

Web3 Talks: Stories & Tips from the Builders
Mac Budkowski
Web3 Talks is a web3 podcast where founders of top crypto projects share the backstage perspective of their work and the lessons they learned along the way.
Join 1,500+ web3 founders, devs & operators who subscribe to Web3 Talks.
Hosted by Mac Budkowski.
Join 1,500+ web3 founders, devs & operators who subscribe to Web3 Talks.
Hosted by Mac Budkowski.
Episodes
Mentioned books

Sep 28, 2022 • 56min
#29: Haardik, Co-Founder @ LearnWeb3 | From teaching a friend about web3 development to a developers community with over 50k students
If you don't want to miss our episodes, subscribe to our Substack and get an e-mail whenever the new one comes out: https://web3talks.substack.com/
LearnWeb3 in 9 months became one of the most popular places to become a web3 developer for free. In this episode, Haardik tells me about its beginnings, crazy growth, building a 50k+ members community & more.
Timestamps:
1:15 How Haardik feels running a 50k+ students course & how it all started
2:15 Does the bear market impact people’s interest in learning web3 development
3:24 How LearnWeb3 started in December 2021 as a way to help a friend learn web3 development
7:40 How they acquired their first users via Haardik’s Indian developer community friends & Kacie’s Twitter followers
10:20 What’s the difference between LearnWeb3 & other coding courses
14:59 How LearnWeb3DAO covers the whole path from beginner to finding a job as a developer
16:30 How their “no stupid questions” attitude & leading with an example helped to build a strong community
19:20 Activities that their community takes
22:03 Why hackathons are harder to organize than most people think
23:42 Why it was hard to integrate quizzes
28:17 Why, after working out Twitter, they started to add more events & other social media platforms
33:18 Why they wouldn’t change too much if they went back in time and started LW3 again
34:32 The reason they haven’t become a DAO yet
38:00 Why if Haardik had a magic wand, he would fix the web3 identity problem
42:36 The story when Haardik interviewed 5 North Korean hackers
51:22 Why he loves old-school projects such as Uniswap, Aave & Gitcoin
52:46 Where you can learn more about LearnWeb3
53:21 His guests' ideas

Sep 19, 2022 • 41min
#28: Pedro Gomes, Co-Founder @ WalletConnect | From wallet improvement idea back in 2018 to one of the most omnipresent web3 communications protocols
If you don't want to miss our episodes, subscribe to our Substack and get an e-mail whenever the new one comes out: https://web3talks.substack.com/
WalletConnect is one of the most omnipresent protocols in the web3 space. It’s used by Uniswap, OpenSea, Instagram & 450+ other apps. Today we welcome Pedro Gomes, Co-Founder of WalletConnect, who tells us about the protocol’s history, presence, and future.
1:27 How Pedro ended up in crypto thanks to his fintech experience
3:47 Why MetaMask was revolutionary and how Pedro got inspired to bet on the mobile experience
6:37 How have WalletConnect acquired its first users in 2018 & why was it both easier and harder than starting today
8:25 Why making WalletConnect a neutral brand was so important
9:59 What’s WalletConnect’s product design process?
14:18 How they decided to work on new WalletConnect features and why balancing security & convenience has been so challenging
20:25 How the way they set up WalletConnect let them acquire partners such as Instagram without a business development department
22:17 How Pedro needed to find a common denominator for WalletConnect to build a community around it
24:15 Why transforming WalletConnect into a venture let them speed up the development process & how they built new amazing features in WalletConnect v2
28:50 What’s WalletConnect plan for making money
30:18 What features do wallets miss
32:39 Why Pedro finds cross-chain projects amazing
36:37 His most pleasant web3 memories
38:02 Where to follow WalletConnect
38:40 Pedro’s ideas for guests

