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The Art of Online Business

Latest episodes

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May 1, 2024 • 27min

Authentic Sales Strategies for Those Who Prefer to Stay Out of the Spotlight with Tracie Patterson

In this episode, Tracie Patterson is back to share insights on increasing sales for online business owners who prefer not to be in the spotlight.Watch the ‘Before We Hit Record’ episode with Tracie Patterson.Tracie Patterson, an offer and sales coach, emphasizes the importance of aligning sales strategies with personal preferences and boundaries. By focusing on building trust and rapport through various mediums, such as video, audio, or live interactions, Tracie provides actionable steps for entrepreneurs to authentically connect with their audience and grow their businesses without compromising their authenticity. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Visit Tracie’s websiteGet on Tracie’s coaching program waitlistKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramTracie’s Links:Connect with Tracie PattersonDM Tracie: https://www.instagram.com/thetraciepattersonGet on Tracie’s coaching program waitlistTimestamps:0:00 Online Sales for Introverted Business Owners10:44 Debunking Marketing Jargon and Sales Tactics17:44 Finding Joy in Authentic Business Growth26:51 Finding Business Authenticity Through Hope
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Apr 29, 2024 • 31min

Before We Hit Record With Sales & Offer Coach, Tracie Patterson

In this episode of "Before We Hit Record," we are joined by Tracie Patterson and we get into a candid and insightful conversation about our backgrounds, experiences, and journey into entrepreneurship.Watch Authentic Sales Strategies for Those Who Prefer to Stay Out of the Spotlight with Tracie Patterson (releases May 1st)Tracie, offer & sales coach, shares her unconventional approach to sales, drawing from her corporate and consulting background, where she observed patterns and frustrations that led her to advocate for a more empathetic and effective sales strategy. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Connect with Tracie PattersonDM Tracie: https://www.instagram.com/thetraciepattersonLearn more about HSPKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramTracie's Links:Connect with Tracie PattersonDM Tracie: https://www.instagram.com/thetraciepattersonTimestamps:0:00 Before We Hit Record Podcast Introduction11:13 Corporate Dropouts Transforming Work Culture21:01 Understanding Neurodivergence and Entrepreneurship31:46 Episode outro
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Apr 26, 2024 • 5min

Don't Choose The Wrong Conversion Event In Your Facebook Ads Sales Campaigns

I reveal a critical mistake to avoid in setting up Facebook ads for sales campaigns. This comes straight from a strategy call I recently had with a client.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Check out the full visual breakdown on YouTubeListen to my previous episode on Facebook campaign strategies! (Why you can’t trick the algorithm anymore)Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram
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9 snips
Apr 24, 2024 • 34min

How To Turn ChatGPT Into A Swiss Army Knife

AI Marketing Coach John Mendez discusses 'prompt engineering' with ChatGPT using the RACE framework for precise responses in business. Topics include optimizing ChatGPT, comparing ChatGPT and Siri, utilizing ChatGPT for marketing and course creation, and maximizing efficiency with AI in business operations.
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Apr 22, 2024 • 51min

Get to know AI Optimization Coach John Mendez

In this episode of "Before We Hit Record," John Mendez and I have a deep conversation about our journeys toward wealth and personal development. Watch the guest expert episode with John Mendez (releases April 24th): How to Turn ChatGPT into a Swiss Army KnifeWe both come from immigrant backgrounds, and our discussion offers rich insights into how our unique experiences have shaped our paths to success. Tune in to hear about the challenges we've faced, the lessons we've learned, and the triumphs we've achieved on our journey.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:DM John: https://www.instagram.com/johnmendezofficial/Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramJohn’s Links:DM John: https://www.instagram.com/johnmendezofficial/Timestamps:0:00 AI Optimization and Anime Fandom10:30 Survivor Contestant Business Owner Story16:33 Navigating Cultural Influences and Personal Values30:31 Discussion on Time Travel and Regrets33:55 College to Real Estate42:12 Discovering Purpose Through Entrepreneurial Journey
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Apr 19, 2024 • 9min

