

Joe DeFranco's Industrial Strength Show
Joe DeFranco
World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco’s Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand.
Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.
Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.
Episodes
Mentioned books

Jul 24, 2025 • 1h 20min
#532 Circuit Training That DOESN'T Suck & My Newest [Most Unique] Program!
Joe starts this week's show by sharing a new high-protein dessert with his audience (THINK: Crumbl cookie for meatheads!) He then gets into this week's main show topics. Specifically, he shares the origin story of his newest (and most unique) program - Tactical Strength - along with the EXACT template he used to design the program! (Yes, he gives away the actual template on the podcast for FREE!) You will learn exactly WHY he designed the program the way he did, HOW to properly execute a "strength capacity circuit", and WHO the Tactical Strength program is for! NOTE: If you think this week's show is just for police officers, firefighters, military personnel and first responders - you're dead wrong! Listen and find out!! *For a full list of Show Notes w/ Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Tactical Strength Joe D's instagram @thesweetlife.bakeryy

Jul 16, 2025 • 53min
#531 Practical & Proven Strategies To Prevent Stress Eating [At Work]
Joe kicks off this week's show by sharing 3 exciting projects he's currently working on. He then reads a question from a personal trainer/gym owner who is working with a number of high achieving clients who "stress eat" at work. Joe spends the remainder of the show sharing his "Top 5 Strategies to Prevent Stress Eating at Work and/or Late at Night." This is a MUST-LISTEN for anyone who trains hard and does "everything else right", but they tend to "go off the rails" [nutrition-wise] once per day. *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Join Joe's email list [FREE Busy Bastard program & Early access to Tactical Strength] Team Forever Strong [FREE Trial] DeFranco's Chocolatey AF Clean Greens Buffin Muffins OIKOS Salted Caramel Protein Shake

Jul 10, 2025 • 1h 21min
#530 Top 6 Reasons Most Gyms Fail Within The First 1-3 Years!
This week Joe is joined by his Iron Business Blueprint partner Chris Tutela. The show starts off with some "Jersey talk" and banter (including Joe's current beef with ChatGPT Lol), then they start talkin' business! Together, Joe and Chris share their "Top 6 reasons most gyms fail within the first 1-3 years"... More specifically, 30% of gyms close within the first 12 months and by year 3, the failure rate climbs to between 50-70%! If you are a gym owner or an aspiring gym owner this is a MUST LISTEN! (That is, if you DON'T want to become another statistic!) And for those of you who don't own gyms - there are a ton of great business/life lessons, valuable information, and (of course) funny moments! Give it a listen... You won't be disappointed :) *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS | PEOPLE MENTIONED Iron Business Blueprint [Book Your Free Strategy Call] Joe DeFranco (@defrancosgym) Chris Tutela (@chris_tutela) Tim Riley (@timrileytraining)

Jul 3, 2025 • 1h 36min
#529 Who's To Blame When An Athlete Gets Injured, Dealing With Online Trolls & More w/ Ben Bruno!
This week Ben Bruno makes his 5th appearance on the Industrial Strength Show and it just may be his best [most impactful] appearance yet! Ben has been "catchin' strays" from a handful of outspoken coaches online who [indirectly] blame him for an injury that occurred during the NBA Finals to one of his clients. Ben has NOT responded to the criticism online, but on today's show he speaks out on the topic of "Personal Trainers & Injury Prevention - Who's To Blame When An Athlete Gets Hurt?" Ben also explains the logistics of training pro athletes in the off-season [As you'll find out - the general public has NO IDEA what really goes on behind-the-scenes]. Furthermore, Ben candidly reveals his current frustration with social media, ie, the type of content that goes viral vs the type of content that "flops". Additionally, you'll hear Joe D's unsolicited advice to Joel Seedman and other coaches who claim to "have the answer" whenever an injury occurs to a famous athlete. *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [Book Your Free Strategy Call] DeFranco supplement sale [coupon: MuscleUpJuly] Joe D's Instagram Rant Ben Bruno's Instagram (@benbrunotraining)

