Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

When the pandemic struck in 2020, Hala Taha’s role model, her father, died a tragic death from COVID-19. He was still a well-respected doctor and was in the middle of writing a book when he died. His death reminded Hala that life is too short to act small, so she launched YAP Media, a multimillion-dollar media agency that serves some of the biggest names in the business and entrepreneurship space. In this episode of YAPClassic, you’ll hear Hala’s first public speaking engagement at the 2022 MIT Gathering of Titans Conference, where she discusses her come-up story, her struggles with oppression and rejection, and why you should believe that life is limitless. In this episode, Hala will discuss: - How Hala’s father pulled his family out of poverty- When Hala realized she was different- How learning about the Law of Attraction changed Hala’s life- Why Hala was blackballed from the radio industry- When Hala gave up the belief that life is limitless- Becoming an intrapreneur within an organization - How the death of Hala’s father pushed her in a new direction - The right way to deal with gatekeepers- The importance of finding your talent stack- Why you should embrace the idea of death- Will social media fizzle out? - How to help underrepresented and oppressed communities- And other topics…Hala Taha is the founder and CEO of YAP Media, a top-rated media agency serving clients in the business and self-improvement industries. She’s also the host of Young and Profiting Podcast, the number one business and education podcast across all apps. Prior to finding success in the podcast industry, she started the Young Employee Network at Hewlett-Packard and founded the popular entertainment blog, The Sorority of Hip-Hop. LinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course.Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopifyMasterClass - Get 15% off right now at youngandprofiting.co/masterclassRelay - Sign up for FREE! Go to relayfi.com/profiting**Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance provided through Evolve Bank & Trust and Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/

Pat Flynn, a serial entrepreneur, discusses marketing, building an online business, creating superfans, affiliate marketing trends, and integrating your audience as co-creators. He shares his journey from losing his dream job to successful online businesses. Learn how to build a community, make your audience feel special, and connect authentically with your audience. Understand the benefits of using Shopify, effectiveness of different platforms for affiliate marketing, and the importance of understanding your audience's language and lyrics.

It all started with a three-page vision statement for Joey Zwillinger and his company, Allbirds, which is revolutionizing the footwear industry with its eco-friendly and sustainable products. Joey and his co-founder Tim Brown set out to emulate nature’s brilliant design skills by creating the now iconic Wool Runner, a shoe made from Merino wool, and to create a sustainable global company in the process. In this episode, the latest in a limited series sponsored by Shopify, Joey shares some of the challenges that Allbirds faced, the technology that transformed their direct-to-consumer business into a global brand, and how to align mission with profitability. Joey Zwillinger is the CEO and Co-Founder of Allbirds, which uses wool to create sustainable footwear. He has long been passionate about making things from renewable resources, which led him to start Allbirds with New Zealander Tim Brown and begin tackling sustainability issues in the footwear industry. Working together, Tim and Joey crafted a revolutionary wool fabric made specifically for footwear, resulting in an entirely new category of shoes inspired by natural materials. In this episode, Hala and Joey will discuss:- How competitive sports translates into business- Finding a career with meaning and impact- The importance of constraints to creativity- Aligning your mission and profitability- Learning innovation from nature- Founding a purpose-focused company- Launching Allbirds with the Shopify platform- The secrets to a million-dollar launch- Breaking through in a noisy marketplace- And other topics… Joey Zwillinger is the CEO and Co-Founder of Allbirds, which uses wool to create sustainable footwear. Prior to co-founding Allbirds, he spent six years at biotech firm Terravia (formerly Solazyme, Inc.) leading its renewable chemical business, developing and selling high-performance algae-based chemicals into various industries such as CPG, personal care, and industrials. He has long been passionate about making things from renewable resources, which led him to start Allbirds with New Zealander Tim Brown and begin tackling sustainability issues in the footwear industry.  Resources Mentioned: Joey’s LinkedIn: https://www.linkedin.com/in/jzwillinger/Allbirds Website: https://www.Allbirds.com/Allbirds Twitter: https://twitter.com/AllbirdsAllbirds Instagram: https://www.instagram.com/Allbirds/Allbirds Facebook: https://www.facebook.com/weareAllbirds Zingerman’s Deli's Mission and Guiding Principles: https://www.zingermanscommunity.com/about-us/mission-guiding-principles/Why and How Visioning Works by Ari Weinzweig, founder of Zingerman's Deli: https://www.zingtrain.com/article/why-and-how-visioning-works/ LinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course. Sponsored By:Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopifyGreenlight - Sign up for Greenlight today and get your first month free when you go to greenlight.com/yapMasterClass - Get 15% off right now at youngandprofiting.co/masterclassRelay - Sign up for FREE! Go to relayfi.com/profiting**Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance provided through Evolve Bank & Trust and Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted. More About Young and ProfitingDownload Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review -  ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfiting Follow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/

