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Franchise Secrets Podcast

Latest episodes

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Nov 21, 2023 • 54min

Insider Tips and Tricks to Building a Franchise Empire, From The Wolf of Franchises

Many say franchising is easier than building a business from scratch, but it's not as simple as you think. While buying a franchise can be advantageous when starting a business, you'll typically need a significant upfront investment. You must pay an initial fee for the right to operate under a franchisor's established brand and business model.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE   Before starting, you should think carefully to ensure that buying a franchise is your best business decision. On the other hand, if you're a franchisor, you must do due diligence and choose the right people before awarding a franchise. Being a franchisee or a franchisor can be overwhelming if you don't have someone guiding you.    If you've decided that opening a franchise is right for you, listening to people who know how to build a franchise empire is one of the best things you can do.    Today's episode features the guy with the best newsletter in franchising. You might know his real name depending on your ties to the franchising community. But for now, let's call him the “Wolf” because that's how he's known in the franchising world.    Join Erik and the Wolf to discover a tool you should use as a franchisor that will benefit you and your franchisees. You will also learn tips and tricks you probably haven't heard elsewhere.    So, catch this episode to pick up clandestine tactics and exclusive revelations from The Wolf of Franchises.    “You can never project future performance, but you can absolutely share past performance data. And if the data is accurate and it's true, and you didn't add a zero on purpose to the revenue and the EBITDA, or whatever, if it's legitimate data backed by actual financial statements, there's absolutely nothing illegal about that.” - Wolf of Franchises   In This Episode: - A brief background on the Wolf's breakthrough in franchising - Wolf's advice to franchisors who think about building a newsletter, podcast, or social media presence to grow their brand - Are there people who hate what the Wolf is doing?  - How the Wolf's newsletter evolved and what you'll get out of it - Why are certain brands not putting information under Item 19? - No Item 19? Here's what you can do  - Is using your competitors' data an acceptable way of dealing with your lack of Item 19? - How does a buyer know if a brand is good without Item 19? - What a lot of people getting into franchising don't understand - A tool to help franchisors and franchisees understand their financial model better - Where is the Wolf focusing his energy next year? - How to join the Wolf's newsletter and get access to Krokit   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses - https://scalablefranchise.com/ 🌐 Front Street Equity Partners - https://www.frontstreetep.com/ 🌐 Financial Management and Data Solutions That Help Build and Grow Franchises - https://www.krokit.com/ Connect with The Wolf of Franchises: 🌐 Website 🎥 YouTube  ✉️ Newsletter  🎙️The Franchise Empires Podcast    Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍 Facebook  👥 Facebook Group  💼 LinkedIn 🎥 YouTube Ⓜ️ Medium
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Nov 14, 2023 • 48min

Franchise Marketing Strategies For Multi-Location Businesses With Madeleine Zook

Have you ever wondered how the biggest and best brands approach their branding strategy, franchise development, employee recruitment, and localized marketing on a daily basis? How do they know what’s working, what’s not, and what else can they do to excel in franchise marketing? Today's guest has some excellent insights for you, whether you're a franchisee or a franchisor. Her advice comes from real-life experiences as a multi-unit, multi-brand franchisee.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE   Have you ever wondered how the biggest and best brands approach their branding strategy, franchise development, employee recruitment, and localized marketing on a daily basis? How do they know what’s working, what’s not, and what else can they do to excel in franchise marketing? Today's guest has some excellent insights for you, whether you're a franchisee or a franchisor. Her advice comes from real-life experiences as a multi-unit, multi-brand franchisee.    Madeleine (Park) Zook hosts The Art of Franchise Marketing Podcast, serves as the Director of Marketing at Netsertive, and is the owner and founder of a 501(c) 3 nonprofit.    Through Netsertive, Madeleine helps multi-location businesses customize and execute a localized digital marketing program comprising proven digital tactics, processes, and proprietary tech to acquire more local customers online. Their Multi-Location Experience (MLX) Platform creates, deploys, and provides the data to efficiently manage profitable, localized marketing at scale.   “In terms of cross-branding, you have to give each brand, whether you're a franchisor or a franchisee, the attention you would give a newborn.” - Madeleine Zook   In This Episode: - The idea behind The Franchise Masters - Who is Madeleine as a franchisee? - Why some brands do really well while others don't - How Madeleine makes franchise investing decisions - Things to consider when planning to buy a franchise - How well do you know your competitors? - Lessons learned from investing in multiple brands - The importance of having a strong marketing budget and strategy - Madeleine's advice on whether or not you should work with vendors - What makes Netsertive different from other players in the industry?   Resources:  🌐 Consult with Erik: https://form.jotform.com/222685728939070 🌐Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐Front Street Equity Partners - https://www.frontstreetep.com/ 🌐The Franchise Masters - https://www.netsertive.com/franchise-masters   Connect with Madeleine Zook: 🌐 Website  💼 LinkedIn  📷 Instagram  🌐 The Art of Franchise Marketing Podcast    Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍 Facebook  👥 Facebook Group  💼 LinkedIn 🎥 YouTube Ⓜ️ Medium  
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Nov 7, 2023 • 54min

