My Amazon Guy

Steven Pope
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Nov 5, 2024 • 3min

Why 99% of Amazon Sellers Choose FBA

Send us a textIs FBA or FBM better for your Amazon business? Steven Pope from My Amazon Guy breaks down the benefits of using FBA over FBM, highlighting the key reasons why 99% of Amazon sellers choose FBA, especially for heavy or bulky products like charcoal. Learn how FBA can help you recover lost inventory, improve logistics, and take advantage of Amazon Prime members to boost your sales. If you're deciding between FBA and FBM or struggling with inventory issues, this video is packed with useful insights to help grow your business.#AmazonFBA #FBAvsFBM #AmazonSellers #EcommerceTips #MyAmazonGuyGet help from My Amazon Guy to grow your Amazon sales:https://myamazonguy.com/Access 450+ SOPs to manage your Amazon business:https://myamazonguy.com/SOPImprove your listings with My Amazon Guy’s Seller Central services: https://myamazonguy.com/seller-central-amazon/Timestamps:00:00 - Recovering Lost Inventory and FBA Benefits00:15 - Challenges with FBM Sellers00:45 - Why Sellers Are Avoiding FBA01:10 - Recovering Lost Inventory with FBA and My Refund Guy01:30 - Why FBA is Better for Heavy or Flammable Products01:50 - The Benefits of FBA for Sales Growth02:20 - Leveraging Amazon Prime with FBA for More Sales02:50 - Easier Logistics with FBA: Bulk Shipping & Fewer Headaches03:10 - PPC Strategy to Skyrocket Sales in the Busy Season----------------------------------------------------------------------------------------- Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Nov 4, 2024 • 18min

How to Grow Sales While Lowering ACoS: Amazon PPC Tips

Send us a textAmazon PPC tips to grow sales and lower ACoS, focusing on bidding strategies, day parting, and down-only bidding.Causes Of Zero Impressions on Amazon PPC https://www.youtube.com/watch?v=XQ8T6YXDt8k&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=15Watch these videos on YouTube:Amazon PPC for New SEO Phases https://www.youtube.com/watch?v=EhhwlzNE4H8&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=31When to Increase, Lower, or Negate Bids https://www.youtube.com/watch?v=tQwD3CywNW8&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=36#AmazonPPC #ACoSTips #AmazonSalesGrowth #AmazonStrategy #ppcoptimization Get help from My Amazon Guy to grow your Amazon sales.https://myamazonguy.com/Timestamps:00:00 - Can You Grow Sales and Lower ACoS?00:14 - Case Study: Lifting Sales by 162%01:25 - Why PPC Automation Often Misses Growth Opportunities02:32 - How to Use Down-Only Bidding to Lower ACoS03:50 - Combining Bidding Strategies: When Up & Down Bidding Goes Wrong04:46 - Using Day Parting for More Effective PPC Spend07:00 - Improving CTR to Lower ACoS09:41 - Optimizing Main Images for Better CTR12:02 - Why Fixing Your Main Image Can Be a Game Changer14:44 - Improving A+ Content for Higher Sales and Lower ACoS16:10 - Why Hiring an Agency Can Help You Optimize PPCFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Nov 2, 2024 • 5min

What It’s Really Like to Launch a Product on Amazon: The Hard Truth

Send us a textLaunching a product on Amazon can be one of the toughest challenges in ecommerce. In this episode of the Passion Product Podcast, we explore the real struggles behind a successful Amazon product launch—from A/B testing main images to managing inventory and dealing with stockouts. If you’re thinking about launching on Amazon, this video will give you an honest look at what it really takes to succeed.Get better sales and grow your brand with My Amazon Guy.https://myamazonguy.com/amazon-agency/Use code STEVENPOPE6M20 for 20% off your first 6 months of Helium 10.https://bit.ly/3RTm5idSave when you upgrade your Helium 10 account.https://myamazonguy.com/h10upgradeTimestamps:00:00 - Why You Should Never Go Out of Stock on Amazon00:20 - How Steven Pope Got Started: From TV Reporter to Amazon Seller 01:05 - Lessons from Working with Amazon and Early PPC Strategies 01:45 - The Power of A/B Testing: Main Image and Packaging 02:30 - Why Clickthrough Rate (CTR) is Key to Amazon Sales 03:00 - Launching During Peak Sales Seasons: Black Friday Success 03:40 - Managing Inventory to Avoid Stockouts 04:20 - Maintaining Sales Momentum After a Successful Launch 04:50 - Why Staying in Stock is Critical for Long-Term SuccessFollow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Nov 1, 2024 • 2min

