

Less Chatter, More Matter: The Communications Podcast
Mel Loy
Communications expert, business owner, group fitness instructor...that's your podcast host, Mel Loy! In the Less Chatter, More Matter podcast, Mel shares tips on how to improve your communication skills, and interviews with the experts.In 2020, after almost 20 years in corporate communications, Mel (happily) took a redundancy from her full-time, executive corporate job and went out on her own, founding her communications agency, Cuttlefish Communications.These days, she's a sought-after speaker, workshop facilitator, and consultant, working for some of the biggest brands in Australia and popping up on speaker line-ups at conferences world wide. Expect short, entertaining episodes packed with valuable tips that will inspire you to try new things. Communication tips to improve your relationships at work, navigate crises, internal communication, and deliver change are top of the agenda.
Episodes
Mentioned books

Feb 21, 2024 • 17min
#55 The right to disconnect … what does that mean for internal comms?
On this week's episode of the Less Chatter, More Matter podcast we’ve looked to the international community for some guidance on navigating new workplace laws here in Australia. If you have no idea what we’re talking about - we’re referring to the new ‘right to disconnect’ laws that have been floated here in Australia. Laws that essentially give workers the right to not monitor or answer work emails and text messages, all those sorts of channels outside of work hours. Which in theory sounds fantastic! In comms-specific practice, it poses a lot of questions surrounding how internal comms will need to change to fit the new laws, and what kind of activities we will need to undertake as comms pros to make it work.Which is exactly what we've dived into in this episode... so let's get into it!Links mentioned in this episode:Blog post: An EPIC system for change communicationBook: Change Isn’t Hard: a playbook for practical, people-centred change communication Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Feb 14, 2024 • 19min
#54 4 ways to personalise your internal communications (and make a bigger impact)
Welcome back to another week of the Less Chatter, More Matter podcast! This week's episode talks to personalisation in your internal comms, and how it could impact the cut-through with your messaging or, how it could help make a bigger impact on your audience.We’re bringing you four ways you could use personalisation to up the ante on your comms and keep your audience engaged.From covering the basics, through to the ways you can repurpose, restrategise and reengage your audiences - tune in to find out more about speaking your audiences' language in ways that will improve your engagement.Let's get into it!Links mentioned in this episode:Communication Personality Type free quizCommunication Career Fundamentals online courseThe Culture Map - Erin MeyerSay hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Feb 7, 2024 • 26min
#53 The power of a great brand for your business (ft. Lisa-Marie Vecchio)
This week's episode comes from an incredible chat with the super-knowledgeable and talented, Lisa-Marie Vecchio. As so much of what we do as communicators revolves around branding, including making sure that our messaging and visual brand align, plus that the visual brand is applied properly in our work - we thought we'd get an absolute expert onto the show to talk all about it. In this episode, Lisa-Marie shared a bunch of her tips for creating and applying branding, alongside what she has seen in the industry across the years when it comes to branding at all sizes of business.We also dive into the topic of AI in the design space, and what it means for your business to have a great brand. So, let's get into it!Links mentioned in this episode:Website: www.lisadotdesign.comInstagram: @LisaDotDesignAbout Lisa-Marie Vecchio Lisa-Marie is a Brisbane-based graphic designer and muralist, illustrating art that encourages and uplifts. Her designs are recognised as colourfully eye-catching, created with the intention of communicating hope, joy and empowerment.After ten years working as a designer in the business and corporate sectors, Lisa-Marie started to explore the more creative side of design, seeing a shift in her art style. She then looked for opportunities to recreate her digital artwork as murals, refreshing public spaces with a burst of vibrance and colour.Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Jan 31, 2024 • 14min
#52 Crisis communication scenario planning - the how-to guide
Crisis after crisis after crisis - the last few years have seemingly become a whirlwind of crises; one right after the other. From the pandemic through to hackings, all the way through to full-scale system outages - we've seen a plethora of crises, and a plethora of examples on how not to handle them as a business.So, the next logical thing to wonder might be... how DO you handle these crises when they inevitably occur?Luckily for you, this episode is all about crisis management through scenario planning because every single business, no matter the size, should have a crisis communication plan in place and ready to go. Why? Because crises often occur out of the blue. Each business needs to have a toolkit ready to pull out at any moment and put into action. So... is yours ready? Whether it is or isn't, join us to do a check on your scenario planning this week.Links mentioned in this episode:Fresh 2 Freelancing programCrisis Communication Bootcamp trainingEpisode 9 - The principles of crisis communication Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Jan 24, 2024 • 17min
#51 Do this, not that: communications edition
