

The SDM Show
Rob Cairns
The SDM Show discusses all things Business, Marketing and WordPress. This show was formerly known as The SDM Business, Marketing and WordPress Show.
Episodes
Mentioned books

Nov 23, 2024 • 22min
Episode 481: Agency Chat With Ryan Waterbury - Contracts and the TOS
Rob Cairns and Ryan Waterbuy talk about Contacts and TOS.
Show Highlights:
1. Why contracts matter.
2. Why agencies need to enforce there TOS.
3. How these help protect your agency.

Nov 19, 2024 • 6min
Episode 480: Rob Cairns Podcast Origin Story
Rob Cairns shares his podcast origin story and why he got into podcasting.

Nov 19, 2024 • 21min
Episode 479 Copywriting With Todd Jones - Creating Demand.
Rob Cairns talks to Todd Jones about creating demand.
Show Highlights:
1. What is demand?
2. How to include demand in copywriting.
3. How VHS made a demand.
4. The best product does not always win.

Nov 14, 2024 • 32min
Episode 478 Seriously Bud With Bud Kraus
Rob Cairns talks to Bud Kraus about his podcast Seriously Bud.
Show Highlights:
1. What is Seriously Bud About?
2. What stories does the podcast tell?
3. What types of guests come on the show?

Nov 11, 2024 • 4min
Episode 477: How to Upgrade to WordPress 6.7
Rob Cairns talks about how to upgrade to WordPress 6.7
Show Highlights:
1. Backup first.
2. Update.
3. Test and test again.

Nov 11, 2024 • 28min
Episode 476 Copywriting With Todd Jones Skills in Copywriting
Rob Cairns and Todd Jones talk about skills in copywriting.
Show Highlights:
1. Research as a skill.
2. Understanding the culture of where you are writing.
3. What to look for when hiring.

Nov 7, 2024 • 28min
Episode 475 Agency Chat With Ryan Waterbury Fire Your Worst Client Every Year
Rob Cairns talks to Ryan Ryan Waaterbury about bad clients.
Show Highlights:
1. Why do you need to fire your worst client every year?
2. Why some clients are not a good match.
3. How to manage your clients.

Nov 5, 2024 • 42min
Episode 474 Mental Health Challenges With James Bullis
Rob Cairns and James Bullis talk about mental health.
Show Highlights:
1. Why mental health is important.
2. Seeing a professional can help.
3. A great resource is mentioned in the show.
4. James shares his journey.

Nov 4, 2024 • 18min
Episode 473 SEO With Warren Laine Naida How SEO is Impacted By AI
Warren Laine_Naida talks about how SEO is impacted by AI.
Show Highlights:
1. AI is impacting search engines.
2. Google is in panic mode.
3. SEO is adapting to AI.

Oct 31, 2024 • 36min
Episode 472 The Busiest Lady in WordPress With Michelle Frechette
Rob Cairns talks to Michelle Frechette the busiest lady in WordPress.
Show Highlights:
1. How many hats does Michelle wear?
2. How does Michelle manage her time?
3. A general WordPress discussion