

Creator Science
Jay Clouse
Creating content has never been easier. But breaking through the noise? That's gotten harder.
The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies you can test in your own business.
Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore what's actually working for them: the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income.
But here's what makes this different: we don't just talk about what happened. We dig into why it worked, how you can adapt it, and what constraints or anti-goals helped them stay focused and avoid burnout.
Hosted by Signal Award-winner Jay Clouse, this is a show about the business of content – approached with curiosity, transparency, and a commitment to sustainable growth.
It's growth for creators, down to a science.
The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies you can test in your own business.
Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore what's actually working for them: the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income.
But here's what makes this different: we don't just talk about what happened. We dig into why it worked, how you can adapt it, and what constraints or anti-goals helped them stay focused and avoid burnout.
Hosted by Signal Award-winner Jay Clouse, this is a show about the business of content – approached with curiosity, transparency, and a commitment to sustainable growth.
It's growth for creators, down to a science.
Episodes
Mentioned books

26 snips
Mar 31, 2020 • 55min
#2: James Clear – Habits, research, and how to create A+ work from a New York Times best selling author
James Clear, a New York Times bestselling author and keynote speaker, shares insights from his acclaimed book, Atomic Habits. He discusses the journey of building effective habits and the sacrifices necessary for success. Clear emphasizes the importance of consistency in creating a personal brand and the balance between creativity and entrepreneurship. He also warns against blindly following the paths of others, advocating for personalized strategies in navigating one’s unique journey. Tune in for a thought-provoking conversation about habits and meaningful work!

17 snips
Mar 24, 2020 • 38min
#1: Seth Godin – Art, freelancing, building a personal brand, and the problem with being authentic
Seth Godin, a prolific writer and marketing guru, shares insights on navigating the creative landscape. He discusses the balance between freelancing and entrepreneurship, stressing the importance of empathy in art. Godin challenges notions of authenticity while urging creators to connect with their audiences for commercial success. He also explores the role of the modern 'impresario' and the power of language in branding, emphasizing unique vocabulary to foster deeper connections. His perspective is a thought-provoking mix of art, business, and community impact.

Mar 10, 2020 • 2min
Trailer – Creator Science
Explore the booming creator economy and uncover modern strategies for success. Delve into actionable insights from top creators like James Clear and Tim Urban. Discover how to monetize your content effectively and learn firsthand from the host's personal experiments. Gain inspiration and practical tips to shape your own content creation journey.