Jen Gottlieb was living what she thought was her dream: she was living in New York and had a role on a major television show. Then, in the span of a single week, her show got canceled and her cheating boyfriend left her for one of her friends, and Jen was left holding the pieces. But Jen turned her breakdown into a transformation, launching her own successful career and company, and today she helps business owners, coaches, and experts gain the confidence and skills they need to discover their own passions. In today’s episode, Jen will share some tips and strategies for raising your profile and authority as an entrepreneur and how to find the perfect opportunities that align with your goals.Jen Gottlieb is an entrepreneur, host of the I Dare You Podcast, and co-founder of the award-winning Super Connector Media. With a successful five-year stint as a VH1 host and career as a Broadway actress under her belt, Jen now teaches business owners how to build their own profitable brands. She is also the author of the new book BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream. In this episode, Hala and Jen will discuss:- Finding your purpose when you’ve hit rock bottom- Figuring out your “lean in” story- Why AI is more profound than fire and electricity- How to leverage AI to build your brand- How to better command authority- Why visibility is your responsibility- Showcasing your credibility markers- How to think about paid vs. earned media- Amplifying your media impact- How to follow up and build connections- And other topics… Jen Gottlieb is an entrepreneur, host of the I Dare You Podcast, and co-founder of the award-winning Super Connector Media. With a successful five-year stint as a VH1 host and career as a Broadway actress under her belt, Jen now teaches business owners how to build their own profitable brands. Jen is a sought-after speaker and has shared the stage with top thought leaders and celebrities, including Gary Vaynerchuck, Snoop Dogg, and Martha Stewart. Her work has been featured in major publications like Forbes, Business Insider, Maxim, and Women's Health, among others. She is also the author of the new book BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream. Resources Mentioned:Jen’s Website: https://jengottlieb.com/Jen’s LinkedIn: https://www.linkedin.com/in/jengottlieb/Jen’s Twitter: https://twitter.com/jen_gottliebJen’s Instagram: https://www.instagram.com/jen_gottlieb/?hl=enJen’s Facebook: https://www.facebook.com/JenleahgottliebJen’s YouTube: https://www.youtube.com/channel/UCk73vlEj-GL-qtodvVfxHFQI Dare You Podcast: https://podcasts.apple.com/us/podcast/i-dare-you/id1648379896Jen’s new book: BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream: https://www.amazon.com/dp/1401972586?tag=namespacebran417-20 LinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course.  Sponsored By:Greenlight - Sign up for Greenlight today and get your first month free when you go to greenlight.com/yapMasterClass - Get 15% off right now at youngandprofiting.co/masterclassRelay - Sign up for FREE! Go to relayfi.com/profiting**Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance provided through Evolve Bank & Trust and Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted. More About Young and ProfitingDownload Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review -  ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfiting Follow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/

