your business with more clients and a better operation from leading experts! Attend the My Agency Guy Summit happening on January 9-10, 2024.Visit the link to secure your ticket: https://myagencyguysummit.comEver wondered about the nitty-gritty of running a successful agency? Ask Steven anything during our live session and get answers in real-time.Set your alarms and notifications so you don't miss out!This is an invaluable opportunity for digital and Amazon agencies ready to make big moves. Whether you're starting fresh or scaling up, there's something here for you.Don't just be a part of the conversation—lead it. Grow your agency empire with proven strategies from the front lines.#MyAgencyGuySummit #AgencyEvolution #DigitalMarketingInsights #AskStevenPope #AgencyAMATimestamps:00:00 - Introduction and Overview of My Agency Guy Service05:02 - Details on Today's Show Format09:52 - Start of Live AMA: Agency Growth and Challenges11:12 - Offering Additional Services and Summit Information11:18 - Introduction of First Guest: Thomas from Shipux LLC12:02 - Thomas Discusses His Business and Expansion Goals13:24 - Host Offers Business Expansion Strategies16:02 - Discussing Affiliate Relationships and Networking17:25 - Introduction of Next Guest: Josh from Seattle17:44 - Josh's Query on Managing Multiple Amazon Accounts19:05 - Detailed Discussion on Account Management Techniques20:24 - Addressing Account Suspension Concerns21:46 - Tips on Password Management and Employee Turnover24:41 - Introduction of Another Guest24:54 - Guest Shares His Progress and Seeks Advice27:46 - Strategies for Handling Demanding Clients29:29 - Preparing for Transition to Full-time Agency Work30:01 - Managing Time and Client Expectations32:39 - Tips on Navigating Client Relationships and Expansion34:13 - More on Amazon EU Expansion Challenges35:46 - Overview of the My Agency Guy Summit37:00 - Discussion on Acquiring Clients and Business Expansion38:04 - Insights on Effective Website Setup and Lead Generation38:51 - Strategies for Building a Potential Client Database39:05 - Exploring CRM Options for Agency Management42:43 - Discussion on Handling Challenging Clients and Business Scalability43:55 - Exploring Amazon and Walmart Services for Agency Expansion44:42 - Tips for Creating Engaging Content and Scaling an Agency45:46 - Strategies for Closing Deals and Managing Client Expectations47:00 - Evaluating the Pros and Cons of Expanding Services48:56 - Identifying and Focusing on Core Services for Agency Growth50:44 - Additional Insights on Agency Growth and Diversification51:05 - Discussion on Previous Amazon Business Experience and Contemplating New Ventures52:20 - Insights on Deciding Between Starting an Amazon Agency, New Product Line, or a YouTube Channel54:58 - Evaluating Skills and Determining Agency Direction57:14 - Exploring Different Business Models and Approaches for Agencies1:03:00 - Emphasizing the Importance of Creating Content and Sharing Expertise1:04:55 - Exploring Various Approaches to Agency Growth and Client Management1:06:00 - Conversations with Agency OwneSupport the show

Jan 8, 2024 • 9min
3 Hacks to Grow Your Reach on Amazon for Cheap Despite Rising Fees
Send us a textAs fees and competition rise but margins shrink, profitable growth is vital. Learn 3 innovative ways to boost impressions and lower CPA with smart budgeting.→ Upgrade your main product image at half the price!Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.→ Need help managing your Amazon account? Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. Boost your Amazon skills with our courses.→ Want to increase your Amazon sales or solve a problem? Visit https://myamazonguy.com for expert assistance.→ Show your support by buying our Swag at https://myamazonguy.com/Swag.→ Save 20% on your first 6 months of H10. Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days. Order at https://myamazonguy.com/trademark-services/.→ Enhance your Amazon listing with A+ Content. Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.→ Check out our Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.→ Looking for a career opportunity? Apply at https://MyAmazonGuy.com/jobs.Timestamps:00:00 - Introduction00:28 - Hack #1: Auto Campaigns with Wide Targeting01:49 - Hack #2: Bid on Gaps Between Organic and Sponsored Rank05:54 - Hack #3: Calculate Cost Per Session Metric08:23 - OutroSupport the show