Don't Buy a Franchise Unless You Know This With Bobby Brennan

If you’ve always wanted to run a business but find the startup phase overwhelming, you should consider purchasing a franchise instead. When you buy a franchise, you essentially borrow another company’s proven business model, which is a much safer bet for starting a new business.    While this has its advantages, there are also disadvantages to franchising that you may not know about, so before you decide if it's right for you, there are essential factors you should consider.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE   If you’ve always wanted to run a business but find the startup phase overwhelming, you should consider purchasing a franchise instead. When you buy a franchise, you essentially borrow another company’s proven business model, which is a much safer bet for starting a new business.    While this has its advantages, there are also disadvantages to franchising that you may not know about, so before you decide if it's right for you, there are essential factors you should consider.   Don't buy a franchise unless you know these things. Find out what they are in today's episode of Franchise Secrets with Erik and his guest, Bobby Brennan.   Bobby is a genius in franchise development. He brings over a decade of franchise experience both as an operator and helping to build one of the top franchise development teams in the country, awarding over 1,650 territories since 2018.    Bobby jumped into Franchising immediately after graduating during the 2008 recession and hasn't looked back. He was part of the largest franchisee group in Complete Nutrition that owned over 50 locations across the country and then transitioned to a startup company, Franchise Fastlane, as one of their first development hires, helping propel the company to a perennial powerhouse franchise development company.    Bobby brings a track record of success in developing the top franchise developers in the industry and has led franchise development for 15 brands in his tenure, allowing many to secure private equity investments or exits within the first 3-5 years of working together.   “We can talk all day long about the business model, but for emerging brands, a lot of the times, you're buying into the founder and the founder's story, the founder's WHY. So make sure you align with them, that you understand each other, too.” - Bobby Brennan   In This Episode: - Five criteria that franchisors use before awarding a franchise - Do you need a broker when buying or selling a franchise? - How would you know if you're working with a good broker or consultant? - How to find the right broker  - How much money do you need to buy a franchise? - Are you a franchise buyer or a franchise looker? - What should you look for when doing online research? - Here's what Erik and Bobby think about the FBR (Franchise Business Review) list  - Final takeaways from Erik and Bobby    Resources:  🌐 Consult with Erik: https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐 Front Street Equity Partners - https://www.frontstreetep.com/ Connect with Bobby Brennan: 🌐 Website  💼 LinkedIn    Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍 Facebook  👥 Facebook Group  💼 LinkedIn 🎥 YouTube Ⓜ️ Medium
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Oct 31, 2023 • 46min

