

Get Serious
Chris Duff
Join Chris Duff, Managing Partner at Serious Land Capital, as he shares short, value-packed episodes about his team's journey building a world class real estate business focused on land in the US. Succeed or fail, ALL will be shared. Occasional interviews may be published.
Have a land deal that needs funding? Visit https://seriousland.capital/
Want to price land more accurately and simpler than ever before? Visit https://landpricer.ai/
Have a land deal that needs funding? Visit https://seriousland.capital/
Want to price land more accurately and simpler than ever before? Visit https://landpricer.ai/
Episodes
Mentioned books

Sep 15, 2025 • 31min
Callan Faulkner Interview Part 2: Where to Start When You’re Overwhelmed | Ep. 233
This is our Part 2 interview with AI coach Callan Faulkner, where they dive into tactical AI implementation strategies including her framework for prioritizing automation (frequency, time, energy), the importance of AI fluency and data organization, plus Callan's incredible story of solving a complex 50-easement land deal on a plane using Grok research, demonstrating how AI can make anyone "invincible" by providing access to infinite information and problem-solving capabilities.AI Bootcamp with Callan Faulkner3 Session Bootcamp [Oct 2nd, 7th, 9th]Automate to Accelerate Sales Page [Cart Closes Oct 19th]About Automate to AccelerateAutomate to Accelerate is a 10-week implementation program that helps entrepreneurs and business owners embed AI into the core of their operations so they can scale smarter, work less, and grow faster.Inside the program, participants will learn how to:Transform their business model by using AI to create scalable systems that drive exponential growth without ballooning costs.Multiply revenue 2–3X by applying proven AI playbooks tested in 300+ businesses.Break through growth ceilings by shifting from people-dependent processes to AI-powered systems that increase enterprise value up to 10X.Outpace competitors using proprietary AI frameworks that turn technology into a true strategic advantage.Free up time and focus by automating 80% of repetitive tasks, reclaiming energy for CEO-level vision and leadership.Implement with confidence through ready-to-use templates, workflows, and step-by-step blueprints — no guesswork required.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Sep 12, 2025 • 28min
Callan Faulkner Interview Part 1: What Will Happen to Jobs in 5 Years | Ep. 232
In this engaging discussion, Callan Faulkner, an AI coach and CEO of The Uncommon Business, shares her journey from land investing to creating a thriving AI education company. She highlights the looming job replacement crisis due to affordable AI subscriptions and emphasizes the need for human connection as technology evolves. Callan also explores how AI can enhance personal growth by automating mundane tasks, while setting the stage for practical strategies in the upcoming segments.

Sep 10, 2025 • 11min
32-Acre Louisiana Deal Stalls - How We're Stirring Up Buyers with AI + Cold Calls | Ep. 231
Chris discusses the challenges and strategies involved in marketing a 32-acre property in Louisiana. He highlights the tough market conditions, the importance of targeted marketing campaigns, and the use of AI in outreach efforts. He shares insights on cold calling techniques and the results of recent marketing campaigns, emphasizing the need for persistence and adaptability in real estate.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Sep 8, 2025 • 12min
Stepping Outside My Industry Bubble - Return to Real | Ep. 230
Chris Duff reflects on his recent experience at a mastermind event in Vermont, where he engaged with a diverse group of entrepreneurs. He discusses the unique environment of the event, the emotional connections formed, and the importance of returning to real, tangible experiences in a digital world. Chris shares insights on personal growth, the value of networking, and the significance of land in the real estate industry.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Sep 5, 2025 • 11min
Why Top CEO's Write Friday Reports on Monday (+ When Not To) | Ep. 229
Chris discusses tactical business strategies, emphasizing the importance of pre-logging goals and adapting strategies to fit the specific needs of different types of businesses. He highlights the necessity of learning from successful entrepreneurs and maintaining accountability to achieve growth and overcome challenges in the business landscape.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Sep 3, 2025 • 10min
Google Business Profile Fails 5X - What They Actually Require | Ep. 228
Chris discusses the challenges of verifying a Google Business Profile, emphasizing the importance of understanding business metrics and optimizing for organic traffic. He shares his personal experience with the verification process, detailing the obstacles faced and the necessity of permanent signage for approval. The conversation highlights the significance of SEO and organic traffic in driving business success, along with practical tips for navigating the verification process effectively.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Sep 1, 2025 • 18min
Core Skills to Master in 2030 - What 90% of Employers Think About AI | Ep. 227
Chris Duff explores the core skills that will be essential for the workforce in 2030, emphasizing the impact of AI and technological advancements. He discusses various skills such as technological literacy, creativity, critical thinking, and the importance of adaptability in a rapidly changing professional landscape. The conversation highlights the need for continuous learning and the evolving nature of skills in response to AI and big data capabilities.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Aug 29, 2025 • 12min
LandPricer.AI Update: How We're Fine-Tuning Land Pricer Using Real Deal Data | Ep. 226
Chris discusses the intricacies of land pricing accuracy, the challenges faced in property valuation, and the importance of negotiation in the real estate market. He emphasizes the need for reliable tools and methods to ensure accurate pricing while acknowledging the inherent variability in the market. The discussion also touches on the continuous improvements being made to land pricing tools and the goal of achieving a high level of accuracy in property valuations.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Aug 27, 2025 • 17min
How We Strategized a 2X Deal - From $60K Buy to Bidding War Win | Ep. 225
Chris Duff discusses the challenges and strategies involved in navigating the current real estate market, particularly focusing on distressed property deals. He shares insights on analyzing property values, negotiating offers, and the importance of local market knowledge. The discussion highlights a specific deal in Illinois, detailing the negotiation process and the eventual closing of the sale, emphasizing the need for careful consideration and strategic bidding.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"

Aug 25, 2025 • 12min
Why I'm Fighting Google for SEO - 100x ROI Makes It Worth It | Ep. 224
Chris Duff shares his experiences and challenges with Google Business Profile verification, highlighting the complexities and frustrations of navigating corporate bureaucracy. He discusses the importance of SEO and organic traffic for online businesses, emphasizing the need for effective marketing strategies to drive leads. Chris also provides insights into the verification process and shares strategies for overcoming obstacles in order to enhance online visibility.Need land deal funding? Seriousland.capitalWant to accurately price land better than ever before? Landpricer.aiNeed zero-cost land deal reviews? Join us on our FB group "Land Daily Diligence"