Demand Efficiency

Episode Outline[01:04] How Greg got to where he is today[03:20] The CEO whisperer[05:51] Pivotal career moments[08:26] Recurring themes[11:25] Why some companies fail to implement[13:50] Greg’s frequent rants[17:09] Greg’s advice[20:10] How does Greg unwind?[21:44] Mentors and inspiring people Greg’s InspirationsGreg’s dad and wifeEveryone he’s ever worked withMichael Butler Connect with GregLinkedIn

Episode Outline[00:23] Johanna’s background[03:10] The perfect plan that had to change[04:36] Building conviction quickly while testing[05:44] Organizing a globally-distributed team for success[06:46] Approaching the bigger picture[13:45] Solidifying a plan and budget for 2021 with all the unknowns[16:35] How has Johanna adapted her leadership style to empower teams through these times?[18:11] Mentors and inspiring people[19:31] How does Johanna unwind? Johanna’s InspirationsErik Fjellborg Connect with JohannaLinkedInWebsite

Episode Outline[00:33] Women in Revenue[03:43] Blending the Analytical and Creative sides of marketing[07:16] Emphasising skillsets in the marketing mix[08:46] How has the marketing mix changed recently?[10:27] Running into challenges convincing executives[12:14] Changing cadences[15:12] Planning and budgeting with variable data[19:11] What does Jennifer do to keep a balance?[21:53] Jennifer’s mentors Jennifer’s InspirationsHeidi MelinWomen in Revenue founding board membersMentorship Program members Connect with JenniferLinkedInTwitterQUMUWomen in Revenue

Episode Outline[00:23] Nicolas’s background[06:26] Approaching go-to-market with Chili Piper and KosmoTime[10:42] Missteps and mistakes along the way[15:12] Being remote before remote was cool, and decision memos[22:46] The next big thing for Nicolas[25:46] Mentors and inspiring peopleNicolas’s InspirationsSteve JurvetsonSteve JobsJohn SculleyNir EyalJeff BezosWarren BuffettConnect with NicolasLinkedInWebsite

Episode Outline[00:24] Catalyst for formalizing RevOps[02:41] Figuring out the need to prioritise RevOps[04:16] What does RevOps seem to you? (Clear your misunderstanding about RevOps)[05:28] A methodology to success![10:10] When things don't go according to the plan……[12:54] The tension between sales and marketing[13:52] Overanalysing v/s execution[15:46] How to keep your head clear?[17:15] The colleagues of successConnect with AdamLinkedInCheck out ChargebeeWebsiteTwitter

Episode Timeline:1:07 What’s top of mind for Dayna today?2:59 Has Dayna had to adapt her leadership style through this?3:58 Significant changes that Dayna had to make4:37 How Dayna manages Zoom fatigue right now8:13 How Dayna’s leadership style has changed 14:33 Dayna’s favorite campaigns18:43 Things that don’t go as Dayna envisioned but she learned something to be able to be better next time24:18 What does Dayna do to keep her mind calm and be able to be clear and be effective25:34 Mentors or peers who have influenced DaynaConnect with Dayna:LinkedInTwitter

Episode outline:00:34 What does Skilljar do?01:56 How skills have evolved over time and how Sandi has evolved as an engineer leading a company as CEO07:45 The moment Sandi decided to pull back and bring in leadership, sales and marketing10:55 Can Sandi pack them to revenue or is it some other qualitative factor?16:58 What would Sandi avoid, when starting her next company?21:37 What gets Sandi really jazzed about this next revenue sprint fresh capital in the bank23:15 People that helped Sandi get to where she is todayConnect with SandiLinkedInTwitter

Episode Outline:2:11 PeakSpan’s product market fit definition3:50 Patterns of success growth and failures, on Matt’s perspective7:50 Preferred industries based on how things play out13:50 Talks about the whitespaces in tech or sales that is yet to see a company enter16:33 Influences that helped shape Matt’s path and continue to inspire18:52 Matt’s extracurricular activities Matt’s Inspirations:His wife

Episode outline[01:12] Introducing Carolina[03:10] The most common mistakes Carolina sees companies making across the portfolio and advice she gives her clients[06:16] The process for European companies that wish to expand into the United States[07:40] How Carolina prioritizes hiring and hiring patterns in the United States versus Europe[10:00] Lessons from companies Carolina has seen succeed[12:00] How European companies can expand into the US for the first time[13:35] Playbooks that Carolina has seen to be effective over the portfolio[15:44] The importance and benefits of maximizing peer-to-peer learning and networking [18:11] How COVID-19 has changed engagement between Carolina and the founders and CEOs she serves[20:05] What gets Carolina excited about the futureConnect with CarolinaLinkedInTwitter

Episode outline[01:15] Latane’s background[02:44] How Latane decides when to share her ideas[05:37] “When you say yes to something, you say no to something else”: How Latane decides what to work on[08:53] “You have to earn the right to go big”[11:38] The importance of diversity and market representation on boards[16:28] What Latane is currently working on[20:15] Latane’s inspirational people[24:10] How to participate in CMO Coffee Talk[25:37] How Latane unwindsLatane’s InspirationsKate BullisConnect with LataneLinkedInWebsiteEmailTwitterBookEmpowered CMO