

The Knowledge Project
Shane Parrish
Deep conversations with the best founders and business leaders that go beyond the usual advice to uncover the timeless principles that drive success.
Master the best of what other people have already figured out.
If you enjoy the show, please hit the follow button.
Master the best of what other people have already figured out.
If you enjoy the show, please hit the follow button.
Episodes
Mentioned books

109 snips
Nov 30, 2017 • 1h 45min
#25 Gary Taubes: Is Sugar Slowly Killing Us
It seems that nowadays, aside from religion and politics, one of the most hotly debated topics is that of nutrition. Should we eat high carb diets? Low carb? High fat? High protein? What about wheat or gluten? Should we eat meat or adopt a vegan diet? There are as many opinions as there are people — and books, magazines and websites are overflowing with information showing you the “right” way to eat and exercise to lose weight. But if “eating less and moving more” is all it takes to lose weight and enjoy a healthy lifestyle, why are so many of us fat and getting fatter? In this episode, I chat with Gary Taubes, bestselling author of three books, The Case Against Sugar (2016), Why We Get Fat and What to Do About It (2011) and Good Calories, Bad Calories (2007). We talk about the sharp rise of obesity and diabetes in America, the structural hurdles to effective nutrition research, and explore the common myth that a calorie is just a calorie. Here are a few other things you’ll learn in this interview: How diets shifted in the last century, and what impact it’s having on our bodies today. Why a carb isn’t just a carb — and why you should know the difference Is the sugar industry the new Big Tobacco? What role genetics play in our health, and how much is under our control Why humans are so attracted to sugar and how to break the habit Gary’s suggestions to improve your health, drop body fat and feel terrific The benefits of fasting and how you can try it out yourself And a bunch more. If you think at all about your health, give this podcast a listen. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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92 snips
Nov 1, 2017 • 58min
#24 Susan Cain: Leading the Quiet Revolution
For decades, introversion was looked at as something to overcome, almost like an illness. The way to win in life was through charisma, outspokenness, and self-promotion. Even now, in an increasingly noisy world, introverts may feel added pressure to take one of two paths: force themselves into more extroverted behavior, or become even more reserved and shrink back to themselves. My guest Susan Cain says both paths are wrong and in fact, rob the world of the unique contributions introverts make when they choose to be true to themselves. Susan knows what she’s talking about. A self-proclaimed introvert, she wrote the New York Times bestselling book, Quiet: The Power of Introverts in a World that Can't Stop Talking and delivered one of the most popular TED talks ever delivered, with nearly 18 million views to date. Whether you consider yourself an extrovert, an introvert, or an ambivert (those lucky bastards in the middle) you’ll find a ton of value in this interview. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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186 snips
Oct 11, 2017 • 1h 32min
#23 Ray Dalio: Life Lessons from a Self-Made Billionaire
Are you in love with your own ideas regardless of how good they are Would you like to make better decisions and fewer mistakes? Would you like to improve the most important relationships in your life? These are just some of the topics I discuss with my guest, Ray Dalio. Ray Dalio is the founder of the world’s largest hedge fund, Bridgewater Associates, and is the author of the new book Principles: Life and Work. He is also a leading figure in the world of philanthropy, is an avid supporter of transcendental meditation, and has appeared on Time magazine’s list of the 100 most influential people in the world. Ray gave me over an hour and a half of his time, and I didn’t waste a minute of it. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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342 snips
Sep 21, 2017 • 1h 29min
#22 Adam Grant: Givers, Takers, and the Resilient Mind
Are you a giver or a taker? Have you ever struggled to find work/life balance? How do you build resilience in yourself, your team, or your children? I tackle these topics and many more in this interview with my special guest, Adam Grant. In this interview, we cover a lot, including: How to tell if you are a giver or a taker (Spoiler: if you just told yourself you’re a giver, you might be in for a rude awakening) How Adam filters down hundreds of ideas and opportunities to the select few he focuses on How to tell if your business idea is a winner or a huge waste of time Why “quick to start and slow to finish” is great advice for budding entrepreneurs How to nurture creativity and resilience in your children (or team culture) How to create positive competitive environments that bring out the best in people Adam’s two core family values and how he instills them in his children “Mental time travel” and how it can make you resilient to any challenge or obstacle Why “how can I be more productive” is the wrong question to ask (and what to ask instead) How Adam and I each address the topic of work/life balance And so much more. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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129 snips
Aug 9, 2017 • 1h 3min
#21 Ed Latimore: The Warrior Poet
Ed Latimore might be the most interesting person you'll ever meet. Ed is a professional heavyweight boxer, physics major, and philosopher. He's also the author of the cult-hit Not Caring What Other People Think Is a Superpower. If there's anything Ed feels like doing, he simply does it. This interview explores the physics of boxing, the value of a coach, and much of Ed’s hard-fought wisdom. You’ll discover: How the painful end to a relationship lit a fire under Ed that hasn’t stopped burning How Ed knows when he’s bitten off more than he can chew and needs to ease up on the accelerator Why motivation is a terrible way to achieve great things (and what to do instead) The unlikely way that Ed’s runaway best selling book came about Why Ed thinks every person should step into the boxing ring at least once in their life How people get stuck on the “dopamine treadmill” which feels productive but actually gets you nowhere (this is the kiss of death if you want to accomplish any important goal) Ed’s brilliant philosophy on pain and suffering that will change the way you view hardships in your life Ed’s somewhat controversial approach to coaching children and getting the very best out of them The most important element of creating a positive habit (most people get this wrong) And more. After listening to this warrior poet, you won’t look at life the same again. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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17 snips
Jul 2, 2017 • 1h 1min
#20 Marc Garneau: The Future of Transportation
Marc Garneau is a Canadian politician, Engineer, and the Minister of Transport. This interview was recorded live in front of an audience in Montreal. As a bilingual country, you'll hear bits of French from the audience questions here and there but the interview is predominately in English. In this interview, we discuss the future of transportation (including self-driving cars), infrastructure investments, space, what it means to be a liberal in 2017, how we — as citizens — can judge an elected politician, how he ensures he's getting accurate information in a political system and so much more. Enjoy this amazing conversation. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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488 snips
May 30, 2017 • 1h 59min
Rory Sutherland: The Psychology of Advertising
Rory Sutherland, Vice Chairman of Ogilvy & Mather, applies behavioral insights to revolutionize advertising. He discusses how psychological drivers often trump rational solutions, using examples from airport security to illustrate human complexity. The conversation dives into the paradox of choice, revealing that fewer options can boost customer satisfaction. Sutherland critiques traditional economic thinking and emphasizes the transformative power of storytelling in shaping consumer perceptions and values, ultimately showing that the illogical often leads to better answers.

