The Art of Online Business

Jamie Sampany-Kessie, a savvy Facebook ads strategist and business partner of Kwadwo Sampany-Kessie, shares her expertise on audience targeting. She breaks down the differences between warm and cold audiences, making it easier to craft effective campaigns. Jamie discusses leveraging lookalike audiences and highlights strategies for analyzing shopping habits and interests. Listeners gain valuable tips on audience retention and avoiding common pitfalls, ensuring a streamlined approach to maximizing ad effectiveness.

Holly Haynes is back to talk about income stacking and how it can transform your business. Holly, who has built a seven-figure business while consulting for Fortune 500 companies, shares her insights on creating diverse revenue streams. ‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍We explore the benefits of having multiple products and services that cater to different customer needs and levels, ensuring a steady flow of income while serving a broader audience.Watch the previous episode ‘Building a 7 Figure Business During the Pandemic While Raising Twins, Featuring Holly Haynes’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelHolly’s Links:DM Holly on InstagramSign up for Holly’s free 5-day challenge to build and scale your purpose-driven business!Use Holly Hayne’s Income Stacking Framework to Increase Your Revenue

Holly Haynes joins me to discuss how she successfully built her seven-figure business while balancing life with twin daughters and going through the challenges of the pandemic. With an extensive background in business consulting and a knack for creating scalable systems, Holly now focuses on helping female entrepreneurs grow their businesses efficiently.‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Watch the episode ‘How Income Stacking Can Add A Zero or Two to Your Annual Revenue With Holly Haynes’Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelHolly’s Links:DM Holly on InstagramSign up for Holly’s free 5-day challenge to build and scale your purpose-driven business!

My wife, Jamie, joins me as my new co-host. Over the past six months, she has immersed herself in the world of Facebook ads, managing a couple of client accounts and applying strategies that deliver great results.  ‍‍We're leveraging my years of experience with her fresh perspective to create a dynamic that’s really beneficial for our clients. Today, we’ll discuss the essential metrics every course creator should monitor when running their own Facebook ads. ‍‍ ‍‍‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpLearn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelJamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Abagail Pumphrey, co-founder and CEO of Boss Project is back to talk about how to leverage digital products effectively to attract qualified leads—something she’s mastered en route to building her seven-figure business. She’ll break down the mechanics of creating digital products that not only sell but serve as a precursor to higher-ticket items, ensuring a steady ascension of customer commitment and value.‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Watch the previous episode ‘Abigail Pumphrey's Journey turning a layoff into a Seven Figure Success’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelAbagail’s Links:Join the FREE Challenge: One-Day to Launch: Digital Product Fast TrackDM Abagail on InstagramListen to Abagail’s Podcast: Strategy Hour

Abagail Pumphrey is the powerhouse behind the Boss Project and she shares her journey from a layoff to building a seven-figure home business, focusing on digital products and strategies that convert. You'll learn how to pick the right digital product that sets you up for the next sale, and she'll spotlight a common mistake to avoid. ‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍ ‍‍Watch the episode ‘Leveraging A Digital Product That Pays You To Bring In Qualified Leads With Abagail Pumphrey’Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelAbagail’s Links:Join the FREE Challenge: One-Day to Launch: Digital Product Fast TrackDM Abagail on InstagramListen to Abagail’s Podcast: Strategy Hour

I caught a critical mistake in a client's ad setup that saved their launch! It turns out, a setting was missed when they duplicated an ad set from their previous agency, leading to significantly cheaper lead costs—but not in a good way. ‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpWatch the episode hereI'm breaking down how Meta's sneaky default settings like 'Advantage Plus Creative' and hidden 'enhancements' can mess with your campaigns if you're not careful.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Learn from Neill Williams' productivity expertise. She's a master certified coach who has transitioned from teaching Facebook ads to guiding entrepreneurs on optimizing their productivity with a scientific approach. Neill has a knack for helping busy entrepreneurs accomplish more in less time, ensuring they can focus on what truly matters in their business and personal life.‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍Watch Neill's previous episode ‘Achieving Business Success with a 25 Hour Work Week: Neill Williams' Productivity Journey’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelNeill’s Links:Get the book: How To Thrive On A 10 Hour Workweek BookDM Neill on InstagramListen to her podcast: Success Genius:  Where Science Meets Entrepreneurial Success

Neill Williams, a master certified coach who transforms the way entrepreneurs approach productivity, shares how she leverages a science-backed approach to help busy entrepreneurs achieve more in less time. If you're looking to optimize your performance and productivity, you’ll want to replay this episode to absorb all the golden nuggets Neill drops. ‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpGet the book: Taking Stock: A Hospice Doctor's Advice on Financial Independence, Building Wealth, and Living a Regret-Free Life ‍‍ ‍‍Watch the episode ‘From Stress to Success  Optimizing Business Productivity with Neill Williams’Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelNeill’s Links:Get the book: How To Thrive On A 10 Hour Workweek BookDM Neill on InstagramListen to her podcast: Success Genius:  Where Science Meets Entrepreneurial Success

I'm sharing crucial tips from a recent coaching call focused on increasing the percentage of people that ACTUALLY use your lead magnet. Because what's the point of growing your email list with folks that don't experience what your expertise can do for them?‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpGet the ‘Lead Magnet Opt-In Sequence Emails’Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill resultsListen to Samantha Burmeister’s episode ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel