Joe DeFranco's Industrial Strength Show cover image

Joe DeFranco's Industrial Strength Show

Latest episodes

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Apr 3, 2025 • 1h 1min

#517 The Most Overrated Trend in the Fitness Industry Today! [Trigger Warning]

The host dissects Ashton Hall's viral morning routine, questioning its true impact on fitness. He argues that cold plunges and ice baths may be overrated, highlighting that one-size-fits-all solutions don't work for everyone. The discussion emphasizes authenticity among fitness influencers and urges listeners to focus on hard work over trendy rituals. New fitness programs are introduced, and the importance of practical nutrition is underscored, reinforcing that the fitness journey requires a balanced approach.
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Mar 27, 2025 • 1h 22min

#516 REAL-WORLD Coaching Insight [and REAL-FUNNY Wrestler Impersonations] w/ Sean Hayes!

Sean Hayes, former head strength coach at the WWE Performance Center and now Director of Player Performance for the UFL, shares his journey and insights. He discusses the tech innovations in the UFL for tracking recovery and performance. Sean dives into the differences in training football linemen versus wrestlers and the integration of bodybuilding methods into athlete programs. He recounts hilarious weight room stories, including one featuring Brian Cushing, and delivers impressive wrestler impersonations, adding a delightful touch of humor to the conversation!
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12 snips
Mar 20, 2025 • 1h 22min

#515 How I Retain Clients for DECADES When Most Trainer-Client Relationships Barely Last 6 Months!

Discover the secrets to long-term client retention in personal training! Effective communication is pivotal, as it helps forge genuine connections and simplifies complex ideas. The balance between meeting clients' true needs and desires is crucial for lasting relationships. With a focus on expertise and engaging strategies, trainers can enhance the overall client experience. Plus, learn about new training courses and hear real-life examples that showcase the importance of respect and meaningful connections in the fitness industry.
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9 snips
Mar 13, 2025 • 1h 22min

#514 Achieving Longevity as a Personal Trainer & Lifter w/ Andrew Coates

Andrew Coates, a personal trainer and host of the Lift Free and Diet Hard podcast, shares insights on longevity in the fitness industry. He discusses how to create relatable content without chasing virality and offers advice for trainers responding to repetitive client questions. Andrew emphasizes the value of industry relationships and collaboration over competition. He also delves into why many people experience workout injuries and the importance of personalized coaching. Tune in for a wealth of knowledge on thriving in the fitness world!
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Mar 6, 2025 • 1h 11min

#513 The "Lowest Risk, Highest Reward" Strength Exercises for ALL Populations... Plus a Surprise Celebration!

For the second week in a row Joe is "podcasting while impaired" after having a root canal performed prior to the show. After sharing some details about the procedure (and the "injury" he suffered afterwards) Joe announces this month's "Muscle Up" supplement sale. He then gets into today's two main show topics: The first part of the show is a last-minute "celebration" of Joe's 10-year podcasting anniversary. In the second half of the show Joe shares his Top 10 Lowest Risk, Highest Reward Strength Exercises for ALL Populations. *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional Supplements [coupon: MuscleUpMarch] Buffin Muffins 25 Best Strength Coach Podcasts
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Feb 27, 2025 • 56min

#512 The Secret To Improving Balance & My Biggest Pet Peeve w/ the "Stretch Mediated Hypertrophy" Craze

Joe kicks off this week's show by sharing aspects of his "rough week" with the audience. Once he's done venting, he begins his training talk :) During the 1st half of the show he shares an online interaction he recently had with an ignorant "science-based" lifter... This discussion is centered around "stretch mediated hypertrophy" and Joe's biggest pet peeve with the current "lengthened training" obsession. The 2nd half of the show is dedicated to balance training. Joe reveals the SECRET to improving balance in the "real world" as well as the most overrated balance training techniques! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Team Forever Strong [1-Week Free Trial] CPPS certification [code: JOED30] Joe's Instagram
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Feb 20, 2025 • 1h 10min

#511 How To Train Through & Around Common Injuries w/ Dean Somerset

This week Joe welcomes Dean Somerset to the show. Dean is a Personal Trainer from Edmonton, Alberta Canada with over 2 decades of experience working with a wide variety of clients on a host of different goals. These goals include injury/post-surgical recovery, athletic performance, weight loss, or just enjoying their time in the gym. Dean has also written for major publications like Men's Health, Women's Health, T-Nation.com, Bodybuilding.com, and a slew of other websites and print media. On today's podcast you'll hear Dean speak on a number of different topics. Highlights include: 1) What does Dean attribute his longevity in the fitness industry to? 2) Does Dean believe "bad exercises" exist? 3) When you're in pain, how do you know if you should train through it, around it, or rest? 4) Tried & True advice for dealing with "The Big 3": Low back pain, Shoulder pain and/or Knee pain 5) Overrated/Underrated: Knees Over Toes Training; Static Stretching; Training the Rotator Cuff in Isolation; Barbell Movements for the Over 40 Lifter; Speed Training for the Over 40 Lifter 6) The TRUTH about dealing with asymmetries...and Much MORE! *For a full list of Show Notes + Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Rock Solid Resilience by Dean Somerset & Dan Pope Dean's Instagram CPPS certification Iron Business Blueprint Manukora Honey 
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Feb 13, 2025 • 1h 2min

#510 Is There Such Thing As A "Bad Exercise?"

This week Joe answers the polarizing question: "Is there such thing as a bad exercise?" He also reveals the 5 [extremely popular] exercises that do more harm than good for most lifters. Joe concludes the show by sharing the #1 reason dips hurt your shoulders [and what to do about it]. *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. Important Links Team Forever Strong [1-Week FREE Trial] Joe D's Instagram Magic Spoon
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Feb 6, 2025 • 1h

#509 From Pop Warner To The Pros: How To Set Your Kid Up for Long-Term Athletic Success

A sports dad seeks advice on setting his son up for long-term athletic success. The discussion highlights the importance of off-seasons and tackling muscular imbalances. There’s an emphasis on varied athletic experiences over early specialization to ensure recovery and injury prevention. Parents are encouraged to foster a supportive environment rather than exert excessive pressure. The conversation wraps up with exciting Super Bowl predictions, hinting at a thrilling game ahead.
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Jan 30, 2025 • 1h 3min

#508 The Most Misunderstood Aspect of Exercise Selection & How I Overcame My Lifelong Fear of "Sales" in 1 Minute!

On this week's show, Joe covers 2 different topics. He spends the first half of the show clearing up the confusion surrounding "exercise selection". More specifically, he explains how/why "exercises" DON'T determine the outcome of your training. (Make sure to have a pen & paper handy because there's even a "pop quiz" during this portion of the show! Lol) Joe spends the second half of the show talking about how/why he changed his views on "sales". He also reveals the secret to overcoming the dreaded "price objection"! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [Book your free call] Follow @defrancosgym on Instagram

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