How the Chinese Dish 'Tiger Skin Peppers' Can Help Your Facebook Ads

In this episode, I share a vivid story from my time in China about a spicy dish called hu pi jian jiao, or tiger skin peppers, and how it relates to the importance of testing your ads. Just like I experimented with new dishes with friends, you can test new ad copy and creative in a low-stakes environment. By doing so, you can learn what works and apply those lessons to your launches. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know KwadwoKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram
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Apr 17, 2024 • 29min

The Best High-ROI Business Activities with Dallas Travers

In today's episode, Dallas Travers and I will be continuing our discussion on unscalable high-ROI activities and the importance of leading with values in your online business. This is part two of our conversation. If you missed part one, you can find it in the show notes below.Listen to the ‘Before We Hit Record’ episode with Dallas Travers.Dallas shares her journey as a coach, emphasizing the value of belonging, agency, and ambition. You'll also hear about how she navigates tough decisions rooted in her values and the importance of connection with her clients. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Listen to the Coaches On A Mission PodcastVisit Dallas’ website: https://dallastravers.com/Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramDallas’ Links:Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission PodcastTimestamps:0:00 Values-Driven Coaching and Unscalable Marketing20:46 Navigating Values in Tough Decisions
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Apr 15, 2024 • 32min

Before We Hit Record with Dallas Travers - Sales, Marketing & Business Coach

In this Before We Hit Record  episode, we are joined by guest Dallas Travers. During our casual conversation, we touch on her career journey, experiences in Portland, and even her husband’s involvement in experimental theater. Tune in to get to know Dallas and hear about her insights on coaching and creating an impact.Watch the guest expert episode with Dallas Travers (releases April 17th): The Best High ROI Business Activities.Her Ripple Effect System teaches the exact steps to attract paying clients, build your list daily, then scale your business with a course so you never again have to ask, "what should I do today?"Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission PodcastKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramDallas’ Links:Visit Dallas’ website: https://dallastravers.com/Listen to the Coaches On A Mission PodcastTimestamps:0:00 Connecting Through Casual Conversations8:25 Podcast Host and Experimental Theater19:55 Family Dynamics and Belonging28:14 Rooting Into Values in Business33:52 Exploring Values and Business Strategies
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Apr 12, 2024 • 14min

Which Kind Of Facebook Ads Campaigns Should You Run (And When)?

Subscribe to The Art of Online Business’s YouTube Channel to see this episode. I dive into the best ad objectives to use in Facebook Ad Manager for optimal results. I emphasize the importance of aligning objectives with your goals, debunking the myth of tricking the algorithm for cheaper traffic. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know KwadwoBook a strategy call to troubleshoot your Facebook ads: https://theartofonlinebusiness.com/callKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on Instagram
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Apr 10, 2024 • 56min

Executing Brilliant Business Ideas - with Partnership & Profit Strategist Roberto Candelaria

In this insightful podcast episode, Roberto and I talk about entrepreneurship, discussing strategies for overcoming bottlenecks in business growth and the importance of delegation. Listen to the previous episode with Roberto CandelariaWe explore practical tips for outsourcing tasks effectively, such as utilizing overseas teams and different platforms. Additionally, we offer a sneak peek into the upcoming "Platform and Profit Summit," where we'll uncover the real truths of business success, emphasizing the value of mindset, strategy, and celebrating small wins along the journey. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:DM Roberto: https://www.instagram.com/robertocandelaria/Learn More about the Platform and Profit Summit: https://www.platformandprofit.com/Have Kwadwo Hire a VA for youGet your 30-day Kajabi trialKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramRoberto’s Links:DM Roberto: https://www.instagram.com/robertocandelaria/Timestamps:0:00 Business Strategies for Long-Term Success11:16 Overcoming Obstacles for Webinar Success15:40 Managing Potential Failures and Taking Action30:48 Leveraging Offshore Teams for Efficiency39:12 Delegating and Empowering Team for Success44:33 Platform and Profit Summit Discussion49:41 Coaching vs Consulting

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