Enterprise Thought Leadership

In today's episode I talk with Jacinta Hennessey, co-founder and Chief Strategy Officer of HubbubHR, to discuss how her technology company is pioneering adaptive Human Capital Management (aHCM) solutions tailored to the diverse needs of global enterprises. From navigating regional customs to centralising disparate systems, Jacinta provides unique insights into the delicate balancing act of standardisation versus localisation and explains how HubbubHR is steering HR tech towards a more flexible, personalised future. I also chat with Daniel Mayer, CEO and Co-Founder who offers a glimpse into the company's culture. Find out more about HubbubHR - https://hubbubhr.com/ Connect with Jacinta Hennessey, Co-Founder and Chief Strategy Officer of HubbubHR - https://www.linkedin.com/in/jacinta-hennessey-hubbubhr/ Connect with Daniel Mayer, Co-Founder and Chief Customer Officer of HubbubHR - https://www.linkedin.com/in/daniel-mayer-7887691/ Connect with Tim Bond, Founder of TechPros.io - https://www.linkedin.com/in/tngbond/ Are you an HR leader and keen to get involved in a TechPros.io thought leadership publication called "Adaptive HR in a Dynamic World: Navigating Diversity, Jurisdiction, and the Modern Workforce."  Find out more and register your interest: https://techprosio.foleon.com/techprosio/live-interview-briefs/hubbubhr-adaptive-hr-in-a-dynamic-world Learn more about TechPros.io https://techpros.io/ Key Takeaways: - Origin story: HubbubHR was born from challenges integrating global HR systems and recognising need to adapt to local needs. - Core philosophy: Prioritise flexibility and complement existing systems to create globally unified yet locally relevant HCM.  - Success factors: Delivering reliable data and ensuring intuitive user experience beyond just go-live date. - Vision: Continually innovating based on customer needs and global landscape rather than just following trends. - Global expansion: Exploring partnerships for growth while maintaining commitment to customer-centricity. - The future: Poised to bring transformative, adaptive solutions to organisations worldwide. For an in-depth look at HubbubHR's insights, be sure to read the highlights from our interview in the accompanying article: https://insights.techpros.io/articles/an-exclusive-with-hubbubhrs-pioneers

In this episode, I'm joined by Andy Cockburn, CEO of Mention Me, to discuss the significant role of customer advocacy in today's business landscape. With a background in strategy at Cambridge University and Bain & Company, Andy transitioned to the entrepreneurial world, co-founding Mention Me in 2013. Under his leadership, Mention Me has become a key player in leveraging customer relationships for sustainable growth. Today, Andy shares insights into the shifts in consumer behaviour and the evolution of marketing. We explore how Mention Me supports brands in these changing times, touching on the mechanics of the platform, the psychology behind consumer advocacy, and the broader implications for businesses. Find out more about Mention Me: www.MentionMe.com Connect with Andy Cockburn, CEO of Mention Me: https://www.linkedin.com/in/andy-cockburn-mentionme/ Connect with Tim Bond, Founder of TechPros.io : https://www.linkedin.com/in/tngbond/ If you're interested in the dynamics of relationships and advocacy in our modern age, TechPros.io is hosting a Thought Leadership Interviews and Roundtables series titled "Unlocking Customer Value: The Role of Relationships and Advocacy in a World of Changing Consumer Behaviour and Generative AI." Register your interest: https://techprosio.foleon.com/techprosio/live-interview-briefs/andy-cockburn-customer-value Discover more about TechPros.io: https://techpros.io/ Key Takeaways: - Origins of Mention Me: Identifying the opportunity for customer-driven advocacy and its potential impact on growth. - How Mention Me Works: Simplifying customer referrals and creating a feedback loop for consistent growth. - A Broader Perspective on Customer Value: Moving away from traditional measures and understanding the comprehensive impact of a customer. - Shifts in the Marketing Landscape: Adapting to changing consumer behaviours and the evolving nature of brand loyalty. - Tangible Impact: Real-world cases showcasing the benefits of genuine customer advocacy and its influence on brand success. - Looking Ahead: Mention Me's vision for the future and the ongoing evolution of customer advocacy in business.