Aug 24, 2022 • 1h 8min
#27: realfakepicnic & sockdrawermoney, Co-Founders @ Code4rena | Managing a DAO that runs smart contract audit contests for projects such as OpenSea, ENS, Lens, NounsDAO & SushiSwap
Code4rena is a project that disrupts the way web3 companies do smart contract audits. Their community-driven approach made them so well-known in the space that OpenSea ran a $1,000,000 security audit contest on their platform. How does their project work? How it started? And how do they grow it? Two out of five Code4rena Co-Founders came to the pod to answer all these questions.
Follow the pod:
https://twitter.com/web3talks
Follow Sock, Picnic & Mac:
https://twitter.com/sockdrawermoney
https://twitter.com/realfakepicnic
https://twitter.com/MacBudkowski
TIMESTAMPS:
1:55 How Sock & Picnic got into crypto from decentralization & security audit backgrounds
9:35 How is web3 security different than web1 & web2 security, and how does Code4rena help to tackle web3-specific challenges
17:14 How Sock got into Code4rena very early
19:40 How does their security audit contest mechanism makes it easy to get great auditors on board & what are the characteristics of the top auditors
25:23 How the community chooses the judges for the contests
27:45 How they arranged their DAO to work efficiently and not get lost in the chaos
35:34 How have they been acquiring their clients
37:00 Story of their OpenSea $1,000,000 security audit contest
39:04 Do they permit hackers to work on security audits
42:15 Why decentralized security audits might be less vulnerable to exploits than traditional ones
45:44 How they've been balancing their two-sided market
50:39 What would they fix about web3 with their magic wand
53:50 Most mind-blowing web3 projects they've seen
58:43 The funniest things that happened to them
1:02:30 Their guests' ideas
1:06:35 Where you can learn more about code4rena

Aug 16, 2022 • 49min
#26: BORED, Co-Founder @ Bored Box | Building a blockchain gaming community by curating NFT assets from top games and helping people discover the coolest web3 games
We welcome Twitter anon legend - Bored Elon Musk - who shares his blockchain/web3 gaming expertise and gives a backstage perspective on his new project - BoredBox.
Follow the pod:
https://twitter.com/web3talks
Follow BORED & Mac:
https://twitter.com/BoredElonMusk
https://twitter.com/MacBudkowski
TIMESTAMPS:
2:38 How Hyperloop inspired him to start a Bored Elon Musk account
4:41 How money transfers & running an anon account got him into crypto
7:35 What BoredBox is and how it was inspired by old-school gaming experiences
11:20 What’s the BoredBox business model
13:05 What’s their process that helped to protect their product from NFT flippers
17:00 How game NFTs are similar to gaming experiences from the 90s and today
18:15 How choosing the right segment of gamers helped them acquire users despite the bear market
23:15 How do they curate the right games
25:58 Why so many blockchain gaming models are not sustainable
29:24 How is blockchain gaming evolving
31:30 What’s the most significant difference between regular gaming and blockchain gaming
34:10 Why making your NFT assets like a magic sword usable in multiple games makes more sense than it seems to
36:37 How NFTs unlock new gaming business models
38:39 What are the biggest mistakes and coolest things in web3 gaming
40:28 How games have been onboarding people to new technologies
41:50 What one thing would he fix in web3
44:00 Most mind-blowing web3 projects he has seen
46:51 Where people can learn more about BoredBox
47:35 Ideas for the guests

Jul 23, 2022 • 53min
#25: Seb Audet, Co-Founder @ Zapper.fi | How Zapper evolved from a DeFi degens' product into a web3 exploration tool with over 1 million users
Zapper is one of the most popular crypto apps. And on Thursday, they published the v2, which transformed Zapper from a portfolio tracker into a web3 exploration tool. I talk with Seb about their early days, management & growth tactics, v2, and... art.
Follow the pod:
https://twitter.com/web3talks
Follow Seb & Mac:
https://twitter.com/sebaudet26
https://twitter.com/MacBudkowski
1:57 How Seb got disillusioned with finance and started building, which led him to Ethereum, DeFi, and the idea of Zapper
4:25 First days of Zapper and integrations with Uniswap and Synthetix
6:04 How hard it was to query information on-chain
7:13 How Seb came up with the idea of Zapper v2 and why they bet on it
10:54 Zapper as a social media for investors and a better exploration tool than Etherscan
14:27 What’s the process behind Zapper’s slick design
17:18 How they organized Zapper to ship fast
20:20 Why they don’t have QAs in Zapper
21:57 How have they chosen the market to build on
24:55 How networks effects helped them to grow
26:05 How they decided which protocol to integrate and what helped them grow the most
28:20 What NFT and DAO-related user acquisition strategies do they use right now
31:42 Why Seb thinks founders and DeFi protocols focus too much on marketing
33:33 Biggest fuckups they had
35:45 How does Zapper make money
37:58 What would Seb fix about crypto and web3
40:30 Why web3 builders develop a thick skin
41:42 How a metaverse billboard and generative arts inspire him
47:00 What was the most fun web3 thing that happened to Seb
48:20 Crypto Twitter making the Internet fun again
50:23 Where people can find more info about Zapper
51:00 Guest idea - Founder of Interface
52:30 How I found $500 in my Zapper account

