
Joe DeFranco's Industrial Strength Show
World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco’s Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand.
Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.
Latest episodes

Jul 3, 2025 • 1h 36min
#529 Who's To Blame When An Athlete Gets Injured, Dealing With Online Trolls & More w/ Ben Bruno!
This week Ben Bruno makes his 5th appearance on the Industrial Strength Show and it just may be his best [most impactful] appearance yet! Ben has been "catchin' strays" from a handful of outspoken coaches online who [indirectly] blame him for an injury that occurred during the NBA Finals to one of his clients. Ben has NOT responded to the criticism online, but on today's show he speaks out on the topic of "Personal Trainers & Injury Prevention - Who's To Blame When An Athlete Gets Hurt?" Ben also explains the logistics of training pro athletes in the off-season [As you'll find out - the general public has NO IDEA what really goes on behind-the-scenes]. Furthermore, Ben candidly reveals his current frustration with social media, ie, the type of content that goes viral vs the type of content that "flops". Additionally, you'll hear Joe D's unsolicited advice to Joel Seedman and other coaches who claim to "have the answer" whenever an injury occurs to a famous athlete. *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Blueprint [Book Your Free Strategy Call] DeFranco supplement sale [coupon: MuscleUpJuly] Joe D's Instagram Rant Ben Bruno's Instagram (@benbrunotraining)

Jun 26, 2025 • 1h 14min
#528 Time Efficient Programming for Busy Bastards, My Birthday Recap, and a FREE Gift for YOU!
Joe kicks off this week's show by sharing all the details of his 50th Birthday celebration. WARNING: Simply LISTENING to this portion of the show may increase your risk of developing diabetes LOL! (Let's just say it was a gluttonous weekend for Joe D! :) After the birthday recap Joe shares a "meathead lemonade pro tip" that'll change your life! He then gets into this week's main topic: "How To Organize Your Training When You're Short on Time." Joe doesn't only share his upgraded "Busy Bastard" template...He gives away the full 6-week program to his audience, completely free!! If you're someone who regularly misses workouts because you "have no time" - This episode is for you!! *For a full list of Show Notes with Timestamps goto www.IndustrialStrengthShow.com. IMPORTANT LINKS Manukora Honey Pete & Eldas Bar / Carmen's Pizzeria Nothing Bundt Cakes Team Forever Strong [1-Week Free Trial] Busy Bastard 2.0 [FREE PROGRAM!]

Jun 19, 2025 • 1h 1min
#527 Calling Out The Bullsh*t & Misinformation in the Fitness Industry w/ Beth Feraco!
This week Beth Feraco makes her Industrial Strength Show debut... And it won't take the Industrial Strength Universe long to figure out WHY Joe invited her on the show :) Beth is a "NO BS", "Tell it like it is" Health & Fitness coach who is dedicated to busting popular fitness myths and helping people reach their goals WITHOUT following fitness fads or trendy diets. On today's show you'll hear Beth & Joe discuss a variety of topics including: How/Why Beth got started in the fitness industry; Creating content that will positively IMPACT your clients vs trying to IMPRESS your peers; Top 3 pieces of misinformation currently being spread online; Why EVERYONE needs to "master the basics"; Beth's stance on tracking calories/macros; Strength training recommendations (for females); Why Beth has a problem with weight vests; The power of "community"; The "missing piece" to most people's fitness/nutrition journey... And Much MORE! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS @bethferacofitness Cut The Crap With Beth And Matt (podcast) Kasey Jo Orvidas - Health Mindset Coaching Certification Iron Business Blueprint - 90-Day Coaching Program

Jun 12, 2025 • 1h 36min
#526 15 Exercises That'll Get You Jacked AND Mobile AF, 3 Times I Helped My Athletes CHEAT & More!
Joe opens this week's show with some very exciting announcements before answering 3 listener questions. TOPICS INCLUDE: 1) "Sally" Strikes Again! [The 7-minute workout that produces a skin-ripping, 3-dimensional upper body pump like you've never felt before!] 2) Has Joe ever openly helped his athletes cheat in order to achieve a specific goal?? 3) 15 exercises that perfectly blend mobility gains with strength/hypertrophy gains... And MORE! *For a full list of Show Notes + Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS STRONG [Youtube premiere!] FREE Gym Growth Masterclass DeFranco supplements [code: MuscleUpJune] Joe D's VIP email list Beth Wilcas Feraco Magic Spoon