Join us in this episode as we explore the innovations of cloud computing and Software as a Service (SaaS) with Mike Glock, CEO of Unifii. Mike brings a wealth of experience in management consulting, enterprise IT leadership, and entrepreneurship, offering unique insights into the transformative impact of cloud-based enterprise service management. Key Takeaways: Unifii's Origin Story: Mike discusses founding Unifii to revolutionise enterprise service management consulting using cloud and SaaS technologies. Barclays ServiceNow Insights: Lessons from Barclays' ServiceNow implementation, focusing on change management, governance, compliance, and balanced platform customisation. Unifii's Distinction: Unifii's differentiation lies in its client-focused approach, consistent delivery, and deep expertise in ServiceNow. Service Management's Evolution: A look at the future of service management platforms like ServiceNow, especially their use of AI and ML. AI in Financial Services: Mike examines the challenges of AI implementation in regulated sectors like finance, with a focus on compliance and innovation. Modernising IT Operations: Mike offers advice on updating IT and service management, emphasizing clear goals, stakeholder involvement, and expert partnership. For an in-depth look at Mike Glock's insights, be sure to read the highlights from our interview in the accompanying article: https://insights.techpros.io/articles/unifii-pioneering-cloud-and-saas-to-transform-enterprise-service-management - Find out more about https://www.unifii.co.uk/⁠ - Connect with https://www.linkedin.com/in/mike-glock-2956435/ - Connect with Tim Bond, Host & Founder of Techpros.io: https://www.linkedin.com/in/tngbond/ Don't miss the opportunity to gain deeper insights in Modernising IT Operations in our upcoming Thought Leadership Roundtables series. Stay tuned for more information and register your interest to be part of this enlightening discussion. https://techprosio.foleon.com/techpros-virtual-events/event-brief/modernising-it-operations-in-bfsi

Globant is a $1B+ IT services and consulting business that helps organisations reinvent themselves with technology. It's the place where engineering, design and innovation meet at scale. JJ has over 20 years of experience driving tech innovation in media and entertainment with the last 9 years at Globant.  A major focus for Globant is the Media and Entertainment industry where they are helping Netflix, Warner Bros., Discovery, FIFA, Universal, and many others, leverage AI to transform their businesses through unprecedented personalisation of content and experiences while navigating risks around data privacy, IP, human creativity, and ethics.  Key topics covered: The rapid emergence of Generative AI in Media and Entertainment The importance of establishing an ethical AI strategy to tap into this potential while avoiding risks like undermining creative IP.  Fostering collaboration with talent to explore how Gen AI can augment human creativity is critical. Building a Gen AI vision, rapidly prototyping solutions, and assembling cross-functional teams to democratise AI's possibilities responsibly.  Use case: AI infrastructure at a theme park, centred on better photo moments with characters, that scaled to optimise operations across the board.  Advice for media/entertainment leaders involving stakeholders, and combining business opportunity with ethical purpose when innovating with AI. JJ provided thoughtful perspectives on the future where human creativity is pioneered by AI in entertainment. But this requires responsible implementation focused on people. You can read the highlights of this interview: https://insights.techpros.io/articles/globant-charting-the-ai-roadmap-in-media-entertainment Connect with Juan Jose ‘JJ’ Lopez Murphy - https://www.linkedin.com/in/jjlopezmurphy/ Connect with Tim Bond, Founder TechPros.io - https://www.linkedin.com/in/tngbond/ Learn about Globant in Media and Entertainment: https://www.globant.com/studio/media-and-entertainment Event Details: TechPros.io Challenge Forum - afternoon of networking and brainstorming... ‘From Vision to Execution: Charting the AI Roadmap in Media & Entertainment’ At Globant’s London office on November 8th from 2pm - 5:30pm.  Link to the event registration page -  https://techprosio.foleon.com/techpros-virtual-events/event-brief/globant-vision-to-execution-in-me

