The Majestic SEO Podcast

David and Yagmur discuss:Revisit your website’s Information Architecture strategy to support your business with technical and on-page SEO improvements and task/project prioritization in 2023What do you mean by your website’s Information Architecture strategy?How does this Information Architecture strategy support a business with technical and on-page SEO improvements?How does the Information Architecture strategy help with task and project prioritization?

Get ready for another exciting episode of The Majestic SEO Podcast as we bring together Alexandra Tachalova, Jason Morris, Victor Karpenko, Amit Raj, and Tamara Dzajkovska to share their insights and predictions for the future of link building, and what you can expect in 2023.From building authority online to future-proofing your SEO, this episode will be packed with actionable tips and expert advice that you won’t want to miss. So, whether you’re a seasoned link builder or just starting out, tune in on May 3rd and get ready to take your link building game to the next level!

David and Hope discuss:Move away from viewing your site as a collection of individual pagesMove away from chasing ranking fluctuationsMove away from forgetting your site is a wider entity.How do you SEO your site as a whole?How do you measure this? Paid traffic vs Social

David and Marcus discuss:What tools do you use and what is your process for doing this?SERP Snippet Scraper Chrome pluginCan you keep historical records of the previous reports and compare your current results?What are you looking to compare?What’s a tangible result from improving your snippet?

David and Amel discuss:How do you optimize images for Google's AR feature?Does this also improve accessibility?What kind of image file is best?How do you name image files?Does schema help as well?

David and Julia discuss:Do SEOs use too many tools?Give me an example of tools that aren’t used wellHow do you become better at using tools?What tools should SEOs be using?How do you train others to use tools more effectively?

SEO experts Kevin Indig and Mordy Oberstein, SEO specialist Anna Uss, and SEO consultant Anne Berlin discuss programmatic SEO, combining AI and human input for content creation, using modifiers and data-driven content for SEO, generating unique data, insights in competitive industries, and the importance of page elements in SERP.

David and Marco discuss:What are some examples of processes that SEOs should review?Should all SEOs be doing this or is it just the responsibility of SEO Heads and Managers to boost productivity?How do you stay focused?Where does AI fit into this?

David and Garrett discuss:What content can be used producing ChatGPT?What editing is necessary for ChatGPT content?How is content produced by ChatGPT picked up by Google?Are there other AI content tools that you would recommend?What is the future of AI content?

We’re seeing less impact through digital PR campaigns which has led agencies to favour reactive PR strategies. However, if you make your campaigns work extra hard, you can achieve just as high successes. This means watertight data, strong methodologies, great copy and validating them before launch.