

OWNR OPS Podcast
Austin Gray @theownerop
The OWNR OPS Podcast is for land‑clearing and forestry‑mulching owner‑operators who want a real business, not just a busy machine.
If you’ve got at least one real machine and you’re stuck under ~$100k/month, we break down the Price–Pipeline–Playbook OS:
- PRICE – crew‑day math, bids, and minimums
- PIPELINE – Google, Facebook, and follow‑up
- PLAYBOOK – weekly scoreboards, scheduling, hiring
Real numbers, teardown episodes, and simple frameworks you can steal and install.
If you’ve got at least one real machine and you’re stuck under ~$100k/month, we break down the Price–Pipeline–Playbook OS:
- PRICE – crew‑day math, bids, and minimums
- PIPELINE – Google, Facebook, and follow‑up
- PLAYBOOK – weekly scoreboards, scheduling, hiring
Real numbers, teardown episodes, and simple frameworks you can steal and install.
Episodes
Mentioned books

Feb 14, 2024 • 1h 4min
18:BUYING A FOUNDATION REPAIR BUSINESS WITH $25K DOWN
In this episode, I chat with Nikola, an entrepreneur with over 10 years of experience. We dive into his journey from starting a hardscaping company, The Art of Rock, to buying Wet Basement Solutions, which specializes in basement waterproofing and foundation repair in Ottawa, Canada. Since 2008, Wet Basement Solutions has been giving homeowners peace of mind, and Nikola shares the challenges of team dynamics, scaling, and managing seasonal slowdowns.📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbook💪Topics covered in this episode include:✅How he started and the challenges he faced early on with team dynamics and scaling.✅The story behind buying Wet Basement Solutions✅Lessons from co-founding Waterbridge Creative✅The challenges of marketing blue-collar businesses and how Nikola and his partner combined their skills to succeedIf you're into business, especially in blue-collar fields, this episode is full of practical tips and lessons that could change the way you think! #Entrepreneurship #BlueCollarBusiness #BusinessJourney #Hardscaping #BasementWaterproofing #MarketingTips #BusinessGrowth #VideoProduction #SmallBusinessSuccess #BusinessAcquisition #BusinessChallenges #StartupStory #BlueCollarSuccess #FoundationRepair #BusinessInsightsRemember: ✅Work Hard ✅Do Your Best ✅Never Settle For Less🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

Jan 30, 2024 • 13min
16: GET MORE LEADS FROM YOUR SERVICE BUSINESS WEBSITE
In this episode, I'm sharing you effective strategies for building customer trust on your service-based business website. I am also covering actionable tips on using social proof to boost credibility and increase conversions. From customer testimonials to strategic use of recognizable logos, I will walk you through methods that top tech and e-commerce sites use to gain customer loyalty.📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbookHere’s what we covered:✅How to use customer testimonials (written or video) to build trust.✅The importance of featuring trusted logos like BBB and Google Reviews on your website.✅Creative ways to leverage industry certifications to enhance credibility.If you're looking to increase trust and get more leads through your website, this episode is packed with simple but powerful tips you can start using today.#CustomerTrust #SocialProof #LocalBusiness #EntrepreneurTips #SmallBusinessGrowth #GoogleReviews #ServiceBusiness #BusinessWebsite #TestimonialMarketing #EntrepreneurPodcast #BusinessTips #BusinessStrategies #BuildTrust #MarketingStrategyRemember: ✅Work Hard ✅Do Your Best ✅Never Settle For Less🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

Jan 29, 2024 • 57min
15: IS PEST CONTROL THE BEST SERVICE BUSINESS MODEL?!?!
In this episode, we dive into the incredible journey of Casey, the founder of King Pest Solutions. From zero to multiple 6 figures in just several months of door-knocking, Casey has rapidly scaled his pest control business and is now sharing his insights with aspiring entrepreneurs. He believes pest control is the best service-based business model, where each technician can easily generate around $400k in revenue.📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbookHere’s what we covered:✅How Casey quickly grew King Pest Solutions from 0 to multiple six-figures ✅Why pest control is the ideal service-based business ✅His business model focused on recurring services✅How Casey keeps his operations efficient while ensuring great customer satisfaction✅The resources and strategies that helped him build a thriving business Casey is committed to helping others start their own pest control business. If you're ready to take the leap, visit King Pest Solutions and fill out the contact form to ask Casey for his Pest Control Startup Resources.#PestControlBusiness #EntrepreneurJourney #BusinessGrowth #RecurringRevenue #ServiceBusiness #PestControlSuccess #SmallBusinessOwner #LocalServiceBusiness #Entrepreneur #BusinessSecrets 🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

Jan 25, 2024 • 1h 6min
14: STARTING A CLEANING BUSINESS IN 1 WEEK!
In this episode, we explore the journey of Logan Robison balancing a full-time W2 job with a side hustle in the cleaning industry. Logan works as an in-house entrepreneur in the pet industry for a large retailer while pursuing their long-term goal of full-time entrepreneurship. He shares how a competition sparked the launch of their cleaning business after discovering a tweet from “Squeegee God” and following his step-by-step guide. Listen in as we discuss the ups and downs of starting a business, overcoming failures, and finding success. 📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbookHere’s what we covered: ✅Managing a full-time W2 job and a side hustle.✅How a competition led to launching a cleaning business.✅Lessons learned from entrepreneurial setbacks and successes.✅The importance of adaptability and seizing opportunities. Remember: ✅Work Hard ✅Do Your Best ✅Never Settle For Less🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

