My Amazon Guy

Send us a textThis brand explains why Amazon became their main channel after decades of retail growth. They walk through profit margins, fulfillment speed, and how they calculate pricing. It’s a real breakdown of what Amazon does better and why traditional methods can’t compete.Tired of guessing? Get help from someone who’s done it: https://bit.ly/4jMZtxu#AmazonFBA #EcommerceStrategy #AmazonLogistics #AmazonSellerTips #OnlineRetailWatch these videos on YouTube:You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrBRunning ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gMTimestamps00:00 - How This Brand Started Before Amazon00:24 - Amazon’s Audience vs Other Channels01:01 - Why Giving Amazon 15% Made Sense01:30 - Numbers Matter: Profit Per Unit Breakdown02:36 - What Amazon Does That Others Can’t03:24 - Why Amazon Is Their Primary Channel-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThis video shares the journey of creating a fungi-based soil amendment product for Amazon. It dives into the challenges of launching in a regulated gardening niche, overcoming algorithm issues, and building real brand awareness. Sellers will hear insights about organic certifications, Amazon compliance, and long-term B2B growth strategies in a seasonal category.Built something real like this brand? Get expert help to scale it smarter: https://bit.ly/4jMZtxu#AmazonSellerTips #BuildYourBrand #AmazonBrandStrategy #EcommerceGrowth #SellingOnAmazonWatch these videos on YouTube:You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrBRunning ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gMTimestamps00:00 - Product Origin in a Competitive Gardening Niche00:35 - Industry Problem That Sparked the Idea01:41 - Why Traditional Fertilizer Wasn’t Working02:26 - Challenges with Urban Soil and Home Development03:09 - Turning Fungi Into a Scalable Product04:08 - Taking the Regulated Path, Not the Easy One05:01 - Scientific Validation and Certifications06:10 - University Field Trials for Product Testing07:21 - Fighting Algorithm Flags on Organic Claims08:45 - Compliance Battles with Amazon10:10 - Choosing Amazon Despite the Challenges11:02 - Using Sales to Prove Retail Demand12:13 - Amazon as a Branding and Awareness Tool13:14 - Difference Between Real Brands vs. Amazon Brands14:21 - Advertising that Pays for Itself15:14 - Using Amazon for Seasonal Market Research16:25 - Tracking Regional Sales Trends by Season17:45 - Dealing With Seasonal Inventory Issues18:43 - Limitations of Amazon FIFO in Canada19:40 - Managing Expiry-Sensitive Inventory20:59 - Real Use Cases vs. Intended Use Cases21:53 - Discovering Unexpected Customer Applications22:58 - Fungi Misconceptions and Consumer Fears24:50 - Addressing Product Safety and Education26:02 - Breaking Down Myths About Mushrooms27:50 - Final Thoughts on Amazon Growth Strategy-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon just rolled out a custom analytics dashboard that lets sellers track key performance data. With templates for Prime Day, traffic, sales, and more, sellers now have more control over how they view account trends. This update helps reduce the need for third-party tools by giving direct access to valuable data straight from Amazon.Book a call so we can help you get custom dashboards set up: https://bit.ly/4jMZtxu#AmazonAnalytics #SellerTools #AmazonData #EcommerceSellers #AmazonDashboardWatch these videos on YouTube:You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrBDownload our PPC guide now and stop wasting ad spend: https://bit.ly/4kVZ9gMGrab the SEO toolkit now and start ranking your products higher with strategies that actually deliver: https://bit.ly/457zjSlTimestamps00:00 - Amazon Finally Listens to Sellers  00:24 - Where to Find the Custom Analytics Tool  00:40 - Overview of Dashboard Templates  01:16 - Why This Is Better Than Third-Party Tools  02:00 - Creating a Custom Dashboard from Scratch  02:44 - Metrics You Can Add: Order Count, Delivery Rate  03:32 - What This Means for Amazon Sellers-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textHere’s the recap of what you missed at ASPICON powered by  @PickFu . Real tips shared by brands and experts selling on Amazon. This video covers conversion wins, creative strategies, and how sellers fix listings that aren’t performing. Learn what actually works from ASPICON’s most practical, seller-focused advice.Watch these videos YouTube:Fix Your Amazon CTR: What’s Good, Bad, & The SEO/PPC Golden Ratio https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZHWhat’s Missing From Your Listing That Hurts Conversion https://www.youtube.com/watch?v=0YyvSyMDgPU&list=PLDkvNlz8yl_aEQtZ1eLHoEqYqdgtLyLfV-------------------------------------------------Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gMWant better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSlTimestamps00:00 - Better Design Goes Beyond Product Pages00:27 - Why Customer Feedback Should Guide Creative00:51 - Upgrading Basic Content to Premium01:14 - Blending Data and Creativity for Conversion01:39 - Real Product Use and Trustworthy Video02:01 - Copywriting Tips That Connect With Shoppers02:27 - Launch Strategy and First 90 Days Focus02:55 - Visuals That Match Customer Intent03:17 - Packaging and Design That Influence Buyers-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textRunning ads isn’t always about sales. Sometimes it’s just to learn who your real customer is. This Amazon seller used Helium 10 to find profitable keywords others missed. Low-risk ad testing revealed competitors and audiences they weren’t targeting before.Book a call now and start using ad data the smart way to find real customers and grow faster: https://bit.ly/4jMZtxu#AmazonAds #AmazonSellingTips #EcommerceMarketing #AmazonGrowth #amazonppcWatch these videos on YouTube:You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrBDownload our PPC guide now and stop wasting ad spend: https://bit.ly/4kVZ9gMGrab the SEO toolkit now and start ranking your products higher with strategies that actually deliver: https://bit.ly/457zjSlTimestamps00:00 – Why Sales Might Be Slowing00:15 – Using Ads to Learn About Your Audience00:39 – Testing New Audiences with Low Budget01:08 – Adjusting Bids Based on Clicks01:30 – How Helium 10 Helped One Seller01:58 – Asking the Right Questions to Grow02:29 – What My Amazon Guy Can Help With-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMost brands slow their growth by ignoring small updates that affect Amazon rankings. Frequent listing changes, better copy, and consistent backend updates lead to more traffic and sales.Ready to fix what’s holding your growth? Book a strategy call with experts now: https://bit.ly/4jMZtxu#AmazonSEO #AmazonSellers #EcommerceGrowth #SEOTips #amazonlisting Watch these videos on YouTube:Rank smarter, spend less - Effective Amazon SEO from Experts! https://www.youtube.com/watch?v=60NO-cyMRxQ&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8What Really Works for Amazon SEO in 2025 https://www.youtube.com/watch?v=E_WmQJXeg0k&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=9-----------------------------------------------Having trouble with SEO, PPC, or listing issues?  Send it to us: https://bit.ly/4kRnPa7Missing updates could be killing your growth. Grab the SEO guide and fix your listings today: https://bit.ly/457zjSlTimestamps00:00 - How to push brands to the next level00:24 - Cash flow and profitability for Amazon SMBs00:50 - Improving AOV with PPC and listing optimizations01:15 - Misconceptions about Amazon SEO01:33 - Why SEO updates must happen more often02:20 - SEO affects ranking through CTR and conversions02:50 - Why many brands fail to grow organically03:00 - How My Amazon Guy helps sellers scale----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAI shopping tools like Perplexity and ChatGPT are changing how customers find products. Amazon is now listing products from DTC brands—even if they didn’t agree to sell. Small e-commerce businesses risk getting buried without strong AI-based SEO strategy.If you're tired of Amazon calling the shots, book a DTC call and take back control: https://bit.ly/4le9LrB#AmazonSellers #EcommerceAI #AIShopping #DirectToConsumer #AmazonSEOWatch these videos on YouTube:Need a dayparting strategy? https://www.youtube.com/watch?v=Mtc6N_jVwNg&list=PLDkvNlz8yl_aeEp6XMypvS52zg8kIQ40mDealing with Amazon inventory fees? https://www.youtube.com/watch?v=S-iMEPoo_mY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4-----------------------------------------------Get your FREE PPC Guide for 2025 here: https://bit.ly/4kVZ9gMFind solutions with a one-on-one coaching session: https://bit.ly/45693YtSee how we can help grow your Amazon business: https://bit.ly/3Ht30mSTimestamps:00:00 - AI Waves Are Hitting E-commerce Hard00:28 - Customer Journey Is Changing With AI Agents01:00 - AI Agents Can Now Buy Products for Shoppers01:45 - Perplexity Offers Advanced AI Shopping02:45 - Will Customers Actually Shop With AI?03:39 - Why AI Referencing Is Becoming Crucial04:30 - Big Brands Getting Picked, Small Ones Left Behind05:00 - Amazon Controls DTC Shopping Without Consent06:00 - Amazon’s Rufus vs Better AI Tools06:40 - What Brands Must Do Now to Stay Visible07:10 - Final Warning: Amazon Will List You Either Way-----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMost Amazon sellers miss this hidden spot to help their listings rank higher. It’s a simple way to add extra keywords without changing your title or bullets. Used right, it helps with visibility, search relevance, and long tail phrases.Stop leaving ranking opportunities on the table. Book a strategy call and fix your hidden SEO gaps now: https://bit.ly/4jMZtxu#AmazonSEO #AplusContent #AmazonSellers #AmazonListingTips #ecommerceseo Watch these videos on YouTube:Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3-----------------------------------------------Having trouble with SEO, PPC, or listing issues?  Send it to us: https://bit.ly/4kRnPa7Grab the SEO Toolkit Amazon sellers use to rank faster and find missed keyword gaps: https://bit.ly/457zjSlTimestamps00:00 – Why Most Sellers Miss This SEO Tip00:18 – How A+ Content Impacts Your Amazon Rankings00:49 – Using Alt Text in A+ Images for SEO01:58 – Adding Misspellings and Other Languages for Search02:45 – Where to Add Long Tail Keywords03:56 – Common Mistakes Sellers Make with Alt Text04:54 – Add Alt Text to Brand Story for Extra Visibility05:39 – Real Examples and Final SEO Advice05:59 – Why My Amazon Guy Exists (Closing Message)06:05 – Scan the QR Code or Click the Link----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMost Amazon brands miss out on long-term growth by ignoring simple email marketing tactics. Collecting emails and sending smart follow-ups increases conversions and customer lifetime value.Need help setting up email marketing? Book a call with us and get it done right: https://bit.ly/4jMZtxu#EmailMarketing #AmazonSellers #EcommerceGrowth #CustomerRetention #amazonstrategy Watch these videos on YouTube:You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrBTimestamps00:00 - Why Email Marketing Is Ignored by Most Brands00:24 - How Email Increases Conversion and Lifetime Value01:00 - Best Bully Sticks' Email Strategy Around Pet Deals Day01:40 - Collecting Emails with Product Inserts02:30 - How Brands Shift Buyers from Amazon to DTC03:00 - Spin-to-Win Email Capture Example03:40 - Email Content Must Offer Real Value04:20 - Why Amazon Brands Should Focus on Email in 202505:00 - How My Amazon Guy Helps Brands Scale-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textWant to grow a successful agency using content that actually brings in clients? This video breaks down how My Amazon Guy scaled with seller-focused videos and simple tools. No paid ads, no complex funnels, just real strategies that helped build an 8-figure business.We share all our processes here, no gatekeeping, just real SOPs that work: https://bit.ly/4dQ2hbr#AmazonAgency #ContentMarketing #YouTubeForBusiness #DigitalMarketingTipsWatch these on YouTube:How Steven Pope Transformed My Amazon Guy’s Culture: https://www.youtube.com/watch?v=OIWAbgYyaBc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3How I Built a $20M Amazon Agency with 558 Employees: https://www.youtube.com/watch?v=x4ZXGtCEqNA&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=18----------------------------------------------Timestamps:00:00 - How My Amazon Guy Grew Fast Without Ads  00:30 - Answering Questions Became a Strategy  01:10 - YouTube Channel Growth Started at Zero  01:40 - Kevin’s Story: From Acquisition to Strategy  02:20 - Why You Don’t Need a Huge Audience  03:00 - Building Trust Through Helpful Videos  03:40 - Proof: Older Videos Still Bring Clients  04:30 - No Setup? Here’s What You Really Need  05:20 - What Matters More Than Fancy Gear  06:10 - The Long-Term Value of Sharing Knowledge  07:00 - Starting from Zero and Getting Comfortable  08:00 - Creating Relevant Videos That Attract Clients  09:00 - Final Thoughts on Content, Growth, and Sales----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show