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Profit by Design

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Apr 8, 2021 • 1h 1min

135: The Value Proposition for Your Business with Nick Pavlidis

We often talk about how we, as entrepreneurs, are A-players, and how our businesses benefit from hiring A-players, so who could possibly think that there’s a dark side to this, an Achilles heel of being an A-player? In today’s episode, guest Nick Pavlidis reveals what we need to be aware of around this dark side as we work on designing our businesses that give us our lives back. Nick shares so many inspiring nuggets of wisdom that you may even find yourself experiencing a total mindset shift during this conversation, so please join us! Nick Pavlidis is a lawyer-turned-ghostwriter, podcaster, and course creator. Nick helps thought leaders write books that build more momentum during the writing process than most books build over their lifetime. He also helps writers turn their talent and passion for writing into a profitable ghostwriting business. Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Nick shares the compelling story of why he transitioned from a law career into a writing career, and how making these decisions surrounding that transition gave Nick his life back. Dr. Sabrina and Nick discuss the lessons he learned during that period of time. The downside to being an A-player is learning to set boundaries. Dr. Sabrina explains why this is imperative to the entrepreneur. What value could you be providing when you’re not in the weeds? What’s being missed with your top clients? Understand the value of what you and your business offer. When we, as entrepreneurs, own our value and recognize and work from our strengths, the value gets delivered to our clients. Nick shares information about his course, Booked!, which is designed for thought leaders. This course will walk you through the same process that his ghost-writing clients go through to help achieve success and teaches you how to use the book-writing process as a way to generate revenue and new opportunities.   Connect with Nick! Follow Nick on Twitter and Instagram, check out his various websites: Nick Pavlidis, From Book to Booked!, Authority Ghostwriting, and Ghostwriter School; and listen to his podcasts at Five Minutes with Dad and Confessions of a Terrible Husband. Links and Resources: Suggested Listening: 24: From Weeders to Leaders – Tapping into Your Team’s Greatness with Jeff McManus NEW! Facebook Group: Entrepreneurs Take Your Life Back! Upon joining, you’ll get access to exclusive, free, mini-trainings from Dr. Sabrina, including the Better Business, Better Life™ jumpstart, as well as the “How to Hire the Best” jumpstart! No charge to join! Let’s get to know each other! BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: The 4 Week Vacation by Dr. Sabrina Starling PhD - COMING OCTOBER 2021! How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike MichalowiczMentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Apr 1, 2021 • 35min

134: Veggies First: Is Your Business Giving You the Quality of Life You Deserve?

Over the last fifteen months at Tap the Potential, we have been surveying entrepreneurs that take the Better Business, Better Life™ assessment over whether their businesses are giving them the quality of life they deserve. In preparation for the release of Dr. Sabrina’s newest book, The 4 Week Vacation, which is coming out in October 2021, we’re crunching the numbers and running the stats on this assessment, and she will be sharing some preliminary information with you today. If you find yourself identifying with these numbers, just know that you are not alone! Dr. Sabrina offers some simple steps that you can start taking immediately - today, even! - that will create a higher quality of life for you and make you more effective when you’re working on your $10,000 an hour activities. Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: 76% of small business owners who have taken Tap the Potential’s assessment find it hard to “switch off” and not think about the business. More than half of the respondents say they have neglected basic needs, such as sleep, healthy eating, or social interaction because of work. 57% feel that it is taking increasing efforts to accomplish simple tasks. Almost 75% report that their moods fluctuate based on how the business is doing. Veggies First is a mindset. It is critical that we take care of ourselves first. When we do Veggies First, it makes us better, stronger, and more resilient. When we’re consistent, we improve the quality of our thinking, our idea-generation, and our decision-making. Each Veggies First that we do is a small step forward to taking our life back from our business and builds not only our own strength but our business’s strength toward our 4 Week Vacation. Dr. Sabrina offers suggestions towards, and the benefits of, getting in our Veggies First. A 4 Week Vacation presents some unique opportunities for high-quality leisure time. A customized permission slip for you to do your Veggies First? Yes, please! Links and Resources: NEW! Facebook Group: Entrepreneurs Take Your Life Back! Upon joining, you’ll get access to exclusive, free, mini-trainings from Dr. Sabrina, including the Better Business, Better Life™ jumpstart, as well as the “How to Hire the Best” jumpstart! No charge to join! Let’s get to know each other! BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: The 4 Week Vacation by Dr. Sabrina Starling PhD - COMING OCTOBER 2021! How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz Ikigai by Héctor García and Francesc Miralles Mentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Mar 25, 2021 • 47min