Here’s What It Actually Means to Build Brands With Rich Moyer

Many people dream of owning a business and being in control of their destiny. However, knowing where to start can be difficult if you've never run a business. Fortunately, working with advisors and being good in sales can be your key to success. Today's guest shares his experience starting and growing his brand.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE   Rich Moyer is the Founder and CEO of Hoppin' Brands. He started his career in the golf industry, becoming a PGA Professional at 22. He later realized he was on the wrong side of the counter, so he got into sales, leading him to start his first business in 2014. Rich grew this business quickly and sold it in February of 2017. In the summer of 2016, he opened a homemade ice cream shop with two of his best friends, and they have expanded to 5+ locations and are continuing to grow. After selling his first company, Rich used some of the proceeds to open Hoppin'. The first location opened in December 2017. He then opened the second concept, Pinhouse, in August 2019 and the third location, Hoppin', in March 2020. After the pandemic, Rich and his team began the franchise process for Hoppin' and launched fully in September 2022.    Hoppin' brings a different way to franchise a bar/restaurant, and Rich expects rapid growth across the country.   Join Erik and Rich as they discuss the different things you need to start and grow your business, the power of having advisors, building your brand, deciding whether or not to franchise your business, and a whole host of cool things about franchising and entrepreneurship.    “If you can sell, you can do anything.” - Rich Moyer   In This Episode: - How Rich got into entrepreneurship - What was it with Rich that made his mentor take a chance on him? - What came next for Rich after crushing his first sales job? - Life in the construction industry - What do you do with a large sum of money from selling your business? - Why did Rich start an ice cream business? - Let's talk about Hoppin' - Are you thinking about franchising your business? Here's some advice from Rich - Rich shares more advice for franchise owners  - What does Erik look for when vetting brands for Front Street? - What is it about Hoppin' that makes it franchisable? - Thoughts on branding and how Rich came up with the name for Hoppin' - Changing the tagline for Hoppin'  - What's next for Rich and the Hoppin' Brands? - Rich's biggest fears that keep him up at night   Resources:  🌐 Consult with Erik: https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐 Front Street Equity Partners - https://www.frontstreetep.com/ Connect with Rich Moyer: 🌐 Website  💼 LinkedIn  🎥 YouTube    Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍 Facebook  👥 Facebook Group  💼 LinkedIn 🎥 YouTube Ⓜ️ Medium
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Oct 24, 2023 • 52min

Why You Should Be Data-Driven in Franchising with FRANdata's Edith Wiseman

If there's a way for you to get a competitive edge in franchising, wouldn't you take it? In this episode, we delve into the pivotal role of data-driven research from FRANdata.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE FRANdata works with clients on their most challenging performance issues, investing significant time and effort in developing and renewing a knowledge base that offers unique perspectives and insights and creates long-term strategic direction for their clients. Edith Wiseman, a 24-year veteran of FRANdata, shares valuable insights into how FRANdata empowers franchisees and franchisors to make informed decisions. She has played a pivotal leadership role in the strategic growth of FRANdata’s Capital Access and Franchise Business Intelligence suite of solutions. As President of FRANdata, Edith is responsible for sales, product development, and market strategy.   Erik and Edith explore how FRANdata's extensive research and market analysis provide a competitive edge in the complex world of franchising. From identifying lucrative opportunities to optimizing existing operations, the data-driven approach proves to be a game-changer.   Discover how leveraging FRANdata can be your strategic advantage, helping you navigate the franchise landscape, minimize risks, and maximize success. Don't miss this enlightening discussion on the power of data in achieving your franchise goals.   “The success of the franchisors is a different conversation than the success of franchisees. The success of franchisees is 100% dependent upon the system. We have franchise systems where there's a 100% success rate, and I've looked at franchise systems where there's a 20% success rate.” - Edith Wiseman   In This Episode: - A brief background on Edith Wiseman - What goes into the creation of the IFA Report? - What does the data say about raising your prices? - Takeaways from the Franchise Springboard event - How does a brand grow fast and smart and retain trust? - How do data collectors get access to information? - How does FRANdata help franchise buyers in making decisions? - What to look for when buying a brand - How franchisees and franchisors can take advantage of FRANdata - How inflation impacts the franchise industry (another takeaway from the Franchise Springboard) - The cost of initial investment (Item 7 in the FDD) - What the data says about points of failure  Resources:  🌐 Consult with Erik: https://form.jotform.com/222685728939070 🌐Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐2023 Franchising Economic Outlook: https://www.franchise.org/franchise-information/franchise-business-outlook/2023-franchising-economic-outlook 🌐IFA/FRANdata Franchise Inflation Study: https://www.frandata.com/ifa-frandata-franchise-inflation-study/?return=8020&source=IFA%2FFRANdata%20Franchise%20Inflation%20Study Connect with Edith Wiseman: 🌐 Website  💼 LinkedIn   Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍 Facebook  👥 Facebook Group  💼 LinkedIn 🎥 YouTube Ⓜ️ Medium
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Oct 17, 2023 • 50min

