

Bridge the Gap™ by Revenue Reimagined
Adam Jay & Dale Zwizinski
Bridge the Gap™ is a podcast designed for founders and revenue leaders looking to uncomplicate their revenue engines. Hosted by Adam Jay and Dale Zwizinski, two personalities with distinct styles/approaches but a shared vision - driving growth without complication.Each episode features interviews with leaders from Sales, Marketing, Customer Success, and RevOps along with some of today’s most respected founders. Those you’ve come to know and love and those so deeply engaged in shaping their companies, they’ve remained unknown to the masses.Guests share valuable insights aimed at helping you transform your revenue outcomes and achieve consistent upward growth by challenging the way you think about revenue today.
Episodes
Mentioned books

Jan 17, 2024 • 36min
Episode #27 From The Kitchen to the Boardroom ft. Alan Zhao
In today's episode, we're joined by former restaurant manager turned self-taught coder, Co-Founder, and current head of marketing for Warmly, Alan Zhao.Alan discusses the parallels between growing a business in the restaurant industry and starting a tech company, emphasizing the importance of focusing on critical tasks during downtime and maintaining a clean CRM system for efficient sales processes. During today's show, Alan shares his insider secrets on:- Dealing with the setbacks in the early years of any startup- Maintaining a UNIQUE brand in a competitive market- Creating a BALANCE between innovation and executionAny founder, entrepreneur, or business leader can steal the lessons Alan shares in this episode and use them for their own success.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Jan 10, 2024 • 33min
Episode #26 The Founders' Journey ft. Alexis Scott
The journey for any Entrepreneur or Founder is a wild one.It's filled with unexpected twists, turns, trials, and triumphs......but the reward is second to none!Alexis Scott knows this better than most.She is a Co-Founder and CEO of Verbatim, a digital marketing company that has helped companies earn $750 MILLION in new revenue, been featured in the Wall Street Journal, CNBC, and other household publications.In today's episode, Alexis shares her unique origin story of how Verbatim got started, how they've successfully differentiated themselves in the market, and how they've found their ICP.Hint: It's way deeper than just demographics on paper 🫣Join us today as she shares her unique story and insights that'll help any Entrepreneur, Solopreneur, or Founder.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Jan 3, 2024 • 30min
Episode #25 The POWER of Customer Conversations 🗣️ ft. Anis Bennaceur
In today's episode, we're joined by multi-time Founder Anis Bennaceur.Anis currently serves as CEO and Co-Founder of Attention - a next-generation sales conversational platform helping businesses achieve their full potential, with generative AI. He is one of the BEST growth hackers in the B2B space, and has already had a successful exit from his first company.During today's show, Anis shares his insider secrets on:- Why you should be IGNORING all of your competition - and listening to your CUSTOMERS instead.- How to properly leverage AI and automation to grow or scale any company.- How to split-test and start growth STACKING - not growth hacking.Any founder, entrepreneur, or business leader can steal the lessons Anis shares in this episode and use them for their own success.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

7 snips
Dec 27, 2023 • 32min
Episode #24 What IS RevOps? 🤔 ft. Sid Kumar
Sid Kumar, the SVP of RevOps at HubSpot and former Head of Field Sales Operations at AWS, breaks down the concept of Revenue Operations. He emphasizes the critical role of RevOps in unifying marketing, sales, and customer success for a better customer experience. Sid shares insights on the evolving responsibilities within RevOps and the importance of learning from failures. He also discusses how to enhance collaboration across departments while navigating revenue operations career paths, making this conversation essential for any revenue leader.

