

My Amazon Guy
Steven Pope
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Episodes
Mentioned books

Jul 29, 2024 • 5min
Secrets of Successful Brand Management at My Amazon Guy!
Send us a textDiscover the essential roles and responsibilities of a brand manager at My Amazon Guy (MAG). Learn about strategic management, handling difficult clients, and mastering client relations. This video provides a comprehensive checklist for brand managers, emphasizing the importance of preparation, communication, and strategic thinking. Improve your skills with actionable tips and insights from industry experts.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction0:04 - Brand Manager Responsibilities0:31 - Strategic Client Management1:15 - Checklist for Brand Managers1:58 - Email Management2:09 - Meeting Recording and Strategy Pitching2:56 - Client Milestones and Honesty3:36 - Handling Abusive Clients3:49 - Prioritizing Client Work4:10 - Accurate Reporting and Delegation4:18 - Core Values and Best Practices4:27 - Challenges and Rewards of Being a Brand ManagerSupport the show

Jul 28, 2024 • 3min
How to Handle Unauthorized Sellers and Hijackers on Amazon
Send us a textIn this video, we dive into the issue of unauthorized sellers and hijackers on Amazon. Learn the differences between unauthorized sellers and hijackers, how unauthorized sellers source products, and the challenges of enforcing distribution agreements. We also discuss effective solutions for tackling unauthorized sellers, including filing trademark infringements. If you're facing issues with unauthorized sellers on Amazon, this video provides valuable insights and practical steps to protect your brand.#AmazonSeller #AmazonFBA #EcommerceTips→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction00:07 - Question on Hijackers and Unauthorized Sellers00:23 - Explanation of Unauthorized Sellers vs. Hijackers00:59 - How Unauthorized Sellers Source Products01:38 - Challenges with Distribution Agreements01:57 - Solutions for Handling Unauthorized Sellers02:15 - Addressing Client Concerns and Trademark Infringement02:48 - Conclusion and Final RecommendationsSupport the show

Jul 28, 2024 • 4min
How to Escalate Amazon Seller Support Issues
Send us a textStruggling with Amazon Seller Support? 🚀 In this video, we dive into the challenges of dealing with Amazon's Seller Support and explore the escalation process to Jeff Bezos. Learn about Amazon's operational tactics, high costs, and how to navigate the complexities of selling on Amazon. Discover how My Amazon Guy can help you grow your brand and manage your catalog effectively. Don't miss out on these essential tips for Amazon sellers!→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps0:00 - Intro0:08 - Escalation to Jeff Bezos0:31 - Amazon's Recommendation Practices1:01 - High Costs and Double Dipping1:37 - Last Resort Escalation2:00 - Amazon's Operational Challenges2:17 - Fascination with Amazon's Model2:54 - Ranking and Brand ManagementSupport the show

Jul 27, 2024 • 6min
An Inventor's Amazon Success Story with My Amazon Guy
Send us a textJoin us in this engaging video where we talk to an inspiring inventor who turned a personal challenge into a successful product with a lasting impact. From his daughter's traumatic brain injury to creating an educational tool that has helped countless children, this story is a testament to innovation and determination. We'll dive into the development journey, discuss the importance of keeping up with Amazon's ever-changing landscape, and offer valuable advice for other sellers. Don't miss this insightful conversation filled with practical tips and heartfelt moments.#AmazonAgency #ClientManagement #UnhappyClients #AmazonFBA #Amazon #AmazonSeller #ExtremeOwnership → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction and Welcome00:08 - Discussing Product Genesis and Story01:04 - Daughter's Traumatic Brain Injury and Initial Challenges02:26 - Development of the Product and Research Behind It03:01 - From Garage Project to Demand from Therapists03:55 - Engineering Background and Career Path04:45 - Product's Long-Term Impact and Legacy05:00 - Advice for Amazon SellersSupport the show

