
Female Founder World
Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.
Latest episodes

Nov 12, 2024 • 36min
Jasmine Shares the Real Story Behind Summit
Jasmine Garnsworthy is on the Female Founder World podcast today sharing exactly how team the Female Founder World team pulled off a 700+ person even in New York City last week!
LINKS
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Join a live Q&A with Jasmine in the Female Founder World group chat: https://bestie.femalefounderworld.com/products/communities/femalefounderworld/meetup/9186825d-02d1-4301-a48b-b563c2545d53
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World Resource Roundup newsletter: https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com

Oct 21, 2024 • 27min
How to Show up as the Leader Your Business Needs
Emily Whittaker is on the Female Founder World podcast with Jasmine Garnsworthy.
Emily is the Executive VP of North America and Global Marketing at VistaPrint, Female Founder World's presenting sponsor this season!
In this episode Emily chats about leading a large team, how she’s developed the leadership skills necessary to execute on a big vision, and learnings from the small businesses she’s supported over the 15 years at VistaPrint
LINKS
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Buy your ticket for Female Founder World 2024 Summit: https://www.femalefounderworld.com/summit-2024
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World Resource Roundup newsletter: https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com

Oct 14, 2024 • 33min
She's Building the Next Big Influencer Marketing Agency
Shana Davis, founder of Ponte Firm, is on the Female Founder World podcast with Jasmine Garnsworthy!
Shana is the founder of Ponte Firm, the influencer agency that has managed to sign the most impressive lineup of creators. After starting her career at major fashion houses and publications like Tom Ford, WWD, and Vogue,
Shana launched her own influencer agency. In five years she went from zero clients to managing hundreds of top influencers across her team. She started by managing micro-influencers, and now Ponte is known for finding the most promising up-and-coming talent before they blow up—and then sticking with them to guide their careers as they grow.
In this conversation Shana shares a mini masterclass on influencer marketing and building a successful agency.
LINKS
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Get your ticket for Female Founder World Summit: https://www.femalefounderworld.com/summit-2024
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
Check out Shana's business: https://pontefirm.com/

Oct 7, 2024 • 39min
The Donut Biz She Started in Her Kitchen is Now a Bestseller at Erewhon
Kristin Charbo, founder of Glonuts, is on the Female Founder World podcast with Jasmine Garnsworthy!
Kristin is the founder of Glonuts, the healthy donut replacement that’s been a major hit at places like Erewhon, Alfred and Bristol Farms. After starting a mobile coffee cart business, Kristin and her partner (in life and business partner) realized their healthy donuts were the sellout item. They doubled-down on the donuts, and pretty immediately got picked up by Erewhon.
Now, five years since launching the coffee cart, Krisin has seen a lot; from scaling her business right from her kitchen where they made, packed, and delivered hundreds of thousands of Glonuts, to now being launched nationwide and growing a community of brand fans. Kristin gives us all the tea on building a food brand from the ground up, how to work with distributors and co-manufacturers, how she’s raised money from all-star founder angel investors, and what’s next for Glonuts.
LINKS
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Get your ticket for Female Founder World Summit: https://www.femalefounderworld.com/summit-2024
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
Check out Kristin’s business: https://eatglonuts.com/

Oct 6, 2024 • 31min
How to Get Influencers to Pay Attention to Your Brand
Get tickets to our NYC Summit: https://www.femalefounderworld.com/summit-2024
Natalie from our content team is on the Female Founder World podcast with Jasmine Garnsworthy!
Natalie Abatemarco's on our editorial and partnerships team at Female Founder World, but she's also an influencer. Maybe you've seen her on TikTok or Instagram? Natalie’s lifestyle content has allowed her to partner with brands big and small, from Joe and the Juice, to Revolve, to Alice Mushrooms and beyond. I ask Nat what makes influencers want to work with a brand, and how to make product gifting stand out. Listen to this before you gift your next creator!
LINKS
Get your tickets to Female Founder World NYC summit: https://www.femalefounderworld.com/summit-2024
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Grab your ticket for Female Founder world Summit https://www.femalefounderworld.com/summit-2024
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
UGC Creator List (Business Bestie subscribers only):
Natalie's favorite up-and-coming creators:
https://www.instagram.com/ritamontezuma?igsh=MzhhYTVmYW9uNWV2
https://www.instagram.com/keziacook?igsh=MXkwOWlhNDZicnYxeg==
https://www.instagram.com/abbycatlin?igsh=MW10eTA4cndmeTJobQ==
https://www.instagram.com/laurenmailecrane?igsh=MW9hMmoyMjNlOXlubA==
https://www.instagram.com/ladydianamay?igsh=NGZsZ2RwNjN1bjZl
https://www.instagram.com/kellygracemae?igsh=OWFmcDZlZjVhbmUy
https://www.instagram.com/taylorlmitchell?igsh=MTZ6amZ3YXZsaXVuYQ==
https://www.instagram.com/bridgetcampbell_?igsh=MTdjYXUzNG5vdnp6OQ==
https://www.instagram.com/samanthascore?igsh=ZjR0NDk0bm54dGhl
https://www.instagram.com/piperphillips/?hl=en
https://www.instagram.com/rachelglovely?igsh=MTVoM2QwenVvcG8wbQ==

