Sharon Toerek is the Principal of Toerek Law. She is an intellectual property and marketing law attorney, with a national firm based in Cleveland, Ohio. She devotes her legal practice to helping creative professionals protect, enforce and monetize their creative assets. Sharon also hosts her own show, The Innovative Agency Podcast. Some things we covered: […]

Jimmy Rose is the Co-Founder of Content Snare, a software product that allows agencies and clients to collect documents from clients. In addition to that role he’s also a consultant, helping busy professionals and business owners create more free time through systems, productivity & automation. Some things we covered: The cross-section of process, automation, and […]

Dive into innovative lead generation strategies designed for agency leaders. Discover a unique skunkworks initiative tackling common growth hurdles like sustainable outreach and hiring practices. Learn how to engage skeptical marketing decision makers with proven communication techniques. Plus, get a sneak peek at a course aimed at revolutionizing the way agencies attract new business. It's all about making connections and driving growth efficiently!

A sought-after speaker and best-selling author, Rob Jolles draws on more than thirty years of experience to teach people how to change minds. Rob’s keynotes and workshops attract many diverse audiences, from Global 100 companies to growing entrepreneurial enterprises, from parents to professional negotiators. His best-selling books, including Customer Centered Selling and How to Run […]

Based in Ireland, Clodagh Higgins is a consultant and coach for digital marketing agencies across the world. She was part of the team involved in the first four country agency merger – weareavidly.com, and she’s a powerlifting world champion! Some things we covered: European vs. American agency work/life models. The nitty gritty of a merger […]

We use sports metaphors all the time in business. We constantly refer to our employees and colleagues as our “team”. But what happens when you’re physically detached from your team? Would the Patriots, the Warriors, or the collegiate wrestlers who have been coached by today’s guest be successful had they practiced via Zoom? Probably not. […]

In a month like this, it’s weirdly fitting to host Rory Sutherland, the Dark Knight of irrational problem solving, on the podcast. Per his official bio: Rory is the Vice Chairman of Ogilvy in the UK, an attractively vague job title that has allowed him to co-found a behavioral science practice within the agency. He […]

A few weeks ago, at the outset of this pandemic, Shelly Latimore called up her agency partners and pulled their ads. Shelly is the Marketing Director of Domestic Brands at Nestle Waters, and before that, she led marketing departments at General Mills for over 15 years. The product is water after all, and since the […]

Just like the Yogi Berra line, “It’s hard to make predictions, especially about the future”, scenario planning is difficult. It’s supposed to be. The good news is that when it comes to financial planning, there is latitude for creativity and out-of-the-box ideas, which is often underappreciated. Today’s guest will help you avoid knee-jerk decisions and […]

Liminality (from the Latin word līmen, meaning “a threshold”) is the quality of ambiguity or disorientation that occurs in the middle stage of a rite of passage, when participants no longer hold their pre-ritual status but have not yet begun the transition to the status they will hold when the rite is complete. source: Wikipedia. […]