
Sand Hill Road
A place to talk about startups, venture capital and tech. For a full download, double-click on sandhillroad.io
Latest episodes

Oct 6, 2021 • 44min
E33 Catching the perfect privacy wave one consent at a time with Didomi co-founder Jawad Stouli
In this episode, Erasmus Elsner is talking to Didomoi co-founder and CTO Jawad Stouli about building consent management platform Didomi for the perfect privacy wave.
00:00 Intro
00:46 Early days of Didomi
03:29 Fighting a US patent troll
08:14 Building the Didomi MVP
12:18 Developer-centric platform approach
14:46 Early costumers: self-service vs. SDRs
18:22 Didomi data architecture
24:02 Bootstrapping Didomi
27:43 Raising the Series A
30:37 Raising the Series B
33:35 Scaling up
35:55 Competition
41:29 Call to action

Sep 22, 2021 • 40min
E32 Incubating a space factory at Founders Fund with Delian Asparouhov
00:00 Intro
00:24 Welcome to Miami
01:08 Operators Podcast
03:21 Finding the right guests
06:54 Delian’s founder/operator
08:22 Cohort analysis with Keith at Square
10:30 Nightingale
12:24 Operating experience at Teespring
14:24 Varda Space
17:45 Splitting time between Varda and FF
19:45 Varda Space incubation
23:50 Delian as an investor at Founders Fund
27:07 Faire
30:56 Tiger Global and the rise of crossover funds
35:31 Hyperscaling
36:45 Moving to Miami
39:45 Keeping up with Delian

Sep 3, 2021 • 41min
E31 Building the future of remote work with Remote.com founder Job van der Voort
In this episode, Erasmus Elsner is talking to Remote.com founder Job van der Voort about building the future of remote work.
0:00 Intro
00:49 The first two years of Remote
02:19 Preparing for the perfect Storm at Gitlab
06:17 Leaving Gitlab
10:47 Business model
14:10 Legal war chest
15:20 Fintech-payment layer
16:20 SaaS layer
17:52 Pricing
19:47 Competitive landscape
24:12 Seed round
25:42 Series A
28:37 Remote best practices
31:52 Enabling random bump ins
34:07 The remote company handbook or “bible”
35:23 Remote company stack
36:20 Asynchronous vs. synchronous work
40:19 Remote for startups

Aug 23, 2021 • 44min
E30 Fintech investing with Better Tomorrow Ventures co-founder Sheel Mohnot
In this episode, Erasmus Elsner is talking to Sheel Mohnot, co-founder of Better Tomorrow Ventures about his journey as a founder, angel investor and co-founder of Better Tomorrow Ventures.
00:00 Intro
01:11 Guest appearance on a Justin Bieber/Ariana Grande music video
03:16 The “pronoia” mindest
03:16 The “pronoia” mindest
05:04 Sheel’s background
07:56 The Pitch
12:12 Investing with founder authority
14:16 500 Startups fintech fund
18:25 Fintech thesis and sector evolution
22:09 Fintech backend
23:43 Better Tommorrow Ventures
29:24 Differentiation
32:52 Reserve capital
34:52 The good, the bad and the ugly investments
37:40 Sheel-defining investment
41:10 …the bad and the ugly

Aug 8, 2021 • 41min
E29 "Billon Dollar Loser" author Reeves Wiedeman on the epic rise and fall of WeWork
In this episode, Erasmus Elsner is talking to Reeves Wiedeman, author of "Billion Dollar Loser: the epic rise and fall of WeWork".
00:00 Adam's intro
01:11 Intro
01:38 Adam Neumann
04:11 Adam's art of persuasion
05:41 Book title
08:10 Writing process
13:01 WeWork evolution and business model
16:21 Tech vs. real estate company
19:25 WeWork community
22:01 WeWork funding journey
25:11 JPMorgan round
26:50 Masa and the Softbank round
30:39 Acquisitions and side businesses
33:16 Valuation and comps
36:59 Public persona and IPOs
38:50 WeWork today
40:07 Staying in touch with Reeves

