Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Explore the potential endgame for Temu, Shein, and Amazon Haul as U.S. policies tighten, prompting price hikes. Discover Amazon's new pilot programs aimed at enhancing seller fulfillment experiences and profitability. Learn about impressive delivery stats, with over 9 billion items delivered last year. Dive into a new course for launching side hustles via the Amazon Influencer program, plus tips on brand analytics for optimizing keyword strategy. It's a fast-paced look at the evolving e-commerce landscape!

In this engaging discussion, Destaney Wishon, CEO of BTR Media and expert in Amazon advertising, shares her insights on advanced advertising strategies. She emphasizes the importance of understanding share of voice, tracking consumer behavior, and the time gap between clicks and purchases. Destaney also reveals techniques for optimizing campaigns using tools like the Amazon Marketing Cloud and highlights the effectiveness of sponsored brand ads. Listeners will learn actionable tips to elevate their Amazon advertising game and maximize profitability.

Joining the discussion are Leon Tsivin, a product manager at Amazon's visual innovation team, and Chris Anderson, who oversees tools for managing 3D product files. They unveil the potential of 3D imagery in transforming Amazon listings, enhancing customer engagement. The duo explains how augmented reality allows virtual try-ons for items like eyewear and shoes, providing shoppers a more immersive experience. They also introduce a free mobile scanning tool for sellers to create 3D models, simplifying the upload process and improving product visibility.

Microsoft's bid for TikTok raises eyebrows, with speculation on its implications for e-commerce. Amazon unveils Brand+, an AI-driven tool designed to enhance marketing strategies by leveraging extensive user data. The shift in UPS’s partnership with Amazon could alter shipping costs for sellers. Additionally, innovative shipping methods are explored, alongside a new creator fund from Flip aimed at bolstering social commerce. Discover how these developments can reshape the landscape for online sellers.

Discover two innovative strategies for uncovering high-performing products and keywords in the e-commerce landscape. Learn how one seller found a product that raked in tens of thousands of dollars using market gap analysis. Dive into the specifics of optimizing Amazon PPC campaigns and boosting product visibility through keyword relevance. Explore powerful tools like Helium 10's Cerebro and Black Box, designed to help you find hidden gems and elevate your selling strategies for 2025.

Unlock the secrets to Amazon selling success with ten unique profit-boosting strategies exclusive to Helium 10. One standout method revealed adds over $5,000 in profit from just five units sold daily! Discover overlooked techniques that can elevate your business, enhance product research, and maximize gains, even during off-peak times. By employing advanced tools, sellers can analyze performance and track effective keywords like never before, giving them a competitive edge in a crowded marketplace.

In this enlightening discussion, Shivali Patel, Helium 10’s Senior Brand Evangelist, shares essential insights for e-commerce sellers. She explains the significant Amazon FBA shipment changes coming in February 2025 and discusses TikTok's controversial ban on dropshipping, highlighting adaptive strategies for sellers. Walmart's innovative in-home product testing is also unveiled, offering suppliers new opportunities. The conversation emphasizes the need for diverse marketing strategies beyond TikTok, especially amidst the app's instability.

Join Anne Harrell, Head of Product Evangelism & Enablement at Pacvue, as she shares her extensive knowledge on Amazon PPC strategies. Discover the latest innovations in Amazon advertising for 2024, including AI-driven tools that enhance customer insights. Anne and the hosts break down effective campaign management techniques, emphasizing bid strategies and the balance between automation and oversight. They also delve into using display ads to drive external traffic and the significance of keyword optimization, making this discussion a must-listen for e-commerce sellers.

Santiago Gelvez, a Colombian entrepreneur and founder of PetCultures.com, shares his heartwarming journey of launching a pet supplement brand to save his dog, Tango. He reveals how a personal crisis ignited his passion and led to Amazon featuring his story. Santiago discusses his daring move to expand into the European market, highlighting the low competition and cost advantages. His insights on navigating Amazon's supplement marketplace and crafting a compelling brand story provide valuable lessons for aspiring sellers.

Sellers on TikTok Shop brace for potential bans and eye alternatives like Shein. Temu transforms its advertising approach with a new paid model. Amazon revamps its sharp product handling guidelines, necessitating reinforced packaging. The popular 'try before you buy' service gets the axe, shaking up shopping options. Sellers gain insights from Amazon's updated listing features, while a new tool enhances keyword research, helping to boost product visibility and sales.