Jan 18, 2024 • 57min
13: $5MM EXCAVATION BUSINESS AT 23 YRS OLD!
In this episode, Garrett Williams, owner of GM Outdoor Services shares how he has built a successful business from scratch and shares valuable insights on growing a business, building boulder walls, and using social media effectively.Garrett also dives into the importance of teamwork, specifically how working alongside family has contributed to the success of their company. His passion for his work and infectious energy make for a truly motivating conversation.📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbookTopics covered in this episode include:✅Building a business from the ground up✅The role of social media in entrepreneurship✅The challenges and rewards of working with family✅The expansion into concrete flatwork and the growth of GM Outdoor Services✅Tips for creating engaging content with minimal equipmentIf you're an entrepreneur or an aspiring business owner, Garrett’s story is one you won’t want to miss. Find out how he plans to reach nearly $5 million in revenue this year, with even bigger goals for the future.#Entrepreneurship #SmallBusiness #Landscaping #Excavation #FamilyBusiness #BusinessGrowth #BusinessGoals Remember: ✅Work Hard ✅Do Your Best ✅Never Settle For Less🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

Jan 13, 2024 • 25min
12: Work ON or IN the business?
Welcome back! In this episode, I talk about the difference between working on the business vs. working in the business. I am sharing my experience of starting my business and how getting hands-on with every aspect—like sales, marketing, and operations—helps build a strong foundation. Tune in as I emphasize the importance of being both an owner and an operator when starting, and how this mindset leads to long-term growth.📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbook💪Topics covered in this episode include:✅Get your hands dirty in the field as the "owner operator"✅Gain respect and trust from your team by being on the ground with them✅Control quality and build a strong foundation for future growth✅Understand the importance of sacrifice and commitment in the early stages of businessGet ready for some tough love and practical advice for anyone looking to build a successful business from scratch!Don’t forget to subscribe and hit the bell icon for more entrepreneurial podcasts!#Entrepreneurship #BusinessGrowth #SmallBusiness #BusinessMindset #BusinessTips #StartupJourney #LocalBusiness #BuildingBusiness #BusinessSecrets 🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

Jan 5, 2024 • 44min
11: HOW TO START A PRESSURE WASHING BUSINESS W/ JULIUS MARCHI
In this episode, a 23-year-old Julius Mary shares how he started his business during college, making around $200,000 this year. He talks about the challenges and successes of starting from scratch, including his first $900 day and the lessons he learned along the way.Julius talks about how he grew his business, moved from part-time to full-time, and now works with a virtual assistant. 📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbookHere’s what we covered:✅How Julius started his pressure washing business.✅The first big breakthrough: making $900 in a day.✅Growing the business and moving to full-time.✅Tips for starting your own service business.If you’re thinking about starting a pressure washing or any service-based business, this episode is packed with helpful tips for you to start. #PressureWashingBusiness #EntrepreneurJourney #SmallBusinessTips #BusinessGrowth #StartupStory #BusinessPodcast #BusinessStrategy Remember: ✅Work Hard ✅Do Your Best ✅Never Settle For Less🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter

7 snips
Dec 28, 2023 • 48min
10: RANKING #1 ON GOOGLE FOR DUMPSTER RENTAL W/ BODHI GALLO
Bodhi Gallo, owner of a dumpster rental & junk removal business in New York, shares the economics behind the dumpster rental business model and local SEO tips. Topics include optimizing for junk removal terms, subcontracting smaller jobs, the importance of delegating tasks to local workers, marketing strategies like creating backlinks and linking website to Google My Business profile, seizing the opportunity in service business and digital marketing, strategies for improving search engine rankings, and the bare minimum marketing strategies for local service business.

11 snips
Dec 23, 2023 • 39min
9: $3mm OF LANDSCAPING PROJECTS USING THIS EXACT SALES PROCESS
Josh Atkins, the owner of Odd Jobs Landscaping, shares how he skyrocketed his business to over $3 million in revenue. He dives into the intricacies of building a reliable team and fostering strong subcontractor relationships. Facebook marketing emerges as a key tool for driving sales, alongside effective client communication strategies. Josh also reveals his sales process and tips for standing out in a competitive landscape, ensuring five-star client satisfaction while managing deposits and project pricing effectively.

Dec 10, 2023 • 6min
8: The Power of 5-Star Service
Commit to providing 5-star service from day one. When you prioritize excellence, it sets the foundation for long-term success. Customers will notice and keep coming back. The effort you invest now will pay off in lasting dividends.📙Free Service Startup Playbook To Generate Your First $100k: https://www.ownrops.com/playbookRemember: ✅Work Hard ✅Do Your Best ✅Never Settle For Less🎧 Enjoying the podcast? Leave us a 5-star review on Apple or Spotify!This episode is brought to you by:📈Home Service Software: Jobber is the all-in-one business management software for service businesses. Get 20% off your first 6 months: https://go.getjobber.com/ownrops🌱Grow Your Online Presence: Bear Claw Media provides FB Ads & Content Creation for service & trade business: https://www.gobearclawmedia.com🚀Local SEO: Stryker Digital helps service businesses rank high on Google Search Results: http://stryker-digital.com/?el=oo✉️Weekly Newsletter: Want to get the most actionable tips from this episode?🔔Subscribe for free here: https://www.ownrops.com/newsletter


