

Profit by Design
Dr. Sabrina Starling
You work hard in your business.
On the Profit by Design Podcast, we ask the BIG question:
What has your business done FOR YOU lately?
Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series.
Profit by Design is a Tap the Potential Production.
On the Profit by Design Podcast, we ask the BIG question:
What has your business done FOR YOU lately?
Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series.
Profit by Design is a Tap the Potential Production.
Episodes
Mentioned books

Jul 24, 2025 • 26min
359: Designing a Business That Honors Your Life Vision (Instead of Hijacking It)
You didn’t start your business to feel stuck, overwhelmed, or like you are always on. The truth is that your business WILL take over your entire life if it isn’t intentionally designed to support your real life. Join us as we walk through the first and most important steps in creating a business that feels good to run, gives you time freedom, and aligns with the life you actually want. You will discover how to build your calendar around what matters most, to use systems that give back your time, and become more successful by doing less. Start reclaiming your business and your life!Profit by Design is a Tap the Potential Production.Show Highlights:Powerful questions to ask yourself: What did you originally want when you started your business? What did you originally want when you started your business? What would you be doing if your business truly supported your life?The motivation to make money takes over and puts us into the survival trap.Dr. Sabrina’s insights into creating your clear, compelling vision for your businessMelissa’s role in helping clients create their vision and celebrate their resultsA team member’s perspective of the business owner “stepping away”Incorporating your team members into your vision: what does that really mean?Consider your safe and supported work environment: Is it working for you and your team?The value and impact of a shared vision to support each other (as team members and business owners)Need support so you can stop doing this all alone and start to honor your life vision? Book a call with us today!One powerful question: If your business honored your life vision, what’s possible? Email Melissa with your answers!Resources:For more information about The Coach Approach or to join us in the next round, click the link! Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling in the "How to Hire the Best" course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour!Mentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

Jul 17, 2025 • 35min
358: Coffee Chat with Melissa + Kaitlyn: How to Keep Your Best Team Members for the Long Haul
Join Kaitlyn Beaver, the How to Hire the Best Strategist at Tap the Potential, as she shares her insights alongside Lead Strategist Melissa Kay. They dive into keeping A-players engaged and motivated at work. Discover the importance of autonomy and growth opportunities, the joy of celebrating team successes, and how a positive work culture fosters loyalty. Learn how to define core values and the impact of supporting team dynamics. Plus, hear tips on creating an appealing vision for boosting employee engagement!

Jul 10, 2025 • 29min
357: How to Design a Business That Runs Without You
Imagine your business serving more clients and staying profitable without you, the business owner, being involved in the day-to-day decisions. Does it sound like an impossible dream? In this episode, Melissa Kay and Dr. Sabrina Starling break down the mindset, systems, and structures needed to build a business that gives you freedom. We want your work to support your life, not the other way around! Join us to learn why you should build a self-sustaining business, the pillars of a self-running business, and where most business owners get stuck.Profit by Design is a Tap the Potential Production.Show Highlights:Upcoming for Dr. Sabrina: a LONG vacation away from Tap the PotentialA self-sustaining business builds value, allows freedom in life’s uncertainties, and brings stability to your team.Mindset tips for business owners around guilt, allowing team members to stretch and grow, and letting the systems do what they’re designed to doTracking performance through KPIsAre YOU the bottleneck in your business?Decision-making when the owner is away, and when the business owner returnsCreating SOPs is an essential step. Facing the fear of being fully unpluggedTrusting your team of A-playersNeed help developing your A-player team? Check out our How to Hire the Best course! Book a call with us today!Resources:For more information about The Coach Approach or to join us in the next round, click the link! Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour.Mentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

Jul 3, 2025 • 24min
356: Scaling Your Business Without Sacrificing Lifestyle
What if you could scale your business sustainably without losing sight of the most important asset: your lifestyle? Dr. Sabrina Starling and Melissa Kay are here to share the secrets and practical strategies to make it happen. You’ll discover how to grow your business while staying true to your values, how to prioritize balance, and how to avoid burnout. Whether you’re scaling for the first time or looking to refine your process, this episode gives you the tools to expand without compromising your personal life. Join us to learn to set boundaries for sustainable growth, leverage systems to empower your team, and stay present at work and in life. Profit by Design is a Tap the Potential Production.Show Highlights:The opportunities available for our clients to build a better lifestyle along WITH a growing, sustainable businessSetting boundaries around your time is KEY! (It’s a process that takes time, not perfection.)Your team members need time boundaries, too!The importance of a time auditThe right systems in place will empower your team. Institute one-to-one meetings with your leadership team (weekly or bi-weekly) and utilize a robust project management system.Best tips from Dr. Sabrina and Melissa:Have set times to unplug fully from your work phone/emails.Let your families know your work boundaries so your work time AND family time are fully protected.Want to be a business owner who’s taking their life back? Book a call with us today! Resources:For more information about The Coach Approach or to join us in the next round, click the link! We start on July 10th!Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