133: How to Make Your Life Better By Having An Executive Assistant with Melissa Swire, Part 2

Welcome to the second part of a two-part series featuring Melissa Swire, Dr. Sabrina’s executive assistant! Today, Dr. Sabrina and Melissa discuss the fear of letting go and delegating, the important qualities to look for when hiring an EA, as well as some tips on what to do if things go awry with your EA.  If you’re wanting to free up your time to do those $10,000 an hour activities, then you’re going to find this episode very helpful! Melissa is the Founder of the Servant-Hearted CEO, Co-Founder of the non-profit Patriots Cove, and the Elizabeth Dole Fellow for the State of Pennsylvania. She helps entrepreneurs maximize executive-assistant relationships so that together, they can get their lives back. Her course and coaching program, the Servant-Hearted CEO Executive Assistant Certification®, prepares executive assistants to support business leaders remotely, ending overwhelm and freeing up their time to do the things they love. Melissa is on a mission to bring financial stability to disabled military veteran families. For every course sold, one is given to a military caregiver, and together we make an impact. Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Dr. Sabrina and Melissa share that Melissa will be taking on a different position within Tap the Potential, and Dr. Sabrina is getting a new EA: Nichole! What drives the entrepreneurial fear of not wanting to let go of tasks. Melissa describes how she manages Dr. Sabrina’s ideal-day calendar. How saying “no” is really saying “yes” to your clients and to the most high-priority meetings. It’s important to share with your EA the parts of work that really energize you. An EA is your gatekeeper! Qualities to look for in an A-player executive assistant. When something goes wrong, learn to take a look at systems before you take a look at people. Melissa offers tips on how entrepreneurs and business owners can work more effectively with their EAs.   Connect with Melissa! Connect with her on LinkedIn, like her Servant Hearted CEO Facebook page, and check out her Website! FREE Workbook Download: How to Get Started with an Executive Assistant Melissa’s Tip: Use the http://www.tapthepotential.com/10k/ download in conjunction with her EA download! This will help you to see all the things you are doing that are holding your business back. Part 1: 132: Why an Executive Assistant Should Be Your First Hire to Free Up Your Time with Melissa Swire Links and Resources: NEW! Facebook Group: Entrepreneurs Take Your Life Back! Upon joining, you’ll get access to exclusive, free, mini-trainings from Dr. Sabrina, including the Better Business, Better Life™ jumpstart, as well as the “How to Hire the Best” jumpstart! No charge to join! Let’s get to know each other! BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike MichalowiczMentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Mar 18, 2021 • 45min

132: Why an Executive Assistant Should Be Your First Hire to Free Up Your Time with Melissa Swire

An executive assistant can make a huge difference in your life as an entrepreneur, as Dr. Sabrina can attest. Her own EA, Melissa Swire, joins her in this eye-opening discussion on how executive assistants can take so much off your plate that you have time for those $10,000 an hour activities that are the hot topics among many of Tap the Potential’s clients. In addition, an executive assistant is a forward-thinking, strategic partner, as you will hear in their conversation. Melissa has tremendous insight into how to teach us entrepreneurs to let go so that we can grow our teams and have that opportunity to work from our strengths. Melissa is the Founder of the Servant-Hearted CEO, Co-Founder of the non-profit Patriots Cove, and the Elizabeth Dole Fellow for the State of Pennsylvania. She helps entrepreneurs maximize executive-assistant relationships so that together, they can get their lives back. Her course and coaching program, the Servant-Hearted CEO Executive Assistant Certification®, prepares executive assistants to support business leaders remotely, ending overwhelm and freeing up their time to do the things they love. Melissa is on a mission to bring financial stability to disabled military veteran families. For every course sold, one is given to a military caregiver, and together we make an impact. Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Melissa shares the compelling story of how she got into the world of executive assistants. Melissa is very involved in the military caregiver community and is passionate about providing people (many of whom have left high-level, corporate jobs) with the skills to be an EA and the opportunity to stay home and care for their military spouse. The inspiring history and mission behind Patriot's Cove. How describing your ideal day to your EA can give your EA the confidence and insight needed to organize your calendar to your distinct advantage. Having a dedicated two-week period to focus on projects while minimizing meetings is very productive. Dr. Sabrina explains how she and Melissa worked together to make her calendar flow very efficiently, which enables her to be fully present with people when she knows what to expect. Melissa provides tips and tricks to organizing a calendar. Melissa addresses common misgivings and fears when considering hiring an EA. To consider: If you had an executive assistant to help you create your ideal schedule and to follow that schedule to protect your time, what would your life and your business look like 60 and 90 days from now? NEXT WEEK: We will have a follow-up episode around the fears of letting go, and how to delegate effectively so that your EA can take things off your plate for you, what qualities to look for, and more!   Connect with Melissa! Connect with her on LinkedIn, like her Servant Hearted CEO Facebook page, and check out her Website! FREE Download: How to Get Started with an Executive Assistant Melissa’s Tip: Use the http://www.tapthepotential.com/10k/ download in conjunction with her EA download! This will help you to see all the things you are doing that are holding your business back. Links and Resources: NEW! Facebook Group: Entrepreneurs Take Your Life Back! Upon joining, you’ll get access to exclusive, free, mini-trainings from Dr. Sabrina, including the Better Business, Better Life™ jumpstart, as well as the “How to Hire the Best” jumpstart! No charge to join! Let’s get to know each other! BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike MichalowiczMentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Mar 11, 2021 • 52min