Karissa Bodnar was in her early twenties and working her way up the cosmetic ladder, from a make-up artist at Sephora to Clarisonic and then to L’Oréal. But when she hit a brick wall after losing a close friend to cancer at 24, she came to the realization that she had to stop waiting around and build the beauty company of her dreams. She started her own company from her one-bedroom apartment, taking orders herself and making product formulas on her kitchen counter. That company, Thrive Causemetics, is now a multimillion-dollar business, selling “clean” cosmetics that can be worn by everyone. In this episode, Karissa shares the details of the stages of her entrepreneurial journey and how she was able to get her company from the kitchen counter to where it is today. Karissa Bodnar is a makeup artist, beauty product designer (cosmetic chemist), formulator, and entrepreneur. She launched Thrive Causemetics, a vegan direct-to-consumer cosmetics brand, in 2015. Karissa’s passion for empowering individuals through beauty has also taken her from backstage at New York Fashion Week to working with a roster of high-profile clients. In this episode, Hala and Karissa will discuss:- Her early hustles on a farm in rural Washington- How cosmetics gave her confidence- How personal tragedy sparked a new direction- The importance of “clean” cosmetics- Why scarcity drives focus- How to build a side hustle without quiet quitting- Using Shopify and finding her initial sales channels- Going 100 percent direct-to-consumer- Naming products after her own customers- And other topics… Karissa Bodnar is a makeup artist, beauty product designer (cosmetic chemist), formulator, and entrepreneur. She launched Thrive Causemetics, a vegan direct-to-consumer cosmetics brand, in 2015. Prior to starting the company, she worked as a product developer at L'Oreal in the premium skincare and color cosmetics category. Her "clean" cosmetics can be worn by people with compromised immune systems. Karissa’s passion for empowering individuals through beauty has also taken her from backstage at New York Fashion Week to working with a roster of high-profile clients.  Resources Mentioned: Karissa’s Website: https://thrivecausemetics.com/pages/our-storyKarissa’s LinkedIn: https://www.linkedin.com/in/karissa-bodnar-0413899/ Karissa’s Twitter: https://twitter.com/karissabodnar?lang=enKarissa’s Instagram: https://www.instagram.com/karissabodnar/?hl=enKarissa’s Facebook: https://www.facebook.com/people/Karissa-Bodnar/100063804366110/ LinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course.  Sponsored By:Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopifyZbiotics - Head to ZBiotics.com/PROFITING and use the code PROFITING at checkout for 15% off.Pipedrive - Go to youngandprofiting.co/pipedrive and get 20% off Pipedrive for 1 year!Rakuten - Start shopping at rakuten.com **Disclaimer: Cash back rates on Rakuten change daily.Masterclass - Get 15% off right now at youngandprofiting.co/masterclassRelay - Sign up for FREE! Go to relayfi.com/profiting**Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance provided through Evolve Bank & Trust and Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.  More About Young and ProfitingDownload Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review -  ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfiting Follow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/