Jun 26, 2025 • 29min
355: 20 Years of Proof: How to Build a Business That Supports the Life You Want
In this special episode, Melissa Kay Interviews Dr. Sabrina Starling to celebrate a significant milestone: 20 years in business. Dr. Sabrina shares the most powerful lessons she’s learned about building a company that doesn’t just succeed but truly supports the life you want to live. From strategic decisions to mindset shifts, Melissa and Dr. Sabrina explore what it takes to create a life-first business, one that is on purpose and by design. You’ll learn how to determine what success truly looks like, the mindset shifts that made the difference, and the key lessons learned over the past 20 years. Profit by Design is a Tap the Potential Production.Show Highlights:A holistic approach to business impacts ALL of life and every relationship. (Inspired by The Family Board Meeting book by Jim Sheils)Dr. Sabrina and Melissa provide examples of how they prioritize time with loved ones.Learning what your $10,000-an-hour activities are can help you prioritize your time (Sign up for our free training, How to Make Your Time Worth $10,000 An Hour.)Prioritizing taking care of ourselves and our relationships Mindset shifts around self-care and business successLearning to show up as your best self at work and at homeDr. Sabrina’s biggest lessons learned over 20 yearsMelissa’s most significant mindset shifts during her 5 years at Tap the PotentialWhere are you in YOUR business? Ready to take the next steps with us? Book a call and take our assessment!Resources:For more information about The Coach Approach or to join us in the next round, click the link! We start in July!Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling in the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

Jun 19, 2025 • 24min
354: Empower Your Team to Think, Act, and Lead with Purpose
Are YOU the bottleneck for every decision in your business, even though you have a good team in place? Imagine a workplace where every team member thinks like a leader, acts with intention, and communicates with purpose. That’s the power of a coaching culture—and it changes everything! Dr. Sabrina Starling is The Business Psychologist, founder of Tap the Potential, and author of How to Hire the Best and The 4 Week Vacation ® ️. She takes the reins for this episode, helping you learn how to go from compliance to commitment, build a feedback-rich environment, and foster purpose-driven collaboration. Are you ready to align your team members with your shared vision and purpose? Join us!Profit by Design is a Tap the Potential Production.Show Highlights:The key is your coaching skills: Can you ask powerful questions?Shifting from managing team members to leading team membersExamples of a team perfectly aligned with your immutable laws and core values to eliminate inefficiency and wasteThe beauty of collaborative problem-solving on a team (and increased profitability!) A feedback-rich environment allows your team to offer creative ideas and solutions in a safe space.Shifting from a compliance culture to a culture of commitment develops a sense of ownership and invites your team members to be part of the solution!Building a coaching culture results in much better decisions in your business!Having multiple team members go through The Coach Approach course creates momentum in your culture to work from curiosity, not judgment.Resources:For more information about The Coach Approach or to join us in the next round, click the link! We start in July!Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour.Mentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

Jun 12, 2025 • 22min
353: The ROI of a Coaching Culture: Accountability, Performance, and 765% Growth
What if ONE shift in your company culture could boost performance, drive accountability, and grow your net income by 765%? In this episode, you’ll discover the ROI of a coaching culture and learn how to make it your team’s superpower. You’ll learn how coaching transforms teams into top performers, how to create accountability that fuels growth, and the 765% profit advantage. Join Dr. Sabrina Starling, The Business Psychologist, founder of Tap the Potential, and author of How to Hire the Best and The 4 Week Vacation®️, as she uncovers this topic in today’s episode. Profit by Design is a Tap the Potential Production.Show Highlights:The impact of soft people skills on your profitThe Coach Approach course teaches how to create a culture that drives employee engagement and accountability. (It’s designed for business owners AND team members!)The value in moving from a judger mentality to a place of curiosityA coaching culture puts you miles ahead in the retention of A-players.Micro-innovations make you more effective and unique in your field. A 765% net income increase (from a Harvard study of over 200 companies across a variety of industries) is possible in a culture that is:Customer focusedOpen to change and innovationFocused on employee engagement and accountabilityAligned with values and behaviors for a long-term strategyStrong in visionary leadershipA-players want to work for a strong culture!Resources:For more information about The Coach Approach or to join us in the next round, click the link! We start in July!Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

