

Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books

46 snips
Mar 20, 2025 • 23min
Why Jensen Huang Believes Marketing and Sales Are Just as Important as Product, Speed: The Skill Marketers Miss, Google’s John Mueller Urges SEO Pros to Rethink Their Role, Google Opens Gemini Research to Free Users (With Limits)
Delve into the vital roles of marketing and sales, emphasizing resilience in entrepreneurship. Discover why speed is key in marketing and how adaptability in SEO is crucial for success. Explore the competition in AI, particularly Google's Gemini and its implications for the industry. The importance of ethical business practices takes center stage as discussions highlight the consequences of corporate espionage. Tune in for valuable insights and strategies that can help you thrive in the dynamic digital landscape.

11 snips
Mar 19, 2025 • 21min
What To Do When Your Product Gets Copied, How Nvidia Exaggerated Its Marketing To Crush Its Competitors, Nvidia's 'Ship The Cow' Strategy
The hosts dive into the challenges of dealing with copycat products, emphasizing the need for innovation and speed. They discuss how competition can validate success while also pushing for continual improvement. Nvidia's marketing strategies are examined, particularly their intriguing 'Ship The Cow' approach, showcasing the importance of strategic choices in fundraising and pricing. The conversation also touches on the dangers of exaggerated marketing claims, stressing the necessity of staying true to product quality while navigating competitive pressures.

20 snips
Mar 17, 2025 • 22min
Why Most SEOs FAIL, What To Do About The 95% Of People Who Won't Buy Now, SaaS vs WaaS vs RaaS
Discover the evolution of SEO and the need for adaptability in a rapidly changing marketing landscape. Learn how to engage the 95% of potential buyers who aren’t ready to purchase yet. Delve into the differences between SaaS, RAS, and WAS, understanding how measurable outcomes can drive success. Hear innovative strategies for targeted account acquisition and the role of social media and cold emailing in effective lead generation. This discussion offers valuable insights for marketers navigating modern challenges.

Mar 14, 2025 • 21min
Trump Rejects Pleas From Business For More Clarity On Tariffs: ‘They Always Say That’, He Drove 74,374,172 Impressions Through Making, TikTok US Generates Over 12 Billion In Ad Spend, Do YouTube Ads Perform? Lessons From 190 Tests
In episode #2935, Eric Siu and Neil Patel discuss the implications of tariffs on the economy, particularly in relation to Trump's economic strategies and legacy. The role of TikTok in advertising, and insights into YouTube advertising effectiveness. Note this episode is virtually recorded. Audio quality is reduced compared to typical episodes.TIME-STAMPED SHOW NOTES
(00:00) Impact of Tariffs on the Economy
(03:07) Trump's Economic Strategy and Legacy
(06:02) The Role of TikTok in Advertising
(09:06) YouTube Advertising Insights and Strategies
Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!

32 snips
Mar 13, 2025 • 22min
DIGG Returns with Reddit and Digg Founders, Where To Get The Best AI Prompts, How Crocs Built a Cult Like Following
The revival of Digg is stirring debates on its uniqueness in today's social media world. Investors are increasingly returning to their founding roots, a trend reshaping the tech landscape. The conversation dives into AI's transformative role in healthcare, highlighting frustrations with traditional systems. The importance of asking the right questions also emerges, linking to better AI utilization. Lastly, Crocs' branding success and Michael Jordan's legacy illustrate powerful marketing tactics that drive consumer loyalty.

8 snips
Mar 12, 2025 • 24min
Real founders own up to EVERYTHING, This new Chinese AI is absolutely insane, Google sees Over 5 trillion searches a year
Accountability is key for personal and professional growth, and owning mistakes can lead to better decision-making. The podcast dives into how leadership transparency and data-driven choices shape team dynamics. It introduces a groundbreaking AI tool, Manus, which outperforms others like ChatGPT. Listeners will also discover how AI can revolutionize content marketing, particularly in the B2B sector. Finally, the discussion touches on evolving search trends, highlighting the shifting landscape between Google and newer AI technologies.

21 snips
Mar 11, 2025 • 22min
Why Adobe Is An Unethical Business, The Path To The 1-person $1B company, And The Right Philosophy With AI
The ethical concerns surrounding Adobe's business practices spark a lively debate. The speakers spotlight how AI enhances decision-making and shapes consumer behavior. They explore the emerging trend of one-person teams achieving billion-dollar success through savvy branding. Additionally, innovative AI tools are transforming financial analysis and research methodologies, indicating a shift in how businesses operate. The conversation underscores the importance of adapting to new technologies while maintaining customer satisfaction.

10 snips
Mar 10, 2025 • 19min
The 1B User Podcast Platform, How Effective Has Trump's Marketing Been? And, The Biggest Marketing Mistakes Large Companies Have Been Making Over the Last Few Years
Discover how YouTube hit over 1 billion monthly podcast users and why this matters for content creators. Dive into the dynamics of political marketing, where weekly updates engage the masses but can lead to polarization. Learn about the pitfalls large corporations face by slashing brand budgets during tough economic times, emphasizing the importance of maintaining a strong brand presence. Real-world examples from companies like Nike and Tesla highlight the costs of these mistakes. Get ready for some eye-opening insights!

17 snips
Mar 7, 2025 • 21min
Why Neil is Re-thinking His Conference Strategy, Revamping Our Content Structure, Top VC's Declare SEO Dead, and an SEO 2025 Update
Travel for speaking engagements tops the discussion, showcasing its impact on brand visibility. The hosts reflect on balancing family adventures while on the road. They share strategies for revamping content approaches to better engage enterprises. The conversation shifts to the evolving landscape of SEO, raising the question of its effectiveness amidst AI advancements. Insights on 'search everywhere optimization' highlight the need for businesses to adapt their strategies in a rapidly changing digital environment. The future of e-commerce SEO also sparks intriguing dialogues.

49 snips
Mar 6, 2025 • 29min
What Eric Learned From A Private Founder's Retreat
Explore the insights from a unique founders retreat, where entrepreneurs connect deeply while discussing their diverse business journeys. Discover the group's take on economic uncertainty and the varying strategies they plan to tackle future challenges. Hear about innovative problem-solving frameworks that emphasize experiential learning over conventional advice. The discussion also highlights the essential balance between calm decision-making and authentic connections, stressing the significance of humility and community support in entrepreneurship.