Jul 28, 2021 • 31min
E28 Inside DCM’s Record IPO Streak with Kyle Lui, Partner at DCM
In this episode, Erasmus Elsner is talking to Kyle Lui, Partner at DCM, about the recent IPO roll that DCM has been on. The Menlo Park-based firm has generated a 61x return on investments that have gone public in the past two years. Kuaishou is the standout, with its market cap to entry valuation at 2,000x.
00:00 Intro
00:50 Who is Kyle Lui
01:33 Intro to DCM
03:30 DCM IX and the A-Fund
05:36 Differentiation through US-Asia angle
07:45 DCM's Japan strategy
08:48 DCM's recent roll
10:00 Biggest winner Kuaishou
11:07 All three sides of the table
14:01 Choicepass
15:36 First 5 years at DCM
18:52 Docsend investment
21:47 Lime investment
23:57 Him’s and Hers investment
26:05 D2C unit economics
28:13 Keeping up with what Kyle is up to
29:33 Kyle's investment focus areas

May 29, 2021 • 45min
E27 Replacing PDF attachments one Docsend at a time with founder and CEO Russ Heddleston
In this episode, Erasmus Elsner is talking to Russ Heddleston, founder of Docsend. The episode was recorded one month before the announcement that DocSend would be acquired by Dropbox for $165m.
00:00 Intro
00:37 What is Docsend
01:51 Selling Pursuit to Facebook in a talent acquisition
04:12 Leaving Facebook and starting Docsend
07:03 Product idea
09:00 Fundraising for Pursuit
12:53 Fundraising for Docsend
14:17 Series A
17:34 Docsend product
20:39 Initial startup client segment
22:29 Docsend fundraising network
25:20 Expanding from initial client segment
29:51 Docsend Spaces
33:07 Pricing strategy
37:50 Next steps for Docsend
39:50 Competing with Intralinks
41:00 Scaling up Docsend
42:29 Remote work at Docsend
43:29 Call to action

May 20, 2021 • 39min
E26 Deciphering Super Founders with author and DCVC partner Ali Tamaseb
In this episode, Erasmus Elsner is talking to Ali Tamaseb, partner at DCVC, about his recently launched book "Super Founders: What Data Reveals About Billion-Dollar Startups".
00:00 Intro
01:00 Who is Ali?
03:02 Spark of motivation for the Super Founders book
05:49 Primary data collection
08:13 Data set: timeframe and selection criteria
10:28 The age of super founders
13:04 Optimal number of co-founders
16:12 Founder education
17:45 Did all of them go to Stanford?
19:38 Pre-founding work experience
21:08 Definition of the "super founder"
25:38 Painkiller vs. vitamin products
27:14 Startup competition
29:50 Defensibility factor
31:44 Venture funding vs. bootstrapping
34:41 Capital requirements
35:46 Startup fundraising
37:15 Time to hatch

May 17, 2021 • 35min
E25 Bottoms-up product and go-to-market strategy with product leader and investor Vivek Saraswat
In this episode, Erasmus Elsner is talking to Vivek Saraswat, who has been a venture investor at Mayfield at the time of the recording and previously a product leader at Docker/VMware/AWS. Since recording this episode, Vivek has joined Immersa as a founding VP of product.
00:00 Intro
00:56 Who is Vivek?
03:12 Joining Mayfield
05:07 Portfolio companies
07:08 Covid impact on commercial open-source
10:17 Go-to-market (GTM)
14:13 Managing product roadmaps in open-source
17:10 Dedicating to bottoms-up GTM
20:49 Hooks and upsells
24:54 Optimal lines between community and commercial
29:22 Firewalls between community and commercial
31:51 Inculcating community-commercial in the organization

Apr 30, 2021 • 56min
E24 Bootstrapping from zero to $1m+ in ARR with Justin Jackson, mega maker of Transistor.fm
In this episode, Erasmus Elsner is talking to Justin Jackson, co-founder of Transistor.fm about his journey as a mega maker, bootstrapping his podcast hosting and analytics platform to $1m+ in ARR in less than 3 years.
00:00 Intro
01:55 Getting Real
04:30 Business is like surfing
7:43 Selling ice cream on a busy beach
11:33 Why your business idea matters
14:17 The nature of the megamaker
19:46 Grow slow, grow real
24:53 Success is gradual, then sudden
31:10 VC attention to podcasting
38:00 Podcast hosting and analytics space
44:20 First version of Transitor.fm
50:45 Dealing with depression as a solopreneur
54:48 Finding out more about Justin