Uncharted Podcast

Uncharted Podcast
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Jun 22, 2020 • 34min

#24 Erin Phinney, The playbook to maximizing your ROI when it comes to event (in-person or remote)

Every startup and company has people behind the scenes that do lots of the heavy lifting and dirty work that can easily go unnoticed.  Erin, event manager for ProfitWell is definitely one of those people. On today's episode, we learn how she got into the event world, how she joined the Rocketship that is ProfitWell, and how she's navigating and making the most out of virtual events.  Connect with Erin: https://www.linkedin.com/in/erinphinney/ Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/         Twitter: https://twitter.com/IamPoya   Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/         Twitter: https://twitter.com/_RobbyAllen
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Jun 20, 2020 • 47min

#23: Patrick Campbell, the importance and value of treating our content team as a media company

Patrick Campbell is the CEO of ProfitWell.com, the software for helping subscription companies with their monetization and retention strategies. Patrick and ProfitWell also provides free turnkey subscription financial metrics for over eight thousand companies. Prior to ProfitWell, Patrick lead Strategic Initiatives for Boston based Gemvara and was an Economist at Google and the US Intelligence community. Patrick was kind enough to share:  The thought process he uses when it comes to making the tough calls,  His framework when it comes to balancing the anecdotes and insights, Why they decided to move towards a freemium model, and how he suggests businesses to think about a "free plan," How he thinks about content, and why ProfitWell puts such a big emphasis on content,  Why he treats their content team as they are a media company,  And much much more... TUNE IN to a juicy episode that's filled with the perfect combination of personal stories, tactical advice and humor.  Connect with Patrick Campbell: https://www.linkedin.com/in/patrickccampbell/ https://twitter.com/patticus?lang=en Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/   Twitter: https://twitter.com/IamPoya
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Jun 18, 2020 • 45min

#22: Ricardo Garcia-Amaya, How to network your way to the top

Ricardo is the founder & CEO of Silicon Valley based, VOIQ. His company raised $5 Million from YCombinator and other top Silicon Valley investors. VOIQ is leading the $150B transformation from humans to conversational AI VoiceBots for calling. Ricardo is a YCombinator alumnus and was recently recognized as a Silicon Valley Top Diverse Tech 40 Under 40. He also founded the group of the Top 20 Latino Tech Leaders in the US ($10B in exits) and leads the alumni group of YCombinator founders in Silicon Valley ($100B valuations). He is an Aspen Institute Technology Fellow and a NYU Stern Innovation Fellow. Ricardo is a thought leader on AI Voice technology and how it is dramatically transforming the way that business leaders work. He has delivered keynotes at the top AI global conferences. Ricardo has an MBA from NYU Stern School of Business, and an undergraduate degree from NYU. Connect with Ricardo:  https://www.linkedin.com/in/ricardogarciaamaya/ https://twitter.com/RicardoGarciaAm Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/           Twitter: https://twitter.com/IamPoya     Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/           Twitter: https://twitter.com/_RobbyAllen
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Jun 16, 2020 • 31min

#21, Maria Pergolino, Prioritizing the customer's voice & customer experience as the main lever of growth in B2B marketing today

Maria Pergolino is Fearless. Having led demand generation at the company that invented demand generation, a successful run at Apttus, Anaplan and now as CMO at ActiveCampaign, there’s no question that Maria knows a thing or two about B2B marketing. She has built some of the best marketing teams in Silicon Valley, and as time allows, pays it forward by sharing her best practices with the industry that she herself helped shape. That’s how I first got introduced to Maria and thrilled to have her on this week's episode.  Connect with Maria:  https://www.linkedin.com/in/mariapergolino/ https://twitter.com/inboundmarketer?lang=en Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/         Twitter: https://twitter.com/IamPoya   Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/         Twitter: https://twitter.com/_RobbyAllen
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Jun 9, 2020 • 33min

#20: Carin Van Vuuren, Cultivating a Sense of Belonging and Inclusion at Work (in-person or remote)

Carin's a dynamic marketing leader with a track record of delivering growth through the combination of Brand, Digital, and Strategic Marketing. On today's episode, we discussed many things with a majority of them not being related to her expertise in marketing. We were lucky to have Carin share with us her up-bringing,  her view on how leaders can cultivate a sense of belonging and inclusion at work, what she has learned from beekeeping and boating, as well as the importance of servant leadership, communication and personal development. Carin has extensive experience with B2B and B2C clients to create and redefine their Brand, corporate marketing and stakeholder engagement strategies. She has worked with companies like Capgemini, UPS, Johnson & Johnson (Janssen), Ritz Carlton, Chanel, Behr and Xoom (part of PayPal) on brand and digital transformation (mobile) strategies.  Connect with Carin: https://www.linkedin.com/in/carinvanvuuren/ https://twitter.com/carinvvuuren?lang=en Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/       Twitter: https://twitter.com/IamPoya Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/       Twitter: https://twitter.com/_RobbyAllen
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May 31, 2020 • 27min

