

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

6 snips
Sep 18, 2024 • 28min
100k A Year With Five Clients How To Scale Your Ad Agency With Brandi Mowles
Brandi Mowles, an entrepreneur who turned financial struggles as a new parent into a thriving ad agency, discusses how she quickly scaled her business to 100k revenue with just five clients. She shares her insights on time management and achieving work-life balance while dismantling the myth that hard work alone guarantees financial success. Mowles emphasizes the importance of strategic thinking in advertising and highlights a bootcamp for aspiring ad managers, exploring the evolving landscape of social media advertising.

Sep 16, 2024 • 30min
How Brandi Mowles Made $1M With A One Person Team
Brandi Mowles shares her journey to making her first million with just a one-person team, detailing how she leveraged mindset shifts and strategic moves to scale her business efficiently. She's also my Facebook ads business coach and has played a pivotal role in making my business successful.Brandi also shares the practicalities of managing and growing a business as a single entrepreneur, offering invaluable insights for anyone looking to achieve similar success. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpSave your seat to the Confident Ad Manager BootcampWatch the episode ‘100k a year with five clients how to scale your ad agency with Brandi Mowles’Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelBrandi’s Links:Save your seat to the Confident Ad Manager BootcampDM Brandi on InstagramListen to the Serve Scale Soar Podcast

Sep 13, 2024 • 25min
When is the Right Time To Scale Your Meta Ads and Common Mistakes to Avoid
My wife Jamie and I unpack the essentials of scaling Facebook ads effectively. We discuss recognizing the right signs from Meta Ad Manager that signal it's time to increase your ad spend and how to do this without disrupting the algorithm. Whether you’re managing small-scale campaigns or large ad budgets, understanding these nuances can make a significant difference in your advertising success. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpWatch the episode on YouTubeLearn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill resultsPlease click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Sep 11, 2024 • 23min
How to Attract Loyal Clients Without the Hassle with Belinda Weaver
Belinda Weaver argues that focusing on Unique Selling Propositions (USPs) or defining “What Makes You Different” might not be the most effective strategy for attracting an aligned audience. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Instead, Belinda offers alternative methods that can foster deeper connections and better engagement with your ideal students.We dive into how these principles can shift your focus away from trying to stand out for uniqueness alone and towards creating genuine connections with your audience. Watch the previous episode “How She Built A Copywriting Business With Belinda Weaver.” Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelBelinda’s Links:DM Belinda on InstagramFollow her on FacebookSubscribe to her YouTube channelConnect on LinkedInFollow her on Threads

Sep 9, 2024 • 43min
How She Built A 6-Figure Copywriting Business Featuring Belinda Weaver
We talk about how Belinda's 14-year journey has shaped her approach, blending life and work, especially as she manages family life with professional ambitions. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Belinda Weaver is a seasoned copy coach who specializes in helping copywriters avoid burnout by building sustainable businessesWe also preview what's to come in our next discussion, where Belinda will debunk common myths about unique selling propositions and what really attracts an aligned audience.Watch the “How to Attract Loyal Clients Without the Hassle with Belinda Weaver” Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelBelinda’s Links:DM Belinda on InstagramFollow her on FacebookSubscribe to her YouTube channelConnect on LinkedInFollow her on Threads

Sep 6, 2024 • 29min
Signs That Your Business Could Be Ready To Run Meta Ads
My wife, Jamie, a fellow Facebook ad manager, joins me to explore whether your business should start using Meta ads. We talk about common questions about the ideal timing for initiating Meta ads and discuss the prerequisites for their effectiveness. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Sep 4, 2024 • 23min
Why Try Pinterest Ads in 2024 with Heather Farris
After a successful career pivot from accounting to Pinterest marketing, Heather Farris now manages client accounts, helping creators and coaches amplify their online presence. Join us as we explore effective strategies for using Pinterest to enhance your online business, whether you’re into courses or memberships. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the previous episode “6-Figures Per Year Teaching Pinterest Marketing with Heather Farris"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelHeather’s Links:Get Heather’s FREE Pinterest Strategy GuideDM Heather on IGSubscribe to Heather’s YouTube channelFollow Heather on PinterestFollow Heather on TikTok

Sep 2, 2024 • 33min
6-Figures Per Year Teaching Pinterest Marketing - Featuring Heather Farris
We explore the world of Pinterest with expert Heather Farris, who has been mastering this platform for over eight years. Before her pivot to Pinterest, Heather was crunching numbers as an accountant. Hear about her journey from spreadsheets to pin boards and how she leverages Pinterest to boost online traffic and sales. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the episode "Why Try Pinterest Ads in 2024 with Heather Farris"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelHeather’s Links:Get Heather’s FREE Pinterest Strategy GuideDM Heather on IGSubscribe to Heather’s YouTube channelFollow Heather on PinterestFollow Heather on TikTok

Aug 30, 2024 • 22min
Busting Mid-Launch Lulls (+ Other Strategies To Maximize Open Cart)
In part three of our launch series as we crack the code on reviving mid-launch lulls and share tips on how to keep your launch's sales momentum going. We cover topics like overcoming common launch challenges, strategies to engage your audience effectively, and yes, some top-notch Facebook ad tips from yours truly to convert your registrants into clients or customers. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpLearn the 7 Biggest Facebook Ad Mistakes from Kwadwo Watch the previous episodes of this three-part series:Set your launch up for success with a pre-launchHow to launch like a pro (even if you don’t have a huge team)Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelAllison’s Links:DM Allison on IGGet Allison’s $80,000 email templateBrenna’s Links:DM Brenna on IGGet Brenna’s Pre-Launch Cheat Sheet

Aug 28, 2024 • 24min
How To Launch Like A Pro (Even If You Don’t Have A Huge Team)
In the second episode of our three-part series on launching strategies, featuring experts Allison Hardy and Brenna McGowan. We’re breaking down everything from the essentials of a successful launch to understanding the different components and the minimum you need to get started. Plus, we’re sharing personal insights on how email marketing and strategic communication can boost your launch success. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpLearn the 7 Biggest Facebook Ad Mistakes from Kwadwo Watch the last episode of this three-part series: Busting mid-launch lulls (+ other strategies to maximize open cart)Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelAllison’s Links:DM Allison on IGGet Allison’s $80,000 email templateBrenna’s Links:DM Brenna on IGGet Brenna’s Pre-Launch Cheat Sheet