131: Creating An Exceptional Culture with Galen Emanuele

Grab your pen and paper, because in this insightful conversation, today’s special guest, Galen Emanuele, will be sharing plenty of golden nuggets of wisdom around culture and ways to be the kind of leader that your business and your team need you to be so that you have a business that gives you your life back. Don’t be surprised if you feel compelled to take some notes! Galen Emanuele reframes the way teams and organizations establish culture, communicate, and perform together in business. His unique content is full of actionable tools to massively improve team dynamics, communication, EQ, and generate high-level performance and engagement. A highly sought-after international speaker, with clients including Microsoft, Safeway, and NASA, Galen is also a world-class improviser, having taught and performed improv for many years including touring with the cast from Whose Line Is It Anyway? An authentic, captivating teacher and performer, Galen has a unique gift of being able to cut through the noise and fluffy language to translate broad concepts into simple, practical skills and mindsets. Developed over thousands of hours on stage working with audiences and teams Galen’s profound truths and tangible takeaways permanently change the way humans show up in business and life.  Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Galen discusses his propensity of natural curiosity and his passion for, and definition of, culture. Establishing the right kind of culture requires a strategic approach, just like any other part of your business where you desire success. Take the values that you have and translate them into actual behaviors and mindsets. Galen explains the concept around the “Yes, and” culture of cohesive, highly-engaged awesomeness and how it applies to business. There is a surprising and profound parallel between “improv” and being an effective leader. If you want to be impressive as a leader, make your team look brilliant, and make your client look brilliant.  The Choice Map™ is a powerful mindset tool with an immediate impact that Dr. Sabrina shares with clients at Tap the Potential. It teaches business owners how to get off the “judger path” and onto the “learner path”. Galen discusses the huge impact that the simple act of asking for feedback has on a leader. What the phrase “tell me more” can teach you. Consider how you can set your team members up for success. Ask your team members what support they need from you. Galen suggests asking these same three relationship-building questions of your direct reports every quarter during a 20-minute meeting: What am I doing great? What is my biggest area of opportunity to improve? What would a 10/10 look like for me? Links and Resources: NEW! Facebook Group: Entrepreneurs Take Your Life Back! Upon joining, you’ll get access to exclusive, free, mini-trainings from Dr. Sabrina, including the Better Business, Better Life™ jumpstart, as well as the “How to Hire the Best” jumpstart! No charge to join! Let’s get to know each other! BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz Connect with Galen! Visit his website, like him on Facebook, follow him on Instagram and Twitter, connect with his LinkedIn, or subscribe to his YouTube channel! Our Free Weekly Video Drop: The #CultureDrop - Join the CULTURE DROPMentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Mar 4, 2021 • 53min