Growing up, Harley Finkelstein had a passion for entrepreneurship. He became one of the first vendors on Shopify, and his T-shirt company became a survival tool for him in college. He realized that he could never see himself working for anyone else. Harley is now the President of Shopify and a respected entrepreneur. In this episode, Harley unpacks his lifelong journey as a serial entrepreneur. He will explain why we are currently in an entrepreneurial renaissance and how to thrive in the new “connect to consumer” world.  Harley Finkelstein is an entrepreneur, lawyer, and the President of Shopify. Harley is an Advisor to Felicis Ventures and one of the “Dragons” on CBC’s Next Gen Den. He received the Canadian Angel Investor of the Year Award, Canada’s Top 40 Under 40 Award, Fortune’s 40 Under 40, and was inducted into the Order of Ottawa. Harley starred on Discovery Channel’s I Quit, and recently co-founded Firebelly, a modern high-end tea brand. In this episode, Hala and Harley will discuss: - How Harley came from “forced entrepreneurs”- Becoming one of the first vendors on Shopify- How Shopify revolutionized online business- The Entrepreneurial Renaissance- Why more women are becoming entrepreneurs- Reverse engineering your business momentum- Why Harley co-created Firebelly Tea- The Connect to Consumer Era- Why 2023 is the year of the entrepreneur- And other topics…Harley Finkelstein founded his first company at age 17 while a student at McGill University. Harley completed his law degree as well as his MBA at the University of Ottawa, where he co-founded the JD/MBA Student Society and the Canadian MBA Oath. Harley is an Advisor to Felicis Ventures and one of the “Dragons” on CBC’s Next Gen Den. He received the Canadian Angel Investor of the Year Award, Canada’s Top 40 Under 40 Award, Fortune’s 40 Under 40, and was inducted into the Order of Ottawa. From 2014 to 2017 Harley was on the Board of Directors of the C100, and from 2017 to 2020 he was on the Board of Directors of the Canadian Broadcasting Corporation (CBC). He is currently on the Board of Operation Hope, a nonprofit providing financial literacy empowerment and economic education.Resources Mentioned:Harley’s Website: http://harleyf.com/about/Harley’s LinkedIn: https://www.linkedin.com/in/harleyf/?originalSubdomain=caHarley’s Twitter: https://twitter.com/harleyFHarley’s Instagram: https://www.instagram.com/harley/Harley’s Facebook: https://www.facebook.com/HarleyFHarley’s Podcast “Big Shot”: https://www.bigshot.show/Shopify: https://www.shopify.com/Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopifyLinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course.Sponsored By: Zbiotics - Head to ZBiotics.com/PROFITING and use the code PROFITING at checkout for 15% off.Pipedrive - Go to youngandprofiting.co/pipedrive and get 20% off Pipedrive for 1 year!Relay - Sign up for FREE! Go to relayfi.com/profiting**Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance provided through Evolve Bank & Trust and Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.Indeed - Claim your $75 credit now at indeed.com/profitingRakuten - Start shopping at rakuten.com **Disclaimer: Cash back rates on Rakuten change daily.More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/

Prior to 2008, Chris Voss was the lead international kidnapping negotiator for the FBI and the FBI’s hostage negotiation representative for the National Security Council’s Hostage Working Group. Now, he’s using his wisdom to teach business leaders how to negotiate and land deals. In this episode of YAPClassic, Chris will explain several advanced negotiation techniques, like how to conduct an accusation audit and what words we want to hear when negotiating. He will also break down how we can use tactical empathy to diffuse negativity in tense situations. Chris Voss is a former FBI Hostage Negotiator. He is the founder and principal of The Black Swan Group, a consulting firm that provides training and advises Fortune 500 companies through complex negotiations. Voss has taught for many business schools and has used his many years of experience in international crises and high-stakes negotiations to help people become better negotiators in their everyday lives. In this episode, Hala and Chris will discuss:- Why you shouldn’t match other people’s energy- The unknown benefits of positivity in a negotiation- Why you need to do a gratitude exercise in the morning- How to diffuse negativity in a negotiation- The differences between empathy, sympathy, and agreement- “That’s right” vs. “you’re right”- The problem with sympathy- Why you want to hear the word ‘no’ during a negotiation- How to conduct an accusations audit- The 7-38-55 body language rule- And other topics… Chris Voss is a Former FBI Hostage Negotiator and the CEO of The Black Swan Group Ltd. Before becoming the FBI's lead international kidnapping negotiator, Christopher served as the lead Crisis Negotiator for the New York City division of the FBI. During Chris’s 24-year tenure with the Bureau, he was trained in the art of negotiation by not only the FBI, but also Scotland Yard and Harvard Law School. He is also a recipient of the Attorney General’s Award for Excellence in Law Enforcement and the FBI Agents Association Award for Distinguished and Exemplary Service.LinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course.Resources Mentioned:Chris’s Website: https://www.blackswanltd.com/our-team/chris-vossChris’s LinkedIn: https://www.linkedin.com/in/christophervoss/Chris’s Instagram: https://www.instagram.com/thefbinegotiator/Chris’s Facebook: https://www.facebook.com/ChrisVossNegotiation/Sign up for Chris’s newsletter: Text "black swan method" to 33777.Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopifyGreen Chef - Go to GreenChef.com/60yap and use code 60yap to get 60% off plus free shippingIndeed - Claim your $75 credit now at indeed.com/profitingMore About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/

Jaspreet Singh, founder of Minority Mindset YouTube channel, shares insights on why many Americans earning large incomes still live paycheck to paycheck. Topics include his journey into investing and entrepreneurship, the benefits of using Shopify and Indeed, building wealth and understanding the capitalist system, retirement planning for entrepreneurs, active vs passive investment strategies, and the importance of cash flow in real estate investment.

