Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

In this episode of the Etsy Seller Success podcast, host Dylan sits down with Product-Based Business Expert Andrew George to dive into the power of email marketing for Etsy sellers.Andrew shares his expert insights on building a loyal customer base, crafting high-converting email campaigns, and using automation to drive repeat sales. They discuss the biggest mistakes Etsy sellers make with email marketing, how to create compelling content that keeps buyers engaged, and strategies to stand out in a competitive marketplace.Whether you're new to email marketing or looking to refine your strategy, this episode is packed with actionable tips to help you boost sales and grow your Etsy business.In this episode, we cover: [00:44] Transitioning from Etsy to Email Marketing [01:26] Favorite Platforms for Makers [02:20] Finding the Right Email Frequency [04:56] Using Content to Drive Sales [08:17] Building a List for Etsy Sellers [14:09] Biggest Email Marketing MistakesConnect with Andrew:📸 Follow Andrew on Instagram: @andrewpgeorge 🌐 Visit: coachandrewgeorge.comAbout Andrew: Andrew Judge is a former Etsy seller turned ecommerce email strategist who helps makers and handmade business owners use email marketing to sell more—without being spammy. He’s the founder of the Profitable Maker Summit, a free virtual event that teaches creative entrepreneurs how to grow their audience and boost sales with sustainable strategies. When he’s not geeking out over open rates, Andrew is helping small product-based businesses feel confident connecting with their customers through email.Attend the Profitable Makers Summit with Andrew & Dylan!https://profitablemakerssummit.com/2025?am_id=dylan3381📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast 🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

This floral letter was my first product on Etsy... and it made me $80,000 in a single year!In today's video, I show you step-by-step how to make my best selling floral letter that got me started on Etsy. I also share the secrets to my success over the last 8 years that made me over $1,000,000 in profit on Etsy.📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast 🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

Courtney Hubbard, Director of Project Management at BoxUp, shares her journey in building a leading packaging company. She emphasizes the emotional power of custom packaging, revealing how it shapes brand identity and customer perception. Courtney discusses the 2025 packaging trends, focusing on sustainability and stylish design. She also provides entry-level tips for small businesses to avoid common pitfalls, highlighting the importance of quality details like tape and fillers. Learn how impactful packaging can differentiate your brand and engage customers effectively.

Etsy has changed a LOT since 2016...In today's video, I expose the big changes in the Etsy algorithm over recent years and reveal exactly how to make money on Etsy in 2025, whether you're opening a new shop or wanting your current listings to stand out in search results!MY ETSY SHOP: https://www.etsy.com/shop/BegoniaRoseCo📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast 🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

My Etsy Shop has been a secret until now...In today's video, I reveal my top selling Etsy Shop that has earned me over $1 Million in profit!MY ETSY SHOP: https://www.etsy.com/shop/BegoniaRoseCo📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast 🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

In this episode, Dylan sits down with Therese, an expert in wholesale and founder of Small Business Collaborative. They discuss the journey of transitioning product businesses into wholesale, with Therese sharing her background in fashion and sales, and the challenges small brands face. Key insights are provided on readiness for wholesale, curating products for retailers, and effective ways to establish business relationships. Therese also gives real-life examples of how she helped clients succeed in wholesale and offers advice on expanding beyond local markets. In this episode, we discuss:[01:25] Therese's Journey: From Fashion to Wholesale[03:41] Identifying Readiness for Wholesale[05:17] Strategies for Approaching Retailers[09:03] Expanding Beyond Local Markets[17:05] Success Stories and Client ExperiencesConnect with Therese: Instagram: https://www.instagram.com/small_business_collaborative/ Website: https://www.smallbusinesscollaborative.co.uk/ About Therese Oertenblad: Therese Oertenblad, founder of Small Business Collaborative, helps product-based business owners get their amazing creations into retail stores—without the overwhelm. She teaches them how to price for profit, sell with confidence (without the icky sales tactics), and build a strategy that fits into their busy schedules so they can grow their wholesale sales with ease.Before becoming a business mentor and consultant, she spent years selling mass-produced gifts. Now, she works with creative and purpose-driven brands like Studio Wald, Made by Shannon, Claude & Co, Etta Loves, and Hello Day Planner—many of which now grace the shelves of Liberty, Selfridges, Fortnum & Mason, Harrods, Fenwick, and hundreds of independent shops across the UK and beyond.As an introvert, Therese had to figure out how to sell in a way that felt right—without forcing herself to be someone she wasn’t. She spent over a decade in sales leadership in the home and gift industry and now sits on the National Committee for The Giftware Association.📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast Want to get your $1 trial listing? Head to EtSEO and grab it today.  🔗 LINKS 📖 Download my FREE 16-step checklist: https://dylanjahraus.info/16-step-checklist-ads📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://bit.ly/3RNNKTx 🏆 Student Resultshttps://www.dylanjahraus.com/student-testimonials📷 Instagram - https://www.instagram.com/dylanjahraus/👋 WHO AM I?Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

Discover the secrets behind thriving on Etsy as the host reveals insights from analyzing 6,000 shops. Learn about the common pitfalls new sellers encounter and practical solutions to overcome them. The importance of long-tail keywords for SEO is emphasized, alongside strategies like effective loss leaders to attract more customers. Unlock your shop's potential with these actionable tips designed to boost efficiency and profits!

Feeling stuck with zero sales? Discover three powerful strategies to kickstart your Etsy shop! Learn how to gather genuine customer feedback to refine your offerings. Find out why simplifying your product listings can significantly boost conversions. Plus, unlock the secret to gaining momentum through creative giveaways. Unleash your potential and turn those frustrating moments into a stepping stone for success!

Discover four simple steps to turn your Etsy listings into bestsellers! Learn the secrets behind achieving and maintaining bestseller badges, like understanding order velocity and crafting irresistible value propositions. Hear inspiring stories of transformation through strategic changes and tips for staying competitive. Plus, don't miss an exclusive bonus tip to boost your sales even further!

Sacia Ashe, a branding and design expert who launched her first Etsy shop at just 12, shares invaluable insights on elevating Etsy businesses. She discusses the journey from seller to branding agency founder, focusing on mission-driven branding and the power of storytelling. Sacia emphasizes the importance of professional photography, humanizing brands, and crafting effective campaigns. She also addresses the necessity of understanding market competition and recognizing when it’s time to invest in professional branding services.