130: The Importance of Entrepreneurial Community - Roundtable

It is through our connections with others that we are able to grow continually. When we meet those who have made it through the school of hard knocks, and those people are willing to share those experiences with us, it allows us to hopefully short-circuit some of the hard knocks as we learn and grow from their experiences.  Three of the people who play a huge role in Dr. Sabrina’s network with whom she would feel comfortable reaching out to if she were struggling with something (or feel comfortable in supporting them during their struggles, as well) are with us today: Donna Leyens, John Bates, and Darren Virassammy. Listen in to learn the value of community around you as an entrepreneur, as seen through the eyes of these very special people. Darren Virassammy believes we have the power to create the workplace culture we envision, where people are engaged, valued for being valuable, and playing to their strengths. 34 Strong Co-Founder and TEDx Speaker Darren Virassammy leads the team that serves alongside you to make that a sustainable reality, whether you lead an army of one or a large organization. Donna Leyens is the President and co-founder of Pumpkin Plan Your Biz. She is on a mission to save small businesses from extinction, by providing business tools, strategy, training and support to business professionals who want to make a big impact as small business growth strategists. John Bates’s “why” is to unleash what is great in all of us, so that it can live in the world. John lives that “why”, and he has a lot to share. He has spoken, hosted, and coached for over 35 different worldwide TED and TEDx events. The amount of vulnerability, openness, self-reflection, and honesty that a well-done TED-format talk requires is second to none. The insights into leadership, success, and fulfillment in life that John has gained from his years of experience with this allow him to share some of the biggest, most powerful secrets of truly successful leadership that exists.  Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Donna not only trains Pumpkin Planning Strategists, but she is also passionate about building community with other entrepreneurs.  John is also a community-builder and looks for ways that he can be a gift from his gifts.  People from different professions can have amazing insights into your own profession. Reflections are shared on how different their lives and businesses would be if they all hadn’t met Mike Michalowicz. Darren’s talk on strength at a ProfitCon compelled Dr. Sabrina to share his message, including with those with whom she worked because it had such an impact on her life. Being approachable and remembering where you came from can make a huge difference in somebody’s life. Join our new Facebook group, Entrepreneurs Take Your Life Back! and see how you can benefit from the power of community. It’s important to see examples of others in the community who are succeeding at working less and becoming more effective at what they do. Learn to feel comfortable with asking yourself what it is you need help with right now, and with putting that out in the community so that the community can support you and come forward with the gifts. Once you get past the idea that you have to be perfect everything becomes easier.   Links and Resources: Facebook Group: Entrepreneurs Take Your Life Back! BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz Survival of the Friendliest by Brian Hare and Vanessa Woods The Live Launch Method by Kelly Roach Connect with Donna: Facebook Group: Pumpkin Planners Rock Donna’s Website: Pumpkin Plan Your Biz Connect with John: John’s Website: Executive Speaking Success  FREE TEDx Tips Course Connect with Darren: Company Website: http://www.34strong.com/ Darren’s LinkedIn Free Exercise Download: Grind. Greatness. Genius. (PDF) Mentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Feb 25, 2021 • 58min

129: Making Sense of Marketing Differences with Rob Minnick

We know that different is better when it comes to marketing and standing out with our businesses, especially in competitive industries where our customers and clients are comparing on price. However, if we’re different and we can’t help our customers and clients appreciate the value of our difference, then what do we do? Our guest today is a client in Tap the Potential’s Better Business, Better Life™ program, and he helps us dig into the question of “Is different really better?” Join us for this fun episode as we look at creative solutions that will help answer this question not only for him but for many others, as well. Larry Robert Minnick, Jr. prefers to go by Rob and is the CEO/ President of Minnick’s Inc. and Minnick Training Center. He has 39 years’ experience in the Heating and Air Conditioning field, in particular with Mechanical Design & Building Performance for owners. The reason Rob decided to concentrate on the family business was that he loves what he does and it allows him to meet people and he enjoys a challenge. Rob Minnick earned his certifications from the State of Maryland, Air Conditioning Contractors of America, Building Performance Institute, Residential Energy Service Network, United States Green Building Council, and National Comfort Institute.  He lives in Burtonsville, MD, with his wife Dawn. They have 3 children, 1 grand-daughter, and 1 dog. When Rob is not working, he likes to spend time with his family, play drums, travel, and play golf.  Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Rob shares the three questions that consultants told him to ask himself and his brothers when they were buying out the business from their father. Once Rob learned to take a deeper dive into his company vision, it went from being a half-page long to being a page and a half long. He relates how and why his team members were excited when he shared his vision with them.  Rob’s team members are excited to be actively involved in setting their own goals. Rob has a deeper knowledge of problems than his competitors, so communicating with homeowners on the deeper issues that their HVAC system is experiencing is the biggest challenge that Rob currently faces. This is what Rob finds the most difficult, and where he will find the greatest opportunity to differentiate himself. Educating influencers who deal with the customer before the customer deals with Rob is one path that Rob will take to resolve the communication issue. Dr. Sabrina explains the “halo effect”. How to position yourself as the authority. It’s important to identify your top referral sources. These are key places to educate.   Connect with Rob! www.minnicks.com Links and Resources: BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit COURSE: How to Hire the Best Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz The Game of Work by Charles CoonradtMentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Feb 18, 2021 • 28min

