Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
#651 – ANOTHER Amazon Fee Increase? and Big Spring Sale Live | Weekly Buzz 3/25/25
Mar 25, 2025
Amazon is raising fees again, sparking discussions around coupon costs and their impact on sellers. The Big Spring Sale has kicked off, offering fresh opportunities for promotions. There's an intriguing look at how flexible deal structures might reshape selling strategies ahead of major events like Prime Day. Plus, the potential acquisition of TikTok by an AI startup raises questions about its algorithm and competitive edge in e-commerce. Lastly, new features in Helium 10 aim to support wholesale and arbitrage sellers, making product profitability easier to evaluate.
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Quick takeaways
- Amazon's new fee structure for deals emphasizes performance-based costs, impacting sellers' promotional strategies and profitability significantly.
- Helium 10's latest features enhance the selling experience for wholesale sellers and influencers by providing improved tools for product analysis and keyword targeting.
Deep dives
Amazon Fee Increases and Seller Concerns
Amazon has announced an increase in fees related to deals and promotions, causing concern among sellers. Initially, there was confusion about the fees rising from $0.60 to $5 for coupons, but it was clarified that the increase is based on a new fee structure. The new system introduces more flexible deal durations but also shifts from a flat fee to performance-based fees that depend on sales. While some sellers may find this new structure beneficial, others may experience increased costs depending on their product pricing and sales volume.
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