#19 Massimo Arrigoni, companies that deliver the quickest Time to Value (TTV) will win in the long game

There is no shortage of email editing tools. Fancy or simple, expensive or free, it seems the list grows longer each month. But despite the number of editors available, one has consistently stood out: BEE (Beefree.io). With a unique model and name, I wanted to understand why they’ve succeeded against such cluttered competition. Luckily, BEE’s CEO Massimo Arrigoni was kind enough to sit down and give me the scoop. Luckily, BEE’s CEO Massimo Arrigoni was kind enough to sit down and give me the scoop., a product-first, product-led business unit at MailUp Group. BEE stands for 'best email editor', the project's ambitious goal. Over 100,000 marketers use BEE every month, either embedded in over 500 SaaS applications or online at beefree.io. Massimo is also a product strategist at the group level at MailUp (https://www.bloomberg.com/quote/MAIL:IM), and was Head of Product at the company prior to his current role. Before joining MailUp in 2011, Massimo was co-founder and CEO at Early Impact, a California-based software company that was one of the first developers of a fully integrated e-commerce system (ProductCart), used by thousands of online stores in the 2000s. Massimo serves on the board of advisors at Denver-based Email On Acid, and mentors startups in the San Francisco Bay Area. Born in Italy, Massimo has been living the USA since the mid 90s. Connect with Massimo:  https://www.linkedin.com/in/massimoarrigoni/ https://twitter.com/massiarri?lang=en Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/     Twitter: https://twitter.com/IamPoya Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/     Twitter: https://twitter.com/_RobbyAllen
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May 31, 2020 • 29min

#18 Nick Franklin, Trusting Your Gut Is One Of The Best Business Tool You've Got

In this episode of Uncharted and Eclectic, we talked with Nick Franklin, Founder and CEO of ChartMogul, (www.chartmogul.com/‎) a company that helps hundreds of subscription businesses extract value from their data; from large SaaS and media businesses to niche monthly gift box companies. Prior to launching ChartMogul, Nick was a director and early team member at Zendesk, the cloud-based customer service platform, where he worked for more than 5 years. He helped grow Zendesk from 9 person startup to a NYSE listed company of more than 600 companies. In August 2014 Nick moved with his wife to Berlin to launch ChartMogul.  Connect with Nick: https://www.linkedin.com/in/nickfranklin/ https://twitter.com/Nick_Franklin/ Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/   Twitter: https://twitter.com/IamPoya Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/   Twitter: https://twitter.com/_RobbyAllen
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May 27, 2020 • 32min

#17 Dan O'Connell, the learnings going from a VP of Sales to CEO and then through a successful acquisition

We talk to Dan O'Connell, who got his start at Google at the age of 22 back in 2003 and after a 9 year journey, went to scale the sales team at Adroll.com. After a successful career in Ad Tech, Dan became the CEO and President of TalkIQ where within 18 months he helped lead the company through a successful acquisition. Dan is now the Chief Strategy Officer and Chief Revenue Officer at Dialpad. Dan has done it all and has successfully built highly cohesive and scalable teams as both a sales leader and CEO, and we are fortunate he shares some of his playbook and actionable advice on this topic. Give it a listen, you won't be disappointed! Connect with Dan O'Connell: https://www.linkedin.com/in/droconnell Connect with Poya Osgouei: LinkedIn: https://www.linkedin.com/in/poyaosgouei/ Twitter: https://twitter.com/IamPoya Connect with Robby Allen: Linkedin: https://www.linkedin.com/in/robbyallen/ Twitter: https://twitter.com/_RobbyAllen
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May 22, 2020 • 24min

#16 Ian Luck, Balancing the Art & Science of Marketing

Ian Luck, the VP of Marketing, at CustomerGauge (https://customergauge.com/) discussed his approach to marketing and how he sees the profession evolving in the upcoming years. To connect with Ian:  https://www.linkedin.com/in/ianjluck/ To connect with Poya: LinkedIn: https://www.linkedin.com/in/poyaosgouei/   Twitter: https://twitter.com/IamPoya
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May 20, 2020 • 29min

#15 Robin Choy. Listen to your users, then listen more carefully.

Robin helps startups recruit Software Engineers by developing cutting-edge AI tools. 700+ startups have scaled their teams with their help, often from 10 to 100+ people. The knowledge Robin has acquired about the process is pure gold. Join us to discover what's he's learned acquiring 1,000s of users in Europe and the United States, his learnings from Y-Combinator, as well as the differences between going to market in the United States Vs. France.  To connect with Robin:  https://www.hiresweet.com/ https://twitter.com/robin_choy To connect with Poya: LinkedIn: https://www.linkedin.com/in/poyaosgouei/ Twitter: https://twitter.com/IamPoya

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