Jun 5, 2025 • 24min
352: How a Client Concierge Can Improve Your Client Delivery
Today’s episode continues our conversation with Dona Krebs, our incredible Client Concierge who has been with us at Tap the Potential for 17 years. Dona shares the key role a Client Concierge plays in creating a high-touch, relationship-centered experience that supports both clients and team members. She shows up at her best every day to help our clients and each team member to the fullest. We cannot emphasize enough the importance of the Client Concierge’s role and the exceptional way Dona performs in this position. This episode highlights how thoughtful delivery can directly impact client retention and overall success, from personalized onboarding to micro-innovations in service. You’ll discover how relationship-building boosts client satisfaction and loyalty, along with practical advice for improving client delivery by treating clients like platinum and team members like gold. Profit by Design is a Tap the Potential Production.Show Highlights:Dona’s explanation of the Client Concierge’s role in delivering the unexpectedDisrupting the typical onboarding pattern with a shift to relationship-buildingThe proof of Dona’s impact: 71% of Tap the Potential clients complete the first year with us and sign up for year two! (Our Net Promoter Score is 93, when the typical American company scores 20!)Melissa’s perspective on the support a Client Concierge provides for her role in excellent client deliveryHighlights of Dona’s steps of micro-innovations in the onboarding process Dr. Sabrina’s perspective on a Client Concierge’s role to support a business ownerDona’s attention to the critical “first 100 days” with a new clientDona’s advice to business owners who want to create a more personalized, caring client experience: “Treat your team like gold and your clients like platinum.”Want to learn more? Book a call with us today! Resources:Connect with Dona Krebs: LinkedIn and VA SynergyDon’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

May 29, 2025 • 26min
351: Behind the Scenes: 17 Years of Client Care at Tap the Potential with Dona Krebs
We have a special treat for you today. In celebration of Tap the Potential’s 20th anniversary, we are sitting down with Dona Krebs, our incredible Client Concierge who has been with us for 17 years. You’ll hear her inspiring story of growth and how our coaching delivery has evolved over the years. We are excited to let listeners meet Dona and understand why we rave about her impact and value as our very first virtual assistant from 17 years ago. Join Melissa Kay, Dr. Sabrina Starling, and Dona to discover the secret behind our 94% client satisfaction rating. Profit by Design is a Tap the Potential Production.Show Highlights:Dona’s initial role as Tap the Potential’s first virtual assistant and what drew her to our companyHer perspective on the early years working with Dr. SabrinaDifferentiation and standing out in client careDona’s role in filtering information to Dr. Sabrina and MelissaThe defining factors in a 17-year working relationship that WORKSPivotal moments in Dona’s work at Tap the PotentialMoving A-players into roles that utilize their biggest strengthsMelissa’s perspective on Dona’s role in supporting herLook for our next episode, where we bring Dona back to discuss how a client concierge can improve your delivery.Resources:Connect with Dona Krebs: LinkedIn and VA SynergyDon’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!

May 22, 2025 • 26min
350: What If You Could Work Half the Hours and Get More Done?
Are you managing your time backwards by focusing on tasks and urgency instead of vision and intention? We are flipping the script in this episode, showing why you need a new way of thinking about your time instead of being exhausted, spreading yourself too thin, and still not meeting your goals. What if your calendar could support the life you want? What if you could design a schedule that lets you grow and breathe? It’s possible! Join Melissa Kay, Lead Strategist and Chief Dream Officer at Tap the Potential, and Dr. Sabrina Starling, The Business Psychologist, TEDx speaker, and the founder of Tap the Potential. You’ll discover an exact framework to reclaim your time and design your business around your life, not the other way around. Profit by Design is a Tap the Potential Production.Show Highlights:Dr. Sabrina’s biggest Aha moment about effective time management: “The bigger the life we create outside of work, the more efficient we become at work.”First, get clear about the kind of life you want to create.Examples from Tap the Potential clients about the experiences they want in life“How do you want to feel about your day?” (The intangibles matter the most!)Define your motivation for working less.Determine your boundaries—and follow through with keeping them!Learn to “let go.” (Dr. Sabrina explains the process.)Consider your energy when designing your calendar. (Implement a “10K Power Hour”!)Create time blocks for breaks and self-care.Having support is crucial. You don’t have to do it all alone!Melissa explains her role in one-on-one coaching support. Book a call with us today! Resources:Don’t wait! Download your Strategic Planning Guide and 2025 Tap the Potential Strategic Planner today!Want to know the best attracting and recruiting strategies for small businesses? We can help! Learn more about our How to Hire the Best Course.Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today! Get your copy of A Guide To Talking To Your Team About Profit!Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.Learn more about our courses, Coach Approach, and Leadership Bootcamp at www.tapthepotential.com. Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an HourMentioned in this episode:Join us August 5th - 7th for the FREE Better Business Better Life Jumpstart WorkshopWe know that small business owners need a growth plan that delivers. In this 3-day workshop, you’ll understand how to:
- Design Sustainable Profitability: We’ll help you calculate your profit potential and design a plan for profit in the year ahead and many more to come!
- Simplify Your Business: Discover the profit that’s hiding in plain site. Then you’ll see a clear path to simplify to grow.
- Identify Your Unique Value: What if you could charge more and free up your time? You can once you identify where you can deliver more value than anyone else.
Visit https://tapthepotential.com/jumpstart to get registered today!