Jul 27, 2024 • 1min
Proven Amazon Success Strategies with Steven Pope on the SmallBiz Chat Podcast
Send us a textCatch Steven Pope, Founder of My Amazon Guy, on the SmallBiz Chat Podcast with @MelindaEmerson. In this podcast, Steven shares why Amazon is the greatest wealth transfer opportunity, the inevitable mistakes new sellers make, and the critical importance of out-marketing competitors and building a brand. Get valuable tips to grow your Amazon business and avoid big mistakes. Don’t miss this insightful podcast episode!Watch the full episode here:https://www.youtube.com/watch?v=4dtM3lz8z1ISubscribe for more advice!→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!↳ https://bit.ly/3RTm5id→ Already have Helium 10? Get a special discount for upgrading your account!↳ https://myamazonguy.com/h10upgrade→ More reason to invest in Helium 10!↳ https://myamazonguy.com/helium-10-service/Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction and Importance of Amazon00:09 - Introduction to Steven Pope00:18 - Growing Traffic and Sales on Amazon00:24 - No Formal Education for Selling on Amazon00:41 - Challenges of Manufacturing in the U.S. vs. China01:00 - Importance of Branding Over Pricing01:07 - Value of Scheduled Thinking TimeSupport the show

Jul 26, 2024 • 5min
How to Sell an App Subscription Service On Amazon
Send us a textLearn how to sell subscriptions and apps on Amazon to boost your sales and engage customers. Discover how to leverage Amazon's platform for products that require subscriptions, such as GPS trackers, cat toys, and camera equipment. Explore strategies for showcasing your app or web content in your product listings to maximize visibility and drive subscriptions.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Intro00:17 - Examples of Subscription-Based Products01:01 - GPS Trackers and Subscription Models01:49 - Selling Apps Alongside Physical Products02:52 - Utilizing Amazon Listings for App Promotion03:48 - Bending the Rules for App Listings04:41 - Promoting Social Media Presence and TutorialsSupport the show

Jul 26, 2024 • 32min
Can AI Pick a Product to Launch on Amazon in 2024? Perplexity.AI Review (Promising Results)
Send us a textIn this video, we dive into how Perplexity AI can help with product launches on Amazon. We'll explore how this AI tool cites sources, identifies emerging categories, and evaluates market trends to aid in decision-making. Discover actionable insights on selecting and optimizing products to enhance your Amazon selling strategy. #AmazonSelling #AItools #perplexityai → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Jul 25, 2024 • 12min
Amazon Product Title Best Practices in 2024
Send us a textLearn the secrets to crafting perfect Amazon product titles that boost your ranking and attract customers. Discover why top keywords and product descriptors are vital, and when to mention your brand name. Unlock the potential of your listings with expert tips on keyword placement and competitive analysis.#AmazonSEO #EcommerceTips #AmazonSelling #ProductListing #AmazonFBA→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction to Amazon Product Titles00:14 - Importance of Product Titles00:27 - Optimal Placement of Brand Name01:01 - Focus on Top Keywords02:30 - Descriptive Product Keywords04:33 - Keyword Strategy and Competitor Analysis07:05 - Using Helium 10 for Keyword Research09:00 - Recap and Final TipsSupport the show

Jul 25, 2024 • 3min
How Sex Sells on Amazon
Send us a textIn this video, we look into brand name analysis, customer avatar insights, demographic targeting, and effective marketing strategies focusing on sex appeal. Learn how you can enhance your listing strategies by making sure your brand is aligned with your target customers.#Amazon #AmazonSellerTips #BrandStrategy #AmazonSeller→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Brand Name Analysis and Customer Avatar01:05 - Analyzing Demographics and Target Audience01:50 - Marketing Strategy: Female Focus and Brand Positioning02:35 - Final Recommendations and Wrap-UpSupport the show

Jul 24, 2024 • 8min
How To Calculate TACoS and Why It Is The Most Important Metric On Amazon
Send us a textLearn how to measure your Amazon performance with key metrics like ACoS and TACoS. Discover why TACoS is a superior metric for understanding your overall business health and growth. This video covers essential tips on calculating and interpreting TACoS to ensure your advertising efforts contribute to long-term success.→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction to Amazon Performance Metrics1:01 - Overview of Key Advertising Metrics (Spend, Sales, ACoS)2:00 - Calculating Total Advertising Cost of Sales (TACoS)3:04 - Significance of TACoS vs. ACoS5:00 - Ideal TACoS Ranges for Growth and Profitability6:00 - Using Advertising to Drive Organic GrowthSupport the show