Optimize Mobile Images Vertically to Improve CTR on Amazon

Discover the art of optimizing product images for mobile shoppers! Learn how vertical images can enhance visibility and dramatically boost click-through rates. The discussion highlights key strategies that make images more appealing on devices, showcasing the power of presentation. Gain insights into why vertical formats often lead to higher engagement and explore comparisons between vertical and horizontal images.
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Oct 31, 2024 • 4min

From $30K to $100K: How We Can Help Your Amazon Brand

Send us a textWatch it on YouTube: https://youtu.be/07c1ocrfRIoAre you ready to grow your Amazon sales? My Amazon Guy has a proven track record of increasing sales for Amazon sellers like you. In just two months, we helped a brand go from $30,000 to over $100,000 in sales! With our expertise in PPC, SEO, design, and catalog management, we’ve managed over $800 million in annual revenue. Let us help you grow your market share and boost your Amazon sales. Click the link now to schedule a free consultation and learn how we can help your business succeed!#AmazonAgency #AmazonFullServiceAgency #AmazonPPCExperts #AmazonFBACoach #AmazonSchedule a coaching call with My Amazon Guy for expert advice.https://myamazonguy.com/book-a-coaching-call/Get a free video review of your ASIN from My Amazon Guy.https://myamazonguy.com/asin-review/Get help from My Amazon Guy to grow your Amazon sales.https://myamazonguy.com/Timestamps:00:00 - Introduction to Growing Amazon Sales00:15 - Proven Strategies for Boosting Amazon Sales00:45 - Our Track Record: $800 Million in Annual Revenue Managed01:20 - How We Grew Sales from $30K to $100K01:50 - Growing Your Amazon Traffic and Conversion Rates02:20 - Scaling Sales to $500K per Month03:00 - Free Custom Video Review Offer for Amazon SellersFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Oct 30, 2024 • 8min

Amazon Parentage Tips Every Seller Needs to Know

Send us a textLearn Amazon parentage tips, when to merge or split listings to improve ranking and sales.How grouping your listings affect your sales https://www.youtube.com/watch?v=dp6A6bs9k1k&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=28Watch these videos on YouTube:How to Combine Reviews on a Parentage https://www.youtube.com/watch?v=HJm9EORfJTI&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=3I Simplified Amazon Parentage Variations to Increase Sales https://www.youtube.com/watch?v=A-ImdxFk_Hg&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=7Visit https://myamazonguy.com/parentage for more info on parentage and variations.#AmazonParentage #AmazonParentageTips #AmazonListings #AmazonSEO #ParentageOnAmazon #AmazonSellerTips #AmazonVariation #ParentageTipsTimestamps:00:00 - What Is Parentage on Amazon?01:00 - When to Merge or Split Listings02:20 - The Impact of Reviews on Parentage03:45 - Why Two Good Listings Should Stay Separate05:00 - When to Combine New Listings with Existing Ones06:15 - How Parentage Affects Google Search Rankings07:20 - Why Parentage Changes Can Hurt Your Amazon Sales08:00 - The Hidden Risks of Messing with ParentageFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Oct 29, 2024 • 7min

The Biggest Amazon Seller Pitfalls: Variations, Stock Issues, and Data Paralysis

Send us a textWatch it on YouTube: https://youtu.be/QO6dugGSCx0Data paralysis is a real issue for Amazon sellers in 2024, and starting with data to make decisions can often lead to failure. Steven Pope along with Joie Roberts @joierobertsFearless discuss why relying too much on data can hurt your Amazon business. They also break down the most common mistakes sellers make, like going out of stock and launching too many product variations. Learn how to avoid these pitfalls and grow your sales by focusing on the right strategies.#AmazonSellerTips #AmazonSEO #AmazonFBA2024 #amazonsellingtips Timestamps:00:00 - Common Seller Mistakes on Amazon00:20 - Why You Should Never Go Out of Stock01:00 - The Impact of Going Out of Stock on Your Sales01:45 - Why Launching Too Many Product Variations Can Hurt You02:45 - Real-World Example: How Too Many Variations Cannibalize Sales03:30 - Data Paralysis: Why Starting with Data Can Hurt Your Business04:20 - Stick to What You Know First, Then Use Data to Justify05:10 - How to Avoid Trends That Lead to Failure06:00 - Avoiding Common Amazon Seller PitfallsFollow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Oct 28, 2024 • 5min

