My Amazon Guy

Steven Pope
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Feb 5, 2025 • 2min

How to Improve Your Amazon Main Image for More Clicks

Send us a textYour Amazon main image affects clicks and sales. If shoppers can’t tell what your product is, they’ll move on. This video breaks down a real listing and shows simple changes, like lifestyle images, keyword-rich text, and better angles to improve CTR and conversions.Get more clicks and sales with a better main image! Fix yours today: http://bit.ly/3Vb6b6Q#AmazonImages #MainImageHack #AmazonListingOptimizationWatch these videos next:Focus on Traffic NOT Design https://www.youtube.com/watch?v=UOlRUvdOfJY&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5Why No One’s Clicking Your Listing https://www.youtube.com/watch?v=sBfy9ZHXZFs&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=10-----------------------------------------------Get our PPC guide & improve your ads today! Download here: https://bit.ly/3DLhywdLaunching a product or fixing a listing? We’ve got answers! Contact us: http://bit.ly/3B1LvHtNeed expert help? Book a call with My Amazon Guy now: http://bit.ly/4eVgJxUTimestamps00:00 - How to Improve This Amazon Product Image00:07 - Using Lifestyle Images for More Sales00:12 - Adding a Ribbon & Text for Better Visibility00:20 - Why Keywords in Images Matter00:38 - Fixing the Main Image to Show Product Use00:46 - Are the Bullet Points Good Enough?01:05 - Why the Parent Listing Format Might Be Hurting Sales01:15 - Fixing A+ Content for Better SEO & Conversion01:31 - Upgrading to Premium A+ Content01:39 - Who is the Product For? Optimizing Demographics01:47 - Main Image Hacks Every Seller Should Use01:52 - Selling on Amazon Doesn’t Have to Be Hard!-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Feb 4, 2025 • 6min

How to Turn Amazon Shoppers Into Repeat Customers

Send us a textKeeping customers on Amazon requires strong brand loyalty. Learn how to use Brand Analytics and promotions to increase repeat buyers and sales.Seller success starts with PPC. Get the guide today https://bit.ly/3DLhywd#AmazonSelling #EcommerceGrowth #BrandLoyaltyWatch these videos next:Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3Q1 Insider Tactics https://www.youtube.com/watch?v=UzWMluqxKGA&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=4-----------------------------------------------Need help with your listing? Need Expert advice? Contact us http://bit.ly/3B1LvHtSee how we can help grow your Amazon business: http://bit.ly/4eVgJxUTimestamps:00:00 - Why Repeat Customers Matter00:22 - Understanding Brand Analytics for Customer Loyalty01:17 - What Are Brand Tailored Promotions?02:30 - The Difference Between Top Tier & Declining Top Tier Customers03:50 - Why You Should Focus on Declining Top Tier Shoppers05:10 - Should You Target High Spend Customers?06:30 - How to Attract New Customers on Amazon07:45 - The Importance of Brand Followers-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Feb 3, 2025 • 12min

Temu Loophole GONE - "de minimis loophole" Closed - Trump Tariffs 10% China

Send us a textA major change is coming for Amazon sellers as Trump’s tariffs close the de minimis loophole. This allowed Temu and Shein to ship tax-free under $800, but starting tomorrow, import taxes will hit hard. This could reshape e-commerce, increase costs, and push U.S. manufacturing forward. What does this mean for your Amazon business?Need help optimizing your PPC campaigns? Download our free PPC guide https://bit.ly/3DLhywd#AmazonNews #EcommerceUpdates #TrumpTariffs #AmazonSellers #TemuVsAmazonWatch these videos next:Amazon’s Name Generator Isn’t Worth Your Time https://www.youtube.com/watch?v=ybK1CJ-qkwg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=6AVOID These Common Review Traps! https://www.youtube.com/watch?v=p_HxUxSdANY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5-----------------------------------------------Having issues with your Amazon listing? Get expert help to fix suppressed listings, improve rankings, and drive more sales: http://bit.ly/3B1LvHtWant one-on-one coaching for your Amazon business? Book a call with our experts: http://bit.ly/3B3HMJATimestamps00:00 - Huge Amazon News: Trump Tariffs & Import Loophole Closing00:31 - How This Loophole Helped Shein & Temu Avoid Taxes01:10 - Unsafe Products & Knockoffs – The Hidden Dangers02:06 - How These Changes Help American Businesses02:30 - Amazon’s Reaction – Why They’re Happy About It03:46 - What This Means for Sellers – Big Changes Ahead04:45 - Can You Start Manufacturing in the U.S. Instead?06:07 - Early Movers: Is U.S. Manufacturing the Future?07:12 - Tariffs vs. Income Taxes – A Major Policy Shift08:06 - Amazon Sellers Feeling the Pinch – What to Do Next10:09 - What You Should Focus on as a Seller Right Now10:34 - Global Politics Are Changing the Game for E-commerce11:00 - Is This Video AI? No, But Here’s What’s New-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Feb 3, 2025 • 8min