In today's episode, I speak with John Appleby, CEO of Avantra. Avantra is at the leading edge of SAP management and Artificial Intelliegence powered operations. SAP is the backbone to many thousands of businesses worldwide and the underlying technology that enables many of today's consumer experiences. Ensuring SAP runs smoothly is essential to companies who have deployed the platform, and as businesses expand and complexities grow, these organisations rely heavily on solutions like Avantra to maintain and develop operational efficiency and deliver a seamless customer experience. In this interview John talks about his journey to becoming CEO and how Avantra emerged as the product company it is today. John also shares customer use cases and how he has navigated the company through recent global events. He also shares with us how Avantra attracts and retains its staff in an increasingly competitive market for talent. For an in-depth look at John Appleby's insights, be sure to read the highlights from our interview in the accompanying article: https://insights.techpros.io/articles/avantra-ceo-spotlight Learn about Avantra: https://www.avantra.com Participate in a virtual roundtable ‘Challenge Forum’ opportunity to feature in post event podcast episode and article: https://techprosio.foleon.com/techpros-virtual-events/event-brief/avantra-sap-opex

In this episode, marketing leaders offer solutions to a marketing challenge facing all technology vendors - how to reach and engage both technical and business buyers. Technical audiences seek detailed specifications, compatibility, and integration feasibility, while business audiences prioritise strategic and financial benefits.  Our host, Tim Bond, Founder and CEO of TechPros discusses these challenges with Dana Salman, a Senior Marketing Leader experienced in developing and implementing full lifecycle marketing strategies. Solutions offered by, Rachel Chesters, Marketing Director of Start Communications, Melissa Liedkie, Marketing Consultant, and Avi Bhatnagar, VP Growth Marketing at Commvault. Resources discussed:  To assist in identifying market accounts https://www.demandbase.com/ https://6sense.com/ Reaching the technical community https://github.com/ https://www.reddit.com/

In this episode we discuss sales and marketing alignment, more specifically: How to reposition marketing as a peer-to-peer strategic partner within sales, with Sophy Gray, Founder of the Marketing Bee and your host Tim Bond, Founder and CEO of Techpros. Solutions offered by, Michael Baer, Fractional CMO at TechCXO, Christopher Collier, Marketing Director at Cybermaxx and Seth Steinman, VP of Marketing at Preveil. Resources discussed: Book - Radical Candor by Kim Scott

Welcome to episode six of TechPros.io’s interview series: ‘Brand vs Demand Activation’, sponsored by Network Sunday. In this episode, we interview Juveria Samrin, Marketing Director at ColorTokens. Juveria elaborates on the importance of a brand’s reputation and how this enables you to connect with potential customers, engaging, educating and adding value until they’re ready to make that final buying decision. Juveria also touches on the difference between marketing in smaller and larger organisations, and on taking a human-centric approach when building your brand. Remember to subscribe to stay up to date with upcoming podcasts from TechPros.io.

Welcome to episode five of TechPros.io’s interview series: ‘Brand vs Demand Activation’, sponsored by Network Sunday. In this episode, we interview Diana Buxton, Chief Marketing Officer, Banking, Capital Markets & Insurance at Cognizant. Diana showcases how Cognizant has partnered with sporting organisations such as Aston Martin F1 and the Ladies Professional Golfing Association to create experiences for their clients which reflect the company’s values and brand image. She also highlights the importance of creating human connections with decision makers, and the significance of bringing like-minded communities together to share insightful content and build rapport. Remember to subscribe to stay up to date with upcoming podcasts from TechPros.io.

Welcome to episode four of TechPros.io’s interview series: ‘Brand vs Demand Activation’, sponsored by Network Sunday. In this episode, we interview Navin Rammohan, Vice President of Marketing at Infosys. Navin speaks to us about the partnership between sales and marketing, the different role that each department plays in building a sales funnel, and incorporating sustainability measures into brand marketing strategy. Remember to subscribe to stay up to date with upcoming podcasts from TechPros.io.