Amazon Seller School, How to Sell on Amazon

Amazon Sellers, the spotlight is on your listings, your compliance, and how you handle data. We’ll break down the latest headlines shaping your strategy—from government warnings to Prime Day performance and Amazon’s newest analytics tools. 📊🚨 Full News: https://amazonseller.school/amazon-news-ftc-warnings-prime-day-records-new-tools-to-boost-your-sales/ What’s happening right now directly impacts your bottom line. The FTC is stepping up enforcement while Amazon evolves how it serves you data. Staying ahead requires more than just running ads—it’s about understanding the shifts happening fast. Here’s what we’re covering: FTC Warns Amazon and Walmart over Sellers’ ‘Made in USA’ Claims https://www.ecommercebytes.com/2025/07/10/ftc-warns-amazon-and-walmart-over-sellers-made-in-usa-claims/ Adobe: Prime Day Expected to Drive $23.8 Billion in Online Spend Across U.S. Retailers https://business.adobe.com/blog/prime-day-event-expected-to-drive-23-billion-in-online-spend Amazon Launches Custom Analytics — A Game-Changer for Sellers https://www.linkedin.com/posts/isaac-gross-289818ba_amazon-just-wow-amazon-releases-custom-activity-7346918059539918848-pPu9/ AI Search Is Expanding the Funnel, Not Replacing It https://www.adweek.com/performance-marketing/ai-search-is-expanding-the-funnel-not-replacing-it/  

Amazon Sellers, Prime Day isn’t what it used to be—and that’s only the beginning. I’ll walk you through the sales collapse, TikTok’s shaky future, and new tactics Amazon quietly rolled out to help (or hurt) your business. 📉📦 Full News: https://amazonseller.school/amazon-news-fba-box-update-prime-day-sales-crash-vine-reviews-pre-launch-more/ I’m not sugarcoating it—this is the kind of week that separates real sellers from spectators. If you thought Prime Day was your golden window, think again. Between collapsing conversions and new platform shifts, this week calls for smarter strategy—not more ad spend. Here’s what we’ll cover: Amazon Prime Day Sales Plummet on First Day https://www.zerohedge.com/markets/amazon-prime-day-sales-plummet-first-day It’s Prime Day Everywhere — And Amazon Sellers Should Pay Attention https://www.marketplacepulse.com/articles/its-prime-day-everywhere Trump Claims “Very Wealthy People” Are Ready to Buy TikTok https://gizmodo.com/trump-says-very-wealthy-people-are-ready-to-buy-tiktok-2000621910 Get Vine Reviews Before Your Product Launch https://sellercentral.amazon.com/seller-forums/discussions/t/4f25bc97-946d-470d-ab93-13f385ab4644 Amazon Increases FBA Box Length to 36 Inches https://sellercentral.amazon.com/seller-forums/discussions/t/dae82165-50b2-4b52-99d9-a7e7db80caec

Prime Day sales tanking—don't let it sink your strategy! Unpack Amazon's FBA box size boost, Day 1 sales plunge 41%, TikTok buyout buzz, industry-wide sales wars, ad budget pressures, tariff holdouts, FTC scams bust, Seller Central makeover, pre-launch Vine reviews, return mishaps, port delays, plus tips on BSR, UPC fixes, PPC dayparting, reimbursements, and Sponsored Ads. Hear the Helium 10 backlash and upcoming events to stay ahead. Essential listens for Amazon sellers—subscribe for weekly actionable intel to scale your business!   Full Newsletter: https://amazonseller.school/amazon-news-fba-box-update-prime-day-sales-crash-vine-reviews-pre-launch-more/

Amazon Sellers—Prime Day is getting longer, but your margins are getting tighter. 🚨 I'm breaking down the major shifts every seller needs to know. Full News: https://amazonseller.school/amazon-news-prime-day-expands-to-4-days-crypto-moves-and-vine-access-for-resellers-%f0%9f%9b%92%f0%9f%9a%a8/ Amazon is pushing 96 hours of Prime Day madness with celeb deals and AI curation, but many sellers are sitting it out to protect pre-tariff inventory. Fewer Prime Day Deals in 2025 as Sellers Guard Pre-Tariff Inventory https://www.retailbrew.com/stories/2025/06/12/some-amazon-sellers-submit-fewer-deals-for-prime-day-as-brands-hold-onto-pre-tariff-inventory-like-gold Amazon Prime Day Expands to 4 Days with New Features and Celebrity Deals https://www.aboutamazon.com/news/retail/amazon-prime-day-2025-date Amazon Shuts Down Posts Program After Failing to Gain Traction with Shoppers https://www.adweek.com/commerce/amazon-is-quietly-killing-a-program-that-brands-used-to-drive-sales-experts-say-it-never-worked/ 3 Common Mistakes Amazon Sellers Should Avoid https://www.linkedin.com/posts/christurton-amazonagency_3-things-that-all-amazon-sellers-should-not-activity-7341351625665507328-lE9K/

