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Breaking B2B - B2B Marketing & Demand Generation Podcast

Latest episodes

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Jan 27, 2025 โ€ข 38min

#422 BeardMeatsFood Videographer Shares Killer YouTube B2B Marketing Strategy

๐Ÿ“ž Book a call ๐Ÿ“• Grab the 90 days to revenue guide from our SEO playbook โ–บ Josh Gudgeon is a Director at Get Your Media, plus he's one half of the Breaking Beard Podcast! - Josh joins Sam on this episode of Breaking B2B to share: ๐Ÿ‘‰ YouTube is a viable platform for B2B companies in 2025.๐Ÿ‘‰ Why Long-form content still works.๐Ÿ‘‰ Going viral is not the goal; conversions are what matter.๐Ÿ‘‰ Avoid creating beige content; provide actionable insights.๐Ÿ‘‰ Invest time in pre-production to enhance video quality.๐Ÿ‘‰ Continuously adapt and evolve your content strategy. ๐Ÿ“Œ  Josh Gudgeon - Web linkLinkedIn======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**YouTube,B2B marketing,content strategy,video marketing,lead generation,digital marketing,B2B SEO,audience engagement,video production,marketing mistakes,
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Jan 24, 2025 โ€ข 8min

#421 How HubSpot LOST 80% Blog Traffic: Avoid These SaaS SEO Mistakes

๐Ÿ“ž Book a call โ–บ Sam explains how + why Hubspot have lost more than 7 million organic visitors to their blog per month... He then let's you know what you can learn from this!  ๐Ÿ“• Grab the 90 days to revenue guide from our SEO playbook ๐Ÿ‘‰ Website ๐Ÿ‘‰ LinkedIn ๐Ÿ‘‰ Breaking B2B podcast (top 2.5% b2b marketing show) ๐Ÿ‘‰ Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  
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Jan 20, 2025 โ€ข 22min

#420 How to Rank #1 on Google (2025 SEO For B2B)

๐Ÿ“ž Book a call โ–บ In this video, I break down exactly how you can rank your B2B service business or SaaS #1 on Google, generate a steady flow of traffic and turn it into revenue. ๐Ÿ“• Grab the 90 days to revenue guide from our SEO playbook ๐Ÿ‘‰ Website ๐Ÿ‘‰ LinkedIn ๐Ÿ‘‰ Breaking B2B podcast (top 2.5% b2b marketing show) ๐Ÿ‘‰ Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this content, subscribe to the channel!======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  
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Jan 13, 2025 โ€ข 43min

#419 The Ultimate Guide To Hiring Marketers (For B2B)

๐Ÿ“ž Book a call ๐Ÿ“• Grab the 90 days to revenue guide from our SEO playbook โ–บ Dan Malgran is VP of Marketing @ Steno, he joins Sam on this episode of Breaking B2B to share: ๐Ÿ‘‰ How to know when you're ready to build a b2b marketing team๐Ÿ‘‰ What your first marketing hires should look like๐Ÿ‘‰ Interviewing b2b marketers: best practises๐Ÿ‘‰ How to determine prioritization๐Ÿ‘‰ Using Agencies vs Hiring In-House ๐Ÿ“Œ  Dan Malgran - Web link======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**b2b marketing strategy,b2b paid media strategies,B2B SaaS SEO Roadmap,Super Quick Lead Generation,B2B web strategy,Drive inbound traffic,Agencies vs Hiring In-House,Building a b2b marketing team,First marketing hires,Interviewing b2b marketers,Best practises,Interviewing marketers best practises  
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Jan 6, 2025 โ€ข 24min

#418 B2B Website Strategy: Make Your Site #1 Sales Rep

๐Ÿ“ž Book a call ๐Ÿ“• Grab the 90 days to revenue guide from our SEO playbook โ–บ  Sam shares  a winning B2B web design strategy that will make your site your top performing #1 24/7 sales rep.======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**b2b marketing strategy,b2b paid media strategies,B2B SaaS SEO Roadmap,Pipeline & Revenue in Record Time,Ethical sales mantraKilling it with KindnessNo BS salesBeat the bad salesman  
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Dec 30, 2024 โ€ข 33min

#417 B2B Sales Strategy to Ethically Close More Deals

๐Ÿ“ž Book a call Sam shares the b2b sales strategy he uses at Breaking B2B. ๐Ÿ‘‰ Thanks to Fred Copestake for the invite onto the Sales Today podcast. ======================๐Ÿ“ง *Join 1000s of legends enjoying our free ultimate B2B SEO guide > Grab it here*๐Ÿ”— Ultimate B2B SEO guide======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**b2b marketing strategy,b2b paid media strategies,B2B SaaS SEO Roadmap,Pipeline & Revenue in Record Time,Ethical sales mantraKilling it with KindnessNo BS salesBeat the bad salesman  
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Dec 23, 2024 โ€ข 42min