Jul 18, 2022 • 58min
#24: Anton Bernstein, Co-Founder @ Pocket Worlds | How they built and grew Metaverse apps with over 3 Million Monthly Active Users
If you're a Metaverse skeptic, this episode might change your mind. I talked with Anton, whose apps have built metaverse since 2016, so long before this word became popular. And they make $30M/year. How it's possible? Check out the episode!
Follow the pod:
https://twitter.com/web3talks
Follow Anton & Mac:
https://twitter.com/antonber
https://twitter.com/MacBudkowski
0:37 Intro
1:27 Quick history of Pocketworlds and HighRise
2:30 How did Anton get into web3, and why did they add web3 to their web2 app making $100M/yr in transaction volume
5:10 How Mac got hooked to HighRise
5:55 Who’s the typical user of Highrise and Everskies apps, and why do they use them?
8:04 Why avatar chats and Second Life didn’t take off and why people might get into metaverse now
11:15 Monoculture vs. Subcultures in the Metaverse
13:08 Why focusing on subcultures might work
14:19 Why their first two apps didn’t work out, and how did they use paid acquisition to get the first HighRise users
17:00 Why their retention curve goes against common knowledge
19:37 How they learned who was the 5% of the most engaged users and why 10% of their employees are former users
21:10 Why web3 is a good fit for their users and how they convinced them
21:35 How they sold out their NFT collection in 30 seconds by making millions of $ and becoming top5 collections on Immutable X despite the UX hurdles
23:40 How Mac realized that Metaverse makes sense
27:20 Metaverse is like Burning Man - focused on self-expression and interactions where you can be who you want to be
29:30 Two methods of letting users generate the content in Highrise and Everskies
32:55 How Anton’s friend makes millions of $ a year by making content in Second Life
34:30 How they want to let people earn revenue and why he’s more interested in this world than Axie Inifity’s model
35:15 How do they make their $30M revenue/year, and how it’s going to change with web3
<36:10 cut how they’re transitioning into web3>
37:40 Is Anton scared about risking their current business model during the transition
39:46 Hardest things about running a consumer app
42:45 Why they didn’t give up despite the two failed projects
43:45 What would Anton fix about web3
46:16 The most mind-blowing projects Anton has seen
48:00 His experience during Axie Infinity summer
49:29 How would he fix Axie Infinity to make it more sustainable
51:05 People spending time vs. spending money on the games
54:27 Guests ideas - people from Immutable X & MiniRoyal FPS game on Solana
55:30 Why it’s hard to transition to a sustainable model for STEPN
56:30 Where people can learn more about PocketWorlds

Jul 4, 2022 • 53min
#23: Dennison Bertram, Co-Founder @ Tally.xyz | Lessons on DAOs from the Co-Founder of the DAO governance tool used by Uniswap, Compound & PoolTogether
Dennison has been in crypto for over 10 years. He has been heavily involved in DAOs before most people even heard about them. In this episode, he shares lessons from seeing 100s of these organizations.
Follow the pod: https://twitter.com/web3talks
Follow Dennison & Mac:
https://twitter.com/DennisonBertram
https://twitter.com/MacBudkowski
TIMESTAMPS:
1:00 How Dennison got into crypto in 2011, why he got hooked, and what he built
4:40 Why he focused on governance and built Tally: From Magic Internet Money to Magic Internet Society
7:51 What does Tally actually do, and how they’re different from Snapshot
15:15 How communities use Tally
17:30 What convinced their first users to use Tally
20:02 How they’ve been promoting Tally among the users
22:10 When it doesn’t make sense to build a DAO
27:10 What are the most effective DAOs out there
31:40 Governance models that worked in Tally and DAOs + when it makes sense to start a DAO
39:21 Biggest challenges for DAOs
44:05 Why he wants legal clarity for crypto
45:32 Why Ethereum, Uniswap, and DAOs blew his mind
47:57 Why he found NFTs’ success so funny
50:34 Guests ideas
51:40 Where can you learn more about Tally