11,031 snips
Apr 11, 2017 • 2h 4min
#18 Naval Ravikant: The Angel Philosopher
Naval Ravikant, CEO of AngelList and renowned thinker on personal growth and decision-making, shares insights that provoke deep reflection. He discusses his unconventional daily routine and unique reading habits, shaped by the distractions of modern life. Naval critiques common habit advice while revealing his successful techniques for breaking destructive patterns. He also reflects on the education system's flaws and advocates for self-directed learning. With memorable thoughts on happiness and life’s meaning, this conversation is a treasure trove of wisdom.

7 snips
Jan 5, 2017 • 1h 5min
Aristotle Koskinas on Greek History
This is one of 2 interviews that I conducted while visiting Greece this summer. Greek history is deep routed in many things as philosophy, democracy and culture and has laid the foundation of so much of what we know and how we live today. Today I speak with Aristotle Koskinas (@aristotlekoskin), a guide with Athens walking tours. He's one of the best guides you can find in Athens. In order to be a guide in Greece, an individual must complete a 2½ year program at the School of Tourist Guides in Greece - which is a state school under the Ministry of Development. Some of the courses in the curriculum include Ancient Greek history, Byzantine history, Prehistoric Archaeology, Mythology, Geology, history of Theater –and psychology of the tourist. Listen in for details on the history of Athens over the past 3000 years, the influence Greek culture has had across the world, and some insight on what surprises him meeting visitors from different countries. Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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19 snips
Jan 5, 2017 • 31min
Santorini Wine with Panayiota Kalogeropoulou
The island of Santorini has not only has breathtaking views but also a fascinating history. Traces of its first inhabitants have been linked back to 4500 BC. In 1613 BC the most powerful volcanic event in the last 10,000 years took place – completely destroying all the islands within a 60 km radius. It has been estimated that 90 billion tons of molten rock was injected into the air, the sea swallowed the volcano, and a massive tsunami swept across the Aegean Sea. Along with the obvious devastation of nature, it is believed that the eruption also sealed the deal for the most civilized nation on the island at the time, the Minoans. Thanks to the thick layer of ash cause by the event, the Bronze Age settlement of Akrotiri was so well preserved that we are able to see how prosperous the area had once been with an elaborate drainage systems, multi-storied buildings, incredible wall paintings, furniture and vessels. The site has as much of a significant importance as does Pompeii. The island’s main volcanic rock, its mineral rich soil, and the amazing climate, has produced some incredibly unique wines. Santorini is known for some of the oldest vineyards in the world. And we know that wine is one of my favourite topics. On today’s podcast I speak with Panayiota Kalogeropoulou about Santorini’s wines. Panayiota is the Director at the Domaine Sigalas vineyard. Paris Sigalas, a mathematician with a goal to make his Santorini vineyard a world heritage site, focuses on grapes that thrive in Santorini (these include the Aidani, Athiri, Plantana – and the prime Greek grape Assyrtiko). *** Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, searchable transcripts, member-only episodes, and more. Sign up at: https://fs.blog/membership/ Every Sunday our newsletter shares timeless insights and ideas that you can use at work and home. Add it to your inbox: https://fs.blog/newsletter/ Follow Shane on Twitter at: https://twitter.com/ShaneAParrish
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