Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
Helium 10
Are you an Amazon FBA, TikTok Shop, Walmart, or Ecommerce Seller, or someone interested in becoming one? The Serious Sellers Podcast by Helium 10 is an unscripted, unrehearsed, BS-free, organic conversation between host Bradley Sutton, and real life sellers and thought leaders in the ecommerce world, where they share the top strategies that will help sellers of all levels succeed. In addition, every week there is an episode of the ”Weekly Buzz” which gives a rundown of the latest news in the Ecommerce world.
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
► Instagram: instagram.com/serioussellerspodcast
► Free Amazon Seller Chrome Extension: https://h10.me/extension
► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)
► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos
Episodes
Mentioned books
Aug 23, 2024 • 25min
Helium 10 Buzz 8/23/24: Big Amazon Coupon Update | FTC Fake Review Crackdown
Join Bradley Sutton, Chief Brand Evangelist at Helium 10, as he dives into Amazon's new coupon strategies and Walmart's latest membership perks, including a surprise collaboration with Burger King. He discusses the ongoing legal tussle between Shein and Temu, highlighting the sustainability challenges facing the latter. Additionally, Bradley covers new FTC regulations targeting fake reviews, emphasizing the importance of verified feedback. Finally, he reveals growth trends among Walmart Plus subscribers and showcases Amazon's support for Black-owned businesses.
Aug 20, 2024 • 32min
#589 - Amazon PPC for Product Launch and Campaign Optimization
In this session, Vincenzo Toscano, an expert in Amazon PPC strategies, shares his insights on optimizing campaigns for profitability. He emphasizes the need to evolve your PPC tactics as your business grows. Learn about the significance of exact-match keywords during product launches and the honeymoon period's impact on organic positioning. Vincenzo discusses the hierarchy of PPC campaign types, setting tailored ACoS goals, and managing product variations, all while avoiding common pitfalls that can derail your success.
Aug 17, 2024 • 34min
#588 - E-commerce Compliance & Amazon EU Expansion
Join Bojan Gajic, former CEO of Helium 10 and now CEO of Avask, as he unveils the complexities of e-commerce compliance and tax navigation. He shares insights from workshops in Europe, discussing the benefits of networking for sellers. Bojan addresses the dual challenges of market saturation in the U.S. and opportunities in Europe. He also explores the intricacies of VAT and compliance for expansion, emphasizing the importance of specialized services. Plus, enjoy his personal take on Serbian basketball and travel tips for the UK!
Aug 15, 2024 • 13min
Helium 10 Buzz 8/15/24: Prime Exclusive Discounts Now Cost $50 | Amazon Prime Big Deal Days Coming
Join Bradley Sutton, Chief Brand Evangelist for Helium 10, as he dives into the latest trends in e-commerce. He discusses the $50 fee for Prime discounts during major events and anticipates the upcoming Prime Big Deal Days. Walmart's new Cross Border service emerges as a competitive edge, allowing easier shipments from China. The role of AI in transforming online shopping surfaces, influencing how consumers discover products. This episode is packed with insights that could reshape selling strategies for the busy holiday season.
Aug 13, 2024 • 49min
#587 - How to Scale 6, 7, & 8 Figure Amazon Brands
In this engaging discussion, Robert Gomez, a former Microsoft finance manager turned e-commerce mogul, shares his journey to over $10 million in sales. Joined by aspiring seller Kseniia Reidel, they're on the cusp of her first seven-figure milestone. They tackle the necessity of diversifying product lines to combat declining sales and explore the benefits of hiring Virtual Assistants for growth. With insights on navigating retail challenges and capitalizing on various sales channels, their strategies for scaling businesses provide invaluable inspiration for aspiring entrepreneurs.
Aug 10, 2024 • 37min
#586 - AI tools & Remote Management Strategies for Amazon Sellers
Steve Simonson, a renowned expert on sourcing and AI technology for Amazon sellers, returns to share his insights. He discusses the transformative role of AI in enhancing workflows, especially for remote teams, and the innovative use of voice AI in customer service. Steve addresses the challenges sellers face, including new fees and competition, while highlighting effective management strategies. He also shares how advanced AI tools are improving imagery and video content for listings, emphasizing the need for adaptability in the ever-evolving e-commerce landscape.
Aug 8, 2024 • 18min
Helium 10 Buzz 8/8/24: Shop Amazon From TikTok?! | Amazon Holiday Fee Increase | Temu/Shein Increasing
Amazon is partnering with TikTok, allowing users to shop without leaving the app—an exciting blend of social media and commerce. However, there's a looming Amazon holiday fee increase that sellers need to be wary of. Competing platforms like Temu and Shein are gaining traction in the U.S. despite trust issues from customers. Plus, there's buzz about the upcoming Amazon Accelerate 2024 event, promising valuable networking and insights for sellers. Discover the latest trends, tools, and strategies to boost your selling game!
Aug 6, 2024 • 35min
#585 - From Mortician to 7-Figure Adult Product Seller!
Erica Greenhalgh, once a mortician, has reinvented herself as a successful Amazon seller specializing in adult products. She shares her incredible journey from the funeral industry to e-commerce, highlighting the obstacles she overcame and the dedication involved. Erica discusses her strategies for boosting sales, including transforming poorly listed products and securing valuable wholesale deals. With her unique insights into the adult product market, she emphasizes the importance of supplier relationships and shares tips on navigating compliance challenges in the ever-evolving world of online selling.
Aug 3, 2024 • 36min
#584 - Amazon Search Query Performance & Product Opportunity Explorer Breakdown
Mansour Norouzi, a former civil engineer turned e-commerce advertising expert in Canada, shares his inspiring journey from managing construction projects to launching his own Amazon brand. He delves into the valuable insights from Amazon's Search Query Performance report and the Product Opportunity Explorer, emphasizing their role in ad testing and keyword trend monitoring. Mansour also discusses the nuances of optimizing advertising strategies across platforms like Walmart and highlights the importance of a data-driven approach for successful scaling in e-commerce.
Aug 2, 2024 • 25min
Helium 10 Buzz 8/2/24: Amazon Bullet Point Change | Labor Day Sale Upcoming | (More) New Amazon Fees
Discover crucial updates impacting Amazon sellers, including new bullet point requirements and a federal ruling on accountability. Learn about Etsy's upcoming loyalty program for its top shoppers and the fallout from a significant AWS outage affecting multiple services. Explore Amazon's strategies to cut costs and enhance delivery, plus find out how fee reductions and new advertising features could benefit sellers. Stay informed with insights on evolving market trends and compliance challenges.
