

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

May 1, 2024 • 27min
Authentic Sales Strategies for Those Who Prefer to Stay Out of the Spotlight with Tracie Patterson
In this episode, Tracie Patterson is back to share insights on increasing sales for online business owners who prefer not to be in the spotlight. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Tracie Patterson, an offer and sales coach, emphasizes the importance of aligning sales strategies with personal preferences and boundaries. By focusing on building trust and rapport through various mediums, such as video, audio, or live interactions, Tracie provides actionable steps for entrepreneurs to authentically connect with their audience and grow their businesses without compromising their authenticity. Watch the ‘Before We Hit Record’ episode with Tracie Patterson.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelTracie’s Links:Visit Tracie’s websiteConnect with Tracie PattersonDM Tracie on InstagramGet on Tracie’s coaching program waitlist

Apr 29, 2024 • 31min
Before We Hit Record With Sales & Offer Coach, Tracie Patterson
In this episode of "Before We Hit Record," we are joined by Tracie Patterson and we get into a candid and insightful conversation about our backgrounds, experiences, and journey into entrepreneurship. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpLearn more about HSP Tracie, offer & sales coach, shares her unconventional approach to sales, drawing from her corporate and consulting background, where she observed patterns and frustrations that led her to advocate for a more empathetic and effective sales strategy. Watch the next episode "Authentic Sales Strategies for Those Who Prefer to Stay Out of the Spotlight with Tracie Patterson"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelTracie’s Links:Visit Tracie’s websiteConnect with Tracie PattersonDM Tracie on InstagramGet on Tracie’s coaching program waitlist

Apr 26, 2024 • 5min
Don't Choose The Wrong Conversion Event In Your Facebook Ads Sales Campaigns
I reveal a critical mistake to avoid in setting up Facebook ads for sales campaigns. This comes straight from a strategy call I recently had with a client. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpCheck out the full visual breakdown on YouTubeListen to my previous episode on Facebook campaign strategies! (Why you can’t trick the algorithm anymore)Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

9 snips
Apr 24, 2024 • 34min
How To Turn ChatGPT Into A Swiss Army Knife
AI Marketing Coach John Mendez discusses 'prompt engineering' with ChatGPT using the RACE framework for precise responses in business. Topics include optimizing ChatGPT, comparing ChatGPT and Siri, utilizing ChatGPT for marketing and course creation, and maximizing efficiency with AI in business operations.

Apr 22, 2024 • 51min
Get to know AI Optimization Coach John Mendez
In this episode of "Before We Hit Record," John Mendez and I have a deep conversation about our journeys toward wealth and personal development. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help We both come from immigrant backgrounds, and our discussion offers rich insights into how our unique experiences have shaped our paths to success. Tune in to hear about the challenges we've faced, the lessons we've learned, and the triumphs we've achieved on our journey.Watch the guest expert episode with John Mendez "How to Turn ChatGPT into a Swiss Army Knife"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelJohn's Links:Get John’s AI Content CourseDM John on Instagram

Apr 19, 2024 • 9min
How the Chinese Dish 'Tiger Skin Peppers' Can Help Your Facebook Ads
In this episode, I share a vivid story from my time in China about a spicy dish called hu pi jian jiao, or tiger skin peppers, and how it relates to the importance of testing your ads. Just like I experimented with new dishes with friends, you can test new ad copy and creative in a low-stakes environment. By doing so, you can learn what works and apply those lessons to your launches. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know KwadwoKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Apr 17, 2024 • 29min
The Best High-ROI Business Activities with Dallas Travers
In today's episode, Dallas Travers and I will be continuing our discussion on unscalable high-ROI activities and the importance of leading with values in your online business. This is part two of our conversation. If you missed part one, you can find it in the show notes below. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Dallas shares her journey as a coach, emphasizing the value of belonging, agency, and ambition. You'll also hear about how she navigates tough decisions rooted in her values and the importance of connection with her clients. Listen to the ‘Before We Hit Record’ episode with Dallas Travers.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelDallas’ Links:Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission Podcast

Apr 15, 2024 • 32min
Before We Hit Record with Dallas Travers - Sales, Marketing & Business Coach
In this Before We Hit Record episode, we are joined by guest Dallas Travers. During our casual conversation, we touch on her career journey, experiences in Portland, and even her husband’s involvement in experimental theater. Tune in to get to know Dallas and hear about her insights on coaching and creating an impact. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Her Ripple Effect System teaches the exact steps to attract paying clients, build your list daily, then scale your business with a course so you never again have to ask, "what should I do today?" Watch the guest expert episode with Dallas Travers "The Best High ROI Business Activities"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelDallas’ Links:Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission Podcast

Apr 12, 2024 • 14min
Which Kind Of Facebook Ads Campaigns Should You Run (And When)?
Subscribe to The Art of Online Business’s YouTube Channel to see this episode. I dive into the best ad objectives to use in Facebook Ad Manager for optimal results. I emphasize the importance of aligning objectives with your goals, debunking the myth of tricking the algorithm for cheaper traffic. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know KwadwoKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Apr 10, 2024 • 56min
Executing Brilliant Business Ideas - with Partnership & Profit Strategist Roberto Candelaria
In this insightful podcast episode, Roberto and I talk about entrepreneurship, discussing strategies for overcoming bottlenecks in business growth and the importance of delegation. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpHave Kwadwo Hire a VA for youGet your 30-day Kajabi trialWe explore practical tips for outsourcing tasks effectively, such as utilizing overseas teams and different platforms. Additionally, we offer a sneak peek into the upcoming "Platform and Profit Summit," where we'll uncover the real truths of business success, emphasizing the value of mindset, strategy, and celebrating small wins along the journey. Listen to the previous episode with Roberto Candelaria.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelRoberto’s Links:Connect with Roberto on InstagramLearn More about the Platform and Profit Summit