How can you leverage LinkedIn to generate leads and grow your business? LinkedIn has more than 135 million active users every day, so chances are, your ideal client is logged into LinkedIn right now. In this episode of The Goal Digger Podcast, Hala unpacks her top tips for LinkedIn marketing, like how we can make our content skimmable, what keywords we should use in our posts, and why we should prioritize engaging, educational content. Jenna Kutcher is an expert on online marketing, the host of the successful podcast The Goal Digger, and the author of the recent book, How Are You, Really? Jenna believes that we crave lives of fulfillment, not just advancement, and we can achieve that by investing in ourselves and in our dreams.In this episode, Hala and Jenna will discuss:- How Hala landed big guests on YAP as a new podcaster- Step 1 of building a strong LinkedIn following- The best types of content to post on LinkedIn- How to create skimmable content- The formula for engaging and educational posts- What keywords should you use in your posts?- Ways to be more likable and approachable in the DMs- Building a personal brand on LinkedIn- And other topics…  Jenna Kutcher is a small-town Minnesota girl obsessed with all things marketing who turned a $300 Craigslist camera into a seven-figure empire. At 23, she took a chance and left her corporate job to pursue full-time entrepreneurship, starting with a wedding photography business and branching out into online marketing advice. Jenna now works with creative entrepreneurs on how to build profitable, sustainable, and authentic businesses, and is a successful social media influencer. She is best known as the presenter of the podcast The Goal Digger for aspiring entrepreneurs and is the bestselling author of How Are You, Really? (2022).LinkedIn Secrets Masterclass, Have Job Security For Life:Use code ‘podcast’ for 30% off at yapmedia.io/course.Resources Mentioned:Jenna’s Website: https://jennakutcher.com/Jenna’s LinkedIn: https://www.linkedin.com/in/jennakutcher/Jenna’s Twitter: https://twitter.com/jennakutcherJenna’s Instagram: https://www.instagram.com/jennakutcher/Jenna’s Facebook: https://www.facebook.com/jenna.kutcher/The Goal Digger Podcast: https://podcasts.apple.com/us/podcast/the-goal-digger-podcast/id1178704872Jenna’s book How Are You, Really?: Living Your Truth One Answer at a Time: https://www.amazon.com/gp/product/B09G6SVK5V/Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopifyCoPilot - Head to go.mycopilot.com/PROFITING to get a 14-day FREE trialMasterClass - Get 15% off right now at masterclass.com/profitingPipedrive - Go to youngandprofiting.co/pipedrive and get 20% off Pipedrive for 1 year!Indeed - Claim your $75 credit now at indeed.com/profitingRelay - Sign up for FREE! Go to relayfi.com/profiting**Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance provided through Evolve Bank & Trust and Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.More About Young and ProfitingDownload Transcripts - youngandprofiting.com  Get Sponsorship Deals - youngandprofiting.com/sponsorshipsLeave a Review - ratethispodcast.com/yapWatch Videos - youtube.com/c/YoungandProfitingFollow Hala TahaLinkedIn - linkedin.com/in/htaha/Instagram - instagram.com/yapwithhala/TikTok - tiktok.com/@yapwithhalaTwitter - twitter.com/yapwithhalaLearn more about YAP Media Agency Services - yapmedia.io/

Former life insurance worker turned biohacker and human biologist, Gary Brecka, shares how to optimize human life, slow down the aging process, and become superhuman versions of ourselves. He discusses the shortcomings of the medical industry, managing oxygen, converting compounds in our bodies, optimizing sales performance, understanding sugar addiction, and the benefits of discomfort and aging.