Creator Science
Jay Clouse
Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration.This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income.This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse.It's growth for creators, down to a science.
Episodes
Mentioned books
6 snips
Sep 15, 2020 • 44min
#25: Eric Jorgenson – Creating a full-length book from Tweets, interviews, essays, and podcasts
Eric Jorgenson, product strategist and author of The Almanack of Naval Ravikant, shares his innovative journey of curating diverse content into a cohesive book. He discusses the challenges and creative constraints he imposed while transforming tweets, podcasts, and essays into structured insights on wealth and happiness. Eric emphasizes the value of side projects for personal growth and the importance of community engagement in the creative process. His reflections inspire aspiring creators to explore curation as a valid path to producing meaningful work.
Sep 8, 2020 • 1h 4min
#24: Tiffany Aliche, The Budgetnista – Paying off debt, saving for retirement, weathering a recession, and building wealth
Tiffany Aliche, known as 'The Budgetnista,' is a renowned author and founder of the Live Richer Academy, helping over a million women achieve financial success. In this conversation, she shares her personal journey from being burdened by $35K in credit card debt to becoming a financial education powerhouse. Tiffany discusses her insights on home buying, effective budgeting, and preparing for economic downturns. Her transformative experiences highlight the power of community and service in building wealth, along with strategies for empowering others through financial literacy.
Sep 1, 2020 • 56min
#23: Kwame Christian – How an expert negotiator thinks strategically about expanding his reach
Kwame Christian, a leading expert in negotiation and conflict resolution, shares insights from his journey as Director of the American Negotiation Institute and host of the Negotiate Anything podcast. He discusses how political experiences shaped his strategic thinking, the importance of preparation in negotiations, and overcoming imposter syndrome. Kwame emphasizes the value of mentorship, the art of proactive negotiation for freelancers, and effective time management for creators. His inspiring stories highlight the connection between creativity and strategic growth in achieving professional success.
Aug 25, 2020 • 1h 7min
#22: Pat Flynn and Matt Gartland – Why Pat acquired Matt's agency in order to grow Smart Passive Income
In this engaging discussion, Pat Flynn, founder of Smart Passive Income and previously the Green Exam Academy, joins forces with business partner Matt Gartland, who built the creative agency Winning Edits. They delve into the intricacies of their journeys, including the importance of collaboration and authenticity in entrepreneurship. The duo shares insights on navigating the challenges of partnerships, their successful and failed projects, and the pivotal decision behind acquiring an agency to enhance Smart Passive Income's growth.
Aug 18, 2020 • 57min
#21: Matt D'Avella – Freelancing, filmmaking, podcasting, and finding success on YouTube.
Matt D'Avella, a filmmaker and YouTuber known for the Netflix documentary 'Minimalism,' shares insights on creativity and audience building. He discusses the challenges of independent filmmaking and his journey with audience engagement post-documentary. Matt emphasizes the importance of experimentation in content creation, balancing self-doubt with constructive feedback. He also reveals techniques for crafting engaging stories and setting boundaries to maintain creative energy. His passion for minimalism and self-development shines through, motivating fellow creators to take action.
10 snips
Aug 11, 2020 • 53min
#20: Morgan Nield – Selling on Etsy, building a marketing strategy, Pinterest, and transitioning from physical to digital products
Morgan Nield, an Etsy seller turned coach, skyrocketed her shop to six figures in less than a year. She shares her journey from physical to digital products, emphasizing the significance of minimal viable products and shifting marketing strategies. Highlights include the importance of building an email list over traditional SEO, leveraging Pinterest for sales, and creating an engaging Facebook group for community building. Morgan's insights inspire sellers to embrace experimentation and adaptability in their entrepreneurial adventures.
Aug 4, 2020 • 51min
#19: Miles Beckler – Affiliate marketing, building an audience, earning trust, and making money online
Miles Beckler, an internet marketer and YouTuber, shares his journey from launching a mindfulness website to teaching digital marketing on YouTube. He discusses his 90-day content challenge and the ATM method for online earning. Beckler emphasizes the power of giving away valuable knowledge for free, which ultimately earns him more than keeping it behind paywalls. The conversation covers building trust with an audience, mastering content creation, and the importance of shifting from a scarcity to an abundance mindset in business.
Jul 28, 2020 • 51min
#18: MICK – The early days of being a DJ, building relationships, failing micro, and future-proofing your brand.
Dive into the world of a Brooklyn DJ who shares his journey from small-town roots to celebrity-studded events. Discover the power of building genuine relationships in the music industry and overcoming imposter syndrome. Learn how to craft a unique brand that blends creativity with commercial success, all while navigating the fast-paced landscape of technology and culture. MICK emphasizes the importance of adaptability and authenticity for creators aiming to thrive in a competitive arena.
Jul 21, 2020 • 50min
#17: Jude Brewer – Publishing, performing, becoming a producer, and adapting stories for different formats
Jude Brewer, an American author and producer known for his creative podcasting, shares insights into his diverse career as a writer. He discusses the dynamics of traditional vs. self-publishing and the significance of community support in navigating the literary world. Jude highlights his journey from solitary writing to collaborative storytelling, revealing how adapting his stories for various formats enhanced his success. He also emphasizes overcoming self-doubt and the emotional impact of storytelling, making this conversation a treasure trove for aspiring creators.
Jul 14, 2020 • 47min
#16: Puno – Finding freelance clients, managing your time, building a business to support your lifestyle, and creating exceptional courses.
Puno Puno, the dynamic Founder of ilovecreatives and co-creator of PeopleMap.co, dives into the entrepreneurial journey of freelancing. She sheds light on effective time management and avoiding burnout while juggling multiple projects. Puno discusses the evolution of her creative business and the importance of community connections. From creating engaging online courses to navigating Instagram marketing challenges, she shares actionable insights on harmonizing personal fulfillment with client work, all while embracing optimism and continuous growth.