Whether you’ve seen this trend on your socials or not, this week’s episode of the Less Chatter, More Matter podcast is bringing you our favourite dos and don’ts of the comms world.It's our very own, communications-specific version of the 'Do this, Not that' trend, and we are here to explore it - while using some research from all across the globe to back up our tips.From the language you use, to how you develop a video message and more. We've covered some of the biggest hot takes in the industry, and we're ready to share. So, let's get to it!Links mentioned in this episode:Podcast episode 32: What is accessibility, and why is it important? (ft. Kelly Thibodeau)Blog article: 5 tips to keep your communications accessibleBlog article: The 4 accessibility principles and why they matterBlog article: Supporting neurodiverse folks in your commsSay hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Jan 18, 2024 • 18min
#50 How to talk about the value of communications to non-communications people
This is the 50th episode of the Less Chatter, More Matter podcast and we are so stoked to reach this important milestone!So stoked, in fact, that we chose this week to tackle a highly controversial topic in the comms world: how to talk about the value of comms to non-comms people. Also known as, how to tell people what you do when they're fairly sure your role is solely making PowerPoints. In this episode, we share some tips for those of you who work in comms or who need to get comms support for your business or team, alongside talking about the differences we can draw between roles to showcase value across the board. We touch on the big topics for value, including employee attraction and retention, reputation management, engagement and awareness - but we also touch on how to show the value of these seemingly intangible outcomes in ways that the C-Suite can understand.So, join us this week for a how-to on talking comms!Links mentioned in this episode:Episode 48: New year, new job - How to land that comms job you want in 2024Episode 14: What’s the difference between a strategy and a plan?Join the 1,000+ other pros who hear from me every fortnight, and sign up to my mailing list here.Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Jan 10, 2024 • 28min
#49 How to not be boring when you run workshops (ft. Leanne Hughes)
If you've ever run a workshop, or are preparing to run one in the future, one of the most daunting things isn't necessarily the preparation for the workshop. Rather, it's the execution and the public speaking to ensure engagement parts that concern the majority of us delivering the workshop. That's why we're excited to welcome the incredible workshop pro, Leanne Hughes, to this week's episode of the Less Chatter, More Matter podcast, to run us through her top tips on workshop facilitation - alongside how to ensure you're not boring as you run it.Leanne has over 240 podcast episodes, and a book, all of which go through the ins and outs of making sure your workshops are as successful as possible. You can check her out in the links below.Otherwise, listen in to get ready for your next workshop or public speaking event!Links mentioned in this episode:Connect with Leanne Hughes on LinkedIn hereLeanne Hughes' work websiteNotion Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Jan 3, 2024 • 26min
#48 New year, new job: how to land that comms job you want in 2024
Welcome to 2024, folks... and to another episode of your favourite, the Less Chatter, More Matter podcast.With the beginning of a new year kicking off in style, plenty of us are thinking about what our careers look like, what our year will encompass and where we want to take our roles in the next twelve months.Whether it's your first ever comms role, a new comms role, you're freelancing or you're even just wanting to refresh your knowledge - this episode is dedicated to some top tips on how to get the comms job you want this year, based on real-life experiences.So... are you ready to make 2024 your best career move yet? Let's get into it!Links mentioned in this episode:Create your plan for your freelancing/consulting business: join the next cohort of my Fresh 2 Freelancing program, kicking off 7 February - Find out more here.Kickstart your new career in communications with my Communication Career Fundamentals course, an online, self-paced workshop with a pack of templates and a resource guide - Find out more here.Develop your personal brand! Use it to help update your social media profiles and get clear on what you want to be known for - Use my free mini workbook here to get started.Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Dec 27, 2023 • 23min
#47 2023 in review and our forecast for 2024 trends
Hello, friend, and welcome to the last episode of Less Chatter, More Matter for 2023.This episode is jam-packed full with all of the most important recaps of the year that was, and what the communications world had to say about 2023. We go over the ins and outs of the year, what was big, what went terribly and how we anticipate the impacts and learnings from 2023 will cross into next year.We’ve got a bunch of predictions for 2024, and we've looked into every nook and cranny for what could be a year of change.So, without delay - let’s take a look at the recap of 2023!Links mentioned in this episode:Episode 41: Crisis communication and the lessons we can learn from OptusSay hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question

Dec 20, 2023 • 16min
#46 Your 2024 checklist for communications planning
The second last podcast for 2023 has landed, and with it, your very own checklist for communications planning in 2024!This episode runs you through four big steps that will help you prepare your communication strategy for the year ahead, alongside a criteria of questions you'll need to answer in order to make sure you're set for 2024.Not to mention, we've done the hard yards for you and put it all into a template - a FREE template - that you can grab at the end of the episode.So, let's get into it!Links mentioned in this episode:Help raise money for the Smith Family for my 40th birthday!Get the planner template hereSay hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question