Sep 30, 2024 • 26min
She Was Rejected Hundreds of Times–Now She's Raised $3.5 Million
Kristine Locker is on the Female Founder World podcast with Jasmine Garnsworthy!
Kristine is the founder of Locker, the app and browser extension that have revolutionized online shopping. As a non-technical founder, Kristine has built a team, raised $3.5M, and gained hundreds of thousands of users for Locker.
Kristine bootstrapped to her first 10,000 users, and after hearing over 50 “no’s” raised her first $1M two years later. After continuing to build and getting tons of heartbreaking rejection, Kristine’s next funders came from the most surprising places.
In this episode Kristine talks about how she was able to handle a ton of rejection to raise money, the mindset of building a tech company as a non tech-founder, and how she’s built a kick-ass team.
LINKS
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Get your ticket for Female Founder World Summit: https://www.femalefounderworld.com/summit-2023
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
Check out Kristine’s business: https://www.wantlocker.com/

Sep 23, 2024 • 41min
She's About to Hit $1 Million From Selling Sheer Socks
Get tickets to our NYC Summit: https://www.femalefounderworld.com/summit-2024
Mary Gui is on the Female Founder World podcast with Jasmine Garnsworthy! Mary is the founder of Sock Candy, the fashion-forward socks that have been blowing up online.
In her first year in biz Mary made $80,000 and by year three she hit $720,000. Sock Candy has been featured by the New York Times, collaborated with Katy Perry and is sold in stores like Urban Outfitters. In this episode Mary shares how she’s learned to run her own paid ads, how she’s bootstrapped her brand to nearly a million dollars in sales, and how she’s growing the brand today.
LINKS
Get tickets to our NYC Summit: femalefounderworld.com/summit-2024
Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
Get Mary's paid ads freelancer recommendation plus over 140 freelancer and agency recommendations (paid Business Bestie members only): https://bestie.femalefounderworld.com/products/supplier-contacts/categories/2152860858/posts/2167651170
Download 40 free partnership ideas: femalefounderworld.com/partnership-ideas
Sign up for Retail Bootcamp: bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World resource roundup femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
Check out Mary’s business: sockcandy.com

Sep 18, 2024 • 8min
We're Coming To New York!
Female Founder World Summit Presented by VistaPrint is coming back to New York on November 2. This is our biggest and best event of the year and tickets just went on sale.
You’ll hear talks from Rea Ann Silva (Beautyblender founder!), Lo Bosworth (Love Wellness), Melanie Masarin (Ghia), Katie Sturino (Megababe), Desiree Verdejo (Hyper Skin), Karen Danudjaja (Blume), Laura Henshaw (KIC), Cyndi Ramirez (Chillhouse), and more wildly inspiring speakers.
We’ll have a DJ. A tequila bar. Dedicated spaces to connect on topics like retail and money—you might even meet a key buyer or your next investors. Plus, expect packed gift bags and the business bestie community you love.
We’ve never held an event that didn’t sell out: you know what to do: https://www.femalefounderworld.com/summit-2024

Sep 18, 2024 • 7min
Resource Roundup: A Meta Ads Course And Audio Book Hack
This is part two with Elavi founder Michelle Razavi! In this conversation Michelle shares the books, tools, and even music that’s helped her biz scale to become a #1 Amazon bestseller and Costco bestseller.
LINKS & RECOMMENDATIONS
Book: Traction by Gino Wickman
Course: Admission by Common Thread Collective
Apps: Notion, Slack, Canva
Music: 528 Hertz Music
Join the Female Founder World group chat to join community coaching calls: https://www.femalefounderworld.com/group-chat-application
Get 25% OFF your first VistaPrint order using the code FFW25 at checkout: https://www.vistaprint.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
Check out Michelle’s business: https://elavi.co/

Sep 15, 2024 • 35min
How to Become A Bestseller on Amazon and Costco With Elavi’s Michelle Razavi
Elavi cofounder Michelle Razavi is on the Female Founder World podcast with Jasmine Garnsworthy!
Michelle is the co-founder and CEO of Elavi, the high protein dessert and snack brand that's doing cool things in the food space. She got started on the business in 2020. Today, after discontinuing their main product to pursue a clear winner, Elavi is getting amazing traction at Costco and Amazon.Now they’re a bestseller at Costco and a #1 bestseller on Amazon! In this episode Michelle talks about having to make hard decisions like product cuts, how Elavi’s been crushing it in Costco and Amazon, and tips for a stellar rebrand.
LINKS
Get 25% OFF your first VistaPrint order using the code
FFW25 at checkout: https://www.vistaprint.com Join the waitlist for the
Female Founder World 2024 summit: https://www.femalefounderworld.com/summit-2023
Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com
Become a Business Bestie subscriber: bestie.femalefounderworld.com
Michelle's email tool: https://www.boomeranggmail.com/
Michelle's ad course: https://www.youradmission.co/
Check out Michelle’s business: https://elavi.co/