Jun 26, 2025 • 1h 14min
#528 Time Efficient Programming for Busy Bastards, My Birthday Recap, and a FREE Gift for YOU!
Joe kicks off this week's show by sharing all the details of his 50th Birthday celebration. WARNING: Simply LISTENING to this portion of the show may increase your risk of developing diabetes LOL! (Let's just say it was a gluttonous weekend for Joe D! :) After the birthday recap Joe shares a "meathead lemonade pro tip" that'll change your life! He then gets into this week's main topic: "How To Organize Your Training When You're Short on Time." Joe doesn't only share his upgraded "Busy Bastard" template...He gives away the full 6-week program to his audience, completely free!! If you're someone who regularly misses workouts because you "have no time" - This episode is for you!! *For a full list of Show Notes with Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Manukora Honey Pete & Eldas Bar / Carmen's Pizzeria Nothing Bundt Cakes Team Forever Strong [1-Week Free Trial] Busy Bastard 2.0 [FREE PROGRAM!]

Jun 19, 2025 • 1h 1min
#527 Calling Out The Bullsh*t & Misinformation in the Fitness Industry w/ Beth Feraco!
This week Beth Feraco makes her Industrial Strength Show debut... And it won't take the Industrial Strength Universe long to figure out WHY Joe invited her on the show :) Beth is a "NO BS", "Tell it like it is" Health & Fitness coach who is dedicated to busting popular fitness myths and helping people reach their goals WITHOUT following fitness fads or trendy diets. On today's show you'll hear Beth & Joe discuss a variety of topics including: How/Why Beth got started in the fitness industry; Creating content that will positively IMPACT your clients vs trying to IMPRESS your peers; Top 3 pieces of misinformation currently being spread online; Why EVERYONE needs to "master the basics"; Beth's stance on tracking calories/macros; Strength training recommendations (for females); Why Beth has a problem with weight vests; The power of "community"; The "missing piece" to most people's fitness/nutrition journey... And Much MORE! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS @bethferacofitness Cut The Crap With Beth And Matt (podcast) Kasey Jo Orvidas - Health Mindset Coaching Certification Iron Business Blueprint - 90-Day Coaching Program

Jun 12, 2025 • 1h 36min
#526 15 Exercises That'll Get You Jacked AND Mobile AF, 3 Times I Helped My Athletes CHEAT & More!
Joe opens this week's show with some very exciting announcements before answering 3 listener questions. TOPICS INCLUDE: 1) "Sally" Strikes Again! [The 7-minute workout that produces a skin-ripping, 3-dimensional upper body pump like you've never felt before!] 2) Has Joe ever openly helped his athletes cheat in order to achieve a specific goal?? 3) 15 exercises that perfectly blend mobility gains with strength/hypertrophy gains... And MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS STRONG [Youtube premiere!] FREE Gym Growth Masterclass DeFranco supplements [code: MuscleUpJune] Joe D's VIP email list Beth Wilcas Feraco Magic Spoon

Jun 5, 2025 • 1h 32min
#525 My Go-To [Low Back Friendly] Leg Workout/MobilityWOD, 5 Push-up Variations That'll Humble You & One cRaZy Story!
Get ready for some fun as the host gives away free stuff while tackling listener questions! He reveals his favorite low-back friendly leg workout that doubles as a mobility routine. Listen in for five push-up variations that will challenge even advanced lifters. Plus, a hilarious story about a tense encounter during a soccer game adds a comedic flair to the mix. Whether you want to enhance your workout or just need a laugh, there's something for everyone!

May 29, 2025 • 1h 16min
#524 How Walking LESS Can Improve Your Health, My Biggest Sled Push Pet Peeve & More!
This week features engaging listener questions and hilarious giveaways. Discover the top three mistakes athletes make when pushing sleds. Joe shares his secrets to maintaining an impressive physique despite injuries. The podcast debates whether Hyrox will overshadow CrossFit. Attention turns to the science behind step counts, questioning if the 10,000-step rule is overrated while promoting alternative walking techniques for better health. It's a fun mix of fitness insights and personal anecdotes that keeps you entertained!

May 22, 2025 • 1h 29min
#523 Why All Protein Is NOT Created Equal, My Unpopular Opinion on Post-Workout Stretching & More!
Discover why some protein sources are more effective than others and whether the Protein Digestibility Corrected Amino Acid Score is overrated. Joe shares his thoughts on the pitfalls of post-workout stretching versus immediate cool-down routines. He provides insights into designing training programs for BJJ athletes and the risks associated with forced reps. Listeners will also learn about the effectiveness of mobility work, unique protein shake recipes, and the significance of personalized training strategies in building client loyalty.