Jun 22, 2022 • 38min
#22: Chris Whinfrey, Founder @ Hop Protocol | A bridge that moved over $2.4B worth of tokens between Ethereum & L2s to improve the blockchains' UX
If you don't want to miss our episodes, subscribe to our Substack and get an e-mail whenever the new one comes out: https://web3talks.substack.com/
HopExchange is the leading bridge between Ethereum & L2s. Chris shares the story behind the project, how they designed their airdrop and why they decided to give the community so much power.
Timestamps:
1:39 How Chris ended up in crypto and why Ethereum inspired him to build
3:20 The story behind the HopExchange: Auditing, DeFi Summer, and bet on L2
8:29 How they acquired their first users: timing, whitepaper & Twitter
10:07 What they've done to acquire Liquidity Providers
12:01 Methods to separate real users' signals from the aidroppers' noise
14:55 How they tracked down airdrop farmers
18:10 How do they care take of the community as there are only 4 full-time HopProtocol team members
19:54 Why they trusted their community to give them full power over the protocol for the next year
22:40 How they organized their airdrop to make it go smoothly
25:42 Why it's great to have the top DeFi founders such as Kane from Synthetix, Stani from Aave & Stefan from Gnosis on the cap table
27:35 What's the plan for the next few months for the HopExchange
29:20 Why MEV, CowSwap & NounsDAO blew his mind
33:50 Story of Rotate - their community's Sherlock Holmes - who took down Sybil attackers
35:55 Where to learn more about the Hop
36:23 His guests' ideas

Jun 16, 2022 • 46min
#21: Geoist & Levertz, Founders @ IDRiss | Decentralized address book to onboard the next billion users to crypto
Just like ENS lets people link their wallet addresses to .eth domains, IDrIss lets people link their wallet addresses to their phone numbers, e-mails & Twitter handles. But it's only the tip of the iceberg!
Timestamps:
1:35 How they ended in crypto space
3:50 What’s the story & vision behind IDRiss
7:30 Five things that make them different from Ethereum Name Service
13:21 What happens when someone hacks your e-mail address or Twitter account linked to your wallet via IDriss
14:29 How they acquired their first users and what worked well
20:32 Our thoughts on professional airdrop farmers
25:20 How they build the community - “Discord is a room full of people”
30:15 The product design which helps to learn more about the users than typical web3 products
31:30 Taking care of the community by making decisions together
32:50 Where they want IDRiss to evolve
37:55 Dead-end streets & hard lessons they learned on the way
39:30 Most mind-blowing web3 project they’ve seen so far - Gnosis Safe & EmpireDAO
41:40 The funniest thing that happened to them so far in web3 space
43:34 Where you can learn more about the project
44:20 Ideas for the next guests

Jun 2, 2022 • 28min
#20: Auston Bunsen, Co-Founder @ QuickNode | Building blockchain infrastructure that operates at the scale of Google Search
If you don't want to miss our episodes, subscribe to our Substack and get an e-mail whenever the new one comes out: https://web3talks.substack.com/
How Auston Bunsen sold his TV for 2.5 BTC? Why did 2017 ICOs inspire them to start QuickNode? How he accidentally made Vitalik think that he broke Etheruem Virtual Machine? And why QuickNode doesn’t care about the bear market?
This - and much more - has been shared in our Ep. 20.
PS: QuickNode shared a promo code with our community! First 20 listeners who use promo code MAC3 will get 3 months of QuickNode for free!