How to Find the Best Franchise Location With Jonathan Hill

When you’re about to purchase a home, one of your primary considerations is location. The same consideration applies when you’re looking to buy a franchise. Whether opening a physical store or operating the franchise from within your home, your overall location can play a big part in your success. If you're looking for a new site or about to sign a lease, this episode provides valuable information you may not find anywhere else.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE   So join Erik and Jonathan as they talk about retail site selection, why master brokers may or may not be the best thing for franchisees and franchisors, the underwriting and approval process, how to present your brand to the real estate community, lease agreements, and LOIs, how technology comes to play during site selection, and a whole lot more.   Jonathan Hill co-founded Morrow Hill, a company that offers premier corporate and franchise real estate strategies worldwide. He represents companies and brands of all sizes and oversees over eight million square feet of real estate Morrow Hill leases and acquires annually. He is an active board member of the Titus Center for Franchising at Palm Beach Atlantic University and mentors students in the Rinker Business School who focus on franchising.    Additionally, Jonathan is a dedicated advocate for the franchising world and meets with members of the House and Senate to protect and promote the franchise model. He enjoys coaching the local youth hockey team and spending time with his three children in his free time.   “If you are a franchisee or buying into a brand, some of the things that I'd be asking and look at, you know, “What does the real estate process look like? What kind of help do I have? How do you evaluate locations?” Obviously, you're asking the question on what locations have failed and not failed.” - Jonathan Hill   In This Episode: - Who is Jonathan Hill, and what does he do? - Where do franchisors and franchisees start with the site selection process?  - What is the benefit of the master broker model? - How does Jonathan's model differ from the other models? - What should buyers think about when it comes to real estate? - Common mistakes franchisors and franchisees make in the site selection process - What are some ways to get off a personal guarantee, and how much does it matter? - Should the landlord provide tenant improvement allowance or do the build-out themselves and increase the rent? - How can franchisors and franchisees present the brand to the real estate community? What areas should they focus on? - How does Jonathan utilize technology to find real estate opportunities that are not yet in the market? - How robust should LOIs (letter of intent) be? - Let's talk about lease assignments - Jonathan provides insights on what technology can help those involved in the franchising world - Are there brands too small to work with Jonathan's company? Resources:  🌐 Consult with Erik: https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with Jonathan Hill: 🌐 Website  💼 LinkedIn  📷 Instagram    Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍 Facebook  👥 Facebook Group  💼 LinkedIn 🎥 YouTube Ⓜ️ Medium
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Oct 10, 2023 • 45min

How to Be a Great Salesperson by Asking the Right Questions With Phil M Jones

Learn the importance of asking the right questions in sales to focus on the customer's needs. Discover insights from best-selling author Phil M Jones on creating success by asking better questions. Explore the impact of AI in sales and the psychology of franchise sales.
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Oct 3, 2023 • 52min

Proven Strategies That Will Make You an Unstoppable Entrepreneur with The Muscle Keaton Hoskins

