The Art of Sales with Art Sobczak
Art Sobczak, cold calling and sales trainer
Everyone sells, regardless of what your job title is, and this is your place for authentic, conversational sales and prospecting tips without the sleaze factor. Art Sobczak shares proven sales and cold calling (without the cold) tips that you’ll feel comfortable using, and that get the results you want. You’ll help people buy, instead of pushing them into being sold. Over the past 30 years Art has helped hundreds of thousands through his books, newsletters, audios, videos, online courses, public seminars, customized company training and keynotes, and now, this podcast.
Episodes
Mentioned books
Sep 25, 2020 • 7min
160 Include These Two Letters to Make Your Prospecting Emails More Effective
It is proven that the most read--and sometime the only read--part of direct mail is the PS. You can and should use it in your prospecting emails as well. And there are some techniques that can make your PS more memorable and personal. You'll hear what that is, along with the simple process for putting together your own effective email.
Sep 18, 2020 • 9min
159 How to Bring Value, and Not Just Be Viewed as a Vendor
In tough economic environments, many sales reps fall into "cream skimming" mode. They get desperate and look for any business that could be out there. As a result, they often are viewed as a commodity, and fall into price-dropping battles. To be successful, and of the utmost service, we need to add real value for our customers. Here are tips to avoid "cream skimming," and differentiate yourself from those who are viewed as just vendors.
Sep 11, 2020 • 7min
158 My 9/11 Message--From 2001 (Just as relevant today)
The horrific events of 9/11/2001 rocked the world, and changed many things in the US. It devastated many segments of the economy. Many people and businesses recovered much quickly than others. Today, we find ourselves in changed, uncertain times as well. And many are not only surviving, but thriving. Listen to Art's message after 9/11/2001. It is just as applicable today as it was then.
Sep 4, 2020 • 1h 2min
157 GUEST: The 2020 British Women's Open Champion, Sophia Popov
The reigning Women's British Open golf champion, Sophia Popov, overcame many obstacles to go from the 304th ranked player in the world, to world champion. She tells her many examples of overcoming health and mindset challenges in her journey to achieving a Major championship.
Aug 24, 2020 • 39min
156 GUEST: Increasing Sales In Just 5 Minutes a Day, with Alex Goldfayn
Some people think you need to place 100 calls a day--or some ridiculous number-- to be effective and successful in sales. Not at all, according to Alex Goldfayn, author of the new book, "5 Minute Selling." Alex explains his system for putting in just five minutes per day--following his system consistently-- which is proven to increase your sales.
Aug 20, 2020 • 7min
155 Prospects Care if You're Busy; Customers Don't
Being busy, popular, and in-demand is good in business and sales. It can help you get more business, or lose some of what you have. How, when, and to whom you communicate it makes all of the difference, which you'll hear. Along with a couple of personal examples Art just experienced.
Aug 13, 2020 • 30min
154 GUEST: Sales and Motivation Tips from a Top Mortgage Professional, Laura Brandao
Today's guest, Laura Brandao, shares her journey from the call center to the C-suite, to become one of the most influential women in the mortgage industry. Her sales, mindset, and life advice applies to everyone in all industries.
Aug 6, 2020 • 8min
153 Words to Use to Turn a Conversation Around
Words do matter. Especially in sales, and certainly on phone calls. An alternative word or phrase can mean the difference between interest and resistance. Acceptance or rejection. Curiosity or an objection. In this episode you'll hear a number of words and phrases to use in place of others that have been proven to be more effective.
Jul 30, 2020 • 35min
152 GUEST: How to Rethink the Way You Sell When Things Go Sideways, with Jeff Bajorek
When things don't go according to plan, as has been the case for everyone over the past few months, it's important to not panic, and do the things we can control to ensure success. Especially in sales. Jeff Bajorek reminds us of the fundamental that work in any environment, and are especially important in a pandemic and economic downturns.
Jul 23, 2020 • 23min
151 GUEST: How to Follow Up Effectively, and Close the Sale, with Jeff Shore
If you want to be successful in sales, you need to be effective with follow-up. Far too many opportunities are lost because sales reps don't follow up effectively, or don't do it all. Jeff Shore is an expert at follow up. He wrote an entire book on it, and in this episode shares what to do so you can turn your follow ups into sales.
