

How to Succeed Podcast
Sandler
The How to Succeed Podcast teaches the success principles and interpersonal communication skills needed to get to the top and stay there. We are dedicated to empowering life-long learners and ambitious entrepreneurs with options for growth they didn't know they had. Through our reinforcement training, we provide advanced communication techniques needed to excel, provide accountability in implementing behavior, and help nurture the attitudes necessary to reach the highest levels of success. Visit www.sandler.com for more information.
Episodes
Mentioned books

Dec 7, 2020 • 20min
How to Succeed at Doing the Impossible
Mike Montague interviews Keith Kong on How to Succeed at Doing the Impossible. More than a mentalist, Keith’s extraordinary expertise in Psychology and Criminal Profiling have amazed audiences the world over. Celebrities, universities, and corporations all call upon him to entertain them while probing the vastness of the human psyche. Find Keith at: https://www.kongmentalist.com/ In this episode: Best attitude, behavior, and technique for how to succeed at doing the impossible It starts with believing anything is possible Find someone who has done it and talk with them Laser focus on ONE thing a month It’s easier to do the impossible with a team Spend more time where you excel and outsource your weaknesses Let each person on your team use their expertise Create a very specific road map and write it down Use the A.C.E. formula The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

Dec 4, 2020 • 5min
How to Succeed at Sandler Rule #48 - A Life Without Risk Is a Life Without Growth

Nov 30, 2020 • 24min
How to Succeed at Ride-Along Coaching
Mike Montague interviews Antonio Garrido on How to Succeed at Ride-Along Coaching. Get Antonio's book: https://shop.sandler.com/books/21st-century-ride-along Or his first book: https://shop.sandler.com/books/asking-questions-sandler-way In this episode: What should ride-alongs and strategic coaching look like? You can ride along on many more things than just sales calls Use questioning techniques for guided discovery The “Hot Wash” technique Hot Wash and Cold Wash questions The upfront contract you should have with yourself How often should you tell your spouse you love them? Antonio’s favorite Sandler rule The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

Nov 27, 2020 • 4min
How to Succeed at Sandler Rule #47 - Selling Is a Broadway Play Performed By a Psychiatrist
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Nov 23, 2020 • 28min
How to Succeed at Digital Hiring
Mike Montague interviews Jason Ferrara, CMO at OutMatch, on How to Succeed at Digital Hiring. For more information on OutMatch's hiring assessments and video interviewing tools, contact your local Sandler trainer: https://www.sandler.com/training-centers/ In this episode: Best attitude, behavior, and technique to succeed at digital hiring How Outmatch can help you How to keep it simple Digital assessments need to be specific for each position The assessments are more about processes than personality types Digital hiring can help erase any biases Questions in the interview should relate to the results of the digital assessment How digital interviewing works – it’s not just a Zoom call Scheduling and allowing multiple people to evaluate candidates becomes simple Here are the multiple advantages digital hiring and video interviewing give you Simple, smart, human will help you hire right Jason’s favorite quote The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

Nov 20, 2020 • 5min
How to Succeed at Sandler Rule #46 - There Is No Such Thing as a Good Try
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Nov 16, 2020 • 24min
How to Succeed at Sales Engagement
Mike Montague interviews Tom Castley on How to Succeed at Sales Engagement. Find Tom at: https://www.linkedin.com/in/tomcastley/ Find Outreach at: https://www.outreach.io/ In this episode: Best attitude, behavior, and technique to succeed at sales engagement How to keep “both sides” engaged The importance of the 6th and 9th tries Don’t try to get married on the first date You can only sell the value you create Qualify, close, present There are 4 versions of no How “Outreach” can help you make deals Focus on the process, not the outcome How Tom defines success Set your price based on the value of the problem you solve Find Tom at: https://www.linkedin.com/in/tomcastley/ Find Outreach at: https://www.outreach.io/ The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

Nov 13, 2020 • 6min
How to Succeed at Sandler Rule #45 - Express Your Feelings Through Third-Party Stories
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Nov 9, 2020 • 21min
How to Succeed at Giving Good Feedback
Mike Montague interviews Sharlene Douthit on How to Succeed at Giving Good Feedback. In this episode: Why it can be hard to receive feedback Good feedback helps you get better Give feedback on someone’s role, not their identity When giving feedback, have empathy and meet them where they are Use: well, better, different questions What do you think you did well? What do you think you could have done better? If you had a do-over, what would you have done differently? Avoid judgmental messages End with, how can I support you? Follow up Start with what they did well, ask what they think they did well, and then discuss how to improve The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell Don't forget to subscribe and leave us a 5-star review in iTunes!

Nov 6, 2020 • 6min
How to Succeed at Sandler Rule #44 - When Your Foot Hurts, You Are Probably Standing on Your Own Toe
David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders. The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon. It is also available in Spanish here: Reglas Sandler The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe. Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/