128: How to Make Your Time Worth $10,000 an Hour (Part 3)

Welcome to the third and final episode of a special 3-part series on “how to make your time worth $10,000 an hour”, a wildly popular topic among Tap the Potential’s family of business owners! Today, we’re going to look at how to get our teams focused on making their time worth $10,000 an hour. This is the point where that $10,000 an hour mindset becomes extremely valuable. Once you’re managing this way of thinking for yourself, you can get your team members on board with it, too, by helping them to understand what that business sweet-spot is, how their role contributes directly to supporting the sweet-spot of the business, and finally, assuring they are confident in the knowledge of what their most valuable contribution is toward this sweet-spot!  In order to support you in working through this special series, you’ll want to download our workbook and “Chart of $10,000 an Hour Activities”, at www.tapthepotential.com/10k.  Let’s dig in! Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: If you still haven’t download the workbook (which includes the “Chart of $10,000 an Hour Activities”), please visit www.tapthepotential.com/10k. SPECIAL INVITATION: When you download this workbook, you’ll be invited to join our private “Take Your Life Back” Facebook group! Please join us for fun, education, contests, and prizes! The Survival Trap helps to illustrate how the day-to-day decisions we make have long-term ramifications. Powerful questions we can use with our team members. A-players who are a good fit with your core values or immutable laws in the business are 900-1200% more productive than warm bodies. A-players should be encouraged to work from their strengths.  Tips on how to identify our team members’ strengths. When the whole team understands the value of working from strengths, the whole team can support and look for others on the team who can pick up the slack, and who can do that thing that one team member does not enjoy doing.  How you can use the “Chart of $10,000 an Hour Activities” when thinking about their opportunities for advancement. Tap the Potential’s Leadership Bootcamp is for clients’ A-player team members who are ready to step into leadership roles in the business. Don’t miss out on taking our assessment! It is the fastest way to figure out where the most valuable use of your time is to increase your quality of life and improve the profitability of your business.   Links and Resources: Get access to the $10,000 an Hour Workbook, including our Chart of $10,000 an Hour Activities, at www.tapthepotential.com/10k Part 1 of the Series: 126: How to Make Your Time Worth $10,000 an Hour Part 2 of the Series: 127: How to Make Your Time Worth $10,000 an Hour Strategic Planning Series:  Part 1, Part 2, Part 3, and Part 4 Download the Strategic Planning Series Workbook HERE! Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit QUIZ: How to Hire the Best  COURSE: How to Hire the Best Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz The 4 Week Vacation by Dr. Sabrina Starling PhD - To Be Released!Mentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Feb 11, 2021 • 20min

127: How to Make Your Time Worth $10,000 an Hour (Part 2)

Welcome to the second episode of a special 3-part series on “how to make your time worth $10,000 an hour”, a wildly popular topic among Tap the Potential’s family of business owners! Today, we’ll get into ways of utilizing the 80/20 principle more effectively in your business, and how to combine that with the Profit First system. You’ll be hearing the secret to multiplying your profit by 100-900% in the next twelve months (or less!), plus this will free up your time in your business AND you’re likely to have a much better attitude toward your business by the time you implement these principles. In order to support you in working through this special series, you’ll want to download our workbook and “Chart of $10,000 an Hour Activities”, at www.tapthepotential.com/10k.  Let’s dive in! Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: If you missed downloading the workbook (which includes the “Chart of $10,000 an Hour Activities”) last week, please visit www.tapthepotential.com/10k. It’s important to understand that 20% of our efforts are responsible for 80% of the results that we get. 20% of the clients and customers in our businesses are responsible for 80% of our revenue. Setting a modest goal to increase revenue by 25% from the top 20% of your clients by delivering additional value generates an additional $200,000 per year based on one million dollars yearly revenue. This frees up considerable time and allows you the choice to drop 80% of your (PITA) clients and customers. There is a huge impact of being “at choice”! A tremendously powerful, brain-storming exercise to take your team through. (Hint: This meeting is a $10,000 an hour activity!) Comparing $10 an hour activities with $10,000 an hour activities in your business. Why you must have the Profit First system in place at your business. (Tip: We’re Profit First professionals here at Tap the Potential and can support you in getting your system in place!) Take our assessment to identify key systems to put in place in your business that will allow you to free up more of your time and have a better quality of life. NEXT WEEK: The importance of aligning your team members and getting them working from their strengths.    Links and Resources: Get access to the $10,000 an Hour Workbook, including our Chart of $10,000 an Hour Activities, at www.tapthepotential.com/10k Part 1 of the Series: 126: How to Make Your Time Worth $10,000 an Hour Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit QUIZ: How to Hire the Best  COURSE: How to Hire the Best Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz The 4 Week Vacation by Dr. Sabrina Starling PhD - To Be Released!Mentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.
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Feb 4, 2021 • 29min