What does it take to succeed in multiple business ventures? How do you become massively successful in all areas of your life?   Join Over 5,000 Franchisees and Franchisors in our FREE Private Facebook Community  HERE.   Let's find out from Keaton Hoskins. You may recognize him as ‘The Muscle’ from the hit TV show Diesel Brothers. But who is the man behind The Muscle?   Keaton lost his dad at age 21, which flipped a switch that led him to launch 35 successful businesses, including a cookie company, a dental office, a plastic surgery, an apparel company, a sports supplements store, a marketing agency, and sports training facilities.   His unstoppable mental mindset has outsold every event he has ever run. His events attract legendary speakers. His biggest pride and joy is his Limitless Society club, which has grown to over a thousand members in less than a year and produced eight millionaires (one worth $35 million).   Keaton's success story isn't just limited to financial prosperity. He has incorporated his principles of success into every aspect of his life, finding true happiness and fulfillment by being a great father, husband, friend, and citizen of society. His understanding of human nature and infectious energy makes him one of the most sought-after speakers and mentors today.   Join Erik and Keaton as they talk about becoming limitless and building your dreams as an entrepreneur. They also discuss the importance of influence and networking. So tune in and take advantage of the insights in today's episode of Franchise Secrets! “I truly believe that everybody's limitless, and the only limit that we put on ourselves are the ones in our mind, and they're not real.” - Keaton Hoskins   In This Episode: - Who is Keaton Hoskins, and what is his story? - The importance of building your brand and influence to grow your business - Does the “giveaway model” still work today? What's the best way to spread the word about it? - How did Keaton get involved with Dirty Dough? - Why Keaton believes that having the least number of people is the best way to run a business  - Where does Keaton invest his money? Does he invest passively? - What does Keaton think about hard money?  - How does Keaton manage his multiple businesses? Where does he spend the majority of his time? - What does Keaton do for fun? - What is it like being a part of amazing circles and spending time with people who play the game at a high level? - How do you intentionally give value, and what result does it bring? - What is it like to attend an event hosted by Keaton? - How does Keaton keep his A-level game? - Keaton shares his best advice for anyone wanting to build a successful business And more!   Resources:  - Consult with Erik: https://form.jotform.com/222685728939070  - Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617   - Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617   - Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/  - Dirty Dough Franchising - https://dirtydoughcookies.com/franchising/ - The Money Mondays Podcast by Dan Fleyshman - https://podcasts.apple.com/us/podcast/the-money-mondays/id1664983297   Connect with Keaton Hoskins: 🌐 Website  💼 LinkedIn    Connect with Erik Van Horn: 🌐 Website  📷 Instagram  👍Facebook  👥Facebook Group  💼LinkedIn 🎥 YouTube Ⓜ️ Medium
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Sep 19, 2023 • 54min

Mastering Franchise Dynamics: The Role of Franchise Associations and Advisory Boards With Alex Klaus

