What Next?

HR strategist Nirit Cohen discusses the future of work, emphasizing the need for organizations to adapt to remote work, AI impact, and employee expectations. They explore the shift from W2 to 1099 work, importance of sabbaticals for career longevity, rise of 'companies of one', and reimagining work with flexibility and life balance.

Eric Levin, GM and Chief Content Officer at Publicis Media Content and Innovation (PMCI) and executive producer of Impact on National Geographic, joins us to discuss the transformative impact of AI on content creation, funding, and distribution. Leading content innovation for Publicis Media globally, Eric’s team was the brains behind the award-winning CES experiences for Canon and the first-ever brand channel on Roku. He says that because the content landscape is changing so quickly, business models across the entertainment and brand space will have to embrace the power of AI in developing, distributing, optimizing, and customizing content for their audiences. Eventually, he says, commerce and content will be seamlessly interlinked as businesses and marketers will need to strike a balance between technology, creativity, and entertainment.

Stacy Feiner and Jack Harris, co-authors of  The Sixth Level: Capitalize on the Power of Women's Psychology for Sustainable Leadership. They make the case that current leadership models are missing critical elements and offer an addition to Maslow’s five-model Hierarchy of Needs. Feiner and Harris suggest that this Sixth Level is women’s unique ability to move between the analytical side and the emotional side of the brain which they call the ‘art of toggling’. Mutuality, ingenuity, justice, and intrinsic motivation, they believe, could elevate communities to work collaboratively and justly, and eliminate an outdated model of command and control. Further reading links:https://www.thesixthlevel.com/

John Winsor discusses leveraging global talent for business success, emphasizing the shift towards micro-entrepreneurs and freelancers. The future of work involves open workplaces and an abundant mindset. Companies must tap into cognitive surplus globally for task completion, reshaping traditional work dynamics.

Sophie Williams, former global leader at Netflix, anti-racism activist, TED speaker, and the author of Millennial Black, Anti-Racist Ally, and The Glass Cliff on the opportunities offered by a more diverse workplace. Her passionate advocacy for more women and Black and global majority people in the industry focuses on growing existing talent and creating a workplace designed to improve the return on its workers' investment. As the Glass Cliff phenomenon identified 20 years ago and replicated in research around the world shows, women are finding themselves being brought in to lead in businesses undergoing a crisis, when their chances of success are limited from the start. Sophie argues that the companies that set out to grow people from all backgrounds are likely to be the winners in the future. Further reading links: The Glass Cliff TED talk UN transcript

Kirthiga Reddy, former managing director (and the very first employee) of the social media giant Meta in India, co-founder of Liftery , and the first female investment partner at Softbank is today the CEO of the generative AI and blockchain startup Virtualness. In this conversation, Kirthiga discusses the enabling opportunities provided by Blockchain, Generative AI, and the rise of India. Kirthiga argues that in the world of Gen AI, blockchain is going to become even more important for creators, brands, sports media, and entertainment. She says that the read-write-own era that blockchain ushers will give new ways to monetize their side hustles (and also main hustles) and leverage them into a fairer, more creative world. She envisions a future where all moments that matter — including awards, certificates, memorabilia -- will be on blockchain.  Kirthiga Reddy links Linkedin: https://www.linkedin.com/in/kirthiga/ Twitter: https://twitter.com/kirthigareddy   Virtualness links Website: https://www.virtualness.io Linkedin: https://www.linkedin.com/company/virtualnessio Twitter: https://twitter.com/Virtualnessio

Joey Hubbard, Chief Training Officer at Thrive Global, discusses the importance of self-care and recovery in performance, highlighting the need to prioritize values and boundaries for a fulfilling life. The podcast touches on building resilience through connection and joy, emphasizing positive social connections, sleep, movement, and reducing exposure to negative news. It also explores the significance of recovery and resilience in business success, stressing the correlation between employee joy and brand strength.

The podcast discusses the blend of branding and performance campaigns in advertising, highlighting the importance of merging creativity and analytics. The VP GM of Uber advertising shares insights on the future of mobility media, emphasizing the integration of online and offline worlds. The conversation explores the evolution of platform businesses like Uber and Walmart, focusing on data monetization and the shift towards companies embracing themselves as revenue-generating platforms.

Lou Paskalis discusses the business opportunity news brings for marketers and society. Advertisers missing out on revenue by avoiding news. AI's potential impact on misinformation and news publishers. Importance of news in marketing and reaching older demographics. Challenges of misinformation, deep fakes, and AI in advertising.

The podcast discusses managing stress and achieving fulfillment in the workplace. Emphasis is put on coaching and mentoring over bossing. Lisa McCarthy shares her journey from leading sales organizations to founding a company focused on personal growth. The importance of leadership development and evolving leadership in the face of disruptions are explored. Insights are given on talent development, coaching, and practical management approaches in companies.