Profit by Design

Today’s episode is the second part of our Strategic Planning Series. Hopefully, you’ve listened to Part 1 and downloaded your copy of the Strategic Planning Guide and 2025 Planner. Get them now by clicking this link. You’ll need these resources to take full advantage of everything we are offering in the Strategic Planning Series. Creating your vision and instituting accountability are crucial to achieving your goals; this is what we help our Tap the Potential clients do every single day! Profit by Design is a Tap the Potential Production.Show Highlights:It’s time to quit playing small and thinking small! (Playing small and thinking small will only bring small results. Think BIG!)Mindset shifts are not easy.We don’t start with business success; we start with life success.The survival trap, decisions, and entrepreneurshipOur intentionality can amplify the impact on our own lives and those around us.Create your vision—and revisit it often.Think about what COULD be going on in your business when everything improves by 10x.Share your vision with your team, and support your team members in achieving their visions.Talk about what’s uncomfortable about your vision and take opportunities for collaboration.Design for profit in the year ahead. (Use the Profit Assessment Chart in the Strategic Planning Guide.)Steps in using the Profit Assessment Tool to identify the gaps, take key actions, and achieve the level of owner’s pay you deserveA healthy business is a sustainable business!Resources:Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

A focus on strategic planning for the new year has been a longstanding tradition at Tap the Potential, and we work diligently to expand and refine this process each year. For this two-part series that begins in this episode, please download your Strategic Planning Guide and the 2025 Tap the Potential Strategic Planner today. I hope these two episodes will excite you about having some thinking space for yourself. Please block an hour or two on your calendar and consider this time a gift to yourself. Wherever you’ve been in 2024–whatever wins, losses, breakdowns, and breakthroughs you’ve experienced, you’ll find this concept of strategic planning to be powerful and impactful. Taking a pause for reflection becomes a learning opportunity, and we don’t grow if we don’t learn. Considering powerful questions while setting aside this time for reflection is a $10,000 an hour activity!Profit by Design is a Tap the Potential Production.Show Highlights:What is your biggest WIN of 2024?Take time to pause, reflect, and LEARNThe “Gift to Yourself” exerciseWhere are you recycling the same problems year after year?Identify areas in which you need supportWhere is fear coming up for you? (Make decisions out of love, not fear.)What do you need to let go?Apply the 80/20 principle to yourselfUnderstand the Wheel of Life exerciseResources:Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

In this engaging discussion, David Jenyns, an expert entrepreneur and author of SYSTEMology, shares his insights on leveraging AI to streamline business systems. He emphasizes how AI can enhance productivity, making tasks faster and cheaper while allowing owners to step back from daily operations. David highlights the importance of establishing a 'systems champion' within your team and cultivating a culture of systems for sustainable growth. Plus, he offers listeners a chance to grab a free copy of his book to kickstart their systemization journey!

In this episode, the Tap the Potential team gathers to celebrate and shine the Great Place to Work Spotlight on Tammy Little, a phenomenal client and the founder and CEO of Ghost Crew, FTC Group, and Summit Accounting Partners. She brings over three decades of diverse accounting experience and a fervent drive for business success. She has a BSBA in accounting from Appalachian State University and began her career in public accounting, mastering tax and audit before transitioning to corporate accounting. As a controller for various mid-size and large companies, Tammy’s strategic acumen grew beyond accounting to encompass insurance, payroll, tax compliance, human resources, and technology. Her comprehensive background uniquely positions her to understand the challenges businesses face in achieving success. In 2007, Tammy founded Turning Leaf Solutions, prioritizing exceptional client services and rapid growth by offering accounting and consulting services. Recognizing the importance of specialization, she strategically transitioned her firm into a larger entity, finding a decade of success and the time to decide what her next entrepreneurial step would be. In 2018, Tammy embraced a new challenge in the cannabis industry, showcasing her adeptness in financial statements, compliance, and optimizing business operations for sustainable success. With an overriding commitment to excellence, Tammy is indispensable to businesses in the sectors of the cannabis industry, accounting, and other niche industries. Join the Tap the Potential crew of Melissa Kay, Dr. Sabrina Starling, and Kaitlyn Beaver as they welcome Tammy Little to the show and discuss the steps forward that have made her an employer of choice for A-players.  Profit by Design is a Tap the Potential Production.Show Highlights:Tammy’s take on what the Great Place to Work Spotlight means to herThe problems Tammy faced as a business owner needing to build her teamBeing different and attracting A-players who are rockstarsTammy’s commitment to transparency and honesty in writing job adsShifts that have happened with communication in Tammy’s businessesTammy’s commitment to taking exceptional care of her clientsImprovements in onboarding and training to be set up for successKaitlyn’s perspective on the growth of Tammy as a business ownerTammy’s advice to other business owners who might be drowning in work and struggling to get A-players on their teamsDr. Sabrina’s key takeaways and final wordsResources:Connect with Tammy Little: My Ghost Crew, Summit Accounting, FTC Group, LLC, Email, and LinkedInRetain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

