Hey {First Name}, An Insider's Guide to Outbound Sales

Morgan Williams
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Oct 13, 2019 • 29min

#033: How to Get 98% Open Rates with Matt Morfopoulos

Matt Morfopoulos, Chief Growth Officer at RespondFlow, shares insights on the power of personalized text messaging for business growth. He emphasizes how SMS builds authentic customer relationships and achieves up to 98% open rates. Matt reveals the journey of RespondFlow, showcasing innovative outreach strategies and challenges faced in the startup world. Listeners will love his anecdotes about applying classroom theories to real-world marketing and the importance of compliance in automated messaging.
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Oct 8, 2019 • 31min

#032: How to Grow Your Personal Brand as a Salesperson Using LinkedIn Video with Sam Downs

Sam Downs is a Customer Relationship Manager, Blogger, and LinkedIn creator. She creates video content for her LinkedIn profile and has created #SalesTipTuesday - a weekly LinkedIn video series where Sam offers helpful advice for salespeople. In this episode, she talks about dropping out of high school, progressing from retail jobs to sales, and her journey to creating videos on LinkedIn. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Oct 1, 2019 • 43min

#031: How to Scale a Remote Sales Team with Aaron Dorondo

Aaron Dorondo is Head of Sales at Follow Up Boss. A tool for real estate agents, Follow Up Boss allows agents to efficiently manage their leads and ensure no lead gets missed. Follow Up Boss enables agents to deliver an incredible customer experience, at the speed and volume that today’s real estate businesses require. Aaron has an extensive background in sales, including working at Google. In this episode, he talks about building relationships with small businesses, managing a remote team, and the different ways a product can be niche. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Sep 25, 2019 • 29min

#030: A Cold Email Strategy That Gets a 30% Response Rate with Jesse Hernandez

Jesse Hernandez, Co-founder of MailGenius and email marketing expert, shares his journey from IT to mastering email deliverability. He discusses the importance of having multiple versions of emails and defining clear goals for cold outreach. Jesse highlights best practices for improving response rates, focusing on genuine engagement rather than just open rates. He also introduces MailGenius, a tool to enhance email deliverability and provides tips for avoiding common pitfalls to optimize outreach efforts.
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Sep 16, 2019 • 45min

#029: A Simple Strategy Your Sales Team Can Use to Book a Record Number of Meetings with Mark Ackers

Mark Ackers is Head of New Business at Refract, a company that uses AI to help sales teams have better conversations and determine what separates top performers from the rest. Refract brings technology to reform the management and training of salespeople. It analyses calls and enables sales managers to save time by revealing key coachable insights and moments. In this episode Mark talks about why communication is so important, tips on cold calling, and the prospecting days he runs at Refract. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Sep 8, 2019 • 28min

#028: Using Data to Maximize the Productivity of Your Outside Sales Team with Trey Gibson

Trey Gibson is the CEO of SPOTIO, a sales tracking and territory management solution for field sales teams. Even though reps have a CRM, a quota, and a territory - there are no real software tools to understand the actual productivity that outside sales reps have in the field. In this episode, he talks about solving the problem of salespeople not using the CRM, the importance of tone in sales calls and the problems SPOTIO solves for field teams. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Sep 2, 2019 • 30min

#027: How Customer Obsession and Automation Can Transform Your Business with Jack Maher

Jack Maher is an expert in digital transformation. He is the author of Standing on Shoulders: A Leader’s Guide to Digital Transformation. The book contains practical, actionable information on building an employee and customer-obsessed culture that drives speed and efficiency while leveraging technology to sell better products and services. In this episode, he talks about why being the best means using technology, the power of automation, and things to consider when integrating new technology into an organization. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Aug 26, 2019 • 26min

#026: Using the Power of Focus to Get More Out of Your Business By Doing Less with Alzay Calhoun

Alzay Calhoun is a business coach and the owner of Coveted Consultant. His step by step program focuses on three business systems that allow business owners to get the greatest amount of impact in the shortest amount of time. In this episode, he talks about dealing with overwhelm in his business, the importance of focus, and understanding the invisible decisions that can make or break your business. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Aug 19, 2019 • 34min

#025: How to Use Live Events to Generate High Quality Leads with Raluca Apostol

Raluca Apostol is the Audience Acquisition, Lead Generation and Campaign Marketing Director of Event Marketing Stars. Event Marketing Stars is a data driven marketing company for events and conferences. Events can be an important marketing tool, but in order to be effective they need to generate both attendees and revenue.  In this episode, Raluca talks about technology in events, how to run a great event and how to turn an attendee into a lead. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.
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Aug 12, 2019 • 34min

#024: How to Turn Your LinkedIn Profile Into a B2B Lead Generation Machine with Brian Downard

Brian Downard is the Founder of BD Ventures and a partner at Prospecting on Demand. Prospecting On Demand helps consultants and agencies create a steady source of high-quality leads without paying for ads. Brian is an expert in helping people start and grow profitable B2B service companies. In this episode, he talks about using LinkedIn for lead generation, how he built his Facebook group, and the importance of knowing who your customer is. Join a community - 5,000+ SaaS founders, agency owners, and entrepreneurs sharing cold outreach tips, tricks, and strategies: https://morgandwilliams.com/community If you don’t want Zuckerberg to spy on you but you still want valuable cold outreach tips, head on over to https://morgandwilliams.com/newsletter and put in your best email.

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