#416 B2B SaaS SEO Roadmap for Pipeline & Revenue in Record Time

๐Ÿ“ž Book a call ๐Ÿ“• Grab the 90 days to revenue guide from our SEO playbook โ–บ  Sam shares a full B2B/SaaS SEO strategy and roadmap to rank, drive leads and pipeline in record time. ๐Ÿ‘‰ Thanks to Cognism for the invite onto 'The Loop' podcast.======================๐Ÿ“ง *Join 1000s of legends enjoying our free ultimate B2B SEO guide > Grab it here*๐Ÿ”— Ultimate B2B SEO guide======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**b2b marketing strategy,b2b paid media strategies,B2B SaaS SEO Roadmap,Pipeline & Revenue in Record Time,Rapid Lead Generation,Cognism,Roadmap to ranking,How to drive leads fast,How to drive pipeline quickly,
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Dec 16, 2024 โ€ข 52min

#415 Ultimate B2B Paid Media Strategy: Lessons from $100M+ Ad Spend

๐Ÿ“ž Book a call โ–บ  Silvio Perez (Founder @ AdConversion) joins Sam on Breaking B2B to share: ๐Ÿ‘‰ What makes a solid b2b paid media strategy๐Ÿ‘‰ Top b2b paid media mistakes๐Ÿ‘‰ Prioritising paid media channels๐Ÿ‘‰ Running experiments๐Ÿ‘‰ Choosing which channels/platforms to start๐Ÿ‘‰ How to measure success and scale ๐Ÿ“Œ  *Silvio Perez*LinkedInWeb link======================๐Ÿ“ง *Join 1000s of legends enjoying our free ultimate B2B SEO guide > Grab it here*๐Ÿ”— Ultimate B2B SEO guide======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**b2b marketing strategy,b2b paid media strategies,Top b2b paid media mistakes,paid media channels,Running marketing experiments,channel / platform selection,How to measure success and scale,
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Dec 9, 2024 โ€ข 52min

#414 Top B2B Marketing Mistakes: Fix Your Pipeline and Revenue Issues Today

โ–บ  A Wake-Up Call for Marketers & Founders! Book a call: https://www.breakingb2b.com/book-a-call ๐Ÿ‘‰ Top mistakes a b2b marketing leader seeโ€™s daily๐Ÿ‘‰ Why b2b marketers are seeing diminishing returns and lower conversions from MQLs๐Ÿ‘‰ Why more focus should be on your ICP๐Ÿ‘‰ Why more leads isnโ€™t the answer๐Ÿ‘‰ Why sales and marketing shouldnโ€™t fight over who brought the โ€œleadโ€ in๐Ÿ‘‰ 3 practical steps to become friends with your sales and SDR team๐Ÿ‘‰ Why handing ebook leads to sales isnโ€™t always bad ๐Ÿ“Œ  *Yulia Olennikova*Head of Marketing at N.RichLinkedInWeb link======================๐Ÿ“ง *Join 1000s of legends enjoying our free ultimate B2B SEO guide > Grab it here*๐Ÿ”— Ultimate B2B SEO guide======================๐Ÿ”ฅ Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting๐Ÿ”— breakingb2b.com======================โœ… *Subscribe to Sam's Youtube Channel*๐Ÿ”— YouTube๐Ÿ’™ *Follow Sam on LinkedIn*๐Ÿ”— LinkedIn๐ŸŽง *Breaking B2B - B2B Marketing & Demand Generation Podcast*๐Ÿ”— BreakingB2B Podcast๐Ÿ“ง *Try Sam's B2B marketing tips daily newsletter*๐Ÿ”—Breaking B2B Newsletter======================  ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต๐—ฒ๐˜€**:**b2b marketing strategy,repair pipeline,fix revenue issues,avoid marketing mistakes,repair B2B pipeline,B2B marketing problems solved,mend revenue and pipeline,MQL conversion
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Dec 2, 2024 โ€ข 20min

#413 The Best B2B Marketing Strategies for 2025

โ–บ Book A CallIn this video, I go over the best B2B marketing strategies for 2025. I will explain pros and cons of each to give you a clear understanding of where you should be focusing your marketing efforts.  ๐Ÿ‘‰ Website๐Ÿ‘‰ LinkedIn๐Ÿ‘‰ Breaking B2B podcast (top 2.5% b2b marketing show)๐Ÿ‘‰ Daily newsletter (unlock 4 weird b2b gifts instantly) If you liked this video, subscribe to our channel! YouTube

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