The Best Time to Sell on Amazon (Most Sellers Get This Wrong)

Send us a textEvery Amazon product has seasonality, and understanding how it impacts sales is crucial. Spring is a big opportunity for most sellers, but how should you adjust your advertising? Learn how to plan for seasonal changes and maximize your product's potential.Get our free PPC guide and improve your Amazon ad campaigns today: https://bit.ly/3DLhywd#AmazonSales #PPCTips #AmazonAdvertising #SpringSales #AmazonFBAWatch these videos next:Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7-----------------------------------------------Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHtNeed expert advice? Book a coaching call and get personalized help: http://bit.ly/4eVgJxUTimestamps:00:00 - Every Amazon Product Has Seasonality00:23 - How Amazon’s Selling Seasons Affect Sales00:39 - Why Spring is the Best Season for Many Sellers01:10 - Prepping for Seasonal Changes in Sales01:17 - Valentine's Day & How to Capitalize on Short-Term Sales02:29 - Best Advertising Strategies for Spring Seasonality03:43 - How to Target Competitors Early in Spring04:22 - Why Sponsored Brand Campaigns Can Boost Sales05:02 - Using DSP Advertising for Seasonal Products05:50 - Spring Promotions to Attract New Buyers06:37 - How to Check if Your Product Has Seasonal Trends07:10 - Final Thoughts & Next Steps-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Feb 2, 2025 • 5min

How to Register Veterinary Products for Amazon Canada Compliance

Send us a textLearn how to apply for notification numbers for veterinary health products on Amazon Canada. Follow this simple guide to ensure your products meet Canadian regulations.Need expert help on your listing? Send us your questions http://bit.ly/3B1LvHt#AmazonCanada, #PetSupplies, #VeterinaryProducts, #MyAmazonGuy, #amazontips Watch this video next:Want to sell Globally? https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=10-----------------------------------------------Don't get left behind! Download our Free PPC Guide https://bit.ly/3DLhywdTalk to an expert and grow your Amazon business http://bit.ly/3B3HMJATimestamp00:00 - Notification Numbers00:29 - Signing Up on Health Products Canada01:15 - Creating a Notification Form01:58 - Adding Company Details02:24 - Filling Out Active Ingredients03:33 - Reviewing and Submitting the Form04:27 - Why Notification Numbers Matter for Amazon Listings-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Feb 2, 2025 • 28min

How Answering Customer Questions Built a $20M Agency

Send us a textLearn how Steven Pope built a $20M Amazon agency through YouTube. This video explores the journey, challenges, and strategies behind creating impactful content that drives results for brands.Contact us to address your Amazon problems http://bit.ly/4eOvhzuWatch these videos next:Avoid false advertising issues https://www.youtube.com/watch?v=g2I8dBFL56s&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3&t=2sHigh Amazon inventory costs? https://www.youtube.com/watch?v=S-iMEPoo_mY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4-------------------------------------------------Start improving your account with a FREE quote request: http://bit.ly/4g4Zs6hBook a coaching call for advice specific to your Amazon brand: http://bit.ly/3B3fgrCLet us help you fix the issues affecting your Amazon business: http://bit.ly/3B4ig70Timestamps:00:00 - How YouTube Helped Build a $20M Agency01:00 - Starting with Viral Content: The First Video02:30 - My Amazon Guy Services and Expertise04:00 - Overcoming Job Loss to Start a Business06:00 - Early Success Through LinkedIn and Video Content07:30 - Answering Customer Questions with Videos09:00 - Scaling Through YouTube During the Pandemic11:00 - Improving Click-Through Rates with Thumbnails13:30 - The Importance of Answering Niche-Specific Questions15:00 - Building Authority Through Consistent Content17:00 - Creating Free Content That Drives Paid Sales19:30 - The Role of YouTube in Agency Revenue Growth21:00 - Why Thumbnails Matter23:00 - Hiring the Right Designers for Thumbnails25:00 - Ranking Strategies for YouTube Content27:00 - Focus on Execution, Not Just Knowledge-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Feb 1, 2025 • 2min

Why Sharing Free Knowledge Can Make You Millions - Podcast Trailer

Send us a textSteven Pope shares how answering simple customer questions helped grow My Amazon Guy into a $20M ARR agency. Learn how actionable advice and free content can create lasting success for Amazon sellers.Expert coaching for Amazon sellers and Agencies http://bit.ly/3B3HMJAWatch these videos next:Why most goals fail https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3How to Build a Successful Agency https://www.youtube.com/watch?v=vFYwDxFelcc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=5-----------------------------------------------Get your FREE PPC Guide for 2025 here: https://bit.ly/3DLhywdSee how we can help grow your Amazon business: http://bit.ly/4eVgJxUTimestamps:00:00 - How Video Built My Amazon Guy00:06 - Meet Steven Pope: From TV Reporter to Amazon Expert00:18 - The Viral Video That Started It All00:36 - The $20 Million ARR Journey01:05 - How Answering Questions Became a Winning Strategy01:25 - Why Free Content Outperforms Paid Competitors-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Jan 31, 2025 • 5min