Amazon Sellers, big shifts are in motion—from fulfillment deals to regulatory heat. Full News: https://amazonseller.school/amazon-news-ai-video-ads-mcf-perks-for-walmart-fba-limits-policy-crackdowns/ This week, I’ll break down Amazon’s MCF promo for Walmart orders, their free AI video tool, Germany’s price control investigation, and how to raise prices without tanking conversions. 🎯💡 Short. Sharp. No fluff. Let’s get tactical. Amazon Gives Sellers a Deal for Using MCF to Fulfill Walmart Orders https://www.ecommercebytes.com/2025/06/11/amazon-gives-sellers-a-deal-for-using-mcf-to-fulfill-walmart-orders/ Amazon is About to Be Flooded with AI-Generated Video Ads https://www.theverge.com/news/685160/amazon-ads-ai-video-generator-us-launch-availability Amazon’s Pricing Controls May Be Anticompetitive, German Regulator Warns https://www.cnbc.com/2025/06/02/amazon-antitrust-germany.html Raising Prices Without Losing Sales: Tips for Navigating Elasticity on Amazon https://feedvisor.com/resources/e-commerce-strategies/tips-for-navigating-elasticity-on-amazon/ Join me and stay ahead of the curve—while others react, we plan.

Amazon Sellers, the winds are shifting—and if you're paying attention, it’s blowing opportunity right toward your storefront. 🚨📦 Full News: https://amazonseller.school/amazon-news-prime-day-prep-fedex-returns-tariff-cuts-ai-tools-reshaping-seller-strategy/ I’ve got four stories this week that matter if you’re trying to survive and scale. From new fee-avoidance tools to review policy landmines, this episode is about staying sharp—and staying profitable. Amazon Is Less Competitive Than Four Years Ago https://www.marketplacepulse.com/articles/amazon-is-less-competitive-than-four-years-ago Amazon Adds New Minimum Inventory Metric to Help Sellers Avoid Fees https://www.linkedin.com/posts/vanessaamazonproblemsolver_amazonsellers-fbainventory-lowinventoryfee-activity-7330299740556812289-1XHt/ How FBA Sellers Can Stay Safe from Amazon’s Review Crackdown https://forceget.com/blog/how-can-fba-sellers-avoid-amazon-review-manipulation/ Webinar: Prep for Prime Day 2025 – Maximize Your Amazon Sales https://sellercentral.amazon.com/seller-forums/discussions/t/5a540dc2-59a8-46ed-a531-0fe72e0c1c96 Hey, we go live today at 1PM Eastern. If you want the edge before Prime Day, don’t miss it.

Amazon Sellers, things are shifting fast—again. 🤯📦 Between AI scanning your website for compliance, TikTok virality triggering suspensions, and a brand-new two-part title format, the game just got more complicated. Full News: https://amazonseller.school/amazon-news-fba-cost-surge-tariff-relief-and-major-listing-changes-sellers-must-know/ And we haven’t even talked about how FBA might be eating 50% of your margins. Let’s break it down before it breaks your business. Here’s what we’re covering today: How Amazon’s FBA Changed the Shipping Logistics Playbook in E-Commerce https://www.retailbrew.com/stories/2025/05/15/how-amazon-s-fba-changed-the-shipping-logistics-playbook-in-e-commerce Amazon Introduces Two-Part Titles in Historic Page Structure Overhaul https://www.linkedin.com/posts/millerberg_history-making-change-amazon-is-making-activity-7323365087753166848-vlek/ Amazon Confirms It’s Using Your Website to Enforce Listing Compliance https://www.linkedin.com/posts/vanessaamazonproblemsolver_amazonsellers-compliancestrategy-ecommerceoperations-activity-7328876381629505537-Dgr0/ Don’t Let Your TikTok Viral Product Kill Your Amazon Seller Account https://riverbendconsulting.com/blog/tiktok-viral-product/?utm_campaign=7855729-ClientNewsletter&utm_source=05152025ClientNewsletterVersionA&utm_medium=email Bring your questions, bring your listings, and bring your seatbelt. Let’s dive in.

