Emily Crookston, a ghostwriter and content expert, joins me for Episode 632 of "The Business Storytelling Show" to discuss what goes into finding your writing voice. Join us. Connect with Emily at https://www.thepocketphd.com/

Here are my top 4 ways to grow your podcast. Need help with your podcast launch? Let's chat: https://calendly.com/ctrappe/strategy?month=2023-11 Having a successful podcast takes dedication and smart strategy. Here are 4 tactics for growing a podcast audience. Get on a Consistent Schedule The first tip is to release episodes on a regular schedule, whether that's weekly, biweekly, or monthly. Many podcasts fizzle out after 10 episodes because they don't stick to a schedule. By consistently publishing new episodes, you make it easier for listeners to tune in and build a habit of listening. Optimize for Search Next, optimize your content for search engines. Use keywords and phrases in your titles, and descriptions, and show notes so people can find your podcast when searching for related topics. This allows you to reach new listeners who are interested in what you cover. Book Relevant Guests Having guests on your podcast expands its reach, as they will promote their appearance to their own networks. Aim to book experts and influencers whose followers will be intrigued to check out your show. This cross-promotion is a proven way to grow an audience. Distribute the Video Version Finally, livestream recordings and distribute the video version on platforms like YouTube and Spotify. Though podcasting started as an audio-only medium, video opens up new ways to find and engage listeners. Consistent scheduling, SEO optimization, strategic guests, and video distribution - these tips can set you up for podcasting success. Implement them to expand your reach and listenership.

As an influencer, setting up an Amazon Storefront allows you to earn commissions by linking to products you recommend. But you can further customize your storefront to effectively showcase your brand and content. On this episode and in this article, I will walk through how to apply for the Amazon Influencer Program, and then optimize your storefront by adding idea lists, photos, videos, and live streams.  

Michael Nevski, director of global insights at Visa, joins me to discuss how you can understand consumers better to create better marketing content.

Monetizing a personal or corporate blog is definitely achievable through a variety of strategies. On this episode, I'll explore the top 5 proven ways to start earning an income from your site.

Learn about Amazon Kindle Vella, a new publishing platform that releases story chapters called episodes. Explore the concept of interactive writing and audience voting for the next chapter. Discover the format and features of Kindle Vella, including episode-based reading and the use of tokens. Discuss the importance of high-quality content and using personal stories.

Robert Rose joins me on this episode of "The Business Storytelling Show" to discuss his latest book on content marketing strategy. Join us and grab a copy here: https://amzn.to/3sftDED

Steve Miller, author of "Uncopyable," joins me on "The Business Storytelling Show" to share how brands can stand out in their markets. And it's not about being better! It's about being uncopyable. Join us and grab a copy of his book here: https://amzn.to/46zPxBx

James I. Bond, author of "Brain Glue," joins me on this episode of "The Business Storytelling Show" to discuss how to sell your ideas and products better.Join us and grab a copy of the book here: https://amzn.to/3ZQXYGa

Modern B2B marketing is one way to stay up to date on reaching prospects in the best possible way, but what does modern B2B marketing entail, and how can you make it a long-term success?Let's discuss that on this episode of "The Business Storytelling Show," with David Sweenor and Kalyan Ramanathan, authors of "Modern B2B Marketing: A Practitioner's Guide to Marketing Excellence."Join us and grab a copy of their book here: https://amzn.to/3RIjYB5