126: How to Make Your Time Worth $10,000 an Hour (Part 1)

One of the most popular topics of conversation among Tap the Potential’s family of business owners is “how to make your time worth $10,000 an hour”, and we’re going to be taking a deep dive into this topic today. This is the first episode of a three-part series, and over the next few weeks, we’ll be talking about how to avoid the most common and costly missteps when working on your business and the secret to multiplying your profit by 100-900% in less than twelve months time (and freeing up your time while doing so!). PLUS, you’ll be hearing two questions that will get you laser-focused on your $10,000 activities in your business that will help multiply your profit.  Making the most of your time spent working on your business is the very first step to taking your life back from your business. Your mindset will shift significantly over these next few weeks around how you show up and how you’re spending your time in your business. In order to support you in working through these next few weeks, you’ll want to download our “Chart of $10,000 an Hour Activities”, at www.tapthepotential.com/10k. Let’s get started! Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Your $10,000 an hour activities are going to be different than someone else’s. Learning how to focus on the unique gifts and talents that you bring to your business helps create the value in your time. Here’s a little experiment for you to take a mental inventory of your business. The biggest value we get from the $10,000 an hour time we spend working on our business is the impact on the quality of our life. Our assessment looks at the quality of your life in relation to the systems you have in place in your business.  Are you in a dysfunctional relationship with your business? “Confessions of high-level entrepreneurs”  Anytime we’re putting a system in place that serves the top client or customer or is in relation to the sweet spot of the business, we are operating within the realm of the $10,000 an hour activity. Some personal examples of $10,000 an hour activities. What you can learn from the 5 Question Survey that Tap the Potential sends out to all of their clients at the end of the year. The two powerful questions that get you super-focused on your most valuable activities. You can also find these two questions, as well as your chart, in your $10,000 an hour downloadable workbook. Join our podcast Facebook Group and share what your “one thing” is that you’re going to do today that will make everything else easier or unnecessary. NEXT WEEK: Some very eye-opening math around the 80/20 principle that will help you see ways to increase the revenue of your business while freeing up your time!   Links and Resources: Get access to the $10,000 an Hour Workbook, including our Chart of $10,000 an Hour Activities, at www.tapthepotential.com/10k Taking care of yourself is important now more than ever. Are you ready to take your life back from your business? The FIRST STEP is taking our Assessment at: https://www.tapthepotential.com/assessment NEXT, meet with our Success Team Lead to debrief your results. THEN, join our Better Business, Better Life™ program. BUY THE BOOK ON AMAZON: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best Toolkit QUIZ: How to Hire the Best  COURSE: How to Hire the Best Dr. Sabrina’s WEBSITE Dr. Sabrina’s PODCAST - PLEASE RATE & REVIEW! Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group For Resources & Tools from Sponsors - https://www.profitbydesignpodcast.com Subscribe & Share Podcasts! - https://www.profitbydesignpodcast.com/podcasts/ Facebook Group: https://www.facebook.com/groups/ProfitByDesign/ Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time? Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts! Books Frequently Mentioned: How to Hire the Best: The Entrepreneur's Ultimate Guide to Attracting Top-Performing Team Members by Dr. Sabrina Starling PhD How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling PhD Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz The 4 Week Vacation by Dr. Sabrina Starling PhD - To Be Released! The One Thing by Gary KellerMentioned in this episode:TapthePotential.com/assessmentWould you like to have your own personalized list of $ 10,000-an-hour activities, the things that you know with confidence? If I focus on this area, it's going to improve the ease of doing business and the profitability of our business. Not only that, it will improve your quality of life. You can take our Better Business, Better Life assessment at TapthePotential.com/assessment, and you will have the opportunity to receive your very own personalized list of $ 10,000-an-hour activities. Plus, we will also send you a signed copy of my book The 4 Week Vacation™. Head on over to tapthepotential.com/assessment.

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