Jun 5, 2025 • 1h 32min
#525 My Go-To [Low Back Friendly] Leg Workout/MobilityWOD, 5 Push-up Variations That'll Humble You & One cRaZy Story!
Get ready for some fun as the host gives away free stuff while tackling listener questions! He reveals his favorite low-back friendly leg workout that doubles as a mobility routine. Listen in for five push-up variations that will challenge even advanced lifters. Plus, a hilarious story about a tense encounter during a soccer game adds a comedic flair to the mix. Whether you want to enhance your workout or just need a laugh, there's something for everyone!

May 29, 2025 • 1h 16min
#524 How Walking LESS Can Improve Your Health, My Biggest Sled Push Pet Peeve & More!
This week features engaging listener questions and hilarious giveaways. Discover the top three mistakes athletes make when pushing sleds. Joe shares his secrets to maintaining an impressive physique despite injuries. The podcast debates whether Hyrox will overshadow CrossFit. Attention turns to the science behind step counts, questioning if the 10,000-step rule is overrated while promoting alternative walking techniques for better health. It's a fun mix of fitness insights and personal anecdotes that keeps you entertained!

May 22, 2025 • 1h 29min
#523 Why All Protein Is NOT Created Equal, My Unpopular Opinion on Post-Workout Stretching & More!
Discover why some protein sources are more effective than others and whether the Protein Digestibility Corrected Amino Acid Score is overrated. Joe shares his thoughts on the pitfalls of post-workout stretching versus immediate cool-down routines. He provides insights into designing training programs for BJJ athletes and the risks associated with forced reps. Listeners will also learn about the effectiveness of mobility work, unique protein shake recipes, and the significance of personalized training strategies in building client loyalty.

May 15, 2025 • 1h 4min
#522 How To Safely Reintroduce Sprints into Your Program & My 2 "Failed Careers" Outside the Fitness Industry
The host shares amusing stories about two unusual careers before his fitness journey, including being a goosebuster and a bouncer. He then transitions to training advice, presenting a step-by-step method to safely reintroduce sprints into your workout routine. This guide emphasizes injury prevention, starting with strength-building exercises like sled pushes and progressing to faster sprints. Tips on technique, warm-ups, and recovery are also highlighted, making it a must-listen for fitness enthusiasts.

May 8, 2025 • 1h 11min
#521 Exposing the Bullsh*t in the Fitness Industry, The WORST Training Split & More w/ Dr. Mike Israetel
This week Joe welcomes Dr. Mike Israetel (world-renowned sport scientist and the co-founder/Chief Content Officer of RP Strength) to the Industrial Strength Show! Highlights from this information-packed episode include: What currently pisses Dr. Mike off most about the fitness industry; Gary Brecka's misinformation; The most important factors for building muscle; Dr. Mike's thoughts on "TRT dads"; How to train optimally when you're pressed for time; The brutally honest truth about muscle and longevity; How to maintain/develop power as we age; How to get the most strength/power carryover from your sled work; The 2 things that Dr. Mike believes are important for hypertrophy (but are NOT currently backed by research); Volume recommendations for the "average Joe" looking to build muscle; The best and WORST training splits; "Age-related" changes that Dr. Mike has made to his training...and Much MORE! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Weekend @ DeFranco's Gym! @drmikeisraetel Renaissance Periodization Youtube channel Magic Spoon

May 1, 2025 • 1h 7min
#520 How To Diagnose & Improve Insulin Resistance, The TRUTH About GLP-1 Drugs & More w/ Dr. Rand
Dr. Johanan Rand, founder of Healthy Aging Medical Centers, returns to share his insights from over two decades in functional medicine. He dives into overrated and underrated health metrics, offering practical ways to assess insulin resistance at home. Rand sheds light on the implications of GLP-1 drugs, emphasizing a balanced approach of lifestyle changes and medications. He critiques traditional health metrics like BMI and champions markers such as fasting insulin, making a compelling case for personalized and proactive health management.