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The Majestic SEO Podcast

Latest episodes

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Jul 19, 2023 • 17min

Embrace AI content... but be smart about it - with Brendan Aw

Brendan Awe discusses how to embrace AI content, but at the same time, be smart about how you do it.Discussion points include:How should we embrace AI content?What shouldn’t be AI content?What’s your AI content production process?What software do you use?How do you envisage this changing over the next year?
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Jul 12, 2023 • 16min

Creating content that your customers need is more important than creating "SEO content" - with Martin Huntbatch

Martin and David discuss how creating content that your customers need is more important than creating "SEO content".Discussion points include:How do you define SEO content in 2023?Can you not do both at the same time?What if there is no keyword volume for the content that your customers need?What is your current content creation process?How do you measure success?
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Jul 5, 2023 • 53min

What is the optimum link building outreach strategy?

In this episode of the Majestic SEO Podcast, we’re going to explore the best ways of reaching out to prospective link partners so you can maximise your likelihood of receiving your desired link.Joining us for this episode on Link Building Outreach is Izabela Wisniewska, Aaron Anderson, Anna Bravington and Ajay Paghdal.Topics covered include:How do you determine the ideal link opportunityHow do you reach out to your target opportunityWhat do you say / how do you maximise the chance of you getting a linkHow has outreach changed? How are you adapting your outreach?
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Jun 28, 2023 • 17min

Focus on different audiences to attract different links - with Isa Lavahun

Isa and David discuss:As Google loves a backlink profile with referring domains, focus on content that tells your story in a way that connects with untapped audiencesTalking points include:- How do you connect with untapped audiences?- How do you target the most appropriate untapped audience?- Why focus on content that tells your story?- How does this build backlinks?
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Jun 21, 2023 • 17min

Work on developing and publishing interactive content - with Anna Morrish

Anna and David discuss:How to work on developing and publishing interactive content. Interactive doesn't have to cost the earth and it has multiple benefits, from increased customer satisfaction, to the thing all SEOs want... more links!Topics include:- How do you define interactive content?- How do you make interactive content?- Why does interactive content encourage more links?- What other SEO benefits does interactive content offer?
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Jun 14, 2023 • 15min

Use data science to inform your SEO - with Andreas Voniatis

David and Andreas discuss how to use data science to inform your SEO, including:- What does this mean in practice?- Data science driven website user experience- Data science driven competitor analysis- On-site SEO- Content marketing- Link building
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Jun 7, 2023 • 51min

SEO for E-Commerce

Which platform is best for E-Commerce SEO? Shopify, WordPress or something else? And what are some of the most effective SEO techniques for e-commerce SEO in 2023? That's what we're discussing on this episode with Luke Carthy, Yvie Ansari, Paul Ryazanov, Dominic Lill and Ritu Goel.Discussion topics include:Which platform is best for E-Commerce SEO? Shopify, WordPress or something else?What are some of the most effective SEO techniques for e-commerce SEO in 2023?What are the biggest opportunities with e-commerce SEO?How do you create an e-commerce SEO strategy?How do you compete with Amazon?
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May 31, 2023 • 20min

How an EEAT-first strategy will set your SEO campaign up for success - with Edward Ziubrzynski

David and Edward discuss how an EEAT-first strategy will set your SEO campaign up for success, focusing on examples of the 4 key areas:ExperienceExpertiseAuthoritativenessTrustworthiness
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May 25, 2023 • 16min

Be Proactive about Promoting your Content and Acquiring Backlinks - with Alan Silvestri

David and Alan Discuss:How to be proactive about promoting your content and acquiring backlinks, don't wait for them to come naturally (although that should always be the #1 goal). Avoid getting stuck in the "Content Graveyard".The discussion includes:How do you define the Content Graveyard - unindexed content?What are the best practical ways to promote your content and acquire backlinks now?What is an effective content promotion plan?What are the best type of backlinks in 2023?
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May 17, 2023 • 17min

How to add AI to your SEO processes - with Julia McCoy

David and Julia discuss AIO - the new process of AI-led, humanly-assisted content creation.The conversation focuses on how to optimize for CRAFT:C (cut the fluff - editing AI output to be better),R (reviewing and optimizing SEO to be as human as possible),A (adding visuals and media to tell a story with pictures),F (fact-checking for accuracy), andT (trust-building with personal style, story & client features)

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