PPC Tips You Can Do in 20 Minutes to Increase Sales

Send us a textLearn how to increase your Amazon sales with two simple PPC strategies you can implement in just 20 minutes. Steven Pope breaks down the steps to set up an Auto Catch-All Campaign and a Manual Broad Match Campaign for quick and effective results.Get your PPC campaigns on the right track today. Get our free PPC guide https://bit.ly/3DLhywd#AmazonPPC #IncreaseSales #AmazonMarketing Watch these next: Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=11-----------------------------------------------Listing not converting? Tell us what’s wrong, we’ll help http://bit.ly/3B1LvHtOne call can change your strategy http://bit.ly/3B3HMJATimestamps:00:00 - Quick PPC Tips01:00 - Setting Up an Auto Catch-All Campaign02:04 - Manual Broad Match Campaign for High Impact03:46 - PPC Strategy Tips for the German Market04:15 - Stock Management Before PPC Investment05:00 - How My Amazon Guy Can Help with PPC and SEO----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Jan 31, 2025 • 5min

How to Add Cost of Goods for Amazon Reimbursement

Send us a textAmazon sellers must now submit cost of goods for reimbursements starting March 10, 2025. This video explains how to upload costs, navigate the reimbursement dashboard, and meet Amazon’s invoice requirements.#AmazonSellers #FBAReimbursements #AmazonPolicyUpdateNeed an extra hand to handle your reimbursements? Contact https://myrefundguy.com/Watch these videos next:Review your inventory and IPI score https://www.youtube.com/watch?v=uvrONIZ0Urk&list=PLDkvNlz8yl_YOpEF-opc06tpBnxPO0luC&index=2How to Request Reimbursements https://www.youtube.com/watch?v=s-gwuNkJqeI&list=PLDkvNlz8yl_YOpEF-opc06tpBnxPO0luC&index=3-----------------------------------------------------Say goodbye to wasted ad spend – get the free PPC guide now https://bit.ly/3DLhywdStart the conversation with our team today: http://bit.ly/3B3HMJANeed expert advice? Book a call with our team http://bit.ly/3B3HMJATimestamps00:00 - Amazon’s Reimbursement Policy is Changing00:05 - What Sellers Need to Know About Cost of Goods Requirement00:20 - Navigating the Inventory Defect Reimbursement Dashboard00:38 - Where to Manage Your Sourcing Cost00:56 - Understanding Amazon’s Estimated Product Costs01:47 - What Happens If Your Update is Too High?02:07 - Amazon Now Requires Proof of Manufacturing Cost02:31 - What Counts as Valid Documentation?03:14 - Important Details Needed for Invoices04:00 - How This Change Impacts Your Reimbursements04:28 - Who Benefits From This Policy Change?04:52 - Steps to Upload Your Documentation Properly-----------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
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Jan 30, 2025 • 4min

LAUNCHING on Amazon FBA? AVOID These Common Review Traps!

Send us a textLaunching on Amazon? Learn why starting with FBA and avoiding common review traps can make all the difference. This video breaks down strategies to get sales and reviews without relying on programs like Vine.Let us identify areas to improve your product listing: http://bit.ly/3ZrUVp6#AmazonSellingTips #FBAforBeginners #AmazonReviews #AmazonVine #AmazonLaunch Watch these on YouTube:Learn how the Impact Dashboard can help protect your brand https://www.youtube.com/watch?v=OrFwnkDrQCc&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmYTargeted promotions strategies https://www.youtube.com/watch?v=mB17SsCopQ4&list=PLDkvNlz8yl_YjN7ALMGT77-G1LVsMBsCi-------------------------------------------------------Start 2025 strong with our free Amazon PPC guide: https://bit.ly/4gwtOziNeed help with your account? Contact us: http://bit.ly/4eOvhzuSubmit your form to see what changes can increase clicks: http://bit.ly/3ZuylezTimestamps00:00 - Common Industry Misconceptions About Reviews00:13 - Why Launching as FBA is Crucial for New Sellers00:45 - The Challenge of Getting Reviews Without Sales01:42 - Understanding the Vine Program and Its Potential Risks02:12 - Effective Strategies: Using Low Prices and Ads to Drive Sales03:00 - How Traffic and Conversion Lead to Sales Growth03:27 - Building a Scalable System for Amazon Success-------------------------------------------------------Follow Us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

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