Melanie Deziel, author of "Prove it," joins me on this episode of "The Business Storytelling Show" to discuss the topic.  How do marketers prove that what they are saying is true? Let's find out.   Grab a copy of Melanie's book here: https://amzn.to/3RoSYUR Don't miss these episodes: How to trust your intuition How to involve executives in your content strategy Making your social proof trustworthy

I've started using my iPhone 14 as the webcam when recording my podcasts in Restream. The iPhone is simply mounted on a tripod mount, where my old camera used to be. Then just pick the iPhone's name in the video source. Record podcasts or livestream them: http://restream.io/join/ctrappe Order a tripod mount: https://amzn.to/3ZEMZy2 Video of this bonus episode: https://www.youtube.com/shorts/FMzhgAiyj8k

Melissa Agnes of the Crisis Ready Institute joins me to discuss how brands can be ready for crisis before it happens. This is not about crisis management once something happens but how brands can be more proactive. Join us and grab Melissa's book on the topic here: https://amzn.to/3XHuvwa Learn more about the institute here: https://lnkd.in/gP56H67q Don‘t miss these previous episodes: How to use LinkedIn newsletters  Announcing a new job on LinkedIn How executives can build their brand

Customer experience guru Shep Hyken invited me on this podcast to talk about the importance of good brand storytelling in customer experience. You can listen to the entire episode here: https://hyken.com/amazing-business-radio-show/the-intersection-between-marketing-and-cx/

Céline Schillinger's new book "Dare to un-lead" is now out, and she joins me on this podcast episode to share what's needed today for leaders to be better leaders. Join us and grab a copy of her book here: https://amzn.to/3H7Cfk7 Don‘t miss these previous episodes: How to use LinkedIn newsletters  Announcing a new job on LinkedIn How executives can build their brand

A giveaway can be a good idea to create buzz for your business. But what are some giveaway ideas for businesses? Here are some ideas. Learn even more here: https://www.christophtrappe.com/create-buzz-giveaway-ideas-for-businesses/

Paul Zak joins me to discuss his new book "Immersion: The Science of the Extraordinary and the Source of Happiness." Join us and grab a copy here: https://amzn.to/3j33aFS Don‘t miss these previous episodes: How to use LinkedIn newsletters  Announcing a new job on LinkedIn How executives can build their brand

Michael Andrews, content strategy evangelist at Kontent.ai joins me to discuss the topic.   Join us and connect with him here: https://lnkd.in/dDSUEXEK Don‘t miss these previous episodes: How to use LinkedIn newsletters  Announcing a new job on LinkedIn How executives can build their brand

This episode discusses what rebroadcasting is and how livestreaming podcasters can use this to restream their shows. Read even more here: https://www.christophtrappe.com/unleash-rebroadcasting-to-drive-your-podcasts-reach/ Don't miss these episodes: BONUS: Should I use a podcast script for my podcast? Should I sell my podcast? A chat with Heather Osgood of The Podcast Broker Should I sell my podcast? A chat with Heather Osgood of The Podcast Broker

Neil Petty, Host of the "Storytelling for Content Design Podcast," joins me on this episode of the"The Business Storytelling Show" to discuss: What is cognitive load? Why content marketers need to understand it How does content positively or negatively affect cognitive load? And more... Join us. Connect with Neil: https://www.neilpetty.com/ Listen to his podcast here: https://lnkd.in/gTN3a9G8 Don‘t miss these previous episodes: How to use LinkedIn newsletters  Announcing a new job on LinkedIn How executives can build their brand