

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

Apr 16, 2025 • 26min
Want To Grow Your Business with Video (No Trends Required)? Do THIS! Featuring Natasha Pierre
Natasha, a video marketing expert and host of the Shine Online Podcast—is back and talks about how to create a video series that builds trust and turns viewers into leads. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Natasha explains what a signature video series is, how many episodes you really need, and why having a clear message matters more than going viral. She also shares tips on making your series easy to plan, fun to film, and valuable enough that people want to keep watching and take the next step—like joining your email list or sending a DM.If you’ve been posting random videos without seeing results, our conversation will help you create content with purpose and stay consistent without burning out! Watch the previous episode on YouTube, "Six Figures Doing Done For You Video Content With Natasha Pierre" Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Natasha's Links:Connect with Natasha on Instagram and LinkedInSubscribe to her YouTube channel hereJoin her FREE Video Confidence Challenge to learn simple strategies to cut your video content creation in halfLearn how to DIY Your Signature Video Series

Apr 14, 2025 • 32min
Six Figures Doing Done For You Video Content With Natasha Pierre
We’re joined by Natasha Pierre—host of the Shine Online Podcast and a Video Marketing Coach for small businesses. Through her group programs and educational content, Natasha helps business owners grow their brand, community, and impact with a confident video strategy. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help She shares how she went from running a six-figure agency to working with major brands like Meta, and how she uses video to build strong connections with her audience. We also talk about what it really takes to create video content that gets results, and how Natasha manages a team that supports her big vision.If you’ve ever felt unsure about showing up on video or want to learn how to use it to grow your business, you'll learn real advice and stories that’ll help you get started. Watch the next episode on YouTube, "Want to grow your business with video (no trends required)? Do this! Featuring Natasha Pierre" (releases April 16th) Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Natasha's Links:Connect with Natasha on Instagram and LinkedInSubscribe to her YouTube channel hereJoin her FREE Video Confidence Challenge to learn simple strategies to cut your video content creation in halfLearn how to DIY Your Signature Video Series

Apr 11, 2025 • 9min
DIY Facebook and Instagram Ads or Hire It Out? Here’s How to Decide
You're probably wondering, when is it a good idea to manage your own Facebook and Instagram ads and when it's better to bring in a pro? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Jamie and I talk about the real costs—both in money and time—of handling ads yourself and how to know if your business is ready for an ad manager. It’s all about making the best use of your time and focusing on where you can add the most value. We break down the signs that tell you whether to go DIY with ads or hand them off to a professional, so you’re not just running ads but using them to grow your business the smart way.Watch this episode on YouTube! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie's Links:Say hi to Jamie on Instagram

Apr 9, 2025 • 29min
3 Pillars To Setting And Crushing Goals In A Stress-Less, No Hustle Way with Gabe Cox
Gabe Cox, a goal planning and business strategist, shares her insights on achieving business goals without the hustle. She emphasizes the need for flexibility, encouraging listeners to adapt their plans as life changes. Gabe introduces her three key pillars for success: see it, plan it, and do it. She advocates for setting realistic short-term goals and celebrating small wins to keep motivation high. Throughout the conversation, the importance of aligning goals with personal values and maintaining well-being is a central theme.

Apr 7, 2025 • 27min
How to Grow a Business Without Social Media Featuring Gabe Cox
Gabe Cox, a goal planning and business strategist and founder of Red Hot Mindset, shares her insights on achieving business success without social media. She emphasizes personalized goal-setting strategies that align with life’s different seasons, helping entrepreneurs maintain well-being. Gabe also discusses the power of personal connections, collaborations, and alternative marketing approaches like email marketing and podcast guesting. Additionally, she highlights the transformative role of faith in guiding entrepreneurial journeys and overcoming challenges.

Apr 4, 2025 • 10min
How Do I know if I'm Ready For Facebook & Instagram Ads
Let’s talk about whether you’re actually ready to run Facebook and Instagram ads for your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Jamie and I explain why having a solid, proven offer is key before you throw money at ads—because ads won’t fix a bad offer! We go over some clear signs that show you’re ready, like making steady sales from your email list or having success with things like Instagram stories or webinars. We also break down the financial side to make sure your ads have a good chance of being profitable, and share why having a strong business model is a must before scaling with ads.Watch this episode on YouTube! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie's Links:Say hi to Jamie on Instagram

Apr 2, 2025 • 26min
What's working on Instagram in 2025 with Jodie Brown
Jodie Brown is a marketing agency owner, educator, podcaster, and international luxury retreat host who specializes in helping coaches and educators refine their messaging, play to their strengths, and create marketing strategies that feel authentic and deliver results. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Today, she’s back to share her insights on getting real results on Instagram in 2025. Jodie breaks down the tactics that drive engagement, from refining repurposed content to crafting fresh posts that grab attention. We discuss the importance of quality over quantity and explore strategies that help content creators connect more effectively with their audience. Jodie also offers practical tips on growing your Instagram account by focusing on strong hooks and creating valuable content that resonates with your followers’ interests. Watch the previous episode on YouTube, "Six Figures as a Content Marketing Agency Owner & Luxury Retreat Host With Jodie Brown" Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jodie’s Links:Connect with Jodie on InstagramFollow Align Creative Co on InstagramSign up for her FREE training "The 2025 Social Pulse"Listen to The Visionary Rising Podcast on Spotify and Apple Podcasts

Mar 31, 2025 • 34min
Six Figures as a Content Marketing Agency Owner & Luxury Retreat Host With Jodie Brown
Jodie Brown, a marketing agency owner, educator, podcaster, and luxury retreat host, has found her sweet spot helping coaches and educators get noticed and create content that not only builds their brands but also delivers results and reaches the right audience. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Jodie shares her entrepreneurial journey in the hair industry, where she learned how to build a successful business by mastering marketing from the ground up. Now, she focuses on helping creative entrepreneurs, coaches, and educators excel at content creation, develop strong brand identities, and build businesses they love. We also discuss how she balances running a content marketing agency with hosting international luxury retreats, offering transformative experiences for her clients. Watch the next episode on YouTube, "What's working on Instagram in 2025 with Jodie Brown" Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jodie’s Links:Connect with Jodie on InstagramFollow Align Creative Co on InstagramSign up for her FREE training "The 2025 Social Pulse"Listen to The Visionary Rising Podcast on Spotify and Apple Podcasts

Mar 28, 2025 • 11min
Got a Winning Facebook & Instagram Ad? Here’s How to Create More (and Maybe a Better One)
Want to make your successful Facebook and Instagram ads even better without starting over? Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help The key is improving the parts of your ad based on what already works. I recently helped a client with this, so today, let's explore these small, easy fixes that can lead to big improvements in your ads. We’ll cover testing different hooks and tweaking elements like text or color, all while keeping the ad mostly the same Remember, even simple adjustments can make a big difference in boosting your ad’s performance!Watch this episode on YouTube! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

11 snips
Mar 26, 2025 • 37min
The Power of YouTube Traffic: Step-by-Step Funnel Breakdown with Gillian Perkins
Gillian Perkins, CEO of Startup Society and popular YouTuber, shares her expertise on converting YouTube traffic into sales. She reveals how YouTube’s algorithm warms leads effectively and walks through her sales funnel process, from engaging videos to email sequences. Gillian discusses balancing content creation with family life and emphasizes integrity in sales. Her insights on optimizing conversion rates and using automated webinars provide a roadmap for anyone looking to build a profitable online business.