Streamlined Solopreneur: Tips to Help Business Owners Grow Without Burnout

Promoting your book can be a tough road - I know because I'm currently on it. On top of establishing trust, you need to demonstrate that you're worth investing in. Plus, unlike online courses, it can be tough to build and keep an audience if people are just buying your book off Amazon. Luckily, a podcast can help. We'll get into all of that in this episode. Plus, in Build Something More I'll tell you all about my experience with both self-publishing and going through an actual publisher.Show NotesShould You Start a Podcast?Why Course Creators Should Start a PodcastHTML and CSS: Visual QuickStart GuideSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

Pricing is one of the biggest issues that freelancers and small business owners face. The worry that pricing too high will lose sales tends to outweigh the fact that pricing too low is actually worse for your business. Well, Stephen King is here to tell us why the latter will sink you - not the former. And in Build Something More, we'll talk about how to be prepared for an economic recession - whether it's this one or the next.Show Notes:Stephen KingStephen King on TwitterStephen King on FacebookStephen King on LinkedinWhy Your Business NEEDS Financial Planning to Succeed with Kathy SvetinaProfit First BookValue Pricing by Ron BakerCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

Apple has officially announced Apple Podcast Subscriptions, a way for podcasters to offer paid podcasts directly through the Podcasts app. We’ll cover all the fine details (how it works, pricing, and some of the finer details) and they I’ll give my thoughts, and we’ll do some price comparisons. Show NotesThe YouTube VideoApple Press ReleaseMacstories CoverageThe Fine Print, Six ColorsThe Future of Apple Podcasts, Nathan GathrightMemberful PricingCastosApple Podcast Directory IssuesCreator Crew ★ Support this podcast ★

When just starting your business, it feels like the only financial question you're asking is, "How can I make enough money to stay afloat?" And while that is a SUPER important question, it's not the only question. In fact, today's guest, Kathy Svetina, gives us several questions we should ask ourselves to better answer the question, "How can I make enough money?" Her financial security framework is one every business owner, from freelancer to agency should think about. Plus, in Build Something More, we dive into tax planning, charts, and financial planning!Show Notes:Kathy SvetinaKathy Svetina on LinkedinJennifer Bourne EpisodeRian Kinney and TrademarksSpotlight ReportingFathomCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

One of the most important things a course creator needs to do to sell courses is establish trust. Indeed you've probably heard that a customer needs to know, like, and trust you. Well, there's no better way to get someone to do all three of those than by starting a podcast. We'll discuss that and other benefits to starting a podcast, whether you've already launched, or are planning to launch, a course. Plus in Build Something More, I tell you about how this podcast started, and why I pivoted. Show NotesShould You Start a Podcast?Podcast LiftoffJoin the Creator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

When you run a company focused on software for live events, you have no choice but to pivot when live events cease basically overnight. Hazel and Zach tell their fantastic story of how they were able to pivot a team of 50 people to focus their live events software on virtual events (spoiler alert: it's not easy). In Build Something More, we talk all about Liquid Web's acquisition of The Events Calendar in late 2020.Show NotesThe Events CalendarThe Events Calendar on TwitterThe Events Calendar on LinkedinThe Events Calendar on FacebookOtter.aiMucow ListCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

I LOVE automation, so when Mang-Git Ng reached out and wanted to talk about what he learned by launching a start-up fully focused on digitizing paper processes, I was hooked. If you've bought a house, done taxes, or any other document-heavy task, you know what a pain it can be. Mang-Git's company aims to solve that problem, and he tells us everything he's learned. In Build Something More, we answer the question, "Are big cities like San Francisco and NYC dead?"Show NotesMang-git NgMang-git on LinkedinCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

One thing the global pandemic taught us is we need to have a great online presence. This is especially true if you need to sell online - and let's face it, we all do now. Well Patrick Garman of Mindsize has the knowledge and experience to help anyone launch and improve their eCommerce store. And he gives us some of his best stuff in today's episode. Plus, Mindsize went through a bit of a rebrand, and we talk all about it in Build Something More.Show NotesPatrick GarmanPatrick on TwitterMindsize on TwitterLindsey Miller and Partnership ProgramsPost StatusLaravel ValetQuery MonitorCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

Have you ever wondered why your product or service didn't get much traction on social media even though you post all the time? According to Michelle Knight, it's all about your personal brand (or lack thereof). Maybe you've heard the term before, but what does "personal brand" really mean? Luckily, Michelle has us covered! She'll tell us all about why you need a personal brand and how to craft one. In Build Something More, we talk Star Wars in the pre-show and social media dos/don'ts, traveling, and schooling in the post-show. This has been one of my favorite conversations so far this year!Show NotesMichelle KnightMichelle on InstagramMichelle on FacebookConvertKitVidIQAnswer The PublicKeywords EverywhereGear blog PostCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★

Starting an eCommerce just a few years ago was a hard task. You needed to set up a website, figure out how to accept payments, manage inventory, figure out shipping and fulfillment, and so much more. Thanks to Amazon and other tools, things have gotten a lot easier. Michael Begg tells us all about how using Fulfillment By Amazon and grow your business. Be sure to check out Build Something More this week - we talk negative review, review scams, and more! Show NotesMichael BeggMichael on LinkedinCreator CrewSponsored by: Mindsize | Restrict Content Pro | TextExpander ★ Support this podcast ★