
The Majestic SEO Podcast
The Majestic SEO Podcast is a monthly panel of SEO experts, debating today’s burning SEO-related issues, hosted by David Bain. David also interviews SEO experts on a one-on-one basis as part of the series.
Previous topics include:
- What are the best approaches to SEO in 2023?
- What are the new and old approaches to link building?
- What are the best approaches to Social Media Marketing in 2023?
- What are the best approaches to Analytics in 2023?
- What are the different perspectives between working for an Agency vs In-House?
- SEO for large enterprise sites vs SEO for small businesses
- How do you manage teams remotely or how do you want to be managed remotely?
- How should SEOs leverage Google Search Console and Bing Webmaster Tools?
- What stops a site from getting indexed and what steps can you take to speed up the process?
- What are some of the most common rookie SEO mistakes and how can you avoid them?
- SEO for eCommerce, SEO for Wordpress, SEO Strategy, Audience Intent, Site Performance & Google's Knowledge Graph.
Previous guests include:
Jenny Halasz, Bill Hunt Senior, Tom Pool, Hannah Thorpe, Frank Watson, Helen Pollitt, Alina Ghost, Shari Thurow, David Mackenzie-Kong, Ned Poulter, Annie Cushing, Jim Sterne, Jill Quick, Sara Clifton, Susan Hallam MBE, Topher Kohan, Viola Eva, Ruth Everett, Judith Lewis, Mike King, Iman Hamdan, Gareth Hoyle, Aleyda Solis, Jo Juliana Turnbull, Fabrice Canel, David Iwanow, Kristine Schachinger, Rasmus Sørensen, Patrick Hathaway, Romain Damery, Dom Hodgson, Laura Hogan, Laurent Bourelly, Rebekah Dunne, Miradna Miller, Shaun Hill, Maria Amelie White, Anna Corbett, Kevin Indig, Imogen Davies, Natalie Mott, Gerry White, Max Brockbank, Amel Mehenaoui, Kevin Gibbons, Gus Pelogia, Antonella Villani, Emma Russell, Kristina Azarenko, Chris Dunn, Dan Taylor, Paige Hobart, Jason Barnard, Keith Devon, Mindy Weinstein, Jono Alderson, Lukasz Zelezny, Pam Aungst Cronin & Jon Henshaw.
Latest episodes

Jul 19, 2023 • 17min
Embrace AI content... but be smart about it - with Brendan Aw
Brendan Awe discusses how to embrace AI content, but at the same time, be smart about how you do it.Discussion points include:How should we embrace AI content?What shouldn’t be AI content?What’s your AI content production process?What software do you use?How do you envisage this changing over the next year?

Jul 12, 2023 • 16min
Creating content that your customers need is more important than creating "SEO content" - with Martin Huntbatch
Martin and David discuss how creating content that your customers need is more important than creating "SEO content".Discussion points include:How do you define SEO content in 2023?Can you not do both at the same time?What if there is no keyword volume for the content that your customers need?What is your current content creation process?How do you measure success?

Jul 5, 2023 • 53min
What is the optimum link building outreach strategy?
In this episode of the Majestic SEO Podcast, we’re going to explore the best ways of reaching out to prospective link partners so you can maximise your likelihood of receiving your desired link.Joining us for this episode on Link Building Outreach is Izabela Wisniewska, Aaron Anderson, Anna Bravington and Ajay Paghdal.Topics covered include:How do you determine the ideal link opportunityHow do you reach out to your target opportunityWhat do you say / how do you maximise the chance of you getting a linkHow has outreach changed? How are you adapting your outreach?

Jun 28, 2023 • 17min
Focus on different audiences to attract different links - with Isa Lavahun
Isa and David discuss:As Google loves a backlink profile with referring domains, focus on content that tells your story in a way that connects with untapped audiencesTalking points include:- How do you connect with untapped audiences?- How do you target the most appropriate untapped audience?- Why focus on content that tells your story?- How does this build backlinks?

Jun 21, 2023 • 17min
Work on developing and publishing interactive content - with Anna Morrish
Anna and David discuss:How to work on developing and publishing interactive content. Interactive doesn't have to cost the earth and it has multiple benefits, from increased customer satisfaction, to the thing all SEOs want... more links!Topics include:- How do you define interactive content?- How do you make interactive content?- Why does interactive content encourage more links?- What other SEO benefits does interactive content offer?

Jun 14, 2023 • 15min
Use data science to inform your SEO - with Andreas Voniatis
David and Andreas discuss how to use data science to inform your SEO, including:- What does this mean in practice?- Data science driven website user experience- Data science driven competitor analysis- On-site SEO- Content marketing- Link building

Jun 7, 2023 • 51min
SEO for E-Commerce
Which platform is best for E-Commerce SEO? Shopify, WordPress or something else? And what are some of the most effective SEO techniques for e-commerce SEO in 2023? That's what we're discussing on this episode with Luke Carthy, Yvie Ansari, Paul Ryazanov, Dominic Lill and Ritu Goel.Discussion topics include:Which platform is best for E-Commerce SEO? Shopify, WordPress or something else?What are some of the most effective SEO techniques for e-commerce SEO in 2023?What are the biggest opportunities with e-commerce SEO?How do you create an e-commerce SEO strategy?How do you compete with Amazon?

May 31, 2023 • 20min
How an EEAT-first strategy will set your SEO campaign up for success - with Edward Ziubrzynski
David and Edward discuss how an EEAT-first strategy will set your SEO campaign up for success, focusing on examples of the 4 key areas:ExperienceExpertiseAuthoritativenessTrustworthiness

May 25, 2023 • 16min
Be Proactive about Promoting your Content and Acquiring Backlinks - with Alan Silvestri
David and Alan Discuss:How to be proactive about promoting your content and acquiring backlinks, don't wait for them to come naturally (although that should always be the #1 goal). Avoid getting stuck in the "Content Graveyard".The discussion includes:How do you define the Content Graveyard - unindexed content?What are the best practical ways to promote your content and acquire backlinks now?What is an effective content promotion plan?What are the best type of backlinks in 2023?

May 17, 2023 • 17min
How to add AI to your SEO processes - with Julia McCoy
David and Julia discuss AIO - the new process of AI-led, humanly-assisted content creation.The conversation focuses on how to optimize for CRAFT:C (cut the fluff - editing AI output to be better),R (reviewing and optimizing SEO to be as human as possible),A (adding visuals and media to tell a story with pictures),F (fact-checking for accuracy), andT (trust-building with personal style, story & client features)
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