
Down To Chat
Down To Chat is a collection of conversations with operators and friends in the Direct to Consumer space.
As avid podcast listeners and DTC fanatics, Cody and Eli have been searching for a podcast that is casual and conversational, while at the same time useful and insightful. A podcast that covers all things DTC from operators who are building the next generation of CPG brands.
This is that.
Latest episodes

Jul 28, 2022 • 1h 1min
S1 E6: On Killer Landing Page Tests, Building a Community, and Brands to Watch
In episode three of Down To Chat DTC, Cody and Eli talk about Cody's landing page tests, Eli building a community, and our fav brands that are doing things differently.
This podcast is brought to you by Swag.com and Wayflyer.
Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod.
Cody: https://twitter.com/codyplof
Eli: https://twitter.com/eliweisss

Jul 21, 2022 • 53min
S1 E5: The Death of Hustle Culture, Building Community, and 4-Day Workweek with Amanda Goetz
In episode five of Down To Chat DTC, Amanda chats with us about hustle culture, how House of Wise builds community like no other, and how to get the most of your work day (and week).
This podcast is brought to you by Swag.com and Wayflyer.
Get 10% off your first order at Swag.com with promo code DTC10.
Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod.
Cody: https://twitter.com/codyplof | https://www.codyplofker.com/newsletter
Eli: https://twitter.com/eliweisss | http://eliweisss.com
Amanda: https://twitter.com/AmandaMGoetz

Jul 14, 2022 • 1h 12min
S1 E4: Unconventional Retention Strategies, Segmentation, and Shooting Your Shot with Joanne Coffey
In episode four of Down To Chat DTC, Joanne chats with us about unconventional retention strategies, segmentation, and how we all met and ended up working together at JRB.
This podcast is brought to you by Swag.com and Wayflyer.
Get 10% off your first order at Swag.com with promo code DTC10.
Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod.
Cody: https://twitter.com/codyplof | https://www.codyplofker.com/newsletter
Eli: https://twitter.com/eliweisss | http://eliweisss.com
Joanne: https://twitter.com/itsjoannecoffey

4 snips
Jul 7, 2022 • 59min
S1 E3: On The TikTok Ban, RadioShack's Thirst, & Customer Service Disasters
In episode three of Down To Chat DTC, Cody and Eli talk about the pending potential FCC TikTok ban, RadioShack wildin' out on social, and how we'd handle customer service disasters.
This podcast is brought to you by Swag.com and Wayflyer.
Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod.
Cody: https://twitter.com/codyplof
Eli: https://twitter.com/eliweisss

Jun 23, 2022 • 1h 16min
S1 E2: On Building Brand, Playing the Long Game, and Scammy Retention Tactics
In episode two of Down To Chat DTC, Cody and Eli talk about all things brand, growth hacks, and acquisition rooted in retention.
This podcast is brought to you by Swag.com and Wayflyer.
Get 10% off your first order at Swag.com with promo code DTC10. Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod.
Cody: https://twitter.com/codyplof
Eli: https://twitter.com/eliweisss

29 snips
Jun 16, 2022 • 1h 30min
S1 E1: Buying Companies and Leveraging Personal Brand with Nik Sharma
In episode one of Down To Chat DTC, Nik chats with us about buying his first DTC brand, what he looks for in potential hires, and what he never wants to see again in DTC.
This podcast is brought to you by Swag.com and Wayflyer.
Get 10% off your first order at Swag.com with promo code DTC10.
Get fast, flexible funding from $10k to $20m at the best possible rates at Wayflyer.com/pod.
Cody: https://twitter.com/codyplof
Eli: https://twitter.com/eliweisss
Nik: https://twitter.com/mrsharma | https://www.nik.co/subscribe
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