Are you ready to tap into the wealth of knowledge and support that comes with being part of a franchise system? When you become a part of a franchise, you're not just opening a business. You're becoming a member of a close-knit community of experienced entrepreneurs.   In this tight-knit network, you can access a treasure trove of franchise advice and unwavering support. Plus, you unlock the keys to marketing and operational systems that can propel your local business to new heights.   Join Erik and his guest, Alex Klaus, as they explore the incredible benefits of franchise associations and advisory boards and how they can supercharge your franchise journey! Alex was an analyst for small & micro-cap publicly traded companies, an investment fund manager, a Regional Developer with The Joint Chiropractic, and a multi-unit franchisee with Massage Envy. Today, Alex is a multi-unit, multi-state franchisee with a health & wellness brand and a professional coach since 2017. Most recently, Alex embarked on a new role that is a rare rabbit hole in franchising. He co-founded an independent franchisee association and became the first President of the fast-growing Aligned Franchisee Association. Get ready to discover the immense benefits of franchise associations and advisory boards. This is an episode you won't want to miss!   “If you become a little bit better in five different areas of your life, it becomes exponential over time.” - Alex Klaus   In This Episode: - How Alex started in franchising and ended up doing what he's doing now - When do franchisees need to start a franchise association? What's the difference between a group formed by franchisees vs. a group started by franchisors? - What does a conversation look like with someone who wants to start a franchise association? Why would someone want to volunteer for that job? - What is the benefit of having a franchise association? - What are the steps to forming a franchise association? What are the documents required? When must you inform the franchisor that you have established a franchise association?  - How do you communicate that you have formed a franchise association? What kind of response has Alex experienced from franchisors? - What are the benefits of having a Franchise Advisory Board for franchisors? - What kind of people would you want to see running the franchise association and Franchise Advisory Board? - What should be the priority of a franchise association after its formation? - How franchise associations and councils empower both franchisors and franchisees and help them nurture a good relationship - Valuable advice from Alex for people who want to dive into entrepreneurship and investing And more!   Resources:  - Learn more about Erik’s franchisee mastermind here - www.franchisetribe.com  - Learn more about Erik’s franchisor mastermind here - www.franchisortribe.com  - Learn more about Erik’s passive investing mastermind here - www.tribeofinvestors.com  - Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  - Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  - Franchise Secrets FB Group - https://web.facebook.com/groups/franchisesecretsfb - Front Street Equity Partners - https://www.FrontStreetEP.com/ - Franchise Secrets Episode With Tom Wheelwright: Too Many Entrepreneurs Are Missing Out On These Tax-Effective Investing Strategies! - https://podcasts.apple.com/us/podcast/too-many-entrepreneurs-are-missing-out-on-these-tax/id1460276956?i=1000589294058   Connect with Alex Klaus: - LinkedIn  Connect with Erik Van Horn: - Website  - Instagram  - Facebook  - Facebook Group  - LinkedIn - YouTube - Medium
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Sep 12, 2023 • 38min

A Deep Dive on Multi-Brand Franchising With Justin Sharbutt

Franchising continues to be a popular business model in today's competitive market. Entrepreneurs can leverage the success of an established brand instead of building a business from the ground up. Today's guest has taken franchising to the next level by investing in different brands, resulting in immense growth and profitability.   Justin Sharbutt is a multi-brand franchisee passionate about expanding his footprint in the franchise industry. He owns 7 Dunkin'/ Baskin Robbins, 3 BurgerFi, and 54 Tide Cleaners, with 12 new stores under development. His wife owns 1 Blo Blow Dry Bar. Justin had his first taste of entrepreneurship when he and two of his best friends started a business raking leaves in their neighborhood.    Join Erik and Justin as they discuss what being a multi-unit and multi-brand franchisee is like. Get valuable insights in choosing a brand to work with, deal structures, business entity setup, and how to run multiple locations effectively.   If you’re looking for a franchise to start your dreams of becoming a business owner, look no further and let Justin show you the way.   “Volume cures all. The more sales you have, the margins are much better.” - Justin Sharbutt   In This Episode: - Justin takes us through his early experiences in entrepreneurship and how he got into franchising - Why would someone want to franchise a food business when it's known to be a low-margin industry and managing employees is a nightmare? - How important is the brand when it comes to franchising?  - What attracted Justin to franchise a QSR and laundry service? - Justin talks about what the deal structure was like with Tide, what worked, what didn't work, and other lessons along the way - What is the right way to set up a business entity? - Justin shares some numbers (EBITDA) - What is it like working with Procter & Gamble vs. working with Dunkin'?  - Neighborhood marketing tips from Justin - How do you run a laundry business, and how many employees do you need per location? How does Justin's day-to-day schedule look? - What is the biggest threat to the laundry business? - What's next for Justin? And more!   Resources:  - Learn more about Erik’s franchisee mastermind here - www.franchisetribe.com  - Learn more about Erik’s franchisor mastermind here - www.franchisortribe.com  - Learn more about Erik’s passive investing mastermind here - www.tribeofinvestors.com  - Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  - Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  - Franchise Secrets FB Group - https://web.facebook.com/groups/franchisesecretsfb - Front Street Equity Partners - https://www.FrontStreetEP.com/   Connect with Justin Sharbutt: - Website  - LinkedIn Connect with Erik Van Horn: - Website  - Instagram  - Facebook  - Facebook Group  - LinkedIn - YouTube - Medium

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