The Safe Way to Manage Multiple Amazon Seller Accounts

Send us a textWatch it on YouTube: https://youtu.be/PdLQRn8SctUManaging multiple Amazon seller accounts can be tricky if you don’t follow the right steps. In this video, Steven Pope from My Amazon Guy explains how to transfer Amazon account ownership, update login details, and avoid common mistakes that can lead to suspensions. Learn the importance of using separate emails, phone numbers, and bank accounts for each account. If you’re running multiple accounts or transferring ownership, this video is for you!#AmazonSellerAccount #AmazonSellers  #AmazonBusiness  #EcommerceTips #AmazonAccountSuspensionTimestamps:00:00 - What to Do If You Get Locked Out of Your Amazon Account00:22 - How to Transfer Amazon Account Ownership01:10 - What Happens If You Don’t Transfer Ownership Correctly01:45 - Changing Login Details and Avoiding Mistakes02:30 - Why You Should Use a Unique Phone Number for Each Account02:55 - Setting Up Multiple Accounts Safely03:25 - The Risk of Using the Same Admin Info Across Accounts03:45 - When to Change Your Bank Account Information04:05 - Avoiding Account Locks and Suspensions04:40 - Key Takeaways for Running Multiple Amazon Accounts----------------------------------------------------------------------------------------- Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Oct 26, 2024 • 2min

Steven Pope’s Open Letter to Fix Amazon Seller Support

Send us a textWatch it on YouTube: https://youtu.be/V5okcx_Fo6AIf you've ever tried to get help from Amazon, you know exactly what Steven Pope is talking about. Filing a case is harder than ever, and waiting for a useful answer feels like it takes forever.In this video, Steven  Pope shares his two cents on how to fix this mess. First, fire everyone and start fresh. Seriously. Get people who can actually answer basic questions, like how to change a brand name, without just reading from a script. Give them a week off to learn how to really help sellers and buyers instead of copying and pasting useless advice.And please, let’s stop with the long, flowery responses that say nothing. Keep it short and sweet, 200 characters or less. Fix the problem, don’t just talk about it.Watch now and see how Steven Pope would fix the broken system we’re all stuck with.#amazonsellersupport #amazonsellersupportcomplaints #amazonfba→ The Amazon Agency That Gets Results↳ https://myamazonguy.com/amazon-agency/-----------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps:00:00 - Seller Support Complaints and Frustrations00:30 - Open Letter to Amazon and Seller Support Issues01:00 - Suggestions for Fixing Seller Support01:30 - Criticism of Automated Responses and CheatingSupport the show
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Oct 25, 2024 • 9min

Why No One’s Clicking on Your Amazon Listing – Fix This Now!

Send us a textWatch it on YouTube: https://youtu.be/sBfy9ZHXZFsYour Amazon listing's main image can make or break your sales. In this video, Stephen Pope from My Amazon Guy explains why focusing on your click-through rate (CTR) is critical and how a simple main image change can increase your sales. Discover why showcasing options, adding keywords, and standing out in a competitive marketplace are essential to success. Don’t miss these practical tips for improving your product visibility on Amazon.#AmazonSellerTips #AmazonSales #AmazonSEO #CTRBoost #MainImageHacksGet 50% off main image upgrades with code CTR.https://myamazonguy.com/IMGGet help from My Amazon Guy to grow your Amazon sales:https://myamazonguy.com/Timestamp:00:00 - Introduction: The Role of Main Images and CTR on Amazon  00:18 - Example: Dog Leash Listing & Image Optimization  01:00 - The Importance of CTR in Amazon SEO & PPC  01:30 - Why CTR is Easier to Improve than Conversion Rates  02:10 - How to Leverage Keywords in Your Main Image  03:00 - Customer Behavior and Click Patterns on Amazon  03:45 - The Impact of Product Options on CTR  04:30 - How Price and Reviews Influence Click-Through Rates  05:00 - Using Dogs in Main Images for Maximum Impact  05:45 - Case Study: How Adding Keywords to Main Images Boosts Sales  06:30 - A/B Testing and Optimizing Your Main Image for Best Results  07:15 - The Low-Risk Approach to Image Suppression and Changes  07:50 - Why Image Optimization is the Key to Growth  08:10 - Subscribe for More Amazon Growth Strategies-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

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