The Art of Sales with Art Sobczak

Art Sobczak, cold calling and sales trainer
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Sep 5, 2024 • 16min

299 Forget About Trying to Sell; Focus on How You Make People Feel

A famous saying is that "You can't NOT communicate." Meaning that everything you do or say that is observed by someone, whether it is intentional or not, is creating feelings in others. We can be much more successful in sales, and in life, by focusing on how we can make more of those feelings positive. Art shares contrasting examples from a recent vacation to Cabo San Lucas where he experienced both great and negative feelings from simple interactions.  You'll also hear simple things you can do right now to make the lives of others better every day, including yours in the process.
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Aug 22, 2024 • 9min

298 How to Respond to the Too Early "What's it cost?" Question

Facing early pricing questions can derail a sales conversation. Learn to navigate these inquiries by focusing on the prospect's needs instead of jumping straight to costs. Real-life examples illustrate effective responses that shift the dialogue towards uncovering value. The aim is to help prospects understand what they truly want, allowing sales professionals to present pricing meaningfully and advantageously, creating a win-win situation.
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Aug 14, 2024 • 32min

297 GUEST: How to Prevent Stuck Deals, and Get them Unstuck if they Do, with James Muir

James Muir, an expert on preventing stalled sales, shares his invaluable insights gleaned from his latest book. He delves into the critical issue of deals going stagnant and reveals the five common pitfalls that lead to this problem. Muir offers actionable strategies for maintaining momentum in sales processes, emphasizing proactive communication and securing executive support. He introduces innovative techniques for re-engaging clients, tackling uncertainties, and ultimately ensuring a successful close.
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Aug 8, 2024 • 11min

296 How to Get the Best Intel to Make Your Prospecting Relevant

The best way to get voice mails responded to, and create instant interest on prospecting calls is to make your messaging relevant to them by personalizing and customizing it. And the best source of intel to do that is other people who will give it to you. You ask questions, doing Social Engineering. You'll get the simple, proven, four-step process, with word-for-word messaging you can use and adapt to begin collecting that information today. And once you have it, you can plug it into the Smart Calling voice mail and opening process with the free fill-in-the-blanks template you can get at http://salesbyphone.com.
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Jul 17, 2024 • 9min

295 "Just be yourself" is Some of the Worst Sales Advice Ever

When a sales rep is told, "Just be yourself" on calls, instead of being totally prepared, that is some of the worst advice ever. Unless the rep is a skilled, knowledgeable, experienced, prepared person already, just being themself can result in disaster. Maybe you've been there. Art breaks this down, and discusses what we DO need to do in order to become the best version of ourselves, who is authentic, smooth, and connects at a human level. Also he references the newly revised site, with lots of valuable training resources, both free and premium, http://smartcalling.com.
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Jul 9, 2024 • 8min

294 How to React to Price Comments, and Not Give Away Profits

There is a difference between simple price comments, like, "Wow, that's more expensive than I thought," and real price objections, like, "We don't have that in the budget." The problem for a lot of salespeople, is that at the first sound of a price comment, they begin dropping price. Unnecessarily. You'll hear Art's experience with a tree service owner who cut his profit in half, and what you can and should do when you hear simple price statements and comments. And, to get's Art's free masterclass, "How to Easily Handle Sales Resistance and Objections--Without Using Goofy and Uncomfortable Rebuttals," go to http://SmartCalling.Training/objections 
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Jul 1, 2024 • 6min

293 Do this Instead of Trying to OVERCOME Objections

Most sales training on objections contradicts how normal people think and speak. Because, it suggests you tell someone they are wrong.   And what is the result of that? The opposite of the intended result: they become more defensive. And it feels sleazy for the person saying it.   In this episode Art gives the professional, conversational process to help lead someone through a process, so they will first be open to your ideas, and eventually change their mind, feeling like it is their idea.   And he offers a free objections masterclass at http://Smartcalling.training/objections
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Jun 18, 2024 • 5min

292 Here are the Real ABC's of Sales

The old mantra is that the ABC's of sales are "Always be closing." Not only is that wrong, but it adds to the negative stereotype of salespeople. The beneficial, real ABC of closing is "Always be curious." Art explains why, and what you can do to enhance your curiousity muscle.
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Jun 5, 2024 • 8min

291 Three Letters that can Change Your Sales, Life, and that of Others

Success in sales, and life for that matter, does not rely on having more information. Everyone has access to that. It always relies on the person. Their identity and values. One of the many components that go into BEing a truce sales professional is being others-focused. In this episode Art shares a three-letter acronym, that when you use it to remind yourself of one key concept about every human interaction, will change your life and that of others you speak with.
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May 21, 2024 • 8min

290 Voice Mail Message, and Greeting Tips to Make the Best Impression

Voice mail can help make a positive impression, create curiosity and interest, or kill any chance of speaking with a prospect.  Likewise with the greeting you leave for those who call you. Art shares tips on what to say and avoid on voice mail so that you are perceived like the professional you are.

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