The SDM Show

Rob Cairns
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Nov 23, 2024 • 22min

Episode 481: Agency Chat With Ryan Waterbury - Contracts and the TOS

Rob Cairns and Ryan Waterbuy talk about Contacts and TOS. Show Highlights: 1. Why contracts matter. 2. Why agencies need to enforce there TOS. 3. How these help protect your agency.
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Nov 19, 2024 • 6min

Episode 480: Rob Cairns Podcast Origin Story

Rob Cairns shares his podcast origin story and why he got into podcasting.
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Nov 19, 2024 • 21min

Episode 479 Copywriting With Todd Jones - Creating Demand.

Rob Cairns talks to Todd Jones about creating demand. Show Highlights: 1. What is demand? 2. How to include demand in copywriting. 3. How VHS made a demand. 4. The best product does not always win.
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Nov 14, 2024 • 32min

Episode 478 Seriously Bud With Bud Kraus

Rob Cairns talks to Bud Kraus about his podcast Seriously Bud. Show Highlights: 1. What is Seriously Bud About? 2. What stories does the podcast tell? 3. What types of guests come on the show?
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Nov 11, 2024 • 4min

Episode 477: How to Upgrade to WordPress 6.7

Rob Cairns talks about how to upgrade to WordPress 6.7 Show Highlights: 1. Backup first. 2. Update. 3. Test and test again.
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Nov 11, 2024 • 28min

Episode 476 Copywriting With Todd Jones Skills in Copywriting

Rob Cairns and Todd Jones talk about skills in copywriting. Show Highlights: 1. Research as a skill. 2. Understanding the culture of where you are writing. 3. What to look for when hiring.
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Nov 7, 2024 • 28min

Episode 475 Agency Chat With Ryan Waterbury Fire Your Worst Client Every Year

Rob Cairns talks to Ryan Ryan Waaterbury about bad clients. Show Highlights: 1. Why do you need to fire your worst client every year? 2. Why some clients are not a good match. 3. How to manage your clients.
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Nov 5, 2024 • 42min

Episode 474 Mental Health Challenges With James Bullis

Rob Cairns and James Bullis talk about mental health. Show Highlights: 1. Why mental health is important. 2. Seeing a professional can help. 3. A great resource is mentioned in the show. 4. James shares his journey.
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Nov 4, 2024 • 18min

Episode 473 SEO With Warren Laine Naida How SEO is Impacted By AI

Warren Laine_Naida talks about how SEO is impacted by AI. Show Highlights: 1. AI is impacting search engines. 2. Google is in panic mode. 3. SEO is adapting to AI.
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Oct 31, 2024 • 36min

Episode 472 The Busiest Lady in WordPress With Michelle Frechette

Rob Cairns talks to Michelle Frechette the busiest lady in WordPress. Show Highlights: 1. How many hats does Michelle wear? 2. How does Michelle manage her time? 3. A general WordPress discussion

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