Dec 20, 2023 • 34min
Episode #23 ❌ FORGET "Growth at ALL Costs" ft. Christian Kletzl
Today we're joined by Christian Kletzl, a highly-experienced Founder in the tech industry.Christian serves as CEO and Co-Founder of UserGems 💎, a pipeline generation software that helps teams boost pipeline and reduce churn by monitoring job changes of your most valuable buyers, and then automating the next steps.But it didn't start out that way.Join us in today's episode as we go "inside the ropes" of a company that's been growing and changing for over 10 years.Christian shares details about:- Why they STOPPED focusing on growth at "all costs"- How they are growing sustainably and adapting to a tough selling environment- His 3-part formula for earning your employee's trustand so much more...Any Founder or Leader of any sized company - inside or outside the tech industry will want to tune into what Christian shares!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Dec 13, 2023 • 35min
Episode #22 "Slow is Smooth, Smooth is Fast" ft. Mac Reddin
In today's episode, Mac Reddin joins us to reveal the in-and-outs of being a VC-backed Founder.Mac currently is Founder & CEO of Commsor - a solution that empowers individuals and companies of all sizes to grow, engage, and activate the networks that drive their growth.Today we discuss why Mac has coined the term "Go-to-NETWORK" instead of "go-to-market" - and how companies should think about creating their products and launching them.Also, Mac shares his insider perspective on what it's like to be a Founder of a venture-backed startup in the tech space - and gives an inside look to a day in the life.Hint: It's like "chewing glass and loving the taste of your own blood" he says! 😳Current and aspiring Founders will especially love this episode!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Dec 6, 2023 • 34min
Episode #21 Revenue Based Marketing 📈 ft. Amy Vosko
Today, we're joined by Amy Vosko, someone who has been in the technology industry for 25+ years.Currently, Amy serves as VP of Revenue Marketing at PathFactory, a company that accelerates pipeline and revenue growth through content intelligence.What's "revenue marketing" you ask?Tune in to find out! Amy shares a fresh perspective on how to (actually) connect marketing and sales departments to work together, how to tie marketing performance to revenue generation, and how any Founder should be thinking about marketing to current customers.It's an episode that any Founder, sales leader, or Account Executive in the B2B tech / SaaS industry won't want to miss.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Nov 29, 2023 • 36min
Episode #20 Power in Partnerships 🤝 ft. Daniel Cmejla
Today Adam and Dale are joined by Daniel Cmejla, the VP of Community at Apollo.Daniel is a powerhouse when it comes to building partnerships, community, and brand loyalty around a product and company.Since joining Apollo, Daniel has helped fuel their LinkedIn page following from 800 new followers a month to now 6,000 a month! 😳Founders, marketers, and sales leaders will want to listen in as he shares the secrets that have propelled Apollo's evangelic following.Daniel dives DEEP into how they build relationships with customers, how they find their target audience online, and how they manage paid influencers on LinkedIn.Listen in and take notes - as he shares his tips on building a thriving community, and how he sees Apollo changing the sales game for the long term.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Nov 22, 2023 • 35min
Episode #19 How AI Will Impact Sales ft. Kevin "KD" Dorsey
Sales is dead 💀...and sales professionals are the ones that killed it - according to Kevin "KD" Dorsey that is.In today's episode, we're joined by Kevin "KD" Dorsey, the SVP of Sales & Partnerships at Bench Accounting, and host of the Live Better Sell Better Podcast.KD shares how he got started in sales and how sales professionals have turned into marketers - which is killing the profession.Automations and Artificial Intelligence are going after sales jobs, and KD shares how he trains his teams to actually sell, not market.Any SDR, BDR, Account Executive, or other sales leader will benefit from hearing KD's approach on how he trains his sellers to master psychology.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Nov 15, 2023 • 36min
Episode #18 6-Figure Sales Strategies ft. Marcus Chan
In this week's episode, Marcus Chan joins us to discuss how sales professionals create success by using proven strategies.Marcus is the author of Wall Street Journal International Best-Selling book 6 Figure Sale Secrets, and is a 3x Salesforce Top Influencer voice.Today, we go deep into the importance of using data to drive decisions, how to play "outside the box" and how account executives, SDRs, and Founders can properly adapt strategies to work in their market.As a bonus, Marcus shares is step-by-step play for how he became "omnipresent" across social media in the eyes of his Ideal Customer Profile (ICP).Anyone interested or working in sales - either as an Account Executive, Founder, or SDR/BDR will want to tune in!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.