Are you ready to make 2025 your best year yet? Let’s start by asking ourselves what we are grateful for today. In this episode of the Profit by Design Podcast, we’re diving into how to build a resilient business and a life you love–starting with making decisions based on love, not fear. Join us as Dr. Sabrina Starling and Melissa Kay share powerful insights on living a regret-proof life and why practicing gratitude is the secret to long-term success!It’s Thanksgiving, and we are sharing our gratitude lists for this year, an eye-opening exercise of reflection that prompts true appreciation for the many good things we enjoy in life. Our fantastic team at Tap the Potential has pulled together, covered for each other, and forged new paths in 2024. Join us for a closer look at how we are building resilience and gratitude!Profit by Design is a Tap the Potential Production.Show Highlights:Team development happens when people open up about what matters most to them.Fostering trust and vulnerability on your team begins with acknowledging gratitude.Leaders need a safe space to be authentic and lead with LOVE (Letting Others Voluntarily Evolve)Taking advantage of opportunities with family members this ThanksgivingLiving a regret-proof lifeGratitude is a mindset shift.Try asking, “What are you grateful for?” rather than “How are you doing?”Dr. Sabrina’s findings about gratitude’s benefits to our brains and bodiesAn abundance mindset vs. a scarcity mindsetThe impact of handwritten notes of gratitudeResources:Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

Your mission is your WHY, and it incorporates your purpose into your business. One of the most crucial steps in realizing your business dream is to reignite your passion and connect with the WHY of your business. Rediscovering that spark and creating a roadmap to bring your dreams back to life is the focus of today’s episode. Join Melissa Kay, Lead Strategist, and Certified Dream Manager at Tap the Potential to learn more!Profit by Design is a Tap the Potential Production.Show Highlights:When the passion for our business seems distant, we fall into the survival trap and face burnout.Understanding what has changed for you–and why it mattersUnderstanding the bigger picture to realign with your original visionEmbrace your dream again!Reconnect with your WHY:Craft a powerful mission statement that incorporates your values.Create a clear vision for the future.Turn your vision into actionable steps to move forward. (Use annual goals that are specific, measurable, and aligned with your larger purpose.)Are you playing “too small”?“Saying NO means saying YES.”The first step in reconnecting your dream with your WHY is reflection. (Step away from the office to do this!)Resources:Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

Discover how effective delegation can transform your work-life balance, allowing for a 25-hour work week. The hosts delve into identifying high-value activities and empowering teams through trust and clear communication. They emphasize hiring aligned A-players and the importance of structured onboarding. Learn about the art of one-on-one meetings, where delivering positive feedback leads to better engagement. Plus, explore practical tools that enhance team collaboration and accountability, ultimately paving the way for business efficiency and personal well-being.

We want to help business owners take control when feeling overwhelmed and understaffed. Feeling this way is a normal part of a growing business, and we can’t put off taking steps to move forward. Waiting until you don’t feel overwhelmed and understaffed may take forever! Melissa Kay and Dr. Sabrina Starling discuss this topic with fresh insight and actionable tips to help you learn to delegate and trust the A-players on your team. Join us to learn more!Profit by Design is a Tap the Potential Production.Show Highlights:Too much on your plate? Here’s what to do first!Dr. Sabrina takes a look back at her steps in learning to delegate.The importance of focusing on your $10,000 an hour activities“You don’t want unicorns on your team!”An outsider’s perspective can bring clarity.The value in learning to ask for helpAn accountability chart clearly defines the roles your company needs.Ask, “What roles does this business need to serve the sweet spot and drive profitability?”Links and Resources:Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

Are you making decisions out of fear or love? Wouldn’t a thriving mindset be better than merely surviving? In this episode, Dr. Sabrina Starling joins Melissa Kay, Lead Strategist at Tap the Potential, to discuss this topic. You’ll learn how to identify and break free from survival mode, how to cultivate a supported work/life integration, and actual steps to help you thrive. Join us!Profit by Design is a Tap the Potential Production.Show Highlights:Facing challenges in survival mode, which triggers fear-based decisionsPay attention to the language you use.Focus on what you want to grow and create.Using The Choice Map (from Change Your Questions, Change Your Life by Marilee Adams) to catch your fear-based thinkingDeep-breathing exercises and powerful questions as tools for creating space and loveDrawbacks of fear-based assumptionsJournaling constantly will help you notice wins with a heart of gratitude.“Stop borrowing anxiety from the future!”Protect your time best by caring for yourself first.Dr. Sabrina’s tips for self-care as an entrepreneurLinks and Resources:Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!

In this episode, business psychologist and author, Dr. Sabrina Starling, discusses how business owners can offer flexibility and work-life balance to their teams while ensuring key results are met. She emphasizes defining clear key results for each role, planning for flexibility, and cross-training team members to maintain smooth operations during absences. Dr. Sabrina also highlights the importance of accountability and open communication about responsibilities and expectations. By fostering a culture that balances flexibility with accountability, business owners can enhance team morale and productivity. Tune in to hear more!Profit by Design is a Tap the Potential Production.Show Highlights:Challenges of offering flexibility and work-life balance in businessImportance of defining key results for each roleNeed for planned flexibility in work schedulesSignificance of cross-training team membersStrategies for maintaining productivity and profitabilityFostering accountability in a flexible work environmentEngaging team members in discussions about flexibilityClarifying expectations around flexibility and commitmentCreating a culture of trust and collaborationLinks and Resources:Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.  Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group  Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Better Business Better Life!Working harder and not getting paid? Feeling behind? Is your family tired of you being too busy to spend time with them? You deserve better! With Tap the Potential, we’ll show you exactly what to prioritize in your business to finally take your life back without sacrificing growth. 95% of our clients achieve our promised result of more time for what matters most and more money in your bank account than ever. You can have this. Join us inside the Better Business, Better Life Program. Go to http://TapThePotential.com and book your call today!