On this week's show, Joe covers 2 different topics. He spends the first half of the show clearing up the confusion surrounding "exercise selection". More specifically, he explains how/why "exercises" DON'T determine the outcome of your training. (Make sure to have a pen & paper handy because there's even a "pop quiz" during this portion of the show! Lol) Joe spends the second half of the show talking about how/why he changed his views on "sales". He also reveals the secret to overcoming the dreaded "price objection"! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [Book your free call] Follow @defrancosgym on Instagram

Are strength & conditioning coaches to blame when players/teams have injury-plagued seasons? On this week's show, Joe answers this question while, ironically, battling a painful "injury"! (You can't make this stuff up!) Tune in to find out why Joe recorded this week's show with a giant bag of frozen vegetables tied around his waist (Lol)... And you'll also learn the nuanced TRUTH regarding athletes and "injury prevention"! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com IMPORTANT LINKS DeFranco's MuscleMAG 300 Joe Theisman career-ending injury CPPS Football Online Certification Magic Spoon

In this discussion, Pete Holman, a physical therapist and inventor known for his innovative fitness products, joins Joe D. to dive into the relationship between aging and strength. They explore whether maintaining strength after 40 is a form of progress and the distinctions between chronological age and training age. The conversation highlights the importance of glute training beyond aesthetics and emphasizes personalized fitness approaches, biomechanics, and the integration of speed training for longevity and injury prevention.

Diving into the chaos of social media nutrition advice, the host passionately critiques the fixation on food restrictions. Instead, he promotes a balanced and nourishing approach to dieting, challenging the yo-yo cycle. Listeners are urged to embrace simplicity and clarity in their nutrition choices. Plus, hear about the host's inspiring journey from gym owner to sports performance leader, and don't miss his excitement over new high-protein cereal options!

Joe starts this episode by announcing the first "MuscleUp" supplement sale of the New Year! He then shares the horrifying story of how running out of MuscleMAG 300 almost cost him his life! [If you shop on Amazon you MUST LISTEN to this story!] BUYER BEWARE. During the final 40 minutes of the show, Joe answers a business question from a new listener who wants to know if it's better to focus on ONE THING or DIVERSIFY and have multiple side hustles/revenue streams? *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco-brand supplements [coupon: MuscleUpJanuary] The ONE THING (by Gary Keller) Iron Business Weekend Team Forever Strong

Joe finishes the 2024 podcasting year STRONG by sharing 6 tried & true strategies guaranteed to improve anyone's mental toughness! Whether you're an entrepreneur, athlete, or "average Joe" this is a must-listen as we head into the New Year! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. Important Links Iron Business Weekend Team Forever Strong app

After an amazing (yet hectic) 3 weeks of guest-driven shows - Joe is back to being solo - and he's got lots of catching up to do with his audience! More specifically, he spends the first half of this week's show sharing the crazy story of how episode 500 almost never happened! He then "pulls back the curtain" and provides specific insight into his latest masterpiece of a program - "Hellish Hypertrophy"! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Weekend Team Forever Strong | Hellish Hypertrophy BON CHARGE [coupon: JOED25]

Vinny Uzi, a former NYC union electrician turned online fitness coach, shares his brutally honest insights on today's gym culture and nutrition. They discuss the importance of communication skills in youth, the misconceptions surrounding testosterone replacement therapy (TRT), and how lifestyle changes should come before medication. Vinny also reveals whether you can eat pasta nightly and still lose weight, critiques commercial gyms, and reflects on his journey from construction to fitness coaching. A no-nonsense conversation packed with valuable advice!

Paul "Triple H" Levesque returns to the Industrial Strength Show (after a 7-year hiatus) to help Joe celebrate his 500th episode! Joe kicks off the show by announcing this month's "MuscleUp" supplement sale and the winners of the $500 prize giveaway! He then welcomes Triple H back to the show. Highlights from their conversation include: How/Why Triple H and Joe started working together; The promise Joe made to Triple H during their first meeting; What does Triple H's training look like now (post wrestling career); Why Joe programmed Zercher Squats for Triple H; Why consistency trumps intensity for Triple H; The specific exercises that currently benefit Triple H the most; The unlikely exercise that has Triple H's shoulders feeling better than ever; Triple H's "unique" morning routine; Why Triple H & Stephanie used to train at midnight; The importance of having clear and concise goals; Favorite match of Triple H's career... And Much MORE! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [coupon: MuscleUpDecember] Longevity Training seminar Team Forever Strong Triple H's Instagram Joe D's Instagram

[PARENTAL ADVISORY: This episode includes some explicit language.] HAPPY THANKSGIVING! On this week's show, George DeFranco makes his highly anticipated return! It's been 2 years since Joe's dad last appeared on the podcast and he does NOT disappoint! Highlights from this episode include: Exciting info regarding next week's HUGE contest/giveaway; George D's prostate cancer update; What's currently "pissing George off" the most; What was George's dad like; Crazy arm wrestling training/stories; George's Top 3 "on-the-job" altercations: Unstable man threatens to blow up the State Police barracks, George turns a criminal into a human plunger & Going undercover [as a gay man]... Plus So Much MORE! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS @defrancosgym (Joe's Instagram) Tyrofeine STRONG Documentary BON CHARGE [code: JOED25]