Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Chinese sellers are facing tough times on Amazon and Temu, especially during Black Friday, with rising competition squeezing profits. TikTok Shop is making waves by launching in Spain and Ireland. Amazon is set to expand into new markets and roll out a feature that lets sellers create discounts while protecting their pricing. There's buzz about companies flexing tariff loopholes to gain an edge. Plus, tools like TikTok Shop's profitability calculator are now available to help sellers optimize their operations and data analysis.

Unlock the secrets of Amazon keyword tracking! Learn why monitoring keywords is crucial for boosting sales and outsmarting the competition. Explore the advanced features of a specialized keyword tracking tool, including real-time updates and competitor analysis. Discover how to align your PPC strategies with organic performance for maximum impact. Plus, visualize your rankings with a new Heat Map feature that reveals keyword trends at a glance. Elevate your Amazon selling game with informed decision-making!

Join Jana Krekic, an expert in translation and e-commerce strategies, as she shares insights on optimizing Amazon listings for global success. She highlights the critical balance between AI and the human touch in translations, emphasizing the importance of cultural nuances. With vivid examples, Jana discusses adapting marketing for different markets and navigating new platforms like Walmart and TikTok Shop. Tune in to discover how effective localization and customer-centric strategies can boost your brand's sales and visibility!

Discover the significant changes to Amazon's FBA fees for 2025 and how they impact sellers. Learn about the record-breaking sales from Black Friday and Cyber Monday, fueled by innovative AI tools. Explore new features for coupon management that allow sellers to adjust promotions effortlessly. Get insights into evolving e-commerce trends, including the demographics at Walmart and updates on Amazon's bundling policies. Stay informed on the latest strategies to thrive in the competitive marketplace!

In this engaging discussion, Andy Ackroyd, a 1970s war veteran and now a thriving Amazon seller, shares his incredible journey from combat to e-commerce success with six-figure earnings and 40% profit margins. He reveals the resilience built from his military experiences and the critical importance of supplier relationships. Listeners learn about navigating patent challenges and sustainable growth strategies in the competitive Amazon landscape. Andy's story embodies the power of adaptability, making it clear that it's never too late to seize new opportunities.

Unlocking hidden keywords can revolutionize your Amazon sales this December! Discover advanced strategies designed for sellers looking to boost their holiday profits. Learn to identify high-conversion keywords using tools like Helium 10, and optimize your listings for maximum visibility. We'll explore the importance of historical keyword trends and how to refine searches to target specific variations that resonate with your audience. This holiday season, it’s all about turning keyword insights into sales success!

This discussion highlights the fierce competition between Temu and Shein, particularly in the Black Friday marketing arena. Hear about TikTok's game-changing live selling analytics platform and how it shapes e-commerce dynamics. Amazon Japan faces scrutiny from regulators over potential monopoly practices. Additionally, discover innovation in advertising with Amazon's Dynamic Traffic Engine and get tips on optimizing holiday listings for better sales performance.

Jocelyn Jeffries, an Account Director at Pacvue, shares her deep knowledge of Amazon PPC strategies. She discusses innovative techniques like dayparting and hourly bidding to maximize sales during the Q4 rush. Insights on leveraging Amazon Marketing Cloud reveal how to optimize ad spending effectively. Strategies for managing negative keywords and transitioning from auto to manual campaigns come to the forefront. Lastly, she emphasizes the crucial adjustments needed in PPC strategies to maintain momentum after high-traffic events like Black Friday.

Get ready for Black Friday and Cyber Monday with tips straight from 13 seasoned e-commerce sellers. Learn how to enhance product photos with festive elements and create high-quality videos to boost conversions. Discover creative promotional ideas, like daily offers during a five-day sales series. Delve into strategies for managing aged inventory, utilizing coupon codes, and optimizing ad budgets to increase visibility. Plus, uncover the power of strategic keyword research to improve product rankings during the holiday rush.

Amazon has announced updates to its FBA fee structure for 2025, sparking discussions among sellers. Meanwhile, TikTok is testing direct product links to enhance its shopping capabilities. Also featured is Rufus, a new AI-driven shopping assistant from Amazon, currently in beta in Europe. The podcast dives into the latest innovations in advertising, including a contextual keyword targeting feature, alongside impressive e-commerce growth statistics, urging sellers to leverage tools for better data insights.