Amazon Sellers, storage space just vanished before Prime Day, Chinese sellers are eating your lunch, and now Amazon’s telling you how to write your titles—with AI. 🔥📉 This is the week where small mistakes turn into big setbacks. Full News: https://amazonseller.school/amazon-news-prime-day-dates-ai-listing-tools-tariff-trouble-and-fba-inventory-cuts/ We’ll break down the surprise FBA capacity cuts, the lopsided competition with Chinese sellers, how to use (and not abuse) Amazon’s new AI tools, and the legal minefield sellers are stepping into with shady tariff tactics. Here’s what we’re covering today: Amazon Slashes Inventory Capacity Ahead of Prime Day https://www.linkedin.com/posts/justus-mai-01312a221_amazon-just-hit-inventory-capacity-with-a-activity-7325948331266920449-jfFq/ Why Chinese Sellers Dominate Amazon—and What U.S. Sellers Are Up Against https://www.linkedin.com/posts/steve-chou_chinese-sellers-dominate-amazon-its-not-activity-7324417447137071105-m0mx/ Amazon’s Newest AI Tool Aims to Improve Product Listings for Sellers https://techcrunch.com/2025/05/08/amazons-newest-ai-tool-is-designed-to-enhance-product-listings/ Tariff “Workarounds” That Could Get Amazon Sellers in Serious Legal Trouble https://www.linkedin.com/posts/garyhuang_ecommercestrategy-tariffs-importexport-activity-7326078262227456002-wUcI/ Let’s dig into what’s happening—and what to do next.

Amazon Sellers, Prime Day is losing traction, new return badges are changing buyer behavior, and Amazon’s not just dominating retail—it’s crushing logistics too. 📦🚨 If you’re still selling like it’s 2022, this week’s news should shake that up. Full News: https://amazonseller.school/amazon-news-tariff-turmoil-prime-day-pullouts-buy-box-reversals/ We’re covering skipped sales events, badge-driven conversions, eBay’s ad gamble, and how Amazon quietly became the top logistics company in the U.S. Here’s what we’re covering today: Some Amazon Sellers Skip Prime Day Due to Trump Tariffs https://www.techinasia.com/news/amazon-sellers-skip-prime-day-due-trump-tariffs New Amazon Return Badges Could Boost or Break Your Sales https://www.linkedin.com/posts/vanessaamazonproblemsolver_amazonsellers-ecommerce-productlistings-activity-7323431928802533378-_w0R/ eBay Sales Flat as CFO Departs, Ad Revenue Rises https://www.ecommercebytes.com/2025/04/30/ebay-sales-nearly-flat-in-first-quarter-replaces-chief-financial-officer/ Amazon Dominates the U.S. 3PL Market Again in 2025 https://www.scdigest.com/ONTARGET/25-04-25_Top_10_3PLs.php?cid=22782 Let’s dig in, connect the dots, and talk seller strategy.

Amazon Sellers, AI just got its own checkout button, resellers are under fire, and the platforms are tightening their belts for a recession. 🤖💸 If you sell online, these headlines directly impact your strategy. Full News: https://amazonseller.school/amazon-news-prime-deadlines-tariff-shocks-suspensions-rising-shopifys-bold-ai-move/ We’ll break down Shopify’s bold ChatGPT move, why Amazon is suspending resellers faster than ever, and what a potential downturn means for Amazon, Walmart, and eBay sellers. Plus, Etsy is cleaning house—so what can we learn from their Reverb sale? Here’s what we’re covering today: Shopify Builds Checkout Into ChatGPT—What It Means for Amazon Sellers https://www.linkedin.com/posts/vanessaamazonproblemsolver_ecommerce-amazon-chatgpt-activity-7320487273907507201-Lrmy/ Which Marketplace Wins in a Recession? https://www.ecommercebytes.com/C/abblog/blog.pl?/pl/2025/4/1745005145.html Why Resellers Are Suspended More Frequently https://www.ecommercechris.com/amazon-reseller-suspensions-2025-supply-chain-requirements/ Etsy Sells Reverb to Refocus on Core Marketplace Growth https://www.investing.com/news/sec-filings/etsy-divests-reverb-in-strategic-refocus-on-core-marketplaces-93CH-3995871 Let’s talk tactics—and what these changes mean for your next move.